Town of Chino Valley

What Town of Chino Valley does

The Town of Chino Valley is a municipal government and political subdivision of the State of Arizona, incorporated in 1970 and serving the community of Chino Valley in Yavapai County. It provides essential municipal services to residents including water and sewer utilities, police protection, parks and recreation (with facilities such as the Chino Valley Aquatic Center, Community Center Park, Memory Park, and Center Street Park), library services, senior center programs, animal control, public works, and economic development support. The Town employs approximately 68 people across departments including Public Works, Finance, Recreation, Engineering, Police, and Town Administration, and is governed by an elected Mayor (Tom Armstrong) and a six-member Town Council.

The Town's technology infrastructure is built on the CivicPlus government platform, which powers its official website and the Chino Valley Connected mobile application (powered by SeeClickFix/CivicPlus 311 CRM). Utility billing is processed through Xpress Bill Pay, with a separate AquaTrack Pay4Water system for the fill station. The Town maintains an active social media presence on Facebook, Instagram, X (Twitter), and YouTube, and uses email/text notification subscriptions for community alerts. Integration partners include SeeClickFix, Xpress Bill Pay, AquaTrack, Google reCAPTCHA, Google Maps, Bing Maps, and CivicPlus.

Revenue is generated through a diversified municipal model including property taxes, sales (transaction privilege) taxes, monthly water and sewer utility billing, parks & recreation fees (aquatic center admissions, pool parties, facility rentals), business licensing fees, and police records/court fees. The Town differentiates itself through economic development incentives — notably no municipal property tax and no impact fees for businesses — positioning itself as a business-friendly rural Arizona community. Intergovernmental agreements with Yavapai County, the City of Prescott, ADEQ, ADOT, and state agencies provide additional service delivery capacity and funding channels.

Name

Town of Chino Valley

Legal name

Town of Chino Valley

Website

https://chinoaz.net

Company type

Public

Founded year

1970

Operating status

Operating

Headcount range

51–100 employees

Short description

The Town of Chino Valley is a municipal government in Yavapai County, Arizona, providing water, sewer, police, parks, recreation, and library services to approximately 68 employees serving local residents, businesses, and visitors through Town Hall, a CivicPlus-powered digital platform, and physical facilities.

Ownership category

akta.pro rank

Product category

Municipal Government Services

NAICS

Water, Sewage and Other Systems (2213), Administration of Housing Programs, Urban Planning, and Community Development (9251), Administration of Environmental Quality Programs (9241)

SIC

Water Supply (4941)

akta.pro primary industry

Mayor/City Manager & General Administration (BPAIACAA)

akta.pro secondary industries

Public Works & Municipal Infrastructure (Streets, Stormwater, Facilities) (BPAIACAF), Public Works Departments (Streets, Bridges, Stormwater, Fleet, Maintenance) (BPAIALAD), Economic Development & Business Licensing (Local) (BPAIACAN), County/District/Local Health Departments (HLAJAAAB)

Keywords

• Municipal government services
• Water sewer utilities
• Parks recreation programs
• Public safety services
• Business licensing

Headquarters

HQ city

Chino Valley, Arizona

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Others

Revenue model

1. Property Taxes: Ad valorem property taxes levied on assessed value of real and personal property within Town boundaries, including Street Lighting Improvement Districts.
2. Sales Tax: Transaction privilege taxes collected on sales within Town jurisdiction.
3. Water and Sewer Utility Services: Monthly utility billing for water and sewer services, including connection fees and service charges. Prepay fill station available through AquaTrack System Pay4Water.
4. Parks & Recreation Fees: Fees for Aquatic Center, pool parties, season passes, facility reservations (ramadas, ballfields, community rooms), and recreation program fees.
5. Business Licenses: Licensing fees for businesses operating within Town boundaries.
6. Police Records and Court Fees: Fees for police public records requests, accident reports, and court services including defensive driving school.
7. No Municipal Property Tax: Economic development incentive - Town does not assess municipal property tax on businesses.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

The Town of Chino Valley is a municipal government providing essential public services to its residents and businesses. Core offerings include water and sewer utility services (with monthly billing, fill station pre-pay, and connection fees), police and public safety services, parks and recreation facilities (aquatic center, sports fields, trails, community rooms), library and senior services, business licensing, public records requests, and economic development support. All services are accessed in-person at Town Hall and satellite offices, through the CivicPlus-powered website, the Chino Valley Connected mobile app, and the Xpress Bill Pay utility portal.

Product overview

The Town of Chino Valley operates a CivicPlus-powered digital platform consisting of the official website and the Chino Valley Connected mobile application. The primary offering is the Official Website serving as the main digital service portal, complemented by the Chino Valley Connected mobile app (powered by SeeClickFix/CivicPlus 311 CRM) for issue reporting and service requests. Core municipal services include Parks & Recreation (with facilities such as Community Center Park, Memory Park, Center Street Park, and the Chino Valley Aquatic Center), Water & Sewer Utilities & Wastewater Operations, Police Department, Library Services, Senior Center, and various administrative services including business licensing, public records requests, and facility reservations. The platform also hosts specialized information portals such as the Circle K Fuel Release tracking system.

Differentiator

Problem solved

Functional benefit

Products and services

• Chino Valley Connected
• Water & Sewer Services
• Utilities & Wastewater Operations
• Parks & Recreation
• Chino Valley Aquatic Center
• Police Department
• Library Services
• Senior Center
• Business Licenses
• Public Records Request
• Facility Reservations

Quantifiable outcome

• No aquifer contamination detected from Circle K fuel release; nearest Town well is more than a mile from incident site
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature1 record

Partnerships

Eleven partnerships are on record, tiered critical, minor and core.

• ADEQ (Arizona Department of Environmental Quality)criticalOthers · 1 January 2024ADEQ is the agency of jurisdiction for the Circle K fuel release incident (86,000 gallon gasoline release in January 2024). ADEQ provides oversight for reporting and cleanup, conducts ongoing reviews of the investigation, and ensures no threat to drinking water sources. The Town remains in contact with ADEQ representatives.
• Circle K Stores Inc.minorOthers · 1 January 2024Circle K reported the January 2024 fuel release from its Underground Storage Tank system. The company is performing extensive weekly testing of drinking water wells, environmental contractors are conducting remediation efforts, and Circle K provides regular updates to the Town and ADEQ.
• Yavapai County Flood Control DistrictcoreStrategic or Co-development PartnerMultiple intergovernmental agreements (IGA) with Yavapai County Flood Control District for flood control and district management. Referenced in resolutions across multiple years (2018-2023).
• City of PrescottcoreStrategic or Co-development PartnerIntergovernmental agreements for commercial water service provision (2020), equipment and asset sharing for public infrastructure maintenance (2021), and repair/maintenance of police motorcycles (2023).
• Arizona Commerce AuthorityminorStrategic or Co-development PartnerGrant submission for rural broadband development authorized under Resolution 2019-1149.
• Chino Valley Unified School DistrictminorStrategic or Co-development PartnerIntergovernmental agreement for adjacent ways improvements (Resolution 2019-1134).
• Arizona Department of Emergency and Military AffairscoreStrategic or Co-development PartnerDesignation of Town's Finance Director as agent for applying for public assistance under Disaster Relief Act (multiple resolutions).
• Arizona Department of TransportationcoreStrategic or Co-development PartnerEconomic Strength Project Grant Agreement for 'Year One' Rodeo Drive Construction at Chino Valley Business Park at Old Home Manor. Also IGA for construction of new traffic signal and roadway widening.
• Arizona Department of Environmental Quality (ADEQ)coreStrategic or Co-development PartnerWater quality compliance oversight; utility division ensures compliance with state and federal regulatory agencies including ADEQ and EPA.
• Superior Court of Arizona (Yavapai County)minorStrategic or Co-development PartnerIntergovernmental agreement for interpreter services (Resolution 2019-1147).
• Yavapai CountycoreStrategic or Co-development PartnerMultiple IGAs including law enforcement data management, election services, and regional emergency operations management and disaster services.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• City of Cottonwood: Another Quad-Cities-area Arizona municipality of similar size, providing water/wastewater utilities, parks and recreation, library, and economic development services. Directly comparable in governance structure, revenue mix, and growth trajectory.
• Town of Clarkdale: Small Yavapai County municipality near the Verde River offering water and wastewater services, parks, and community programs. Comparable rural Arizona town of similar size with overlapping service mix and revenue structure.
• City of Sedona: Small Arizona municipal government operating water/wastewater utilities, parks and recreation (including aquatic facilities), police, and community development. Comparable in service breadth and reliance on tourism and resident fees, though with a higher-end demographic profile.
• Town of Prescott Valley: Adjacent Quad-Cities municipality in Yavapai County with very similar service portfolio (water utility, police, parks & recreation, planning, economic development) and rural-to-suburban growth profile. Most directly comparable peer given shared regional context and customer overlap.
• Town of Cave Creek: Small Arizona municipality north of Phoenix offering water utility services, parks and recreation (including trails), police, and community services. Comparable rural-to-suburban municipal profile with similar emphasis on quality-of-life amenities.
• Town of Camp Verde: Rural Arizona town in Yavapai County providing water/sewer utilities, parks, police, library, and business licensing. Closely comparable in scale, revenue model (sales tax, utility fees), and operating constraints of a small rural municipality.

Regional players

• Town of Wickenburg: Small Arizona town west of Phoenix providing water/sewer utilities, police, parks and recreation, library, and economic development. Comparable rural municipal service portfolio though located in a different region of the state.
• Town of Payson: Rural Arizona mountain town providing water utility, police, parks and recreation, library, and business licensing. Comparable small-town municipal service structure with similar revenue mix and demographic profile.

Broad incumbents

• City of Flagstaff: Larger Arizona municipal government in the same north-central region operating water/wastewater utilities, transit, police, parks and recreation, and broadband initiatives. Broader portfolio and bigger budget, but highly comparable service categories and regulatory environment.

Others

• Yavapai County Government: The county government that surrounds Chino Valley and shares multiple IGAs with the Town for flood control, election services, emergency management, and law enforcement data. Not a competing municipality but the primary intergovernmental partner whose programs directly affect Town operations and funding.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xtwitter.com/cvaztown
• YouTubeyoutube.com/channel/UCAiDpouQw9N9jl1ewUrvg5Q
• Facebookfacebook.com/TownofChinoValleyAz
• Instagraminstagram.com/cvaztown/?hl=en
• LinkedInlinkedin.com/company/town-of-chino-valley

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Town of Chino Valley