Wijnbar Clos

What Wijnbar Clos does

Wijnbar Clos, doing business as Clos Amsterdam, is a wine bar and restaurant founded in 2019 by Rutger and located at Beukenplein 50 in Amsterdam Oost. The concept combines a front wine bar, a 20+ table back restaurant, and a 60+ seat weather-protected terrace, all under one roof and operated Tuesday through Sunday. Clos differentiates by curating more than 100 handmade wines exclusively from small family winegrowers worldwide and serving dishes specifically inspired by the wine regions of those growers, reversing the usual wine-pairing logic. Pricing spans €4.50-€28 for à la carte items, €45-€65 for 3/4/5-course menus, and €29-€145 per bottle, with sparkling wines and Champagnes up to €114.

The business operates multiple revenue lines: walk-in bar service, à la carte and multi-course restaurant dining, the bookable High Wine tasting experience (3, 4, or 5 courses with paired wines), wine tastings and masterclasses featuring visiting winegrowers, and private group and corporate events for 8 to 100 guests. Distribution is single-site and direct-to-consumer, with an online reservation system, a published online wine menu, an email newsletter, and an Instagram presence supporting awareness. Customer segments span wine enthusiasts, food-and-wine pairing seekers, casual bar visitors, and group event organizers.

Clos is privately held, bootstrapped, and founder-owned, with a small team of about 7 employees plus open roles for kitchen and service staff. The leadership team consists of owner Rutger (a 15+ year wine industry veteran whose prior venture Grapedistrict supplies more than 250 restaurants and bars) and Chef Carlos Blankers. There is no disclosed technology platform, no app, no API, and no AI/ML capability — the model is a traditional hospitality concept whose moat rests on curated wine sourcing, staff expertise, and a differentiated wine-region-led food concept. The 5th anniversary in 2024 was marked by a jubilee month with a special menu, classic dishes, Friday dancing, and Sunday oysters, and the team has stated an ambition to earn a place in the Gault Millau guide.

Name

Wijnbar Clos

Legal name

Clos Amsterdam

Website

https://closamsterdam.nl

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Wijnbar Clos is a privately held wine bar and restaurant in Amsterdam Oost, founded in 2019 by Rutger, serving over 100 handmade wines from small family winegrowers with dishes inspired by those wine regions, plus a High Wine tasting format and group events for 8 to 100 guests.

Ownership category

akta.pro rank

Product category

Wine Bar and Restaurant

NAICS

Drinking Places (Alcoholic Beverages) (7224)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Wine Bars (THAFAEAF)

akta.pro secondary industry

Wine Tastings & Vineyard/Winery Tours (THAJAGAD)

Keywords

• Wine bar services
• Natural wine selection
• Fine dining restaurant
• Wine tasting experiences
• Private group dining

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Restaurant dining: Fine dining restaurant service with creative dishes matched to wines. Offers seasonal menus (3, 4, and 5-course options). Dishes priced from €6-28 for à la carte items.
2. Wine sales by glass and bottle: Over 100 handmade wines from family winegrowers sold by the glass and bottle. Wine prices range from €29 to €145 per bottle, with sparkling wines from €53-114 and Champagnes up to €114.
3. Group events and private dining: Group bookings for 8-100 persons including receptions, wine tastings with paired bites, and multi-course dinners. Customized experiences for corporate events, family gatherings, and friend groups.
4. High Wine experience: Curated wine and food pairing experience with 3, 4, or 5 courses matched with wines. Bookable during weekend afternoons (15:00-16:30) and weekdays (17:00-18:00).
5. Wine tastings and masterclasses: Special wine tastings and masterclasses with winegrowers visiting the venue. Winegrowers sometimes work behind the bar to discuss their wines.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Wijnbar Clos is a wine bar and restaurant in Amsterdam Oost that offers over 100 handmade wines from small family winegrowers worldwide sold by the glass and bottle, paired with a creative à la carte kitchen and 3-, 4-, and 5-course seasonal menus whose dishes are inspired by the wine regions of the producers. The business also runs the High Wine tasting experience (3/4/5 courses paired with wines), wine tastings and masterclasses with visiting winegrowers, and group events for 8–100 guests.

Product overview

Wijnbar Clos is a combined wine bar and restaurant located in Amsterdam Oost, operating as a single unified concept where the wine bar and restaurant seamlessly merge during the evening. The core offerings include a wine bar (front area) featuring over 100 handmade wines from small family winegrowers worldwide, and a restaurant (back area) with over 20 tables serving creative dishes matched to the wines. Additional offerings include the High Wine tasting experience (3/4/5 course menus), an online digital wine menu, group event hosting for 8-100 people, and a bar menu with finger foods and small plates. The wine list features categories including bubbles, light/medium/full white wines, rosé, light/medium/full red wines, dessert wines, and alcohol-free options.

Differentiator

Problem solved

Functional benefit

Products and services

• Wine Bar Front wine bar where guests sample over 100 handmade wines from small family winegrowers in a relaxed atmosphere, with knowledgeable staff sharing the story behind each wine. No reservation required.
• Restaurant Back dining area with 20+ tables serving creative à la carte dishes matched to the wines on the bar list, with seasonal menus (3, 4, and 5-course options) inspired by the wine regions of the winegrowers. Reservations recommended.
• High Wine tasting experience Curated wine and food pairing experience offered in 3, 4, or 5 course formats, where staff explain why each wine is unique and matches the dishes. Bookable during weekend afternoons (15:00-16:30) and weekdays (17:00-18:00).
• Online Wine Menu Digital wine list available online featuring over 100 wines categorized by style, including bubbles, light/medium/full white wines, rosé, light/medium/full red wines, dessert wines, and alcohol-free options.
• Group Events and Private Dining Customizable group experiences for 8 to 100 people, including aperitifs, wine tastings with paired bites, and multi-course dinners with sommelier-selected wines. Suitable for corporate events, family gatherings, and friend groups.
• Bar Menu Finger foods, oysters, and small plates available at the bar area, including items such as Cecina de Leon, Jamón Ibérico, cheese croquettes, and assorted olives, designed for casual wine-by-glass consumption.

Quantifiable outcome

• Serving over 250 restaurants and bars through Grapedistrict connection

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• De Plantage: Amsterdam restaurant and bar focused on a quality wine program alongside a seasonal menu. Directly comparable to Clos in the wine-forward dining niche within the Amsterdam market.
• Bickers aan de Werf: Amsterdam waterfront restaurant and bar pairing creative menus with a broad wine list in a similar upscale-casual format. Overlaps Clos directly on the combined wine-bar-plus-restaurant model serving premium local clientele.
• Café Brecht: Amsterdam wine bar and bistro offering an extensive wine-by-glass selection alongside small plates in a casual setting. Comparable to Wijnbar Clos in concept, target audience, and Amsterdam city footprint.
• Terroirs: London wine bar and bistro built around small-producer wines and an European small-plates menu. Conceptually aligned with Clos's producer-driven curation paired with a terroir-inspired kitchen.
• Vinoteca: UK chain of wine bars serving an extensive by-the-glass and bottle list alongside bistro-style food. Provides a benchmark for how Clos's wine bar-plus-restaurant concept scales and operates at higher capacity.
• Compagnie des Vins Surnaturels: Paris natural-wine bar pairing a curated, small-producer-driven list with a thoughtful bistro menu. Closely parallels Clos's handmade-from-small-producers positioning and food-and-wine storytelling model.

Broad incumbents

• Bord'Eau: Fine dining restaurant within NH Grand Hotel Krasnapolsky in Amsterdam offering curated wine pairings. Operates in the same city at a higher price tier, anchoring the upscale wine-paired dining category Clos aspires to enter.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/closamsterdam
• LinkedInlinkedin.com/company/closamsterdam

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wijnbar Clos