CODEM

What CODEM does

CODEM (Conselho de Desenvolvimento Econômico de Maringá) is a municipal consultative and deliberative council instituted by Lei Municipal nº 4.275/96 and headquartered in Maringá, Paraná, Brazil. It operates as a public-private partnership bringing together representatives of civil society, the productive sector, universities, and the municipal government to conduct long-term strategic planning for Maringá's economic and urban development. The organization is structured around eight Technical Chambers (Education, Health, Finance and Insurance, Tourism and Culture, Urbanism, TIC, Industry, and Agribusiness) staffed by more than 200 volunteer leaders, with a small paid executive team of approximately 55 staff led by an Executive Director and Project Managers. Its core deliverables are strategic plans (Maringá 2020, 2030, and the current Maringá 2047), socioeconomic studies (including a 2017 PwC study), policy proposals, indicator-monitoring platforms (Indicadores de Gestão Municipal, Índice de Desenvolvimento Socioeconômico, Observatório do Turismo), and community programs such as the Movimento Prosperingá financial education initiative and SEMEF.

The council's "products" are advisory services, policy documents, research reports, monitoring tools, and public forums rather than commercial software. Core technology usage is limited to standard data and indicator platforms; CODEM does not develop proprietary software or AI/ML products. Its primary "customers" are the Prefecture of Maringá (the institutional recipient of strategic recommendations) and partner entities such as ACIM, FIEP, UEM, SEBRAE, UEL, and UNICESUMAR, whose representatives populate the Technical Chambers and Plenary. The organization does not sell products or services at a price; all participation is voluntary, and funding flows indirectly through municipal allocations and in-kind member support.

CODEM's business model is therefore a non-commercial civic-institution model: revenue, in the conventional sense, is pre-revenue, with the operating model sustained by public-private backing and volunteer labor. Its go-to-market is community-led, using Technical Chamber meetings, monthly plenary sessions, publications, and public events to surface recommendations directly to municipal officials and the wider community. Distribution relies on direct relationships with government decision-makers and a multichannel presence (website, YouTube, newsletter, social media, and the annual Planeja Brasil and Fórum de Urbanismo events).

Name

CODEM

Legal name

Conselho de Desenvolvimento Econômico de Maringá

Website

https://codem.org.br

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

51–100 employees

Short description

CODEM is the municipal economic development council of Maringá, Paraná, Brazil, instituted by Lei Municipal nº 4.275/96. It convenes civil society, business, academia, and government through eight Technical Chambers and a 200+ volunteer network to deliver long-term strategic planning for the Maringá 2047 agenda.

Ownership category

akta.pro rank

Product category

Municipal Economic Development Advisory

NAICS

Administration of Housing Programs, Urban Planning, and Community Development (925)

SIC

Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Planning, Zoning, Permitting & Code Enforcement (BPAIACAE)

akta.pro secondary industry

Building Information Modeling (BIM) & Digital Design Services (BPAHAKAK)

Keywords

• Economic development council
• Strategic urban planning
• Public-private partnership
• Municipal advisory services
• Socioeconomic research

Headquarters

HQ city

Maringá

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Municipal Council Operations: CODEM is a municipal advisory council established by law (Lei Municipal 4.275/96) that operates as a non-profit civic institution. It does not generate commercial revenue but rather serves as a forum for strategic planning and economic development advocacy.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

CODEM is a municipal consultative and deliberative council that develops long-term strategic plans, socioeconomic studies, and policy recommendations for the sustainable development of Maringá, Paraná. It operates eight Technical Chambers covering Education, Health, TIC, Finance and Insurance, Tourism and Culture, Urbanism, Industry, and Agribusiness, and delivers community engagement programs such as the Prosperingá financial education movement and the Prêmio Práticas que Transformam award. Its central product is the Masterplan Metrópole Maringá 2047, supported by monitoring tools, research initiatives, and indicator platforms.

Product overview

CODEM (Conselho de Desenvolvimento Econômico de Maringá) is a municipal consultative and deliberative body, not a commercial product company. It operates as a strategic planning and economic development council offering advisory services through eight Technical Chambers (Educação, Saúde, TIC, Finanças e Seguros, Indústria, Turismo e Cultura, Urbanismo, Agronegócio), long-term strategic planning instruments (Masterplan Maringá 2047, socioeconomic studies, indicators platforms), community programs (Prosperingá financial education movement, SEMEF annual event), awards (Prêmio Práticas que Transformam), forums (Planeja Brasil, Fórum de Urbanismo), and monitoring tools (Indicadores de Gestão Municipal, Índice de Desenvolvimento Socioeconômico, Hub Logístico). These offerings form an integrated ecosystem of strategic planning, economic research, monitoring tools, and community engagement programs — not a software product portfolio.

Differentiator

Problem solved

Functional benefit

Brands

• Movimento Repensando Maringá: A continuous long-term planning movement initiated in the 1990s that led to CODEM's creation, now representing the collective vision-building process for Maringá's future.
• Prosperingá
• Masterplan Metrópole Maringá 2047
• Maringá 2030
• Semana Maringaense de Educação Financeira (SEMEF)

Products and services

• Câmara Técnica de Educação Advisory and strategic planning service focused on the education sector, guided by the 2047 vision to become a reference in transformative, inclusive, and innovative education in Maringá.
• Câmara Técnica de Tecnologia da Informação e Comunicação (TIC) Advisory and strategic planning service dedicated to driving digital transformation in Maringá through innovation, connectivity, and intelligent technology solutions, including the Maringá Inteligente and Maringá Conectada projects.
• Câmara Técnica de Finanças e Seguros Advisory and strategic planning service focused on strengthening the local financial and insurance sector, promoting financial education, microcredit, and economic monitoring.
• Câmara Técnica de Saúde Advisory and strategic planning service focused on public health promotion and integration between public, private, and academic sectors, including the Saúde Conectada interoperability project.
• Câmara Técnica de Indústria Advisory and strategic planning service focused on strengthening industrial activity in Maringá through dialogue, innovation, and sustainable competitiveness, including support for industrial districts and Industry 4.0 adoption.
• Câmara Técnica de Turismo e Cultura Advisory and strategic planning service focused on integrated and sustainable development of tourism and culture in Maringá, including the Plano Municipal de Turismo and tourism intelligence initiatives.
• Câmara Técnica de Urbanismo Advisory and strategic planning service focused on sustainable, inclusive, and planned urban development, including the Plano Maringá Inteligente and updates to the Master Plan and urban laws.
• Câmara Técnica do Agronegócio Advisory and strategic planning service focused on strengthening the agricultural value chain, promoting innovation, sustainability, and Field-to-City integration.
• Masterplan Metrópole Maringá 2047 A long-term strategic plan developed by CODEM in partnership with civil society and government, guiding sustainable urban growth through studies, technical workshops, and indicators across economic, intellectual, social, environmental, infrastructure, institutional, and identity axes.
• Movimento Prosperingá A community-wide movement promoting financial education as a foundation for building a more prosperous society, including the Semana Maringaense de Educação Financeira (SEMEF) annual event.
• Saúde Conectada – Interoperabilidade dos Sistemas de Saúde A research and innovation arrangement integrating health information systems across public, private, and academic sectors, developed in collaboration with State Universities of Maringá and Londrina.
• Indicadores de Gestão Municipal A municipal management indicators platform creating a positive agenda for municipal managers through indicators with four-year targets, aligned with the Maringá 2047 agenda.
• Índice de Desenvolvimento Socioeconômico
• Observatório do Turismo de Maringá A permanent data and indicators analysis platform supporting public decision-making and policy planning with evidence-based approaches for the tourism sector.

Quantifiable outcome

• Maringá ranked 7th most competitive municipality in Brazil (2025), up 2 positions from 2024
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• Associação Comercial e Empresarial de Maringá (ACIM)coreStrategic or Co-development Partner · 1 January 1996ACIM serves as a founding member and primary private sector representative in CODEM's governance structure. The partnership provides business community representation and institutional support for economic development initiatives.
• Universidade Estadual de Maringá (UEM)coreStrategic or Co-development PartnerUEM participates as a founding institutional member through its rector and representatives. The university collaborates on research, innovation initiatives, and the Maringá Inteligente smart city project.
• Federação das Indústrias do Estado do Paraná (FIEP)coreStrategic or Co-development PartnerFIEP provides industry sector representation and expertise, contributing to the Technical Chamber of Industry and participating in workforce development and competitiveness initiatives.
• Prefeitura Municipal de MaringácoreStrategic or Co-development PartnerThe municipal government is a founding institutional member providing public sector representation, executive support, and implementation authority for CODEM's strategic recommendations and policy proposals.
• UNICESUMARminorStrategic or Co-development PartnerPartner in the Projeto Prosperar initiative for financial education, providing EAD platform and certification services for teacher training in financial literacy.
• Instituto Cooper CardminorStrategic or Co-development PartnerCo-developer of Projeto Prosperar, a financial education initiative providing free training for teachers in elementary and high schools on financial education curriculum.
• Universidade Estadual de Londrina (UEL)minorStrategic or Co-development PartnerCollaborates with CODEM and UEM on the Arranjo de Pesquisa e Inovação for health system interoperability, contributing research expertise and academic resources.
• Fundação AraucáriaminorStrategic or Co-development PartnerState research foundation providing funding and scientific coordination for the health interoperability research and innovation project involving CODEM and partner universities.
• SebraecoreStrategic or Co-development PartnerSebrae participates as a key institutional partner in CODEM's governance and supports small business development initiatives, entrepreneurship programs, and economic competitiveness projects.

Scale indicators5 records

Recent moves10 records

Expansion highlights5 records

Emerging players

• Instituto LIDE: Emerging player: private-sector leadership institute convening CEOs and government officials around strategic development and innovation topics in Brazil; comparable convening function but private-sector-led rather than civic-led.

Broad incumbents

• SEBRAE (Serviço Brasileiro de Apoio às Micro e Pequenas Empresas): Broad incumbent: national agency supporting small business development, entrepreneurship, and economic competitiveness; CODEM partners with SEBRAE locally but SEBRAE operates nationally with broader scope and budget.

Direct peers

• Associação Comercial e Empresarial de Maringá (ACIM): Direct peer: CODEM's founding private-sector partner and Maringá's main business association; performs overlapping convening and economic development advocacy roles in the same municipality.
• Conselho Municipal de Desenvolvimento Estratégico de Curitiba (COMEC): Direct peer: a regional metropolitan planning council coordinating strategic development, urban planning, and infrastructure across a Paraná metropolitan region, comparable in function though at a larger geographic scale.
• Câmara de Dirigentes Lojistas de Maringá (CDL Maringá): Direct peer: Maringá's local commerce chamber performing overlapping business-representation and economic advocacy functions in the same municipality as CODEM.
• Conselho de Desenvolvimento Econômico de Londrina (COMDEL): Direct peer: another Paraná-municipality economic development council coordinating public-private strategic planning, sectoral chambers, and long-term master planning for a Brazilian mid-sized city.

Others

• Observatório Social do Brasil: Others: a civic-municipal accountability and monitoring organization operating across many Brazilian municipalities; comparable civic-institution structure and indicator-monitoring methodology even though its mandate is oversight rather than economic development.

Regional players

• Federação das Indústrias do Estado do Paraná (FIEP): Regional player: state-level industry federation and CODEM partner; coordinates sectoral industry policy, workforce development, and competitiveness initiatives across Paraná, comparable in convening function but state-scaled.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@codemmaringa
• LinkedInlinkedin.com/company/codem-maring%C3%A1

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CODEM