Clinica Social

What Clinica Social does

Clinica Social (legally CLINICA DE ESPECIALISTAS EN ORTODONCIA SAS) is a privately held dental clinic founded in 1994 in the Calima neighborhood of Cali, Valle del Cauca, Colombia. It provides three core service lines: Odontología General (general dentistry covering diagnosis, prevention, and treatment), Ortodoncia (orthodontic correction including invisible orthodontics), and Higiene Oral (professional cleanings and hygiene counseling), with additional specialized oral rehabilitation services. The clinic is staffed by a team of seven dental professionals whose individual experience ranges from 15 to 37 years, including orthodontists trained in Colombia and abroad.

The business operates as a single-location, fee-for-service professional services practice. Patients access the clinic through its website, WhatsApp, phone, or in-person visits, and pricing is provided via individualized quotations rather than published rates. Its go-to-market is direct-to-consumer, primarily serving individual members of the Cali community, with a discount partnership with the Policía Nacional de Colombia providing an additional institutional channel for police officers and personnel.

Clinica Social has no proprietary technology platform, no disclosed digital products, and no external funding or parent company. Its competitive positioning rests on practitioner tenure, three decades of local brand recognition, and active membership in the Sociedad Colombiana de Ortodoncia. The clinic maintains a minimal digital footprint limited to its website, contact channels, and a publicly accessible 2025 financial statement PDF, signaling a deliberately traditional, trust-based operating model rather than a tech-enabled growth business.

Name

Clinica Social

Legal name

CLINICA DE ESPECIALISTAS EN ORTODONCIA SAS

Website

https://clinicasocialdeortodoncia.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

Clinica Social is a privately held dental clinic in Cali, Colombia, founded in 1994, offering general dentistry, orthodontics, and oral hygiene services to individual community patients and Policía Nacional personnel through a single physical location and fee-for-service pricing.

Ownership category

akta.pro rank

Product category

Dental Healthcare Services

NAICS

Offices of Dentists (62121)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Comprehensive Orthodontic Clinics (HLABABAA)

akta.pro secondary industry

Orthodontic Group Practices (HLABAKAC)

Keywords

• Dental clinic services
• General dentistry
• Orthodontic treatments
• Oral hygiene care
• Dental healthcare

Headquarters

HQ city

Cali

HQ country

Colombia

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Dental healthcare services: Fee-for-service model providing dental healthcare services including general dentistry, orthodontics, and oral hygiene treatments. Services are provided directly to patients at the clinic location.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Clinica Social is a dental clinic providing three core services: Odontología General (general dentistry including diagnosis, prevention, and treatment), Ortodoncia (orthodontic treatments including invisible orthodontics to correct tooth positioning and improve smiles), and Higiene Oral (oral hygiene services such as professional cleanings and hygiene counseling). Services are delivered in person at the clinic's physical location in the Calima neighborhood of Cali, Colombia, targeting individual patients seeking dental care and orthodontic correction.

Product overview

Clinica Social is a dental clinic offering a unified set of oral health services centered around three core offerings: Odontología General (General Dentistry), Ortodoncia (Orthodontics), and Higiene Oral (Oral Hygiene). The clinic, founded in 1994 and located in Cali, Colombia, provides comprehensive dental care including diagnosis, prevention, treatment, orthodontic correction, and professional cleaning services. The clinic also offers specialized rehabilitation oral services and invisible orthodontics as part of its service portfolio.

Differentiator

Problem solved

Functional benefit

Products and services

• Odontología General (General Dentistry)
• Ortodoncia (Orthodontics)
• Higiene Oral (Oral Hygiene)

Named customers2 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Policía Nacional de ColombiacoreGTM or Marketing Partner · 1 January 2024The clinic maintains an exclusive partnership agreement with the Colombian National Police, offering special discounts on dental treatments for police officers and personnel. This partnership expands the clinic's customer base to include government employees and demonstrates community commitment.

Scale indicators3 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• DentalCorp: Canada's largest network of dental practices offering general, specialty, and orthodontic services. Comparable as a multi-site dental group practice with strong orthodontic offerings; relevant benchmark for what scaled DSO consolidation can deliver.
• Vitaldent: Large Spanish-origin dental clinic chain with significant Latin American presence offering general dentistry, orthodontics, implants, and aesthetics. Comparable in multi-specialty service mix; differs in scale and Spanish-vs-Latin American operating geography.
• Heartland Dental: Largest US Dental Service Organization supporting thousands of dentists across general and specialty practices. Comparable as a model for what scaled dental group practice can look like; differs dramatically in scale and geography but represents the strategic endpoint of multi-site dental consolidation.
• Pacific Dental Services: US-based DSO providing practice support, technology, and operations to dental practices including orthodontic services. Comparable as a DSO/platform model relevant for any future roll-up of Clínica Social; differs in geography and scale.
• Dentegra: Mexican dental insurance and clinic network offering preventive, orthodontic, and restorative dental services. Comparable as a Latin American dental services platform with similar patient demographics and orthodontic-led offerings, though larger and broader in scope.

Others

• Align Technology (Invisalign): Global clear-aligner orthodontics technology and product company. Comparable as the leading supplier of the orthodontic technology (invisible aligners) that Clínica Social's specialists use; relevant as both an enabling vendor and a competitive disruptor via direct-to-consumer orthodontic channels.
• Straumann Group: Global dental implants, prosthetics, and orthodontics equipment manufacturer (includes ClearCorrect). Comparable as a key materials/equipment supplier to orthodontic and implant dental practices like Clínica Social, and as an indicator of where dental technology investment is heading.

Direct peers

• COCEI (Centro Odontológico Colombiano de Especialistas e Implantología): Multi-specialty Colombian dental clinic group offering orthodontics, implants, and general dentistry across multiple Colombian cities. Closely comparable in service mix (orthodontics-led, multi-disciplinary) and in operating geography (Colombia), making it the most direct comparison point for Clínica Social's positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/clinica-social

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clinica Social