Concord Coffee
Concord Coffee is a Lakeland, Florida-based specialty coffee roaster founded in 2014 that sells direct-trade coffee, subscriptions, and branded merchandise through Shopify e-commerce, three Florida retail locations, and a B2B wholesale program serving home brewers, café customers, and wholesale business partners.
- Company typePrivate
- Founded2014
- HeadquartersLakeland, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Concord Coffee does
Concord Coffee is a specialty coffee roaster founded in 2014 and headquartered at 1037 Florida Ave South in Lakeland, Florida, with 15 employees. The company roasts direct-trade coffee sourced from farmers in Guatemala, Honduras, Colombia, India, Costa Rica, and Tanzania in its Lakeland facility, producing three signature house blends (The Concord Classic, Sweet & Smooth, Bright & Balanced) priced at $20 per 12 oz bag, plus a rotating lineup of single-origin coffees, a Swiss Water Process decaf, branded drinkware, brewing equipment (including Fellow Stagg kettles), and digital gift cards ($25/$50/$100 denominations). Each coffee SKU is available as either a one-time purchase or as part of a $20/month recurring subscription.
The business operates across three go-to-market motions: direct-to-consumer e-commerce via Shopify with USPS Priority Mail shipping and a 10%-off newsletter-acquisition funnel; company-owned retail locations in Lakeland (headquarters with roasting), Gainesville, Winter Haven (coming soon at 249 3rd St SW), and Orlando Health Lakeland Highlands (a hospital-based location); and a B2B wholesale program with no minimum order quantities, free first samples, consulting/training support, and weekly Monday-cutoff delivery. Customer segments span individual home brewers and specialty-coffee enthusiasts, in-store café customers, and wholesale business partners (cafes, restaurants, offices).
Revenue mechanics combine one-time retail/merchandise sales, recurring subscription income from the three signature blends, wholesale bulk sales (5 lb or 12 oz bags), and gift card prepayment. Marketing is driven by organic social media (Facebook, Instagram), an email newsletter, and content-led storytelling around sourcing transparency and farmer relationships. The company is privately held with no disclosed funding rounds, no parent company, no subsidiaries, and no public revenue disclosure.
Concord Coffee firmographics
Firmographics- Name
- Concord Coffee
- Legal name
- Concord Coffee
- Website
- https://concordcoffee.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Concord Coffee is a Lakeland, Florida-based specialty coffee roaster founded in 2014 that sells direct-trade coffee, subscriptions, and branded merchandise through Shopify e-commerce, three Florida retail locations, and a B2B wholesale program serving home brewers, café customers, and wholesale business partners.
- Ownership category
- akta.pro rank
Concord Coffee industry classification
Industry- Product category
- Specialty Coffee Roasting
- NAICS
- Coffee and Tea Manufacturing (31192), Coffee and Tea Manufacturing (311920)
- SIC
- Beverages (2080), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Coffee (Roasted, Ground, Whole Bean) (CRADAHAG)
- akta.pro secondary industries
- Coffee Blending & Flavoring (AFAFADAC), Specialty Coffee Shops (Single-Origin, Third-Wave) (THAFADAA)
Keywords
Where Concord Coffee is headquartered
LocationHeadquarters
- HQ city
- Lakeland
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Concord Coffee business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Retail Coffee Sales: One-time purchase of whole bean or ground coffee in 12 oz bags, sold directly through e-commerce and retail locations. Coffee varieties include signature house blends (Concord Classic, Sweet & Smooth, Bright & Balanced) and single-origin offerings from Guatemala, Honduras, Colombia, India, Costa Rica, Tanzania.
- Coffee Subscription: Monthly automated delivery of a 12 oz bag of coffee in the customer's chosen variety (Concord Classic, Sweet & Smooth, or Bright & Balanced). Subscription model provides predictable recurring revenue and customer retention.
- Drinkware and Merchandise: Sale of branded merchandise including water bottles, thermoses, mugs, glasses, and Fellow Stagg kettles. One-time product purchases through e-commerce.
- Wholesale B2B: Bulk coffee sales to businesses including cafes, restaurants, and offices. Products sold as 5 lb bags or 12 oz retail bags. No minimum order quantities required.
- Digital Gift Cards: Digital gift cards sold in $25, $50, and $100 denominations, delivered via email. Gift cards provide upfront cash flow and encourage future purchases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Coffee (12 oz) - Most varieties |
| Unit Pricing | Pay-as-you-go | Single Origin Premium Coffee (12 oz) |
| Unit Pricing | Pay-as-you-go | Decaf Coffee (12 oz) |
| Subscription | Monthly | Monthly Coffee Subscription |
| Unit Pricing | Pay-as-you-go | Concord Water Bottle |
| Unit Pricing | Pay-as-you-go | Black Concord Thermos |
| Unit Pricing | Pay-as-you-go | Concord Diner Mug |
| Unit Pricing | Pay-as-you-go | Soda Can Glass |
| Unit Pricing | Pay-as-you-go | Fellow Stagg Kettle |
| Unit Pricing | Pay-as-you-go | Digital Gift Cards |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Concord Coffee product offering
Product offeringCore offering
Concord Coffee is a specialty coffee roaster that sources green coffee directly from trusted importers and farmers worldwide, roasts it in small batches at its Lakeland, Florida facility, and sells it through a Shopify e-commerce store, monthly subscription deliveries, branded drinkware, and a B2B wholesale program serving cafes, restaurants, and offices. The company also operates four company-owned retail/coffee shop locations across Florida.
Product overview
Concord Coffee is a specialty coffee roaster operating as a direct-trade business with multiple retail locations across Florida (Lakeland, Gainesville, Winter Haven, and Orlando Health). The product portfolio centers on three signature house blend coffees—The Concord Classic, Sweet & Smooth, and Bright & Balanced—each available as a one-time purchase or as a monthly subscription service. Complementing these core offerings is a rotating selection of single-origin coffees from various countries (Guatemala, Honduras, Colombia, India, Costa Rica, Tanzania), a decaf option using Swiss Water Process, branded drinkware accessories (water bottles, thermoses, mugs, glasses), digital gift cards, and brewing equipment. The company also operates a wholesale program for business partners and has recently expanded with a new location at Orlando Health Lakeland Highlands.
Differentiator
Problem solved
Functional benefit
Products and services
- The Concord Classic Signature house blend described as the perfect coffee for brewing every morning; suitable for drinking black or with cream and sugar. Available for one-time purchase or monthly subscription.
- Sweet & Smooth House blend coffee with tasting notes of sweet fruit and a smooth finish. Available as one-time purchase or monthly subscription.
- Bright & Balanced House blend coffee featuring floral and citrus tasting notes that create a well-balanced cup. Available as one-time purchase or monthly subscription.
- Guatemala - Xocomil Light/Medium Roast single-origin coffee from Guatemala. Washed Bourbon at 1800 MASL. Tasting notes: Blackberry, Cocoa, Apricot. Sold as 12 oz whole-bean bag.
- Honduras - Organic Pacavita Organic single-origin coffee from Honduras. Washed Caturra, Bourbon. Tasting notes: Chocolate, Almond, Pear.
- Colombia - Buesaco Narino Light Roast single-origin coffee from Colombia. Washed Catura, Bourbon. Tasting notes: Graham Cracker, Blackberry, Dark Chocolate.
- India - Kerkeicoondah Single-origin coffee from India. Washed Kerkeicoondah. Tasting notes: Bright Citrus, Orange Blossom, Honey.
- Decaf - Swiss Water Process Medium Roast decaffeinated coffee using Swiss Water Process from the SWP Collective. Tasting notes: Dark Chocolate, Almond, Red Apple.
- Costa Rica - Hacienda Rio Negro Single-origin coffee from Costa Rica. Washed Catura, Catuai. Tasting notes: Pineapple, Dark Chocolate, Guava.
- Tanzania - AB Mwangoka Farm Single-origin coffee from Tanzania. Fully Washed Bourbon. Tasting notes: White Peach, Cocoa, Strawberry.
- Concord Water Bottle 24-ounce Concord-branded water bottle designed for on-the-go use.
- Black Concord Thermos 16 oz thermos that keeps drinks hot or cold at the desired temperature for hours.
- Concord Diner Mug Classic style diner mug featuring the Concord Coffee brand.
- Soda Can Glass 12 oz soda can-style glass with two-tone Concord Coffee logo; dishwasher and microwave safe.
- Digital Gift Card Digital gift card delivered via email in $25, $50, or $100 denominations (minimum $10); redeemable in the online shop, not in brick-and-mortar locations.
- Fellow Stagg Kettle Pour-over kettle with precision pour spout, built-in brew-range thermometer, and counterbalanced handle; sold as third-party brewing equipment in the Concord shop.
- Wholesale Coffee Program B2B wholesale program supplying Concord coffee to cafes, restaurants, and offices. Available in 5 lb bags or 12 oz retail bags with no minimum order quantities, a free first sample, no long-term commitment, and consulting/training for wholesale partners; orders placed by Monday 8:00 AM EST are delivered weekly.
Companies that use Concord Coffee
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Concord Coffee technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Concord Coffee partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- INK (screen printing partner)minorINK is a local screen printing company in Lakeland, Florida that prints Concord Coffee's branded apparel. This partnership supports local manufacturing and allows Concord to offer branded merchandise.
Scale indicators1 record
Recent moves9 records
Expansion highlights6 records
Concord Coffee competitors and assessment
Company assessmentDirect peers
- Onyx Coffee Lab: Small specialty roaster with cafes and a strong direct-trade sourcing story. Comparable to Concord in size, third-wave positioning, and competition-focused single-origin lineup.
- Heart Coffee Roasters: Portland-based specialty roaster with cafes, retail bags, and direct-trade sourcing. Comparable in product depth, cafe-retailer model, and emphasis on origin transparency.
- Ruby Coffee Roasters: Specialty coffee roaster focused on single-origin offerings with a smaller retail/wholesale footprint. Comparable in scale and emphasis on direct-trade, competition-grade sourcing.
- Verve Coffee Roasters: Specialty coffee roaster with company-owned cafes, retail bags, and a subscription program. Closely comparable to Concord in business model (roaster + cafe + DTC + subscription) at a slightly larger scale.
- Colectivo Coffee: Regional specialty roaster operating multiple cafes with wholesale distribution. Comparable business model, slightly larger scale, and similar community-oriented positioning.
- Counter Culture Coffee: Specialty roaster with strong direct-trade program, training for wholesale partners, and educational focus. Comparable in B2B wholesale emphasis and sustainability positioning.
Broad incumbents
- Blue Bottle Coffee: Large specialty roaster (owned by Nestlé) with extensive cafe network, subscription, and retail distribution. Operates in the same premium DTC + cafe + subscription segment as Concord at much greater scale.
- Intelligentsia Coffee: Specialty roaster owned by Peet's with direct-trade sourcing, cafes, and wholesale. Comparable in third-wave ethos and sourcing transparency but with national distribution.
- Stumptown Coffee Roasters: Larger specialty roaster owned by Peet's, with cafes, wholesale, and DTC subscriptions. Broader geographic reach and deeper capital but overlapping third-wave positioning.
- La Colombe Coffee Roasters: Specialty roaster with cafes, RTD coffee, wholesale, and DTC. Operates in the premium specialty segment with broader product portfolio and capital than Concord.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Concord Coffee social profiles
Digital presenceConcord Coffee financial estimates
Financial estimateRevenue estimate
Valuation estimate
Concord Coffee leadership team
Management profileNumber of profiles
Concord Coffee funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Concord Coffee M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Concord Coffee
What does Concord Coffee do?
Concord Coffee is a specialty coffee roaster that sources green coffee directly from trusted importers and farmers worldwide, roasts it in small batches at its Lakeland, Florida facility, and sells it through a Shopify e-commerce store, monthly subscription deliveries, branded drinkware, and a B2B wholesale program serving cafes, restaurants, and offices. The company also operates four company-owned retail/coffee shop locations across Florida.
Is Concord Coffee a public or private company?
Concord Coffee is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Concord Coffee founded?
Concord Coffee was founded in 2014. It employs 11 to 50 people.
Where is Concord Coffee based?
Concord Coffee is headquartered in Lakeland, United States, in the North America region.
How does Concord Coffee make money?
Five revenue lines are on record. Retail Coffee Sales are the primary driver. The others are coffee Subscription, drinkware and Merchandise, wholesale B2B and digital Gift Cards.
Who are Concord Coffee's main competitors?
Direct peers on record are Onyx Coffee Lab, Heart Coffee Roasters, Ruby Coffee Roasters, Verve Coffee Roasters, Colectivo Coffee and Counter Culture Coffee. Broad incumbents are Blue Bottle Coffee, Intelligentsia Coffee, Stumptown Coffee Roasters and La Colombe Coffee Roasters.
Does Concord Coffee have an API?
No public API is recorded for Concord Coffee.
What industry is Concord Coffee in?
Concord Coffee's product category is Specialty Coffee Roasting. Its primary akta.pro industry code is CRADAHAG, Coffee (Roasted, Ground, Whole Bean), with a secondary code of AFAFADAC, Coffee Blending & Flavoring. Its NAICS code is 31192 and its SIC code is 2080.