Cincotta Discount Chemist

What Cincotta Discount Chemist does

Cincotta Discount Chemist is an Australian privately held retail pharmacy chain founded in 1952, headquartered in Rhodes, New South Wales, operating approximately 180 employees across a multi-state network of physical discount chemist stores and an integrated e-commerce platform. The company sells pharmaceutical products, over-the-counter medicines, vitamins and supplements, baby care items, dermatological skincare, and wellness products at discounted prices versus supplier Recommended Retail Price (RRP), with savings typically ranging from approximately 7% to over 50% off RRP. Its brand portfolio spans premium suppliers (La Roche-Posay, CeraVe, Blackmores, Elevit, Carusos), mass-market brands (Huggies, EGO QV, Milton), and a pharmacy-private label (Chemists Own).

The business is built around a hybrid omnichannel model: physical retail locations across Victoria, New South Wales, and Queensland serve as both walk-in points and click & collect fulfillment centers, while the cincottachemist.com.au e-commerce site supports direct-to-consumer delivery, online ordering, catalogue-based promotions, and a digital loyalty program (Cincotta Rewards). Supporting services include Scripts on File for prescription management and Health Services for pharmacist consultations and medication advice, indicating an intent to layer professional service revenue on top of commodity retail. The technology stack is a conventional e-commerce platform with store locator, inventory management, and brand-specific merchandising pages, with no disclosed AI/ML, mobile app, or public API.

Cincotta serves a horizontal consumer healthcare segment — individual shoppers seeking affordable access to pharmacy products — with no disclosed enterprise or B2B customers. Revenue is generated through transactional one-time retail sales at unit pricing below RRP, supplemented by scheduled pharmacy medicine sales requiring pharmacist consultation. The company is privately held with no disclosed parent, subsidiaries, institutional investors, funding rounds, M&A activity, leadership changes, or regulatory actions.

Name

Cincotta Discount Chemist

Legal name

Cincotta Discount Chemist

Website

https://cincottachemist.com.au

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Founded in 1952, Cincotta Discount Chemist is an Australian private retail pharmacy chain operating approximately 180 employees across multi-state physical stores and an e-commerce platform, selling discounted pharmaceutical, supplement, baby, and skincare products to general consumer healthcare shoppers.

Ownership category

akta.pro rank

Product category

Retail Pharmacy

NAICS

Pharmacies and Drug Retailers (456110), Health and Personal Care Retailers (456)

SIC

Retail-Drug Stores And Proprietary Stores (5912)

akta.pro primary industry

Discount Drugstores (Value-Focused Chain Pharmacies) (CRAEAHAA)

akta.pro secondary industries

Pharmacy-Led Health & Wellness Discount Retail (CRAEAHAD), Discount Drugstores with Clinics (Retail Health Clinics) (CRAEAHAE)

Keywords

• Discount pharmacy retail
• Over-the-counter medicines
• Health supplements
• Pharmacy e-commerce
• Skincare and wellness

Headquarters

HQ city

Ardeer

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Retail Pharmacy Sales: Sale of pharmaceutical products, health supplements, baby products, skincare, and over-the-counter medicines through physical retail stores and e-commerce platform. Offers discounted pricing compared to RRP (Recommended Retail Price).
2. Pharmacy Medicine Sales: Sale of scheduled pharmacy medicines requiring pharmacist consultation, including allergy relief, cough/cold medications, pain relief, and digestive health products.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Cincotta Discount Chemist is an Australian discount pharmacy retailer that sells over-the-counter medicines, pharmacy-scheduled medicines, vitamins and health supplements, baby care, dermatological skincare, incontinence care, cough and cold remedies, and hygiene products through physical stores and an e-commerce platform. Pricing is offered at discounted rates off suppliers' Recommended Retail Price (RRP), with fulfillment available in-store, via click & collect, and via home delivery.

Product overview

Cincotta Discount Chemist is an Australian retail pharmacy chain and online discount chemist offering a comprehensive range of health and wellness products. The offering consists of a unified e-commerce platform (online store) supplemented by physical store locations across Australia, with services including prescription management (Scripts on File), loyalty program (Cincotta Rewards), health consultations, and click-and-collect fulfillment. The product portfolio includes multiple sub-brands and product lines spanning: prescription and over-the-counter medicines (Chemists Own), vitamins and supplements (Carusos Natural Health, Blackmores, Elevit, Natures Way), baby care (Huggies, Novalac infant formula), dermatological skincare (La Roche-Posay, CeraVe, EGO QV), incontinence care (TENA ProSkin), respiratory health (Duro-Tuss, NeilMed sinus products), digestive health (Coloxyl), and hygiene products (Milton). The platform operates on a catalogue-based promotional model with regular seasonal deals and discounts across all product categories.

Differentiator

Problem solved

Functional benefit

Brands

• Cincotta Rewards: Loyalty rewards program offered by Cincotta Discount Chemist

Products and services

• Cincotta Discount Chemist Online Store An Australian online discount pharmacy storefront offering over-the-counter medications, pharmacy medicines, vitamins, supplements, baby care products, personal care, and skincare with home delivery and click & collect fulfillment.
• Cincotta Rewards A customer loyalty rewards program that lets shoppers earn rewards and savings on purchases across Cincotta Discount Chemist stores and the online storefront.
• Scripts on File A prescription management service that allows customers to digitally store their prescriptions for easier refills and ongoing management at Cincotta pharmacies.
• Health Services In-store and online pharmacist health consultation services covering medication advice, health assessments, and professional pharmacy guidance.
• Click & Collect An order fulfillment option that allows customers to purchase items online and pick them up from the nearest Cincotta Discount Chemist store.
• Physical Retail Pharmacy Stores In-person pharmacy retail at store locations across New South Wales, Victoria, and Queensland offering OTC medicines, pharmacy medicines, pharmacist advice, and product purchases.

Quantifiable outcome

• Various products available at 15-50% savings off RRP

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Six partnerships are on record, tiered minor.

• Carusos Natural HealthminorOthersCarusos Natural Health is one of the supplement brands sold through Cincotta Discount Chemist stores and online platform. Brand offers 107 products including vitamins, supplements, and health products.
• BlackmoresminorOthersBlackmores is a major health supplement brand with 126 products available at Cincotta Discount Chemist including vitamins, supplements, and wellness products.
• HuggiesminorOthersHuggies baby product brand including nappy pants and toddler products available at Cincotta stores.
• Chemists OwnminorOthersChemists Own is an own-brand pharmacy product line sold exclusively through pharmacies including 71 products covering pharmacy medicines, personal care, and health products.
• ElevitminorOthersElevit pregnancy and breastfeeding health brand including prenatal vitamins and supplements available at Cincotta Discount Chemist.
• ColoxylminorOthersColoxyl constipation relief brand products available through Cincotta Discount Chemist retail and online channels.

Scale indicators1 record

Recent moves1 record

Expansion highlights5 records

Others

• EBOS Group: Trans-Tasman pharmaceutical and animal health distributor supplying community pharmacies, hospitals, and OTC/health retailers. Relevant as a supplier/distribution counterpart to the pharmacy retail channel in which Cincotta operates.

Direct peers

• Guardian Pharmacy: Australian pharmacy banner group operating stores focused on health advice, prescription services, and OTC/wellness categories. Comparable as a multi-state retail pharmacy serving similar consumer healthcare needs.
• Amcal Pharmacy: Long-established Australian pharmacy banner group providing prescription dispensing, health services, and OTC/wellness products across hundreds of locations. Directly comparable retail pharmacy model with similar product breadth and pharmacist-led service overlay.
• Priceline Pharmacy: National Australian pharmacy chain combining prescription dispensing with beauty, health, and wellness products under a value-led positioning. Comparable customer demographic, store-based retail model, and health/beauty crossover assortment to Cincotta.
• Pharmacy 4 Less: Australian discount pharmacy chain operating physical stores and online with a focus on below-RRP pricing on health, beauty, and household products. Closely comparable discount chemist positioning and product mix to Cincotta.
• Chemist Warehouse: Australia's largest discount pharmacy chain, offering pharmaceuticals, OTC, vitamins, beauty, and health products at below-RRP pricing across hundreds of physical stores plus e-commerce. Directly comparable in discount chemist positioning, multi-state footprint, and omnichannel model to Cincotta.
• Blooms The Chemist: Community-focused Australian pharmacy group operating across regional and metropolitan locations with prescription, OTC, and health/wellness offerings. Comparable as a multi-state retail pharmacy competing for similar consumer healthcare dollars.
• TerryWhite Chemmart: Australian pharmacy retail network offering prescriptions, OTC medicines, vitamins, and health services across company-owned and franchise stores. Closely comparable as a multi-state pharmacy chain with health-service overlay and promotional pricing mechanics.

Broad incumbents

• Sigma Healthcare: Leading Australian pharmaceutical wholesaler and pharmacy retail platform supporting banner groups and independent pharmacies. Comparable as a broader healthcare distribution player serving the same retail pharmacy channel, though operating at wholesale rather than consumer-facing level.
• Coles (Pharmacy/In-Store Health): Major Australian supermarket retailer carrying extensive OTC, supplement, baby care, and health/personal care ranges across national store footprint. Comparable as a competing retail channel for the same everyday health and wellness basket Cincotta targets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/cincotta-discount-chemist

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cincotta Discount Chemist