Cornerstone Health

What Cornerstone Health does

Cornerstone Health is a single-location chiropractic and rehabilitative healthcare clinic founded by Dr. Benjamin Fergus in Evanston, Illinois, operating under the DBA "Cornerstone Clinics." The practice delivers an integrated multi-modality treatment platform that combines chiropractic adjustments, advanced regenerative shockwave therapy (radial and focused), acupuncture and dry needling (including electro-acupuncture), Active Release Technique (ART), functional medicine with IV/IM nutrient therapies, gait analysis with hand-built custom foot orthotics, and a doctor-designed small-group functional fitness program called Foundational Fitness. The clinic has developed proprietary clinical protocols, most notably the Non-Surgical Joint Replacement (NSJR) program with condition-specific branches for hips (NSHR) and shoulders (NSSR) that combine shockwave, EMTT/Magnetolith, and custom rehabilitation to help candidates avoid surgery, alongside the GRIP Approach (Global Rehabilitation & Injury Prevention), which is taught internationally by the founder.

The clinic's core technology stack is non-digital and physically based — acoustic wave therapy, electromagnetic transduction (EMTT/Magnetolith), manual therapy, and custom-fabricated orthotics — supported by online scheduling through JaneApp and a content engine (blog, YouTube videos featuring Dr. Fergus, and patient testimonials) that drives SEO-led patient acquisition. Initial exams run 45-60 minutes one-on-one with a doctor, significantly exceeding industry-standard appointment length.

The business model blends fee-for-service clinical visits (billed to insurance in-network with BCBS, Anthem, Aetna, and Aetna Medicare Advantage PPO, or as self-pay with Good Faith Estimates and superbills), recurring monthly membership revenue from Foundational Fitness classes capped at 6-8 participants, and one-time sales of custom orthotics and IV/IM nutrient therapies. The clinic serves a broad patient base across the North Shore Chicago suburbs — Evanston, Wilmette, Skokie, Glenview, Highland Park, Winnetka, and Rogers Park — including chronic pain sufferers, athletes at all skill levels (recreational through Olympic), prenatal and pediatric patients, and active adults seeking clinical fitness oversight. Distribution is direct-to-consumer with a strong community/word-of-mouth overlay, supplemented by insurance directory referrals.

Name

Cornerstone Health

Legal name

Cornerstone Health

Website

https://cornerstoneclinics.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Cornerstone Health is a single-location, founder-owned chiropractic and rehabilitative clinic in Evanston, IL, delivering integrated chiropractic, shockwave, acupuncture, functional medicine, and clinical fitness services to chronic pain patients, athletes, and active adults across Chicago's North Shore suburbs.

Ownership category

akta.pro rank

Product category

Chiropractic & Rehabilitation Healthcare

NAICS

Offices of Chiropractors (62131), Offices of Chiropractors (621310), Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Mind-Body Wellness Coaching (Holistic/Integrative) (HSADAGAG)

Keywords

• Chiropractic care services
• Shockwave therapy treatment
• Functional medicine practice
• Sports injury rehabilitation
• Physical rehabilitation clinic

Headquarters

HQ city

Evanston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Clinical Healthcare Services: Revenue is generated through fee-for-service clinical visits including chiropractic care, shockwave therapy, acupuncture, dry needling, functional medicine consultations, and physical rehabilitation. Services are billed to insurance (in-network with major carriers) or as self-pay with Good Faith Estimates and superbills for insurance submission. The clinic also offers monthly strength training memberships for Foundational Fitness.
2. Foundational Fitness Memberships: Monthly strength training memberships and small group classes including kettlebell HIIT, barbell programs, morning and evening group classes. These provide recurring subscription revenue from members attending multiple sessions per week.
3. Custom Orthotics: Hand-built custom foot orthotics sold directly to patients as a one-time or periodic purchase item, billed as part of treatment plans.
4. IV/IM Nutrient Therapies: IV and intramuscular nutrient injection therapies billed as individual service visits or as part of functional medicine treatment plans.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Cornerstone Health is an integrated chiropractic and rehabilitative healthcare clinic in Evanston, IL that provides multi-modality treatment combining chiropractic adjustments, advanced regenerative shockwave therapy, acupuncture, dry needling, functional medicine, and clinical fitness training. The clinic delivers comprehensive care plans for chronic pain, sports injuries, and musculoskeletal conditions, anchored by proprietary protocols such as the Non-Surgical Joint Replacement program and the GRIP Approach. It serves individual patients across the North Shore suburbs through in-clinic visits, a separate Foundational Fitness training location, and insurance/self-pay billing.

Product overview

Cornerstone Health is a multi-service chiropractic and rehabilitation clinic offering a unified platform of healthcare services centered around pain management, injury recovery, and functional optimization. The core offering includes Chiropractic Care & Adjustments, Advanced Regenerative Shockwave Therapy, Acupuncture and Dry Needling, Functional Medicine, Sports Chiropractic Care & Injury Rehabilitation, and Foundational Fitness (a doctor-designed small group strength training program). The clinic also provides specialized programs including Hand-Built Custom Foot Orthotics, IV/IM Nutrient Therapies, Non-Surgical Hip Replacement (NSHR), and Non-Surgical Shoulder Replacement (NSSR). New Patients receive an Initial Assessment while Returning Patients access Physical Rehabilitation. All services are integrated within a single clinic location at 1030 Davis St, Suite 100, Evanston, IL, with Foundational Fitness operating as a separate location with its own class scheduling system.

Differentiator

Problem solved

Functional benefit

Products and services

• Chiropractic Care & Adjustments Spine and joint adjusting techniques including manual adjustments, flexion distraction, and instrument-assisted manipulations to restore motion and treat back pain, neck pain, headaches, and sciatica in individual patients.
• Advanced Regenerative Shockwave Therapy Non-invasive acoustic wave treatment using radial and focused shockwaves to stimulate blood flow, promote tissue regeneration, and accelerate healing for chronic conditions such as tendonitis and plantar fasciitis.
• Acupuncture and Dry Needling Soft tissue treatments involving insertion of thin needles; dry needling targets trigger points while acupuncture corrects body energy flow (qi) to increase circulation and reinforce healing, including electro-acupuncture with stimulation.
• Functional Medicine Holistic healthcare approach addressing root causes of health issues through comprehensive metabolic evaluation, nutritional guidance, IV/IM nutrient therapies, and personalized treatment plans.
• Sports Chiropractic Care & Sports Injury Rehabilitation Athletic-focused chiropractic services combining care, rehabilitation, and performance-enhancement techniques including Active Release Technique, shockwave therapy, and targeted structural intervention for athletes and active individuals.
• Foundational Fitness Doctor-designed small-group functional strength training program incorporating kettlebells, free weights, body weight, resistance bands, and barbell exercises, with class sizes capped at 6-8 participants; delivered as monthly membership subscriptions.
• Hand-Built Custom Foot Orthotics Skilled hand-crafted custom orthotics designed to address foot mechanics and support overall body movement, fitted following gait analysis and distinct from generic over-the-counter or shell orthotics.
• IV/IM Nutrient Therapies Intravenous and intramuscular nutrient injection therapies designed to support healing and optimize patient recovery, delivered as individual service visits.
• Non-Surgical Hip Replacement (NSHR) Custom hip-specific treatment program combining expert evaluation, targeted non-invasive therapies including shockwave and EMTT/Magnetolith, and custom rehabilitation to help adults avoid or delay hip surgery.
• Non-Surgical Shoulder Replacement (NSSR) Shoulder-specific program designed to help candidates avoid or delay surgery through expert assessment, targeted non-invasive therapies including shockwave and EMTT, and customized rehabilitation.
• New Patients - Initial Assessment Comprehensive initial exam with detailed history, mobility assessment, neurodynamics evaluation, and customized treatment plan development delivered one-on-one with the doctor for new patients.
• Returning Patients - Physical Rehabilitation Personalized treatment sessions built around patient plans, progress, and goals with intentional one-on-one care for returning patients.

Quantifiable outcome

• Foundational Fitness has helped 50+ members per month build a strength training routine.
• +7 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Airrosti: Airrosti is a multi-state outpatient practice group focused on musculoskeletal injury recovery using a proprietary soft-tissue and rehab protocol delivered by chiropractors and licensed providers. It is highly comparable to Cornerstone Health's model of combining manual therapy, rehab, and standardized protocols to resolve pain without surgery, with both targeting athletes and active adults seeking fast, non-surgical recovery.
• Chiro One Wellness Centers: Chiro One is a multi-location chiropractic group in the Chicago metro offering chiropractic care, rehab, and wellness services with standardized clinical protocols. Directly comparable to Cornerstone Health as a Chicago-area chiropractic provider emphasizing integrated rehab and wellness, though operating across multiple clinics rather than a single flagship location.
• HealthSource Chiropractic: HealthSource is a chiropractic franchise offering chiropractic care, progressive rehab, and wellness services in a single clinic setting, often combined with physician-driven treatment plans. Comparable to Cornerstone Health's model of combining adjustments, rehab exercises, and wellness services under a branded, protocol-driven framework.
• FYZICAL Therapy & Balance Centers: FYZICAL is a franchise network of outpatient physical therapy and rehabilitation clinics offering integrated services including manual therapy, balance training, fitness, and specialty programs. It directly compares to Cornerstone Health's integrated clinical-plus-fitness model and proprietary specialty programs (e.g., vestibular, orthopedic) delivered in a single clinic location.

Broad incumbents

• ATI Physical Therapy: ATI Physical Therapy is a national outpatient physical therapy chain offering rehab, sports medicine, and work injury management across hundreds of locations. Comparable to Cornerstone Health in delivering outpatient musculoskeletal rehabilitation and sports injury recovery, but at vastly greater scale and with a PT-led rather than chiropractic-led model.
• Results Physiotherapy: Results Physiotherapy is a multi-state outpatient PT provider emphasizing hands-on manual therapy combined with exercise-based rehab, with a strong sports and orthopedic focus. It directly overlaps with Cornerstone Health's emphasis on manual therapy, rehab integration, and treating active adults and athletes with non-surgical care.
• The Joint Chiropractic: The Joint Chiropractic is the largest U.S. chiropractic retail chain, offering low-friction, membership-based adjustments in walk-in clinics. It is comparable to Cornerstone Health as a chiropractic services provider, but operates a far more commoditized, high-volume model versus Cornerstone's premium, multi-modality clinical approach.
• RUSH Physical Therapy: RUSH Physical Therapy is a multi-site outpatient rehab provider in the Chicago metro offering physical therapy, sports medicine, and occupational therapy, affiliated with a major health system. Comparable to Cornerstone Health as an Evanston/North Shore outpatient musculoskeletal provider competing for the same active-adult and sports-injury patient base.

Emerging players

• StretchLab: StretchLab is a franchise offering assisted stretching and mobility services in a membership-based retail format, often co-located with fitness studios. Comparable to Cornerstone Health as an adjacent cash-pay, recovery-and-mobility service targeting active adults, but focused on stretch rather than full musculoskeletal rehabilitation.
• LifeClinic: LifeClinic integrates chiropractic care and rehabilitation fitness services within a single clinic, often co-located with Life Time Fitness centers. It is comparable to Cornerstone Health's integrated clinical-care-plus-fitness model and small-group training approach, although anchored inside a larger fitness brand rather than an independent clinic.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/cornerstone-health

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cornerstone Health