Company C Academy of Dance

What Company C Academy of Dance does

Company C Academy of Dance (CCAD) is a privately held, single-location dance studio operating in Columbus, Georgia since its founding in August 2004. The business currently operates from a 7,000 square-foot facility inside the historic 1924 "Sho-Place" building in MidTown Columbus, featuring three dance rooms, an acting/vocal room, a parent waiting area, and a break room. CCAD delivers recreational and competitive dance instruction across a broad stylistic range — pre-dance, ballet, tap, jazz, lyrical/contemporary, hip-hop, acro/tumbling, clogging, and musical theatre — for students aged 2 through adult, supported by a competition team and an annual Spring Production staged at the RiverCenter for the Performing Arts.

Revenue is generated primarily through recurring monthly tuition (calculated by class count, with auto-draft on the 1st, 5th, or 10th), non-refundable annual registration fees ($35 first dancer, declining by family member, capped at $100), pay-as-you-go seasonal Summer Series programs (Princess Summer Dance Camp at $95 and Summer Intensive at $175), private lessons, and custom-choreography services provided to local daycares, school dance teams, and pageant participants. Distribution is direct-to-consumer through the physical studio, the JackRabbit Class online registration system, a parent portal, and the CCAD Mobile app, with marketing executed via Facebook, Instagram, TikTok, email, and the company website.

The studio is owner-operated (founder contact: [email protected]), employs approximately five people, has no disclosed outside funding, and serves as the exclusive dance provider for multiple local childcare operators (Puddle Jumpers, St. Luke ELC and SAP, St. Luke Pre-School, Joyful Journeys, all Growing Room locations) and the home studio for two school dance teams (Smiths Station Junior High Pantherettes and St. Luke Lionettes). It has accumulated multiple regional best-in-class recognitions including Ledger-Enquirer Readers Choice for Favorite Dance Studio (2010-2013, 2017-2019, 2021, 2022) and WTVM Best All Around Dance Studio (2011-2012).

Name

Company C Academy of Dance

Legal name

Company C Academy of Dance

Website

https://companycacademyofdance.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

Company C Academy of Dance is a privately held, single-location dance studio in Columbus, Georgia, offering recreational and competitive dance instruction across ten styles for ages 2 through adult, plus custom choreography and seasonal summer programs for local families and schools.

Ownership category

akta.pro rank

Product category

Dance Studio Instruction

NAICS

Fine Arts Schools (61161), Fine Arts Schools (611610)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Dance Education (Ballet, Contemporary, Hip-Hop, Cultural Dance) (EDAMAAAH)

akta.pro secondary industries

Theater & Drama Education (Acting, Improvisation, Musical Theater) (EDAMAAAG), Youth/Student & Community Dance Recitals (MPAGADAI), Dance & Movement (Ballroom, Contemporary, Social Dance) (EDAAAGAD)

Keywords

• Dance instruction services
• Recreational dance classes
• Competitive dance training
• Dance studio education
• Summer dance programs

Headquarters

HQ city

Columbus

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Monthly Tuition: Monthly tuition payments for dance classes. Tuition is calculated based on number of classes taken throughout the year to account for shorter and longer months and holidays. Payments due on the 1st of each month with auto-draft options on 1st, 5th, or 10th.
2. Registration Fees: Non-refundable annual registration fee: $35 for first dancer, $30 for second in family, $25 for third, or $100 flat rate for family of 4+. Fee applicable through July 2027.
3. Summer Programs: Seasonal revenue from summer dance camps and intensives including Princess Summer Dance Camp ($95) and Summer Intensive ($175).
4. Private Lessons: Private lessons available for students whose accounts are in good standing. Additional revenue stream beyond group classes.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Company C Academy of Dance is a single-location dance studio offering recreational and competitive dance instruction in pre-dance, ballet, tap, jazz, lyrical, contemporary, hip-hop, acro/tumbling, clogging, and musical theatre for ages 2 through adult. The studio also provides a Competition Team, Summer Series programs (Princess Summer Dance Camp and Summer Intensive), Custom Choreography Services for schools and pageants, Private Lessons, and an Annual Spring Production at the RiverCenter for the Performing Arts. Revenue is driven primarily by monthly tuition with annual registration fees and seasonal program fees.

Product overview

Company C Academy of Dance is a single-location dance studio offering a unified program of dance instruction and performance services. The core offering consists of recreational and competitive dance classes spanning multiple styles (ballet, tap, jazz, lyrical/contemporary, hip-hop, acro, musical theatre, and clogging) for ages 2 through adult. Supporting offerings include a Competition Team, Summer Series programs (Princess Summer Dance Camp and Summer Intensive), Custom Choreography Services, Annual Spring Production performances, CCAD Mobile app, and Private Lessons. The studio operates a 7000 sq ft facility with 3 dance rooms, an acting/vocal room, parent waiting area, and break room.

Differentiator

Problem solved

Functional benefit

Products and services

• Recreational Dance Classes Recurring group dance instruction for ages 2 through adult covering pre-dance, ballet, tap, jazz, lyrical, contemporary, hip-hop, acro/tumbling, clogging, and musical theatre styles. Available to families in the Columbus, GA area on a monthly tuition basis.
• Competition Team Award-winning competitive dance team program for dancers seeking advanced training, choreography, and competition participation at regional and national events.
• Princess Summer Dance Camp Princess-themed summer dance camp for ages 2-10 featuring princess-themed dances, creative arts and crafts, games, and music. One-time seasonal offering.
• Summer Intensive Intensive summer dance program covering ballet, jazz, lyrical/contemporary, and hip-hop for competition dancers and those seeking expanded training. One-time seasonal offering.
• Custom Choreography Services Custom choreography and dance instruction provided to local daycares, school dance teams, and pageant participants as part of institutional partnership arrangements.
• Annual Spring Production Annual recital and showcase performance held at the RiverCenter for the Performing Arts featuring enrolled dancers across all programs.
• Private Lessons One-on-one private dance instruction available to enrolled students with accounts in good standing, providing personalized coaching beyond group classes.

Named customers7 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• Puddle JumperscoreStrategic or Co-development PartnerCompany C is the official dance provider for Puddle Jumpers daycare program. Provides dance instruction and curriculum for children at this childcare facility.
• St. Luke ELC and SAPcoreStrategic or Co-development PartnerCompany C is the official dance provider for St. Luke Early Learning Center and School Age Program. Provides structured dance education for students at this facility.
• St. Luke Pre-SchoolcoreStrategic or Co-development PartnerCompany C provides dance instruction as the official provider for St. Luke Pre-School program, introducing young children to dance fundamentals.
• Joyful JourneyscoreStrategic or Co-development PartnerCompany C is the official dance provider for Joyful Journeys daycare program, delivering age-appropriate dance curriculum.
• Growing RoomcoreStrategic or Co-development PartnerCompany C is the official dance provider for all Growing Room daycare locations in Columbus, providing dance instruction across multiple facilities.
• Smiths Station Junior High PantherettesminorStrategic or Co-development PartnerCompany C serves as the home dance studio for the Smiths Station Junior High Pantherettes dance team, providing training and competition support.
• St. Luke LionettesminorStrategic or Co-development PartnerCompany C serves as the home dance studio for the St. Luke Lionettes dance team, providing training and competition support.
• RiverCenter for the Performing ArtscoreStrategic or Co-development PartnerVenue partner for the Annual Spring Production. The 22nd Annual Spring Production is scheduled for June 5, 2027 at this performing arts venue.

Scale indicators3 records

Recent moves6 records

Expansion highlights3 records

Emerging players

• Goldfish Swim School: Franchised children's enrichment business with recurring weekly classes, summer programs, and family/multi-child discounts — mirroring CCAD's subscription tuition, tiered registration, and summer-camp revenue structure, but in swim instruction.
• The Little Gym: Franchised enrichment program for ages 4 months through 12 years using a recurring membership/recurring-class model. Comparable to CCAD in targeting young children via a subscription-based enrichment format, though focused on motor-skill development rather than dance specifically.
• School of Rock: Franchised music enrichment school using recurring weekly lessons, performance showcases, and seasonal camps. Comparable to CCAD in recurring subscription pricing, multi-age programming (kids through adult), recital-style showcases, and franchise-style local market operations.

Direct peers

• Tumbleweed Dance Center: Multi-style children's dance school offering ballet, tap, jazz, hip-hop, and competition team tracks with annual recitals. Directly comparable to CCAD in age range, style mix, and competition-team + recital revenue drivers.
• Peridance Capezio Center: Multi-discipline urban dance school offering ballet, modern, jazz, hip-hop, and musical theatre classes for ages 2 through adult with a recital/performance component. Closely mirrors CCAD's product breadth across dance styles and age groups.

Broad incumbents

• Fred Astaire Dance Studios: Large national ballroom and social dance franchise offering group classes, private lessons, and performance programs for children and adults. Comparable to CCAD as a multi-location dance instruction business, though focused on partner/ballroom dance rather than the studio/competition model.
• Arthur Murray Dance Studios: Established global dance instruction franchise with a subscription/lesson-package revenue model similar to CCAD's recurring tuition. Comparable on business model and customer onboarding (free trial lessons) but skewed toward adult social/ballroom dance.

Others

• Capezio/Bloch: Major dancewear and footwear brand with deep ties to the studio ecosystem. Listed as a peer because CCAD and comparable studios are downstream customers, brand-aligned partners (competitions, recitals), and audience for co-marketing in the same local dance community.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/companycdance
• Instagraminstagram.com/companyc_ga
• TikToktiktok.com/@companycga?lang=en
• LinkedInlinkedin.com/company/company-c-academy-of-dance

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Company C Academy of Dance