Chez Max
Chez Max is an independent classical French fine dining restaurant operating a single location in Richmond, Virginia, serving dine-in guests, take-out customers, and private events for affluent diners and corporate hosts under Van Wilderen Enterprises LLC.
- Company typePrivate
- Founded-
- HeadquartersRichmond, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Chez Max does
Chez Max is an independent classical French cuisine restaurant operating from a single location at 10622 Patterson Avenue in Richmond, Virginia. The restaurant is owned and operated by Van Wilderen Enterprises LLC, a privately held Virginia LLC that assumed ownership from A & N, LLC in early 2018. The business serves affluent diners seeking a fine dining experience with traditional French cuisine, offering dine-in service Wednesday through Sunday evenings in an interior anchored by a large stone fireplace, alongside a take-out bar menu and specialty cocktails. Its customer base consists of fine dining enthusiasts (primary segment) and private event hosts (secondary), with two dedicated private dining rooms — Chambre sur la Gauche (10-15 guests) and Chambre sur la Droite (12-24 guests) — supporting celebrations, corporate dinners, and group events.
The business model is built on four transactional revenue streams: dine-in food and beverage sales, take-out food and specialty cocktails, private dining events booked through dedicated rooms, and gift certificates sold in any dollar increment from $25. Pricing is not publicly disclosed on menus, which are distributed as downloadable PDFs (the most recent dated August 2025). Customer acquisition relies on the company's website, an email newsletter, OpenTable-powered online reservations, and regional word-of-mouth — supported by a Richmond Times-Dispatch Best of 2019 recognition. The technology stack is intentionally minimal: no proprietary systems, no mobile app, and no disclosed AI capabilities; the restaurant uses OpenTable for reservation management and a WordPress-based marketing site with a photo gallery and events calendar.
Operationally, Chez Max is a tightly scoped, single-unit business. With approximately 38 employees and evening-only service, the restaurant optimizes for a curated fine dining experience rather than scale. Distribution is exclusively through the Richmond, VA location across dine-in, take-out, and on-site private event channels. There is no disclosed expansion roadmap, no franchise activity, no external funding, and no institutional investor involvement; control is concentrated within the LLC ownership structure.
Chez Max firmographics
Firmographics- Name
- Chez Max
- Legal name
- Van Wilderen Enterprises LLC
- Website
- https://chezmaxva.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Chez Max is an independent classical French fine dining restaurant operating a single location in Richmond, Virginia, serving dine-in guests, take-out customers, and private events for affluent diners and corporate hosts under Van Wilderen Enterprises LLC.
- Ownership category
- akta.pro rank
Where Chez Max is headquartered
LocationHeadquarters
- HQ city
- Richmond
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Chez Max business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Dine-in Restaurant Service: Full-service classical French cuisine dining with à la carte menu offerings. Revenue generated from food and beverage sales during operating hours (Wednesday-Sunday evenings).
- Take-Out and Bar Menu: Off-premise dining option allowing customers to purchase food and specialty cocktails for take-out consumption.
- Private Dining Events: Reserved private dining rooms (Chambre sur la Gauche: 10-15 guests, Chambre sur la Droite: 12-24 guests) for celebrations, dinner meetings, and corporate events. Revenue from food and beverage minimums or per-person pricing for private bookings.
- Gift Certificates: Gift certificates sold in any dollar increment starting at $25. Can be purchased in-restaurant or via fax/email authorization form. Serves as both revenue acceleration and customer acquisition vehicle.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Gift certificates in any increment starting at $25 |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels3 records
Chez Max product offering
Product offeringCore offering
Chez Max is a classical French cuisine restaurant in Richmond, VA that provides full-service dine-in dining Wednesday through Sunday evenings, supplemented by a take-out bar menu and specialty cocktails. The restaurant additionally offers two private dining rooms (Chambre sur la Gauche for 10-15 guests and Chambre sur la Droite for 12-24 guests) for celebrations and corporate events, as well as gift certificates starting at $25.
Product overview
Chez Max is a classical French cuisine restaurant offering a unified dining experience centered on its core dine-in restaurant service. The product portfolio includes three menu variations (dine-in, take-out, and cocktails), an OpenTable-powered reservation system, gift certificate sales, and two private dining rooms (Chambre sur la Gauche for 10-15 guests and Chambre sur la Droite for 12-24 guests). Additional offerings include a photo gallery and event hosting capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Dine-In Restaurant Experience
Companies that use Chez Max
Customer profileSegments2 records
Ideal customer profiles3 records
Chez Max technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Chez Max partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- A & N, LLCminorPrevious owner entity referenced in gift certificate policy. Gift certificates issued by A & N, LLC with signature A. Lecomte have expired per previous owner's directive. Van Wilderen Enterprises LLC (current operator) will not accept expired certificates issued prior to 11/1/2017.
- Van Wilderen Enterprises LLCcoreCurrent operating entity for Chez Max. Assumed ownership after A & N, LLC. Responsible for current operations, gift certificate policies, and restaurant management. Gift certificates issued between 11/1/2017 and 3/11/2018 may be redeemed for complimentary dessert.
- OpenTablecoreChez Max has partnered with OpenTable to provide free, secure, and instantly confirmed online reservations. The OpenTable widget is integrated into the restaurant's website, allowing customers to make reservations directly. OpenTable handles reservation processing and confirmation for the restaurant.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
Chez Max competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat2 records
Customer concentration
Chez Max social profiles
Digital presenceChez Max financial estimates
Financial estimateRevenue estimate
Valuation estimate
Chez Max leadership team
Management profileNumber of profiles
Chez Max funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Chez Max M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Chez Max
What does Chez Max do?
Chez Max is a classical French cuisine restaurant in Richmond, VA that provides full-service dine-in dining Wednesday through Sunday evenings, supplemented by a take-out bar menu and specialty cocktails. The restaurant additionally offers two private dining rooms (Chambre sur la Gauche for 10-15 guests and Chambre sur la Droite for 12-24 guests) for celebrations and corporate events, as well as gift certificates starting at $25.
Is Chez Max a public or private company?
Chez Max is a private company. It is classified as management employee owned and is currently operating.
When was Chez Max founded?
Chez Max was founded in -1. It employs 11 to 50 people.
Where is Chez Max based?
Chez Max is headquartered in Richmond, United States, in the North America region.
How does Chez Max make money?
Four revenue lines are on record. Dine-in Restaurant Service is the primary driver. The others are take-Out and Bar Menu, private Dining Events and gift Certificates.
Does Chez Max have an API?
No public API is recorded for Chez Max.