Radio Televisión de Castilla y León - RTVCyL

What Radio Televisión de Castilla y León - RTVCyL does

Radio Televisión de Castilla y León, S.A. (RTVCyL) is the regional public-service broadcaster for the autonomous community of Castilla y León in Spain, operating under the brand CyLTV since commencing broadcasts on March 9, 2009. The company is a 100% privately capitalized sociedad anónima headquartered in Valladolid with 252 employees, structured around a dual-channel linear television architecture: La 7 delivers 24-hour regional programming across the entire community, while La 8 provides territorial programming with local news disconnections for all nine provincial capitals and the El Bierzo region. Content production is decentralized through 10 territorial production centers plus a Madrid delegation for national institutional coverage, enabling province-specific editorial output in addition to community-wide programming.

The core product portfolio extends beyond linear broadcast into digital streaming via the CyLTV Play OTT platform, which provides live and on-demand access to La 7 and all La 8 territorial channels, alongside signature programs including the long-running bullfighting program 'Grana y Oro' (31+ years on air), the health program 'Diagnóstico', and the rural affairs program 'Agro en acción'. The company distributes content through over-the-air broadcast, web streaming, the CyLTV Play platform, and a network of syndication partners including regional channels (Navarra Televisión, La 7 de La Rioja), bullfighting vertical platforms (One Toro, Mundotoro, Cultoro, Burladero), and international outlets (Feria.tv in France, Suertematador in Mexico, Venezuela Taurina).

RTVCyL monetizes primarily through television advertising on La 7 and La 8, with secondary digital content distribution revenue via CyLTV Play. The free-to-air, ad-supported model targets the general public of Castilla y León seeking regional news, local content, sports, bullfighting events, and cultural programming that national broadcasters do not address. Marketing is conducted through the c yltv.es website, CyLTV Play, Facebook, and Twitter, and the company maintains a press room for institutional communications.

Name

Radio Televisión de Castilla y León - RTVCyL

Legal name

RADIO TELEVISION DE CASTILLA Y LEON, SA

Website

https://cyltv.es

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

251–500 employees

Short description

RTVCyL is a privately held regional public-service broadcaster for Castilla y León, Spain, operating dual linear channels (La 7, La 8) across 10 territorial production centers plus the CyLTV Play OTT platform, monetized via advertising and serving local news, sports, bullfighting, and cultural programming to the regional population.

Ownership category

akta.pro rank

Product category

Regional Television Broadcasting

NAICS

Television Broadcasting Stations (51612), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

Network-Affiliated Local TV Stations (ABC/CBS/NBC/FOX/CW/Telemundo/Univision, etc.) (MPABACAE)

Keywords

• Regional television broadcasting
• Local news programming
• OTT streaming services
• Linear TV channels
• Advertising-supported media

Headquarters

HQ city

Valladolid

HQ country

Spain

HQ region

Europe

Offices13 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Television Advertising: RTVCyL generates revenue through advertising spots broadcast on its television channels La 7 and La 8 across Castilla y León
2. Digital Content Distribution: Revenue generated through digital platforms including CyLTV Play for streaming content

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Radio Televisión de Castilla y León (RTVCyL) operates the regional public-service television broadcaster CyLTV for the autonomous community of Castilla y León, Spain. It delivers free-to-air television through two channels (La 7 regional programming and La 8 with provincial territorial programming) and a digital OTT streaming platform (CyLTV Play). The broadcaster produces and distributes regional news, cultural, sports, health, weather, and bullfighting content from 10 provincial production centers.

Product overview

Radio Televisión de Castilla y León (RTVCyL) operates a dual-channel television ecosystem: La 7 provides 24-hour regional programming across the entire autonomous community, while La 8 broadcasts territorial programming with local news interruptions for nine provincial capitals and El Bierzo. The streaming platform CyLTV Play delivers live channels and on-demand content including bullfighting program 'Grana y Oro', health program 'Diagnóstico', and rural affairs program 'Surcos'. The broadcaster maintains 10 territorial production centers across the region plus a Madrid delegation.

Differentiator

Problem solved

Functional benefit

Products and services

• CyLTV (Castilla y León Televisión) The main regional television channel of Castilla y León, broadcasting news, programs, and live content covering the entire autonomous community, available via over-the-air broadcast and the CyLTV Play streaming platform.
• La 7 The primary regional channel offering 24-hour programming covering all of Castilla y León with news, entertainment, and specialized content.
• La 8 (territorial channels) The secondary channel featuring territorial programming with local news and content interruptions for the nine provincial capitals of Castilla y León (Ávila, Burgos, León, Palencia, Salamanca, Segovia, Soria, Valladolid, Zamora) and the El Bierzo region.
• CyLTV Play The OTT streaming platform of Castilla y León Television offering live channels (La 7 and all La 8 territorial channels), on-demand programs, and exclusive content including '+ que goles', 'Diagnóstico', 'Agro en acción', and 'Grana y Oro', accessible via web and mobile.
• Grana y Oro Bullfighting program and reference program in Spanish television, directed and presented by Carlos Martín Santoyo for over 31 years. It also airs on Navarra Televisión, La 7 de La Rioja, and the One Toro platform.
• Diagnóstico Health program of CyLTV covering medical topics and healthcare issues relevant to Castilla y León. Winner of the III Premio de Periodistas Rurales first prize for a chapter on mental health in rural Castilla y León.
• CyLTV El Tiempo Weather forecasting service and meteorological information for Castilla y León, available via the CyLTV website.

Quantifiable outcome

• Coverage across 9 provincial capitals and El Bierzo region with dedicated local programming

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Nine partnerships are on record, tiered minor.

• Navarra TelevisiónminorChannel Partner/ Reseller/ Distributor'Grana y Oro' program is also broadcast on Navarra Televisión in addition to CyLTV
• La 7 de La RiojaminorChannel Partner/ Reseller/ Distributor'Grana y Oro' program is also broadcast on La 7 de La Rioja
• One Toro PlatformminorChannel Partner/ Reseller/ Distributor'Grana y Oro' program is also available on One Toro digital platform
• MundotorominorChannel Partner/ Reseller/ Distributor'Grana y Oro' content distributed through Mundotoro portal in Spain
• CultorominorChannel Partner/ Reseller/ Distributor'Grana y Oro' content distributed through Cultoro taurine portal
• BurladerominorChannel Partner/ Reseller/ Distributor'Grana y Oro' content distributed through Burladero taurine portal
• Feria.tv (France)minorChannel Partner/ Reseller/ Distributor'Grana y Oro' content distributed through Feria.tv in France
• Suertematador (Mexico)minorChannel Partner/ Reseller/ Distributor'Grana y Oro' content distributed through Suertematador platform in Mexico
• Venezuela TaurinaminorChannel Partner/ Reseller/ Distributor'Grana y Oro' content distributed through Venezuela Taurina platform

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key highlights6 records

Customer concentration

• Xx.com/CyLTVNoticias
• Facebookfacebook.com/CyLTV
• LinkedInlinkedin.com/company/radio-televisi%C3%B3n-de-castilla-y-le%C3%B3n

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Radio Televisión de Castilla y León - RTVCyL