Confitería Super

What Confitería Super does

Confitería Super is a family-owned Argentine bakery and confectionery founded in 1990 by Ricardo and Patricia, headquartered in Parque Chacabuco, Buenos Aires. The company produces a traditional artisanal range spanning panificados (baked goods), dulce (sweets), salado (savory items), chocolatería (chocolates), regalos (gifts), and eventos (events/catering). Production combines artisanal methods with formalized quality systems: the company holds ISO 9001 certification and received Restaurant Guru recognition in 2023.

The business operates two parallel revenue channels. The first is direct retail through a single physical store in Parque Chacabuco, supplemented by delivery service and active consumer-facing social media accounts on Instagram, TikTok, YouTube, and Facebook. The second is a B2B wholesale arm supplying hospitals, bars, bakeries, confectioneries, restaurants, grills, and cafeterias. Payments are accepted in cash and via Mercado Pago QR, with promotional discounts used as a customer-acquisition lever.

Customers are split between individual consumers in the surrounding Buenos Aires neighborhood and a diversified base of SMB/mid-market institutional wholesale accounts; there is no evidence of large enterprise anchor contracts or material geographic expansion beyond the single storefront. The business is a traditional food producer with no disclosed AI/ML, software, or platform capabilities — its principal technology investments are quality certification and digital marketing/payment infrastructure rather than proprietary technology.

Name

Confitería Super

Legal name

Confitería Super

Website

https://confiteriasuper.com.ar

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

1–10 employees

Short description

Family-owned Argentine bakery and confectionery founded in 1990 in Parque Chacabuco, Buenos Aires, producing traditional baked goods, sweets, chocolates, gifts, and catering for retail consumers and wholesale institutional clients including hospitals, restaurants, and cafeterias.

Ownership category

akta.pro rank

Product category

Artisanal Bakery and Confectionery

NAICS

Retail Bakeries (311811), Chocolate and Confectionery Manufacturing (31135), Sugar and Confectionery Product Manufacturing (3113), Baked Goods Retailers (445291)

SIC

Bakery Products (2050), Sugar & Confectionery Products (2060), Retail-Food Stores (5400)

akta.pro primary industry

Pastry, Cakes & Desserts Wholesale (AFAIAFAB)

akta.pro secondary industries

Confectionery Manufacturing (Chocolate, Candy, Gum) (AFAKAAAD), Prepared Foods & Catering-Focused Specialty Stores (CRAHAGAM)

Keywords

• Artisanal bakery
• Confectionery products
• Wholesale food distribution
• Event catering
• Chocolate bonbons

Headquarters

HQ city

Buenos Aires

HQ country

Argentina

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Retail Sales: Point-of-sale retail sales of artisanal confectionery, bakery, pastry, sandwiches, bonbons, rotisserie, and gift items directly to individual consumers at their physical storefront.
2. Wholesale/B2B Sales: Wholesale distribution of all artisanal products to businesses including hospitals, bars, bakeries, confectioneries, restaurants, grills, and cafeterias. Monday to Sunday delivery service ensures fresh products for B2B clients.
3. Events and Catering: Full-service events and catering for occasions including lunch, pernil parties, pizza parties, cazuelas, Mediterranean tapas, tacos, as well as corporate breakfast trays and coffee breaks.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Confitería Super produces and sells artisanal bakery, confectionery, chocolate, and savory food products from its facility in Parque Chacabuco, Buenos Aires. It operates a retail storefront, a wholesale distribution arm delivering to hospitals, bars, bakeries, confectioneries, restaurants, grills, and cafeterias, and a full-service event and catering division.

Product overview

Confitería Super is a traditional Argentine bakery and confectionery company founded in 1990, offering a diverse portfolio of artisanal products. The core offerings span Panificados (breads), Dulce (sweet pastries and cakes), Salado (savory items), and Chocolatería (chocolate specialties). Additional products include Desayunos (breakfast trays and corporate coffee breaks), Regalería (gift items), Fechas Especiales (seasonal holiday products), and Picadas (assorted platters). The company provides Eventos y Catering (event catering services) and Venta Mayorista (wholesale distribution to businesses). The product line operates as an integrated bakery-confectionery-bombonería model with a focus on homemade and artisanal preparation methods.

Differentiator

Problem solved

Functional benefit

Products and services

• Panificados (Bakery)
• Dulce (Sweet pastries, cakes, and cookies) Sweet baked goods including tortas (cakes), fine masitas, dry masitas, galletitería (cookies), alfajores, healthy options, decorated masitas, semi-frios, mousses, and mermeladas (jams).
• Salado (Savory products) Savory items including sandwiches, tartas (quiches), cold cuts, pizzas, complete meals, and empanadas, available at retail and through wholesale.
• Chocolatería (Chocolate specialty) Chocolate specialty items including bombones (bonbons), message chocolates, Bariloche-style chocolates, lollipops, chocolate flowers, candied fruits, chocolate eggs, figures, and signs.
• Desayunos (Breakfast trays and coffee breaks)
• Picadas (Assorted sharing platters) Assorted platters for sharing featuring a variety of cured meats, cheeses, and accompaniments, particularly offered for special occasions.
• Eventos y Catering (Event catering) Full-service event catering for lunch, pernil party, pizza party, cazuelas, Mediterranean tapas, and tacos for events and celebrations.
• Regalería (Gift items) Gift items including mugs and accessories, plush toys, cushions, cake decorations, boxes, and beverages.
• Fechas Especiales (Seasonal/holiday products) Special occasion products for Reyes (Three Kings), Easter, patriotic holidays, Christmas, and Halloween.
• Venta Mayorista (Wholesale distribution) Wholesale supply of the company's full artisanal product range to hospitals, bars, bakeries, confectioneries, restaurants, grills, and cafeterias, with Monday-to-Sunday delivery service.

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Guerrin: Historic Buenos Aires confitería (founded 1932) located in the city center, serving bakery, pastry, and savory items. Comparable as a long-established single-location Buenos Aires confitería with retail and on-site consumption.
• Felfort: Historic Buenos Aires confectionery manufacturer (founded 1912) producing chocolates, alfajores, and bombones with both retail and wholesale distribution. Directly comparable as a multi-category Argentine confectionery selling artisanal-style sweets plus gift and seasonal assortments.
• Bonafide: Argentine café/confitería chain operating its own retail storefronts across Buenos Aires, offering bakery, pastry, chocolate, and coffee products. Comparable as a multi-category café-bakery operator with a storefront/wholesale hybrid model.
• La Casa de los Alfajores: Argentine specialty retailer focused on artisanal alfajores, chocolates, and confections, sold via storefront and online. Comparable as a specialty confectionery retailer offering gift assortments and seasonal confections.
• Café Martínez: Argentine café chain with storefronts across Buenos Aires offering bakery, pastry, and confitería items alongside coffee. Comparable as a multi-location café-bakery hybrid selling artisanal-style baked goods.
• Havanna: Iconic Argentine alfajor and confectionery brand with retail stores across the country. Directly comparable as a heritage Argentine confectionery/bakery player selling chocolates, alfajores, and gift assortments through both retail and wholesale channels.
• Las Violetas: Heritage Buenos Aires confitería known for its traditional pastries, cakes, and confitería fare served in a historic setting. Comparable as a long-standing neighborhood confitería anchored in artisanal baked goods and confections.

Emerging players

• Mostaza: Argentina's largest burger chain, which has expanded into breakfast and bakery offerings in its stores. Comparable as a foodservice operator that has entered the bakery/breakfast category that Confitería Super also serves via catering and breakfast trays.

Broad incumbents

• Bimbo Argentina: Argentina subsidiary of Grupo Bimbo, the global bakery conglomerate, producing mass-market bread and bakery products distributed via supermarkets and wholesale channels. Comparable as a large-scale bakery wholesaler operating in the same category from a mass-market perspective.

Regional players

• El Molino Confitería: Iconic Buenos Aires confitería with deep historical roots, offering classic Argentine bakery, pastry, and confitería fare. Comparable as a heritage confitería operator in the same metropolitan market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCx4fjx6vrDtncBYFZ41eOoQ
• Facebookfacebook.com/confiteriasuperoficial
• Instagraminstagram.com/confiteriasuperoficial
• TikToktiktok.com/@confiteria.super
• LinkedInlinkedin.com/company/confiteriasuper

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Confitería Super