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Toss Securities

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uuid00475zk

Namestring
Toss Securities
Company typeenum
Private
Founded yearstring
-
Descriptiontext

Toss Securities is a Korean online securities brokerage firm founded in 2018 and headquartered in Seoul, South Korea. The firm operates under the Toss brand — associated with one of South Korea's most widely recognized consumer fintech platforms — and is positioned to serve South Korean retail investors with digital securities trading and investment services accessible through the Toss ecosystem. As of the latest available data, the company maintains a workforce of 326 employees and operates a dedicated corporate domain at corp.tossinvest.com, indicating an active, dedicated brokerage operation rather than a thin product extension.

The available source data is materially sparse: no specific product offerings, underlying technology architecture, fee schedules, regulatory licenses, customer segments, geographic footprint, or partnerships are disclosed. No parent company, subsidiaries, funding rounds, M&A activity, or management team information is recorded in the source material — the parent_company field explicitly registers as not present, though the shared Toss brand across the corporate URL and DBA strongly suggests an affiliation with the broader Toss corporate ecosystem that is not formally captured in this dataset. This data gap limits the depth of operational and structural characterization that can be drawn from primary sources.

Based on industry-standard patterns for Korean online brokerages operating within a super-app context, revenue is most likely generated through retail trading commissions, bid-ask spreads on securities transactions, margin interest income, and ancillary fees on investment products such as mutual funds or ETFs. However, these revenue mechanics are inferred from industry patterns rather than directly evidenced in the supplied data — no pricing model, transaction volume, AUM, or disclosed financials are available to triangulate revenue, headcount productivity, or unit economics.

Short descriptiontext

Toss Securities is a Seoul-based Korean online securities brokerage founded in 2018, operating under the Toss fintech brand to provide digital retail investment and trading services to South Korean consumers within the Toss super-app ecosystem.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
251–500
akta.pro rankint
Markets served

Serves global market

Keyword5 values
online stock trading, retail brokerage services, mobile investment platform, securities trading app, commission-free trading
NAICS code1 code
  • All Other Financial Investment Activities52399
SIC code1 code
  • Security Brokers, Dealers & Flotation Companies6211
Product category
Retail Online Brokerage
Social media profiles1 record
Cost components4 values
Personnel, Technology or R&D, Marketing or Sales, Operations
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Toss Securities operates a mobile-first online brokerage platform that enables Korean retail investors to trade domestic and overseas stocks and related securities. Operating under the Toss Invest brand, the service is delivered through a digital interface tightly integrated with the broader Toss (Viva Republica) super-app ecosystem, allowing streamlined onboarding, KYC/identity verification, funding, and trading within a single mobile experience.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1Toss Invest mobile brokerage platform
CategoryRetail online brokerage
Description

Mobile-first online brokerage platform that allows individual Korean investors to open an account, complete KYC, fund their account, and trade domestic and overseas stocks via a smartphone application. Targeted at retail consumers seeking low-cost, frictionless stock trading.

Recent move2 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight2 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Top-tier Korean brokerage with the country's largest retail customer base, leveraging the NH Financial Group network. A direct incumbent competitor to Toss Securities across Korean retail trading.

TypeDirect peer
Description

Hong Kong-based mobile-first brokerage serving Asian retail investors with multi-market (Hong Kong, US, China) trading. Highly comparable to Toss Securities in cross-border retail brokerage and mobile-first design.

TypeBroad incumbent
Description

Major Korean retail brokerage with strong mobile and online platforms. Competes head-to-head with Toss Securities for Korean retail trading volume, while also running institutional and wealth businesses.

TypeDirect peer
Description

Singapore-listed mobile-first brokerage focused on Asian retail investors trading US and Hong Kong equities. Closely comparable business model and cross-border retail focus to Toss Securities.

TypeBroad incumbent
Description

Established Korean broker with strong online/mobile presence (M-able platform). Competes with Toss Securities in mobile retail trading and US-stock access.

TypeBroad incumbent
Description

Pioneer of Korean online brokerage with the widely used 'Hero' platform. Directly competes with Toss Securities in mobile-first retail trading and zero-commission US-stock products.

TypeDirect peer
Description

US mobile-first retail brokerage known for commission-free trading and a streamlined UX — the closest international analog to Toss Securities in terms of target customer and product philosophy.

TypeDirect peer
Description

Mobile-first, commission-free global brokerage serving retail investors in the US, Asia, and other regions. Comparable to Toss Securities in product offering (US stocks, mobile app, zero-commission) and customer profile.

TypeBroad incumbent
Description

Largest Korean retail and institutional brokerage. Directly competes with Toss Securities in Korean retail stock and US-stock trading, but offers a much broader investment-banking and institutional franchise that Toss Securities does not match.

TypeEmerging player
Description

Korean fintech super-app and securities affiliate of Kakao, providing another mobile-native distribution channel for Korean retail investing. A direct emerging competitor to Toss Securities in app-embedded brokerage.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks4 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Toss Securities

Retail Online Brokeragecorp.tossinvest.com

Toss Securities is a Seoul-based Korean online securities brokerage founded in 2018, operating under the Toss fintech brand to provide digital retail investment and trading services to South Korean consumers within the Toss super-app ecosystem.

What Toss Securities does

Toss Securities is a Korean online securities brokerage firm founded in 2018 and headquartered in Seoul, South Korea. The firm operates under the Toss brand — associated with one of South Korea's most widely recognized consumer fintech platforms — and is positioned to serve South Korean retail investors with digital securities trading and investment services accessible through the Toss ecosystem. As of the latest available data, the company maintains a workforce of 326 employees and operates a dedicated corporate domain at corp.tossinvest.com, indicating an active, dedicated brokerage operation rather than a thin product extension.

The available source data is materially sparse: no specific product offerings, underlying technology architecture, fee schedules, regulatory licenses, customer segments, geographic footprint, or partnerships are disclosed. No parent company, subsidiaries, funding rounds, M&A activity, or management team information is recorded in the source material — the parent_company field explicitly registers as not present, though the shared Toss brand across the corporate URL and DBA strongly suggests an affiliation with the broader Toss corporate ecosystem that is not formally captured in this dataset. This data gap limits the depth of operational and structural characterization that can be drawn from primary sources.

Based on industry-standard patterns for Korean online brokerages operating within a super-app context, revenue is most likely generated through retail trading commissions, bid-ask spreads on securities transactions, margin interest income, and ancillary fees on investment products such as mutual funds or ETFs. However, these revenue mechanics are inferred from industry patterns rather than directly evidenced in the supplied data — no pricing model, transaction volume, AUM, or disclosed financials are available to triangulate revenue, headcount productivity, or unit economics.

Toss Securities firmographics

Firmographics
Name
Toss Securities
Website
https://corp.tossinvest.com
Company type
Private
Operating status
Operating
Headcount range
251–500 employees
Short description
Toss Securities is a Seoul-based Korean online securities brokerage founded in 2018, operating under the Toss fintech brand to provide digital retail investment and trading services to South Korean consumers within the Toss super-app ecosystem.
Ownership category
akta.pro rank

Toss Securities business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations

Toss Securities product offering

Product offering

Core offering

Toss Securities operates a mobile-first online brokerage platform that enables Korean retail investors to trade domestic and overseas stocks and related securities. Operating under the Toss Invest brand, the service is delivered through a digital interface tightly integrated with the broader Toss (Viva Republica) super-app ecosystem, allowing streamlined onboarding, KYC/identity verification, funding, and trading within a single mobile experience.

Differentiator

Problem solved

Functional benefit

Products and services

  • Toss Invest mobile brokerage platform Mobile-first online brokerage platform that allows individual Korean investors to open an account, complete KYC, fund their account, and trade domestic and overseas stocks via a smartphone application. Targeted at retail consumers seeking low-cost, frictionless stock trading.

Companies that use Toss Securities

Customer profile

Ideal customer profiles1 record

Toss Securities technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Toss Securities partnerships and signals

Strategic signal

Recent moves2 records

Expansion highlights2 records

Toss Securities competitors and assessment

Company assessment

Broad incumbents

  • NH Investment & Securities: Top-tier Korean brokerage with the country's largest retail customer base, leveraging the NH Financial Group network. A direct incumbent competitor to Toss Securities across Korean retail trading.
  • Samsung Securities: Major Korean retail brokerage with strong mobile and online platforms. Competes head-to-head with Toss Securities for Korean retail trading volume, while also running institutional and wealth businesses.
  • Korea Investment & Securities: Established Korean broker with strong online/mobile presence (M-able platform). Competes with Toss Securities in mobile retail trading and US-stock access.
  • Kiwoom Securities: Pioneer of Korean online brokerage with the widely used 'Hero' platform. Directly competes with Toss Securities in mobile-first retail trading and zero-commission US-stock products.
  • Mirae Asset Securities: Largest Korean retail and institutional brokerage. Directly competes with Toss Securities in Korean retail stock and US-stock trading, but offers a much broader investment-banking and institutional franchise that Toss Securities does not match.

Direct peers

  • Futu Holdings: Hong Kong-based mobile-first brokerage serving Asian retail investors with multi-market (Hong Kong, US, China) trading. Highly comparable to Toss Securities in cross-border retail brokerage and mobile-first design.
  • Tiger Brokers (UP Fintech Holding): Singapore-listed mobile-first brokerage focused on Asian retail investors trading US and Hong Kong equities. Closely comparable business model and cross-border retail focus to Toss Securities.
  • Robinhood: US mobile-first retail brokerage known for commission-free trading and a streamlined UX — the closest international analog to Toss Securities in terms of target customer and product philosophy.
  • Webull: Mobile-first, commission-free global brokerage serving retail investors in the US, Asia, and other regions. Comparable to Toss Securities in product offering (US stocks, mobile app, zero-commission) and customer profile.

Emerging players

  • Kakao Pay / Kakao Investment Services: Korean fintech super-app and securities affiliate of Kakao, providing another mobile-native distribution channel for Korean retail investing. A direct emerging competitor to Toss Securities in app-embedded brokerage.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights4 records

Customer concentration

Toss Securities social profiles

Digital presence

Toss Securities financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Toss Securities leadership team

Management profile

Number of profiles

Toss Securities funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Toss Securities M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Toss Securities

What does Toss Securities do?

Toss Securities operates a mobile-first online brokerage platform that enables Korean retail investors to trade domestic and overseas stocks and related securities. Operating under the Toss Invest brand, the service is delivered through a digital interface tightly integrated with the broader Toss (Viva Republica) super-app ecosystem, allowing streamlined onboarding, KYC/identity verification, funding, and trading within a single mobile experience.

When was Toss Securities founded?

Toss Securities was founded in -1. It employs 251 to 500 people.

Who are Toss Securities's main competitors?

Broad incumbents on record are NH Investment & Securities, Samsung Securities, Korea Investment & Securities, Kiwoom Securities and Mirae Asset Securities. Direct peers are Futu Holdings, Tiger Brokers (UP Fintech Holding), Robinhood and Webull. Kakao Pay / Kakao Investment Services is listed as an emerging player.

Does Toss Securities have an API?

No public API is recorded for Toss Securities.

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Live signals
Nate[PRNewswire] 국내 주요 증권사, 브루스 마켓 미국 주식 데이터 피드와 연결 : 네이트 뉴스Toss Securities connected to Bruce ATS's US equity market data feed to reduce blind-trade risk, following a recent market data outage. This follows Meritz Securities becoming Bruce Markets' first Korean client. The move aims to strengthen market resilience amid growing US overnight trading demand.NateToss Securities Research Center publishes on-site report on Taiwan 'Semicon Taiwan': Nate NewsToss Securities Research Center published an on-site report on Semicon Taiwan 2026, held in Taipei from the 2nd to 4th. The report highlights AI semiconductor competition expanding beyond chip performance to ecosystem trends, including advanced packaging, inspection, testing, and smart/green fabs. The center plans to continue on-site research to help investors discover new opportunities.Nate[Post-reporting story] Meritz Securities faces a differentiation gateway similar to Toss Securities: Nate NewsMeritz Securities launched its new global financial platform 'Moum' two days ago, featuring AI investment tools and a community for overseas investors. The design closely resembles Toss Securities, including stock price alerts and dashboard layouts, prompting an anonymous Toss employee to say it looked like a Toss screen. The platform was developed by Meritz's InnoBiz division, which includes experts from Naver, Kakao, and Toss.DigitaltodayToss Securities launches open API to place stock orders with AI, integrates ChatGPT and ClaudeToss Securities officially launched an open API service on August 13 that integrates with large language models like ChatGPT and Claude, enabling users to place stock orders via natural language commands. This service allows investors without coding knowledge to execute trades in both domestic and overseas markets through a unified interface.NateKorean ants suffer twice as losses become fake spectacle : 네이트 뉴스A manipulated screenshot claiming a 2.2 billion won loss from an SK hynix-linked leveraged ETF was copied and amplified on Korean community platform Danggeun on July 30, though the original post on Toss Securities' investment community showed a real loss of only 220.4 million won. The fabricated image spread amid existing heavy losses among Korean retail investors following a sharp reversal in semiconductor and AI stocks. Financial authorities have warned that online communities and social media can be exploited for unfair trading schemes, including pump-and-dump manipulation.Nate1 in 5 citizens writes... Toss Securities surpasses 10 million subscribers: Nate NewsToss Securities announced that its cumulative subscriber count surpassed 10 million in July 2024, meaning approximately 1 in 5 South Korean citizens (based on a population of ~51.6 million) now holds an account with the company. The milestone was achieved 5 years and 4 months after launching its mobile trading system in March 2021, with monthly active users reaching 6.5 million. The customer base has become more age-diverse, with subscribers aged 40 and above now accounting for about 43% of total users, while new subscribers in their 50s and 60s increased 3-fold and 4-fold respectively in the first half of 2024 compared to the same period last year.