Mieux
Collectif Mieux is a French non-profit association of ~20-25 SME entrepreneurs who share RSE (CSR) best practices through member-authored fact sheets, monthly peer lunches, and three annual expert-themed events, funded by undisclosed annual membership dues.
- Company typePrivate
- Founded-
- HeadquartersParis, France
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Mieux does
Collectif Mieux (legal name: Collectif pour faire Mieux) is a French non-profit association (association loi 1901) founded in 2022 and headquartered at 38 rue du Fer à Moulin, 75005 Paris. It operates as a membership-based community of approximately 20-25 small and medium-sized French companies whose leaders are engaged in RSE (Responsabilité Sociétale des Entreprises / Corporate Social Responsibility). The association's core function is to convene SME entrepreneurs for the practical exchange of RSE best practices, structured around a library of member-authored fact sheets, monthly peer lunches, and three annual thematic evenings featuring expert speakers (e.g., GRDF's sustainable procurement director, founders of the Fresque des achats responsables).
The business model is a recurring subscription membership: companies pay undisclosed annual dues to access the members-only fact-sheet repository, monthly lunches, three thematic evenings, and a ready-to-use communication kit that lets members publicize their engagement. Distribution is direct (registration via the website) and community-led, with growth driven primarily by word-of-mouth referrals among entrepreneurs, supplemented by an organic presence on LinkedIn, Instagram, and YouTube. The collective has no proprietary technology platform, no mobile app, no AI components, and no public APIs; its offering is a service-driven community rather than a software product. Headcount is approximately 7, with leadership comprising co-founders Christophe Amouroux (President; also Président of Twelve Consulting), Christel Bapt (Cedrus & Partners), and Frédéric Doumenc (Opteamis), plus a Responsable RSE (Isabelle Pollet). Strategic partnerships include Morning (coworking venues for events), Action Enfance (youth charity support), NQT (youth mentorship), and sailing sponsorships (Arthur Le Vaillant's Route du Rhum trimaran 'Mieux' in 2022; Hugo Le Clech's Solitaire du Figaro Paprec campaign from 2024).
Mieux firmographics
Firmographics- Name
- Mieux
- Legal name
- Collectif pour faire Mieux
- Website
- https://collectif-mieux.org
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Collectif Mieux is a French non-profit association of ~20-25 SME entrepreneurs who share RSE (CSR) best practices through member-authored fact sheets, monthly peer lunches, and three annual expert-themed events, funded by undisclosed annual membership dues.
- Ownership category
- akta.pro rank
Where Mieux is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Mieux business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Others
Revenue model
- Membership fees: Entrepreneurs and companies join the collective through a membership/adhesion system. Members pay fees to access the collective's services including thematic events, member lunches, practical RSE fact sheets, and peer networking.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Standard membership for entrepreneurs and companies |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels6 records
Mieux product offering
Product offeringCore offering
Collectif Mieux is a non-profit association that, through annual membership, gives French SME entrepreneurs access to a repository of practical RSE (Corporate Social Responsibility) fact sheets, a ready-to-use Communication Kit, monthly member lunches, and three annual thematic evenings featuring expert speakers and member testimonials. The offering is centered on peer-to-peer sharing of tested RSE actions across social, societal, and environmental dimensions.
Product overview
Collectif Mieux is an association of engaged entrepreneurs offering a membership-based platform and services for sharing RSE (Corporate Social Responsibility) best practices. The core offering consists of a practical fact sheet repository accessible to members, complemented by a ready-to-use communication kit. Members participate in monthly lunch meetings and quarterly thematic evening events featuring expert speakers and peer testimonials. The collective focuses on aligning business models with social, societal, and environmental responsibility through experiential learning and cross-company knowledge exchange.
Differentiator
Problem solved
Functional benefit
Products and services
- RSE Good Practice Sharing Platform A members-only platform providing practical fact sheets on RSE (Corporate Social Responsibility) actions implemented by member companies, with direct contacts for each practice to facilitate implementation. It is intended for SME entrepreneurs and member companies within the Collectif Mieux association.
- Communication Kit Ready-to-use communication contents allowing members to showcase their RSE commitment across various channels including their company website and LinkedIn. It is intended for member companies of Collectif Mieux.
- Monthly Member Lunches Regular monthly gatherings for business leaders to share RSE news, discover member best practices, discuss expert-led themes, and present problems for peer resolution. Intended for member entrepreneurs and RSE managers of the association.
- Thematic Evening Events Three annual evening exchange events featuring expert presentations on RSE pillars and member testimonies, open to members and their guests. Intended for member companies and their invited guests.
Quantifiable outcome
- Carbon footprint assessments (Bilan Carbone) implemented across member companies
- +1 more outcomes
Companies that use Mieux
Customer profileNamed customers21 records
Segments2 records
Ideal customer profiles2 records
Mieux technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Mieux partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- MorningcoreMorning provides coworking spaces for hosting Collectif Mieux's thematic evenings and events. This partnership enables the collective to hold its three annual thematic evenings and other events in professional settings, helping to spread best practices.
- Action EnfancecoreAction Enfance is an association that welcomes young people in difficulty in its Villages d'Enfants et d'Adolescents. Collectif Mieux supports this cause and collaborates on initiatives to have positive social impact.
- NQT – Nos Quartiers ont des TalentsminorNQT accompanies young graduates in their job search through a sponsorship system. Collectif Mieux members participate in mentorship programs to support young talent.
- o2switchminoro2switch provides website hosting services for the Collectif Mieux website at chemin des Pardiaux, 63000 Clermont-Ferrand.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Mieux competitors and assessment
Company assessmentEmerging players
- Label Lucie: Label Lucie is a French RSE/CSR certification label for organizations, providing a structured framework and assessment. Comparable to Mieux as an RSE-focused French player targeting SMEs and ETEs, with the key distinction of offering a formal certification rather than informal peer learning.
Broad incumbents
- AFNOR: AFNOR is the French national standards body offering ISO certifications (including ISO 26000 on social responsibility) and CSR-related training/assessment services. A broad incumbent with substantially larger scale and recognized accreditation that competes for French SME CSR-services spend alongside Mieux.
Direct peers
- ORSE — Observatoire de la RSE: ORSE is a French observatory and think-tank dedicated to RSE/CSR, producing analysis, tools, and events for member organizations. Comparable to Mieux as a French CSR-focused membership/knowledge-sharing body, though ORSE's members tend to be larger companies and its deliverables are more research-oriented.
- B Lab France: B Lab France operates the B Corp certification community in France, building a membership network of for-profit companies committed to social and environmental performance. It is the closest direct peer to Mieux: same SME-focused, mission-driven membership model around RSE/CSR best-practice sharing, with the key difference that B Corp adds a recognized certification credential.
- EpE — Entreprises pour l'Environnement: EpE is a French association of large and mid-sized companies committed to environmental protection and sustainable development, sharing best practices and engaging in policy dialogue. Directly comparable to Mieux in form (French CSR membership association) but skewed toward larger corporate members.
- Pacte Mondial Réseau France (Global Compact France): The French local network of the UN Global Compact, this organization gathers French companies committed to the UN's ten CSR principles and offers member services around CSR learning and reporting. Comparable to Mieux as a French business membership association organized around CSR commitment, though it typically serves larger enterprises.
- France Qualité: France Qualité is a French association promoting quality and performance practices, increasingly integrating RSE/QVT into its member services. Comparable to Mieux as a French membership association for SME and mid-cap operators sharing best practices, with adjacent rather than identical subject-matter focus.
- C3D — Collège des Directeurs Développement Durable: C3D is the French association of CSR/sustainability directors at large French corporates, focused on peer exchange, training, and thought leadership. Directly comparable to Mieux as a peer-learning membership body organized around CSR practice, but serving a larger-company member profile.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Mieux social profiles
Digital presenceMieux financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mieux leadership team
Management profileNumber of profiles
Profiles4 records
Mieux funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mieux M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mieux
What does Mieux do?
Collectif Mieux is a non-profit association that, through annual membership, gives French SME entrepreneurs access to a repository of practical RSE (Corporate Social Responsibility) fact sheets, a ready-to-use Communication Kit, monthly member lunches, and three annual thematic evenings featuring expert speakers and member testimonials. The offering is centered on peer-to-peer sharing of tested RSE actions across social, societal, and environmental dimensions.
Is Mieux a public or private company?
Mieux is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Mieux founded?
Mieux was founded in -1. It employs 1 to 10 people.
Where is Mieux based?
Mieux is headquartered in Paris, France, in the Europe region.
How does Mieux make money?
One revenue line is on record: membership fees.
Who are Mieux's main competitors?
Label Lucie is listed as an emerging player. AFNOR is listed as a broad incumbent. Direct peers are ORSE — Observatoire de la RSE, B Lab France, EpE — Entreprises pour l'Environnement, Pacte Mondial Réseau France (Global Compact France), France Qualité and C3D — Collège des Directeurs Développement Durable.
Does Mieux have an API?
No public API is recorded for Mieux.