Compass Ministries

What Compass Ministries does

Compass Ministries, doing business as Compass Financial Ministry, is a private Christian nonprofit organization that produces biblical financial education resources for individuals, families, churches, ministries, educators, and financial professionals. The core offering is a tiered curriculum anchored by the book "Your Money Counts," the children's workbook "The Treasure of Handling Money God's Way" (ages 5-10), and "The Compass Curriculum" for teens, supplemented by a proprietary collection of 2,350 Bible verses on money, daily Scripture reading plans on BibleApp, and a suite of financial calculators. The organization also provides multi-week online studies, live interactive workshops, leader/facilitator training and tools, and a guided estate planning service. Its underlying technology is a web-based content delivery platform: an owned e-commerce storefront for physical and digital products, the Thinkific platform for hosted eBooks, and integration into BibleApp for reading plans. There is no proprietary AI/ML component; the differentiator is curated scriptural content and a human facilitator network rather than algorithmic intelligence.

The business model is hybrid and nonprofit-structured. Revenue and support come from one-time book and curriculum sales, recurring online study and eBook subscriptions, professional services fees (estate planning), and donations. Pricing is not publicly disclosed on the website; products are sold through the storefront and Thinkific without listed prices, while estate planning is described as quote-based. Go-to-market combines direct-to-consumer e-commerce, event-driven acquisition through live online workshops, and a community-led motion in which trained facilitators deliver Compass studies inside churches, ministries, and outreach organizations—this last channel acts as a distributed reseller network that scales reach without proportional headcount growth. Marketing relies on organic social media (Facebook, Instagram, X, LinkedIn), an email newsletter, free digital content, BibleApp reading plans, and webinars/workshops.

Operationally, Compass is a small organization with a stated headcount band of 1-10 employees. It is led by CEO Brian Holtz and operates from a Lake Mary, Florida mailing address (firmographic data lists Omaha, Nebraska, suggesting a possible secondary location or data discrepancy). The company is independently governed, accepts donations, and claims a worldwide mission, distributing products via global e-commerce shipping and digital platforms rather than through owned international entities. There is no evidence of external institutional investment, parent company ownership, funding rounds, M&A activity, or pending regulatory actions in the available data.

Name

Compass Ministries

Legal name

Compass

Website

https://compass1.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Compass Ministries is a private nonprofit that delivers biblically-grounded financial education through books, age-tiered curriculum, online studies, workshops, and an estate planning service, sold via its e-commerce store and Thinkific to churches, families, ministries, and educators.

Ownership category

akta.pro rank

Product category

Christian Financial Education

NAICS

Educational Support Services (6117), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Financial Planning Tools & Financial Coaching (Goal Setting, Apps, Advisors) (EDAAAJAN)

akta.pro secondary industries

Budgeting & Cash-Flow Management (EDAAAJAA), Saving & Emergency Funds (EDAAAJAB), Religious Reference & Study Tools Publishing (Commentaries, Concordances, Lexicons) (MPAJAHAL)

Keywords

• Christian financial education
• Biblical financial literacy
• Church financial curriculum
• Faith-based money management
• Financial discipleship resources

Headquarters

HQ city

Omaha, Nebraska

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others

Revenue model

1. Book and Curriculum Sales: Sale of physical and digital books, workbooks, and curriculum materials including 'Your Money Counts', 'The Treasure Workbook', and 'The Compass Curriculum' through the organization's e-commerce store.
2. Online Studies and Workshops: Multi-week guided studies and live interactive workshops sold to individuals and groups seeking biblical financial education.
3. eBook Subscriptions: Digital and interactive versions of Compass books and studies available through Thinkific platform for online access.
4. Estate Planning Services: Guided estate planning services to create wills and essential documents with biblical clarity.
5. Donations: The organization accepts donations to support its mission of equipping people worldwide with biblical financial wisdom.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Compass Ministries produces and sells Bible-based financial education resources, including books, workbooks, and a teen curriculum (Your Money Counts, The Treasure Workbook, The Compass Curriculum Study), delivered alongside online workshops, multi-week guided studies, eBooks on Thinkific, BibleApp reading plans, financial calculators, and a guided estate planning service. The organization also trains volunteer facilitators who deliver the curriculum within churches, ministries, and communities, operating as a nonprofit supported by donations.

Product overview

Compass Ministries offers a comprehensive portfolio of biblical financial education products and services organized by audience segment: churches, adults, parents/grandparents, future planners, ministries, young adults, and educators. The core product portfolio includes physical and digital books (Your Money Counts Book, The Treasure Workbook for ages 5-10, The Compass Curriculum Study for teens), digital learning services (Online Workshops, Online Studies, eBooks via Thinkific), and supplementary tools (Reading Plans on BibleApp, 2,350 Verses Collection, Financial Calculators, Study Tools, Leader Tools). Additional services include Estate Planning assistance. The offerings follow a platform-plus-resources architecture where foundational Bible studies and books serve as core curriculum, supported by digital delivery channels, facilitator tools, and interactive calculators.

Differentiator

Problem solved

Functional benefit

Products and services

• Your Money Counts Book A foundational biblical financial guide that teaches scriptural principles for managing money, designed for adults seeking transformative financial wisdom. Sold as a physical book through the Compass e-commerce store.
• The Treasure Workbook (Ages 5-10) A children's financial curriculum using puzzles and games to teach ages 5-10 biblical principles for handling money and possessions. Sold as a physical workbook through the Compass e-commerce store.
• The Compass Curriculum Study A multi-lesson Bible study curriculum for teens that teaches biblically based financial stewardship skills for life-long application. Sold as a curriculum package through the Compass e-commerce store.
• Online Workshops Live, interactive sessions that help users apply God's financial principles in practical, everyday ways. Sold to individuals and groups seeking biblical financial education.
• Online Studies Multi-week, guided studies that deepen understanding of biblical stewardship through structured digital learning. Sold as subscription to individuals and groups.
• eBooks Digital and interactive versions of Compass books and studies for easy online access through the Thinkific platform. Sold as subscription and one-time purchases.
• Estate Planning Service A guided service to create wills and essential documents with biblical clarity and wisdom. Quote-based professional service for individuals planning their legacy.
• 2,350 Verses Collection A complete collection of every Bible verse on money, providing users with scriptural anchoring for financial decisions. Digital resource available on the Compass website.
• Financial Calculators A wide range of calculators including auto loans, mortgages, retirement and more to support informed financial decisions. Free digital tool available on the Compass website.
• Reading Plans Focused daily Scripture plans available on the BibleApp to help users grow in biblical wisdom about finances. Free digital resource accessible via BibleApp.

Named customers4 records

Segments8 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Emerging players

• Generosity Path: Faith-based generosity and discipleship curriculum for churches; a smaller player overlapping Compass's steward-of-generosity theme with church-distribution focus.
• Brio Financial Wellness: Modern financial-wellness platform with some faith-inclusive content and employer distribution; adjacent technology comparison rather than direct curricular overlap.

Direct peers

• Kingdom Advisors: Trains and certifies financial advisors in biblical financial planning. Directly overlaps with Compass's "Financial Professionals" segment offering advisor-grade tools and biblical integration.
• FaithFi (formerly Faith & Finance): Faith-based financial media network providing biblical money content, podcasts, and resources serving the same Christian audience seeking stewardship education.
• Christian Stewardship Solutions: Provides church-based financial stewardship, estate planning, and generosity resources, overlapping Compass's legacy/estate and church-vertical offerings.
• Crown Financial Ministries: Long-running faith-based financial discipleship ministry founded by Larry Burkett, offering small-group Bible studies on stewardship, debt, and generosity — directly comparable curriculum and facilitator model.
• Ramsey Solutions (Financial Peace University / Ramsey+): The dominant faith-based financial education platform, offering Financial Peace University courses, books, and a streaming service for the same church-and-household audience Compass targets.
• Good$ense Ministries: Faith-based stewardship curriculum designed for churches and small groups, with comparable lessons on budgeting, debt, and generosity.

Others

• YouVersion (Life.Church): Hosts Compass reading plans on the BibleApp and is a key distribution channel; comparable in serving the global Christian audience but not a direct curriculum competitor.

Broad incumbents

• SmartDollar: Dave Ramsey-affiliated financial wellness platform for employers and individuals; while primarily secular, it competes for faith-inclusive segments and household financial-education budgets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xtwitter.com/CompassUpdates
• Facebookfacebook.com/CompassFinancesGodsWay
• LinkedInlinkedin.com/company/compass-ministries
• Instagraminstagram.com/compassfinancialministry

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Compass Ministries