RADIO COMMUNAUTAIRE DU SAGUENAY INC.

What RADIO COMMUNAUTAIRE DU SAGUENAY INC. does

Radio Communautaire du Saguenay Inc. operates CKAJ 92.5, a licensed nonprofit community radio station broadcasting from Jonquière, Quebec, Canada. The station serves the Saguenay-Lac-Saint-Jean region over FM at 92.5 FM, with a secondary 99.7 FM frequency used for its weekly Radio Bingo program. It is positioned as the only regional retro music station in the area, with 100% local on-air talent and a diversified playlist spanning the 1960s to the present alongside regional news, sports coverage, weather, and community programming. The station has operated for approximately 30 years under CRTC community radio regulations.

The core technology stack is conventional broadcast radio infrastructure augmented by digital channels: a live streaming player on ckaj.org, a progressive web mobile application distributed through ARCQ, on-demand podcasts (Balados), an online news journal with audio clips, and social media accounts on Facebook and Twitter. The website is WCAG 2.1 Level AA compliant and all audio news clips are transcribed within 24 hours for accessibility. The station recently acquired its own building and is installing an elevator as part of its accessibility plan under Canadian federal accessibility legislation.

The revenue model is advertising-led, with three dedicated sales representatives selling locally produced radio advertising campaigns to SMBs across the Saguenay-Lac-Saint-Jean region. A secondary revenue stream comes from weekly Radio Bingo fundraising, broadcast every Sunday at 4 PM, with proceeds benefiting the nonprofit corporation. Small classified-style ad sales handled by administrative staff provide a tertiary stream. The organization is governed by a board of local businesspeople; key leadership comprises Robert Banford (General Manager, Director of Programming and Sales) and Claudine Tremblay (Administrative Director, Controller, Bingo Manager, and HR Director). No revenue figures, funding rounds, or investor activity are disclosed.

Name

RADIO COMMUNAUTAIRE DU SAGUENAY INC.

Legal name

Radio Communautaire du Saguenay Inc.

Website

https://ckaj.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

CKAJ 92.5 is a nonprofit community radio station broadcasting retro music, regional news, sports, and weekly Radio Bingo from Jonquière, Quebec, serving the Saguenay-Lac-Saint-Jean region via FM, online streaming, and mobile app.

Ownership category

akta.pro rank

Product category

Community Radio Broadcasting

NAICS

Radio Broadcasting Stations (51611), Radio Broadcasting Stations (516110)

SIC

Radio Broadcasting Stations (4832)

akta.pro primary industry

Public/Community Local Stations (PBS Member Stations, Community Radio, LPFM) (MPABACAG)

akta.pro secondary industries

Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE), News Talk Radio & Current Affairs Stations (MPABAIAI)

Keywords

• Community radio broadcasting
• FM radio station
• French-language broadcasting
• Local radio programming
• Regional radio content

Headquarters

HQ city

Jonquière (Saguenay)

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Advertising and sponsorships: Local and regional businesses purchase advertising airtime. The station produces personalized commercials made by local announcers, targeting the regional audience of Saguenay-Lac-Saint-Jean. Three dedicated advertising sales representatives manage client relationships.
2. Bingo fundraising events: Radio Bingo is broadcast every Sunday at 4 PM on CKAJ 92.5 and 99.7 FM, with proceeds benefiting Radio communautaire du Saguenay Inc. Dedicated Bingo staff operate and manage prizes.
3. Small ad sales and announcements: The station sells small classified-style ads (petites annonces), such as those mentioned for the Radio-Puces event, handled by administrative staff.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

RADIO COMMUNAUTAIRE DU SAGUENAY INC. operates a community FM radio station (CKAJ) serving the Saguenay region of Quebec, Canada. The station broadcasts French-language local programming including music, news, talk, and community-oriented content to regional listeners, supplemented by related digital channels such as online streaming, podcasts, and a web news portal.

Product overview

CKAJ 92.5 is a unified community radio broadcasting platform operated by Radio communautaire du Saguenay Inc. The core offering is regional FM radio broadcasting supplemented by digital services including live online streaming, a web-based news journal with audio clips, on-demand podcasts (balados), and a weekly radio bingo program. Additional services include a progressive web application for mobile access and personalized advertising solutions for regional businesses. The station positions itself as the premier regional retro radio station in Saguenay-Lac-Saint-Jean, with 100% local announcers and programming.

Differentiator

Problem solved

Functional benefit

Products and services

• CKAJ 92.5 FM Radio Broadcasting
• Live Online Radio Streaming
• Bingo Radio 99.7 FM
• Podcasts (Balados)
• Web News Portal (Radio Journal)
• Mobile Application
• Radio Advertising Airtime

Quantifiable outcome

• All audio clips accompanying web journal articles are transcribed within 24 hours of publication
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• ARCQ (Alliance des radio communautaires du Québec)coreStrategic or Co-development PartnerCKAJ is a member of ARCQ (Alliance des radio communautaires du Québec), which coordinated accessibility consultation and recommendations for member stations. ARCQ transmitted questions and recommendations from organizations including the Fédération québécoise de l'autisme (FQA), CAPVISH, and COPHAN to help CKAJ improve accessibility.
• Gailer & Co (Accessibility consultant)minorImplementation/ SI/ Consulting PartnerGailer & Co conducted the accessibility consultation on behalf of ARCQ and its member stations, including CKAJ, by gathering recommendations from disability organizations (FQA, CAPVISH, COPHAN).
• Fédération québécoise de l'autisme (FQA)minorOthersFQA was consulted as part of the ARCQ accessibility review process to provide recommendations for making CKAJ's building and services more accessible to people with autism and other disabilities.
• Comité d'action des personnes vivant des situations de handicap (CAPVISH)minorOthersCAPVISH was consulted as part of the ARCQ accessibility review process to provide recommendations for improving accessibility at CKAJ for people living with disabilities.
• Confédération des organismes de personnes handicapées du Québec (COPHAN)minorOthersCOPHAN was consulted as part of the ARCQ accessibility review process and provided specific recommendations on physical accessibility, universal design principles, and collaboration with specialized organizations.

Scale indicators4 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• CJMQ 88.9 FM: Community radio station in Lévis, Quebec, broadcasting regional and independent content. Operates under a similar nonprofit, locally-rooted model and competes for the same French-language community-radio audience in Quebec.
• CFIM 92.7 FM: Community radio station serving the Magdalen Islands in Quebec with regional news, music, and community programming. Closely comparable to CKAJ as a small-market Quebec community radio serving a defined regional audience.
• CISM 89.3 FM: Community/campus radio station in Montreal operating as a nonprofit broadcaster with a mix of music, news, and local programming. Directly comparable to CKAJ as another Quebec French-language community radio with volunteer and local-talent-driven content.
• CHME 101.7 FM: Innu community radio station in Essipit, Quebec, operating as a nonprofit broadcaster with regional Indigenous content. Comparable in structure and CRTC community-radio mandate to CKAJ, though serving a distinct cultural community.
• CKRL 89.1 FM: Quebec City community radio station operating as an independent nonprofit broadcaster with diversified programming and local content. Highly comparable in mission, structure, and Quebec community-radio model to CKAJ.
• CHOQ-FM 105.1: Cooperative community radio station based in Quebec City, focused on alternative and local programming. Comparable as a Quebec nonprofit radio with strong community involvement and independent editorial positioning.

Broad incumbents

• Cogeco Media: Owns and operates multiple regional and metropolitan radio stations in Quebec (e.g., 98.5 FM, Rythme FM). A broad incumbent in the same Quebec regional-radio advertising market where CKAJ competes for SMB budgets.
• Bell Media Radio (NRJ, Rouge FM, Énergie): Bell Media operates a portfolio of regional music and talk radio stations across Quebec (NRJ, Rouge FM, Énergie). Represents the dominant commercial-radio competition for both listeners and advertisers in Quebec regions including Saguenay-Lac-Saint-Jean.
• CBC/Radio-Canada (ICI Première): Canada's public broadcaster operates ICI Première across Quebec with regional news, talk, and music programming. Competes for the same regional advertiser and listener attention as CKAJ but at vastly greater scale and with public funding.

Regional players

• Attraction Radio: Quebec-based independent radio group operating regional stations across multiple markets in the province. Comparable as a regional Quebec radio operator with multi-station strategy, though operating commercially rather than as a community nonprofit.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/radio-communautaire-du-saguenay-inc-

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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