Clonfert Pet Farm

What Clonfert Pet Farm does

Clonfert Pet Farm is a privately held, family-run visitor attraction located in Clonfert South, Maynooth, Co. Kildare, Ireland, founded in 2009 and operating as Clonfert Pet Farm LTD. The business runs a single-site, direct-to-consumer day-out destination combining a 60+ species animal collection (including domestic, bird, and exotic species such as meerkats, lemurs, Goeldi's monkeys, raccoons, and alpacas) with an extensive mix of indoor and outdoor play infrastructure (a 600 sq ft indoor soft play area, three playgrounds, zipline, bouncy castle, mini-golf, go-karts, football/astro pitch, and fairy trail).

Revenue is generated across five streams: general admission tickets (sold at the gate and via Digitickets), the on-site Birdhouse Cafe serving locally sourced food and Irish-roasted coffee, the Barn Farm Shop (opened Easter 2022, open to non-farm visitors and stocked with artisan goods and Plan International-linked soft toys), structured birthday party packages (€14–€17 per child via Bookeo), and school tour fees (€13.50 per pupil with free entry for teachers and SNAs). Pricing is unit-based and transparent for parties and schools; general admission pricing is not publicly listed.

Go-to-market is direct-to-consumer through the company's own website and walk-in traffic, supplemented by organic social media on Facebook, YouTube, and X (Twitter), local sponsorship of GAA and soccer clubs, and a digital transformation initiative (March 2025–August 2026) co-funded by Fáilte Ireland and the EU Just Transition Fund. The farm is part of Ireland's Ancient East regenerative tourism initiative, has an 8-person headcount, and operates with year-round seasonal hours. The business has no disclosed parent company, no venture or private equity backing, and no technology platform beyond standard booking integrations.

Name

Clonfert Pet Farm

Legal name

Clonfert Pet Farm LTD

Website

https://clonfertpetfarm.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Clonfert Pet Farm is a family-run visitor attraction in Co. Kildare, Ireland, offering general admission, school tours, birthday parties, a cafe, and a farm shop centred on 60+ animal species and indoor/outdoor play facilities.

Ownership category

akta.pro rank

Product category

Family Entertainment / Pet Farm Attraction

NAICS

Zoos and Botanical Gardens (71213), Pet Care (except Veterinary) Services (81291), Pet and Pet Supplies Retailers (45991)

SIC

Agricultural Services (700), Agricultural Prod-Livestock & Animal Specialties (200)

akta.pro industry

PRIMARYHSANAFAL

Outdoor / Farm-Style Dog Daycare

Home & Personal Services/Pet Grooming & Boarding Services/Dog Daycare

SECONDARYHSANAFAC

Cage-Free / Open-Play Dog Daycare

Home & Personal Services/Pet Grooming & Boarding Services/Dog Daycare

SECONDARYHSANAKAH

Exotic & Small Pet Daycare (Short-Stay Care)

Home & Personal Services/Pet Grooming & Boarding Services/Exotic & Small Pet Grooming/Boarding

Keywords

• Pet farm attractions
• Family entertainment venues
• Animal exhibits
• School tour services
• Birthday party venues

Headquarters

HQ city

Maynooth

HQ country

Ireland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. General Admission Tickets: Visitors purchase entry tickets to the farm, which serves as the primary revenue driver. Tickets can be bought online in advance via Digitickets or at the gate. Special seasonal events (Easter, Halloween, Christmas) generate additional ticketed revenue.
2. Food & Beverage (Birdhouse Cafe): On-site cafe serving breakfast, lunch, pizza, snacks and beverages. Uses locally sourced ingredients and Irish-roasted coffee. Offers indoor and outdoor seating.
3. Farm Shop Retail: Barn Farm Shop sells artisan foods, gifts, homeware, toys, and Plan International-supporting soft toys. Opened Easter 2022. Open to non-farm visitors.
4. Birthday Party Packages: All-inclusive birthday party packages at €14 per child (Mon–Thu) or €17 (Fri–Sun & Bank Holidays). Includes party room hire, food, and activities. Additional revenue from optional extras such as balloons, party boxes, BBQ hut rental, and adult catering.
5. School Tour Fees: School groups pay per-pupil fees (€13.50 from, minimum 10 pupils) for guided farm tours, education centre access, play areas, and adventure golf. Teachers and SNAs are admitted free.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Clonfert Pet Farm is a family visitor attraction located in Maynooth, Co. Kildare, Ireland, offering day-access to 60+ animal species (including exotic animals such as meerkats, lemurs, and Goeldi's monkeys) combined with indoor soft play, multiple outdoor playgrounds, mini-golf, a zipline, bouncy castle, and food/retail amenities. The farm sells general admission tickets, hosts school tours, and runs all-inclusive children's birthday party packages, alongside an on-site Birdhouse Cafe and Barn Farm Shop.

Product overview

Clonfert Pet Farm is a family visitor attraction offering a unified day-out experience centered around animal viewing and outdoor family entertainment. The core product is general admission access to the farm and its animal exhibits (over 60 species including domestic, birds, and exotic animals). Supporting services include the Birdhouse Cafe (food and beverage), Barn Farm Shop (souvenirs and local artisan products), and various paid enhancement services including Birthday Party Packages and School Tours. The farm also provides complimentary facilities such as Indoor Soft Play (600 sq ft), multiple Outdoor Play Areas (playgrounds, zipline, mini-golf, go-karts, bouncy castle), and seasonal events. Established in 2009, the business operates as a single-location attraction with all offerings integrated into the visitor experience.

Differentiator

Problem solved

Functional benefit

Brands

• Birdhouse Cafe: On-site cafe offering breakfast, lunch, pizza options with locally sourced ingredients and locally owned Irish coffee
• Barn Farm Shop
• Mini Zoo

Products and services

• General Admission Tickets Day visitor tickets providing access to the farm, animal viewing areas, and all included facilities and play areas; sold online via Digitickets and at the gate.
• Birdhouse Cafe On-site cafe offering breakfast, lunch, and pizza options made from locally sourced ingredients with indoor and outdoor seating; accessible to both farm visitors and the general public.
• Barn Farm Shop On-site farm shop opened Easter 2022 offering artisan foods, unique gifts, homeware, and toys sourced from local suppliers with a focus on sustainability and recyclable materials.
• Indoor Soft Play Area 600 sq ft indoor soft play area providing all-weather family entertainment for children during inclement weather; included with general admission.
• Outdoor Play Areas Multiple outdoor play facilities including Treetop Explorer's Playground, Little Monkeys Playground, Tiny Tots Playground, Go Karts, Bouncy Castle, Zipline, Football Pitch, and Adventure Golf; included with general admission.
• Birthday Party Packages All-inclusive birthday celebration packages for children including party rooms, food (goujons, sausages, chips, juice), and full farm access; priced at €14 per child weekday / €17 per child weekend and bank holidays, with a €30 non-refundable deposit and minimum of 8 children.
• School Tours Educational farm visits for school groups including guided animal tours, education centre access, and activity areas; priced at €13.50 per pupil with a 10-pupil minimum, free entry for teachers and SNAs, and €5 per additional adult.
• Seasonal Events Annual themed events including Easter, Halloween, and Christmas celebrations with festive activities and special experiences, generating additional ticketed revenue.
• Animal Exhibits Collection of 60+ animal types including domestic animals, birds, and exotic species such as meerkats, lemurs, Goeldi's monkeys, coatimundi, alpacas, llamas, and arctic foxes available for visitor viewing and education.

Quantifiable outcome

• One of the leading school tour destinations in the Leinster area
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor.

• Local Food and Product SuppliersminorOthersFarm shop and cafe source from a network of named local and Irish suppliers including: 12 Quail Farm, Bernas Dressings, Blaithin, Gill Distribution, Harrys Nut Butter, Janni Bars, Lilliput Trading Co., Sheridans, The Larder Box, and others. Cafe coffee sourced from a locally owned Irish Coffee Bean company. Suppliers focus on sustainability, quality, and environmental impact.
• Local GAA and Soccer ClubsminorGTM or Marketing PartnerClonfert Farm has been a proud sponsor of local GAA and soccer teams over the years. In the most recent year, in partnership with another local business, the farm helped buy new jerseys for a local under-14 GAA team.
• Plan International (via soft toy sales)minorOthersThe range of soft toys sold in the Barn Farm Shop supports Plan International, a development and humanitarian organisation operating in over 75 countries across Africa, the Americas, and Asia to advance children's rights and equality for girls.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Fota Wildlife Park: Major Irish zoological attraction in Cork run by the Zoological Society of Ireland, offering extensive exotic and native animal viewing with educational programmes. Broader incumbent peer given similar exotic-animal positioning but at significantly larger scale.
• Dublin Zoo: Ireland's largest zoological attraction in Phoenix Park, Dublin, featuring hundreds of exotic species with education, events, and family amenities. Comparable animal-focused visitor experience but at a substantially larger institutional scale.
• Tayto Park (now Emerald Park): Large theme park in Co. Meath featuring rides, animals, and family attractions. Comparable Irish family attraction with overlap on birthday parties, school tours, and animal experiences but at much larger scale and with amusement-park focus.

Direct peers

• Odds Farm Park: UK family farm attraction in Buckinghamshire combining animal viewing (including exotic breeds), indoor and outdoor play, birthday parties, and seasonal events. Closest UK equivalent in scale and offering mix.
• Airfield Estate: Urban farm and visitor attraction in Dundrum, Dublin, offering family experiences with farm animals, gardens, and on-site food/retail. Closest Irish peer by business model combining family farm experience, animals, F&B, and educational programming.
• Cotswold Farm Park: Adam Henson's rare-breed farm attraction in the Cotswolds featuring diverse animal breeds, indoor/outdoor play, camping/glamping, and educational tours. Comparable as a multi-generational family farm attraction with diversified revenue streams.
• White Post Farm: UK family farm attraction in Nottinghamshire with animal handling, indoor and outdoor play, birthday parties, and school visits. Closely comparable scale and operating model with overlapping customer use cases.
• Farmer Palmer's Farm Park: UK family farm park in Dorset focused on under-8s with animal encounters, indoor play, birthday parties, and school visits. Highly comparable business model and target demographic.
• Causey Farm: Irish family farm experience in Co. Meath offering animal encounters, school tours, birthday parties, and seasonal events. Direct Irish competitor in the family farm attraction segment with overlapping school tour business.

Regional players

• Lullymore Heritage & Discovery Park: Irish heritage and family park in Co. Kildare combining peatland heritage, woodland walks, play areas, and animals. Regional Irish peer sharing similar family day-out positioning in the broader Kildare catchment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/clonfertpetF
• YouTubeyoutube.com/@clonfertpetfarm9310
• Facebookfacebook.com/clonfertpetfarm
• LinkedInlinkedin.com/company/clonfert-pet-farm

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clonfert Pet Farm