Colégio Paulicéia

What Colégio Paulicéia does

Colégio Paulicéia is a private K-12 educational institution founded in 1960, operating a single physical campus in the Campo Belo neighborhood of São Paulo, Brazil. The school serves students across five interconnected programs: Educação Infantil (early childhood, up to age 5), Ensino Fundamental I (elementary, years 1-5), Ensino Fundamental II (middle school, years 6-9), Ensino Médio (high school), and Período Integral (full-day program as an add-on). All academic programs are aligned with Brazil's National Common Curricular Base (BNCC), and the school is recognized by ICDSA as one of the top 10 schools in São Paulo.

The institution does not operate a proprietary technology platform, mobile application, or public API. Its digital footprint consists of standard marketing surfaces (Facebook, YouTube, Instagram) and a 360-degree virtual tour for prospective families. Core academic delivery is supported by an ecosystem of approximately 17 third-party partnerships, including Sistema Anglo (curriculum), Google for Education (digital tools), Faber-Castell (materials), Líder em Mim (leadership program), Coletivo Leitor (literacy), Super Cerebro (cognitive development), Estante Mágica (student publishing), Educbank (tuition financing), Ser Especial (inclusive education), and Escolaweb (school management). Physical infrastructure includes climate-controlled classrooms, audiovisual systems, and security infrastructure.

The business model is direct-to-consumer, recurring tuition-based, with enrollment conducted via WhatsApp, phone, and in-person campus visits. Pricing is not publicly disclosed. The institution is privately held — referenced as family-owned under 'Dona Carmem' — with no parent company, subsidiaries, disclosed funding rounds, or public listing. It employs 127 people and is geographically concentrated in São Paulo.

Name

Colégio Paulicéia

Legal name

Colégio Paulicéia

Website

https://colegiopauliceia.com.br

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

101–250 employees

Short description

Colégio Paulicéia is a privately held, family-owned K-12 school founded in 1960 in São Paulo, Brazil, operating a single campus serving students from early childhood through high school under a recurring tuition model.

Ownership category

akta.pro rank

Product category

Private K-12 Education

NAICS

Elementary and Secondary Schools (6111)

SIC

Services-Educational Services (8200)

akta.pro primary industry

International/Global Curriculum Schools (IB, Cambridge, etc.) (EDAJABAG)

Keywords

• Private K-12 education
• Early childhood education
• Elementary school education
• High school education
• Inclusive education services

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Tuition and Enrollment Fees: The school generates revenue through tuition fees charged for educational services spanning Educação Infantil through Ensino Médio, with full-day program options available.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Colégio Paulicéia is a private K-12 school that delivers in-person education across five interconnected programs: Educação Infantil for children up to age 5, Ensino Fundamental I (years 1-5), Ensino Fundamental II (years 6-9), Ensino Médio (high school), and an optional Período Integral full-day program. The offering is BNCC-aligned and combines a proprietary teaching methodology with structured content from partner programs such as Sistema Anglo and Líder em Mim, supported by Google for Education digital tools.

Product overview

Colégio Paulicéia is a private educational institution offering a unified portfolio of five interconnected programs spanning early childhood through high school education. The core offering consists of Educação Infantil (early childhood education up to age 5), Ensino Fundamental I (years 1-5 of elementary school), Ensino Fundamental II (years 6-9 of middle school), and Ensino Médio (high school), all aligned with BNCC curriculum standards. The school also offers an optional Período Integral (full-time program) as an add-on module for extended care and enrichment activities. All programs are supported by proprietary teaching methodologies, personalized student support, and partnerships with educational content providers.

Differentiator

Problem solved

Functional benefit

Products and services

• Educação Infantil (Early Childhood Education)

Quantifiable outcome

• Ranked among top 10 schools in São Paulo by ICDSA

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

Partnerships

16 partnerships are on record, tiered core and minor.

• Sistema AnglocoreStrategic or Co-development PartnerEducational methodology partnership for teaching and learning content, providing students with structured academic programs.
• Google for EducationcoreTechnology or IntegrationTechnology partnership providing digital learning tools and platforms for students and educators.
• CellepminorStrategic or Co-development PartnerEducational partnership providing additional learning programs and resources.
• Faber-CastelminorStrategic or Co-development PartnerEducational materials partnership providing quality art and stationery supplies for creative learning activities.
• Líder em MimminorStrategic or Co-development PartnerEducational methodology program partnership focused on leadership development for students.
• Coletivo LeitorminorStrategic or Co-development PartnerReading program partnership promoting literacy and reading habits among students.
• Super CerebrominorStrategic or Co-development PartnerEducational program partnership for enhanced cognitive development and learning support.
• Estante MágicaminorStrategic or Co-development PartnerLiterary platform partnership encouraging student writing and publishing of books.
• EducbankminorStrategic or Co-development PartnerEducational financing partnership providing tuition payment solutions for families.
• MagistralminorStrategic or Co-development PartnerEducational materials partnership for classroom resources and supplies.
• São Paulo Futebol Clube (SPFC)minorStrategic or Co-development PartnerSports partnership providing physical education and sports activities for students.
• StageminorStrategic or Co-development PartnerPerforming arts partnership for theater and artistic expression activities.
• Ser EspecialminorStrategic or Co-development PartnerSpecial education partnership supporting inclusive education practices and students with special needs.
• MaxxiiminorStrategic or Co-development PartnerEducational program partnership for supplementary learning activities.
• PTI (Pró-Tapajós Initiative)minorStrategic or Co-development PartnerEducational partnership for additional learning programs and social responsibility initiatives.
• MoradiaminorStrategic or Co-development PartnerStudent housing or student welfare partnership supporting family needs.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Colégio Miguel de Cervantes: Spanish-language immersion private K-12 in São Paulo, comparable as a premium private school with full lifecycle programs serving similar family demographics.
• Colégio Santa Cruz: Century-old private Catholic K-12 school in São Paulo offering Educação Infantil through Ensino Médio with strong vestibular preparation track record, comparable on tradition and quality positioning.
• Colégio Porto Seguro: Established private K-12 in São Paulo with differentiated pedagogy and international curriculum elements, operating in the same premium family segment as Colégio Paulicéia.
• Colégio Bandeirantes: Premium private K-12 school in São Paulo serving Educação Infantil through Ensino Médio with strong brand and BNCC-aligned curriculum, directly comparable to Colégio Paulicéia's positioning and family demographic.
• Colégio Madre Alix: Smaller-scale private K-12 in São Paulo with personalized attention and inclusive education focus, comparable in size and pedagogical philosophy to Colégio Paulicéia.
• Colégio Piaget: Private K-12 institution in São Paulo offering Educação Infantil through Ensino Médio with personalized pedagogy, comparable on size and target market.
• Colégio Equipe: Private K-12 school in São Paulo with innovative methodology focus and partnership programs, comparable to Paulicéia's pedagogical differentiation strategy.
• Colégio Rio Branco: Premium private K-12 school in São Paulo serving elite families with full Educação Infantil through Ensino Médio programs, a direct competitor in the premium segment.
• Colégio São Luís: Jesuit private K-12 school in São Paulo with long tradition and recognized academic quality, comparable as a top-tier full-lifecycle school targeting premium families in the same city.

Broad incumbents

• Objetivo Educacional: Large Brazilian private K-12 network with multiple campuses and broader geographic footprint; competes for the same family demographic as Colégio Paulicéia at scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@pauliceiacolegio
• Facebookfacebook.com/profile.php
• Instagraminstagram.com/pauliceiacolegio
• LinkedInlinkedin.com/company/col%C3%A9gio-paulic%C3%A9ia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Colégio Paulicéia