CASTILLA-LA MANCHA MEDIA
- Company typePublic
- Founded1998
- HeadquartersToledo, Spain
- Headcount251–500
- GTM typeB2C
- OfferingServices
CASTILLA-LA MANCHA MEDIA firmographics
Firmographics- Name
- CASTILLA-LA MANCHA MEDIA
- Legal name
- Castilla-La Mancha Media
- Website
- https://cmmedia.es
- Company type
- Public
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
CASTILLA-LA MANCHA MEDIA industry classification
Industry- Product category
- Regional Public Broadcasting
- NAICS
- Television Broadcasting Stations (51612), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- SIC
- Television Broadcasting Stations (4833), Radio Broadcasting Stations (4832)
- akta.pro primary industry
- OTT Platform CMS & Content Operations (Catalog, Scheduling, Workflows) (MPAHAJAA)
- akta.pro secondary industry
- Blogging & CMS Content Platforms (BPAMAJAG)
Keywords
Where CASTILLA-LA MANCHA MEDIA is headquartered
LocationHeadquarters
- HQ city
- Toledo
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
CASTILLA-LA MANCHA MEDIA business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain
Distribution channels5 records
Marketing channels6 records
CASTILLA-LA MANCHA MEDIA product offering
Product offeringCore offering
Castilla-La Mancha Media (CMM) is the public regional broadcaster of the Castilla-La Mancha autonomous community in Spain. It delivers free-to-air television and radio programming alongside the CMMPlay digital streaming platform, offering news, entertainment, cultural programming, sports coverage, and emergency information to citizens across all five provinces of the region.
Product overview
Castilla-La Mancha Media (CMM) operates as a unified public broadcasting platform offering television, radio, and digital streaming services. The core product is CMMPlay, a multi-format streaming platform that delivers live and on-demand access to regional TV and radio programming. The portfolio comprises specialized sub-brands including D.O. Play for original regional productions, PlayPódcast for audio content, PlayToros for bullfighting coverage, and thematic programs like EcoPlayer (environmental content) and Amparanimals (animal welfare). CMM also distributes its content through dedicated mobile applications and features special initiatives such as the CMMPlay Vertical Awards and El Pueblo Más Bonito competition. The offering functions as a platform-plus-modules architecture where CMMPlay serves as the central hub with specialized content verticals branching from it.
Differentiator
Problem solved
Functional benefit
Products and services
- CMMPlay Streaming Platform Multiplatform streaming and on-demand service delivering live broadcasts, replays, podcasts, and original CMM productions to viewers and listeners; the digital flagship of the regional public broadcaster and freely accessible to the public.
- Television Broadcasting (CMM Televisión) Free-to-air regional television channel providing news, entertainment, cultural programming, sports coverage, and emergency information to citizens of the Castilla-La Mancha autonomous community.
- Radio Castilla-La Mancha Regional public radio service delivering daily news bulletins, talk programs, cultural content, and emergency information throughout Castilla-La Mancha.
- PlayPódcast Podcast hosting and distribution platform aggregating CMM's audio programs including news, entertainment, culture, and specialized content; available through CMMPlay and iVoox.
Companies that use CASTILLA-LA MANCHA MEDIA
Customer profileSegments1 record
Ideal customer profiles2 records
CASTILLA-LA MANCHA MEDIA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
CASTILLA-LA MANCHA MEDIA partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- El Arca de Noé de AlbacetecoreCollaboration with the El Arca de Noé animal shelter in Albacete for the Amparanimals program, promoting animal adoption and welfare. The program features shelter animals, adoption stories, and educational content about responsible pet ownership, broadcast both on CMMPlay and television.
- Protectora de Animales AnimaleaminorPartnership with the Animalea animal protection organization in Villamalea for adoption events and awareness campaigns. The organization cares for up to 150 animals and organizes adoption events.
- Protectora Dejando Huella de AlbaceteminorCollaboration with the Dejando Huella animal shelter in Albacete for the Amparanimals program content and adoption initiatives.
- CMMPlay Vertical AwardscoreInitiative by CMM to discover and support regional talent in film and audiovisual production. 15 projects were selected from over 30 proposals for the first edition of the awards, aiming to promote local creative talent.
- Museo de las Ciencias de Castilla-La ManchaminorCollaboration with the Museum of Sciences in Cuenca for astronomical content, including coverage of the solar eclipse event with scientific expertise from José María Sánchez, mathematician specializing in astronomy.
- INFOCAM (Emergency and Civil Protection)coreCollaboration with INFOCAM for emergency information coverage, including wildfires and civil protection announcements. Alfonso Díaz serves as spokesperson for coordinated emergency communications.
- Orión AstronomíaminorCollaboration with Orión Astronomía for scientific expertise during the solar eclipse coverage event, represented by Rubén Romero.
- Diputación de Albacete - Emperrados CenterminorPartnership with the Provincial Center for Dog Collection of the Albacete Provincial Council (Emperrados) for animal rescue, care, and protection content featured in Amparanimals.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
CASTILLA-LA MANCHA MEDIA competitors and assessment
Company assessmentDirect peers
- À Punt Mèdia: Valencia's public broadcaster operating À Punt TV and radio. Direct peer — autonomous community broadcaster with regional content focus and digital streaming distribution.
- EITB (Euskal Irrati Telebista): Basque Country public broadcaster operating multiple TV channels, radio, and digital platforms. Direct peer — Spanish autonomous community broadcaster with multi-channel TV/radio and on-demand streaming serving a regional audience.
- Aragón Televisión: Public broadcaster for the Aragón autonomous community. Direct peer — smaller Spanish autonomous community broadcaster with regional TV, radio, and digital services similar in scope to CMM.
- Televisión del Principado de Asturias (TPA): Public broadcaster of Asturias operating TPA and RPA. Direct peer — Spanish autonomous community broadcaster with similar scale and regional mandate.
- Radiotelevisión de la Región de Murcia (7RM): Public broadcaster of the Murcia region. Direct peer — smaller Spanish autonomous community broadcaster with comparable TV, radio, and digital offerings.
- Castilla y León Televisión (CyLTV): Public broadcaster of Castilla y León. Direct peer — neighboring inland Spanish autonomous community broadcaster with similar regional content mandate, scale, and structure to CMM.
- Canal Sur (RTVA): Andalusia's public broadcaster with Canal Sur TV and Canal Sur Radio. Direct peer — autonomous community broadcaster with regional programming, digital streaming, and similar public service mandate covering a large Spanish region.
- Corporació Catalana de Mitjans Audiovisuals (CCMA / TV3): Public broadcaster for Catalonia operating TV3 and Catalunya Ràdio. Most direct peer because it is also a Spanish autonomous community broadcaster with TV, radio, digital streaming, and a similar public service mandate; serves as the benchmark for regional broadcaster scale in Spain.
- Compañía de Radio-Televisión de Galicia (CRTVG): Galicia's public broadcaster operating TVG and Radio Galega. Direct peer — autonomous community broadcaster providing TV, radio, and digital streaming to a Spanish regional audience.
Broad incumbents
- Radiotelevisión Española (RTVE): Spain's national public broadcaster. Broad incumbent — operates La 1, La 2, Canal 24h, Radio Nacional, and RTVE Play at a national scale, overlapping with CMM's content categories but from a national rather than regional positioning.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
CASTILLA-LA MANCHA MEDIA social profiles
Digital presenceCASTILLA-LA MANCHA MEDIA compliance and trust
Trust signalCompliance1 record
CASTILLA-LA MANCHA MEDIA financial estimates
Financial estimateRevenue estimate
Valuation estimate
CASTILLA-LA MANCHA MEDIA leadership team
Management profileNumber of profiles
Profiles3 records
CASTILLA-LA MANCHA MEDIA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CASTILLA-LA MANCHA MEDIA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CASTILLA-LA MANCHA MEDIA
What does CASTILLA-LA MANCHA MEDIA do?
Castilla-La Mancha Media (CMM) is the public regional broadcaster of the Castilla-La Mancha autonomous community in Spain. It delivers free-to-air television and radio programming alongside the CMMPlay digital streaming platform, offering news, entertainment, cultural programming, sports coverage, and emergency information to citizens across all five provinces of the region.
Is CASTILLA-LA MANCHA MEDIA a public or private company?
CASTILLA-LA MANCHA MEDIA is a public company. It is classified as state government owned and is currently operating.
When was CASTILLA-LA MANCHA MEDIA founded?
CASTILLA-LA MANCHA MEDIA was founded in 1998. It employs 251 to 500 people.
Where is CASTILLA-LA MANCHA MEDIA based?
CASTILLA-LA MANCHA MEDIA is headquartered in Toledo, Spain, in the Europe region.
Who are CASTILLA-LA MANCHA MEDIA's main competitors?
Direct peers on record are À Punt Mèdia, EITB (Euskal Irrati Telebista), Aragón Televisión, Televisión del Principado de Asturias (TPA), Radiotelevisión de la Región de Murcia (7RM), Castilla y León Televisión (CyLTV), Canal Sur (RTVA), Corporació Catalana de Mitjans Audiovisuals (CCMA / TV3) and Compañía de Radio-Televisión de Galicia (CRTVG). Radiotelevisión Española (RTVE) is listed as a broad incumbent.
Does CASTILLA-LA MANCHA MEDIA have an API?
No public API is recorded for CASTILLA-LA MANCHA MEDIA.
What industry is CASTILLA-LA MANCHA MEDIA in?
CASTILLA-LA MANCHA MEDIA's product category is Regional Public Broadcasting. Its primary akta.pro industry code is MPAHAJAA, OTT Platform CMS & Content Operations (Catalog, Scheduling, Workflows), with a secondary code of BPAMAJAG, Blogging & CMS Content Platforms. Its NAICS code is 51612 and its SIC code is 4833.