Chez Boulay - comptoir boréal

What Chez Boulay - comptoir boréal does

Chez Boulay - comptoir boréal is a privately held Quebec City restaurant founded in 2012 by Jean-Luc Boulay and Arnaud Marchand. It serves lunch, dinner, and weekend brunch built around Quebec-inspired northern cuisine that combines boreal ingredients with French culinary techniques. Its customer base includes local residents, visitors to Old Quebec, individual and couple diners, casual lunch and brunch patrons, and groups requiring private or banquet dining.

The company monetizes individual meal occasions through à la carte and set-menu purchases, including a $30 three-course lunch and a $28 weekend brunch, supplemented by takeout and delivery, gift cards, and banquet services for groups of 30 or more. It also operates a separate Épicerie Québécoise / Comptoir Boréal location that sells Quebec products and provisions. Its core go-to-market is direct dine-in, reservation, and retail demand in Quebec City, with online tools supporting bookings and off-premise orders.

Its underlying systems are conventional restaurant operations rather than proprietary software. LibreReserve handles table reservations, Order Online AI supports food ordering, and FreeBeesPoints supports gift cards; no proprietary application, API, SDK, or disclosed AI capability is present. The operating footprint remains concentrated in two Quebec City storefronts, while relationships with local farms, mills, orchards, and specialty producers support its seasonal menu proposition.

Name

Chez Boulay - comptoir boréal

Legal name

Sophie Marchand

Website

https://chezboulay.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Chez Boulay is a Quebec City restaurant serving locally inspired boreal cuisine through lunch, dinner, weekend brunch, takeout, and group banquets, with a separate retail counter for Quebec products serving residents and visitors.

Ownership category

akta.pro rank

Product category

Fine Dining Restaurant

NAICS

Full-Service Restaurants (722511)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Fine Dining Restaurants (THAFACAA)

akta.pro secondary industry

Ethnic & Regional Cuisine Restaurants (THAFACAD)

Keywords

• Fine dining restaurant
• Boreal cuisine
• Locally sourced Quebec food
• Bistro and brunch service
• Private banquet dining

Headquarters

HQ city

Québec, Québec

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. Dine-in restaurant service: Traditional sit-down restaurant service with seasonal menus featuring Quebec boreal cuisine. Offers multi-course lunch and dinner menus, weekend brunch service.
2. Online ordering: Takeout and delivery service through third-party online ordering platform (order-online.ai). Customers can order menu items for pickup.
3. Gift cards: Gift card sales through freebeespoints.com loyalty platform.
4. Épicerie Québécoise retail: Separate retail location (Épicerie Québécoise / Comptoir Boréal) selling Quebec local products and provisions.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

Chez Boulay operates a fine dining bistro in Old Quebec City serving Quebec-inspired boreal cuisine that combines local Nordic ingredients (game, freshwater fish, wild fruits, forest mushrooms, lichen) with French culinary techniques. The business also operates an affiliated Quebec grocery retail counter (Épicerie Québécoise / Comptoir boréal) and offers group banquet services, a weekday lunch menu, weekend brunch, and gift cards.

Product overview

Chez Boulay operates as a bistro restaurant with an affiliated Quebec grocery counter. The core offering is the Bistro Boréal (main restaurant at 1110 rue Saint-Jean) serving Quebec-inspired boreal cuisine with French techniques, complemented by the Épicerie Vaughcoise (at 42 Côte du Palais) for retail products. Additional services include lunch menus ($30, 3-course), weekend brunch, private banquet dining for groups, and gift cards.

Differentiator

Problem solved

Functional benefit

Segments3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Moulin des ÉboulementscoreStrategic or Co-development PartnerLocal Quebec flour mill and producer that supplies the restaurant. The team visits the producer to understand their methods, seasons, and constraints. Featured as part of their local producer collaboration network.
• Ferme DegaucoreStrategic or Co-development PartnerLocal Quebec farm visited by the Chez Boulay team. Provides fresh produce including mini-maïs (baby corn) featured in seasonal dishes. Represents their commitment to direct producer relationships.
• Rose et Lion (@rose_et_lion)minorStrategic or Co-development PartnerLocal producer featured as part of the restaurant's producer network. Team visited this producer to understand their work and methods.
• Jardins Capo (@jardins.capo)minorStrategic or Co-development PartnerLocal Quebec producer included in the restaurant's producer collaboration network.
• Manoir VictoriacoreGTM or Marketing PartnerAffiliated hotel and restaurant group. Houses the banquet service for groups of 30+ for Chez Boulay. Located in Old Quebec near the restaurant.
• Saint-AmourminorGTM or Marketing PartnerAffiliated restaurant in Quebec City. Listed as partner establishment alongside Chez Boulay.
• Les BotanistesminorGTM or Marketing PartnerAffiliated establishment in Quebec City. Partner restaurant shown on Chez Boulay's website. Has its own Instagram presence (@lesbotanistes).
• Le Canard Goulu (Ferme Le Canard Goulu)coreStrategic or Co-development PartnerDuck farm that supplies foie gras for the annual Festival du Foie Gras at Chez Boulay. The restaurant creates exclusive dishes using their foie gras.
• La Suisse NormandeminorStrategic or Co-development PartnerCheese producer supplying goat cheese (chèvre) used in various dishes, including their dessert creations.
• Monna & FillesminorStrategic or Co-development PartnerLocal producer of cassis (blackcurrant) products. Their madérisé de cassis is used in dishes like the beef dish with roasted beets.
• Fromagerie du PresbytèreminorStrategic or Co-development PartnerQuebec cheese producer supplying Louis d'Or cheese featured on their lunch menu (e.g., with Charlevoix organic beef carpaccio).
• Verger de TillyminorStrategic or Co-development PartnerOrchard producer supplying apples and cider products. Their pommettes (crabapples) used in dessert creations.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Market position

Competitive moat3 records

Customer concentration

• Facebookfacebook.com/ChezBoulay
• Instagraminstagram.com/chezboulay
• LinkedInlinkedin.com/company/chez-boulay-comptoir-bor%C3%A9al

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Chez Boulay - comptoir boréal