Magazine Côte Basque Madame

What Magazine Côte Basque Madame does

Magazine Côte Basque Madame is a regional lifestyle publication covering the French Basque Coast, operated by Madame Editions, a private limited company (SARL) headquartered at 12 avenue Georges Clemenceau in Saint-Jean-de-Luz. The magazine serves an audience of women in the Basque Country and South-West France (including Biarritz, Bayonne, Saint-Jean-de-Luz, Anglet, Hendaye and the Landes), delivering editorial content across fashion, art, gastronomy, sport, well-being, home, travel, society and local economy. It publishes on a quarterly cadence, having reached Issue N°49 in mid-2026, and is distributed through a combination of annual and biennial paid subscriptions, more than 120 physical kiosques and newsagents across France, and a digital edition accessible via its WordPress-based website and Instagram presence.

The core product is the quarterly Côte Basque Madame print and digital magazine, supplemented by Côte Basque Madame TV (a video content channel), a free email newsletter, and an advertiser partnership program aimed at regional and national businesses. Revenue is generated through two primary streams: recurring subscriptions (annual and biennial tiers sold directly via the website, by email, and at kiosques) and advertising (a partner ecosystem of 100+ advertisers spanning hospitality, automotive, retail, beauty, gastronomy, sports, financial services, tourism boards and media brands such as Chérie FM, NRJ, Air France and Galeries Lafayette). The company is independently owned, with no disclosed parent, funding rounds or institutional investors, and shows no evidence of AI/ML capabilities or proprietary technology beyond a standard content management system.

Name

Magazine Côte Basque Madame

Legal name

Madame Editions

Website

https://cotebasquemadame.fr

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Magazine Côte Basque Madame is a French regional lifestyle magazine (quarterly, print and digital) covering fashion, art, gastronomy, sport and culture for women in the Basque Country and South-West France, monetized through subscriptions and a 100+ partner advertising ecosystem.

Ownership category

akta.pro rank

Product category

Regional Lifestyle Magazine

NAICS

Periodical Publishers (51312), Periodical Publishers (513120)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Consumer Lifestyle & Fashion Magazines (MPAJAEAA)

akta.pro secondary industries

Travel & Outdoors Magazines (MPAJAEAH), Food, Cooking & Beverage Magazines (MPAJAEAF), Home, Garden & DIY Magazines (MPAJAEAG)

Keywords

• Regional lifestyle magazine
• Print and digital publication
• Subscription publishing
• Lifestyle editorial content
• Local advertising media

Headquarters

HQ city

Saint-Jean-de-Luz

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others

Revenue model

1. Magazine Subscriptions: Annual subscription (1 year = 4 print issues + 4 digital issues) and biennial subscription (2 years = 8 print issues + 8 digital issues). Subscriptions are sold directly via the website and by email correspondence. The magazine is also available for purchase at kiosques across France.
2. Advertising and Sponsorship: The magazine features a large roster of advertiser partners (100+) across diverse categories including hospitality, automotive, retail, beauty, gastronomy, sports, and financial services. Advertisers are actively sought through the 'Devenez annonceur' (Become an Advertiser) page. The magazine also organizes and sponsors events and contests.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Magazine Côte Basque Madame is a regional lifestyle publication covering the French Basque Coast (Biarritz, Bayonne, Saint-Jean-de-Luz, Anglet, Hendaye) and surrounding Landes region. It publishes quarterly issues in both print and digital formats across editorial categories including Art, Mode (Fashion), Bien-être (Wellness), Sport, Jeunesse, Maison, Gastronomie, Escales (Travel), Économie, Société, and Soirées, complemented by a video channel (CBM TV), a free email newsletter, and an advertiser partnership program.

Product overview

Magazine Côte Basque Madame is a regional lifestyle magazine published by Madame Editions (a French SARL based in Saint-Jean-de-Luz). The core product is the Côte Basque Madame print and digital magazine, which publishes quarterly issues (4 per year for annual subscribers, 8 for 2-year subscribers) covering fashion, art, gastronomy, sport, wellness, home, travel, economy, and society across the French Basque Coast. The offering is a single unified magazine with supporting digital platforms: Côte Basque Madame TV (video content channel) and a free newsletter. The company also operates an advertiser partnership program for businesses wanting to reach the magazine's regional audience.

Differentiator

Problem solved

Functional benefit

Products and services

• Côte Basque Madame Magazine (Print and Digital Edition) A regional lifestyle magazine covering the French Basque Coast and surrounding Landes region, with content spanning fashion, art, gastronomy, sport, wellness, home décor, travel, society, and local economy. Published quarterly in both print and digital formats for an audience of regional residents and visitors.
• Magazine Subscription (Annual and Biennial) Paid subscription plans for the Côte Basque Madame magazine, available as annual (1-year / 4 print + 4 digital issues) or biennial (2-year / 8 print + 8 digital issues) terms, delivered by postal service in France and internationally.
• Côte Basque Madame TV A digital video channel featuring visual editorial content, event coverage, fashion shoots, and cultural reports from the Basque Coast region, available on the magazine's website.
• Advertiser Partnership Program (Devenez Annonceur) A program enabling local and regional businesses to advertise within the magazine's print and digital editions, providing targeted regional reach to an affluent lifestyle-oriented audience in the Basque Country.

Quantifiable outcome

• 120+ kiosques distribution across France
• +2 more outcomes

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered minor.

• Biarritz Hall Music FestivalminorGTM or Marketing PartnerCôte Basque Madame partners with the Biarritz Hall Music Festival for joint contests (jeux concours), offering readers the chance to win festival tickets. Cross-promotional content featuring the festival appears on the magazine's Instagram and website.
• Little FestivalminorGTM or Marketing PartnerThe magazine partnered with the Little Festival (Seignosse, Hossegor, Capbreton) for a giveaway contest offering 4 two-day passes. Cross-promotional content is shared via Instagram and the website.
• Hôtel du Palais (Biarritz)minorGTM or Marketing PartnerThe magazine features Hôtel du Palais as a key advertising partner and collaborates on content such as Garden Party events and editorial features. The hotel appears in editorial content and partner listings.
• Valorial (Patrimmofi Group)minorGTM or Marketing PartnerValorial is featured as an expert contributor on wealth management topics in the magazine's Économie section. The firm is affiliated with the Patrimmofi group and provides expert commentary on financial topics relevant to the magazine's affluent readership.
• Luminiscence (Lotchi)minorGTM or Marketing PartnerThe magazine covers the Luminiscence immersive light show at Bayonne's Cathédrale Sainte-Marie, created by the company Lotchi. Editorial coverage is complemented by a promotional code (LUMICBMADAME15) for 15% discount on tickets, distributed via the magazine's channels.
• Ligue Contre le Cancer (Pyrénées-Atlantiques)minorGTM or Marketing PartnerThe magazine partners with Ligue Contre le Cancer 64, with a promotional banner appearing on the website linking to the organization's Instagram profile, suggesting a charitable/community partnership.
• Chérie FMminorGTM or Marketing PartnerListed among the magazine's advertiser partner logos. Chérie FM is a national French radio station whose presence among partners suggests a media cross-promotion arrangement.
• NRJminorGTM or Marketing PartnerListed among the magazine's advertiser partner logos. NRJ is a major French media group (radio and events) featured as a partner in the magazine's advertising ecosystem.
• Office de Tourisme de BayonneminorGTM or Marketing PartnerListed among the magazine's partner logos. The Bayonne tourism board collaborates with the magazine on regional content and promotional activities.
• Office de Tourisme d'AngletminorGTM or Marketing PartnerListed among the magazine's partner logos. The Anglet tourism board partners with the magazine for regional promotional content.
• Office de Tourisme d'HendayeminorGTM or Marketing PartnerListed among the magazine's partner logos. The Hendaye tourism board partners with the magazine for regional promotional content.
• Galeries LafayetteminorGTM or Marketing PartnerListed among the magazine's advertiser partner logos. The upscale French department store chain appears as an advertiser in the magazine's partner ecosystem.
• Air FranceminorGTM or Marketing PartnerListed among the magazine's advertiser partner logos. Air France appears as an advertiser in the magazine's partner ecosystem, likely promoting travel to the Basque Country region.
• La Toque CuivréeminorGTM or Marketing PartnerA brand featured as a partner logo on the magazine's website. The Toque Cuivrée is a culinary/gastronomy brand that appears prominently in the partner section.
• La Ligue (cancer charity partnership)minorGTM or Marketing PartnerA charitable partnership with Ligue Contre le Cancer 64, with the magazine promoting the organization's activities and Octobr Rose campaign on its platform.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Cosmopolitan France: Women's lifestyle magazine targeting younger demographics with fashion, beauty, and culture coverage. Comparable audience profile to Côte Basque Madame but operates at national scale with digital-first content strategy.
• Madame Figaro: National French lifestyle and fashion publication targeting affluent women. Comparable to Côte Basque Madame in editorial positioning (women's lifestyle) but operates at national scale as part of the Le Figaro media group, offering significantly broader reach and advertiser scale.
• Version Femina: Major French women's lifestyle magazine covering fashion, beauty, home, and culture. Shares target demographic and content mix with Côte Basque Madame, but operates nationally with much larger scale and distribution.
• AD Magazine France: French edition of Architectural Digest covering architecture, design, and luxury lifestyle. Comparable to Côte Basque Madame's premium lifestyle positioning and "demeures d'exception" coverage, but operates nationally and globally.
• Gala: French weekly celebrity, lifestyle, and culture magazine. Comparable content mix (fashion, society, lifestyle) and female audience targeting, though operating at significantly larger national scale.
• Marie Claire France: Major French women's magazine covering fashion, beauty, culture, and lifestyle. Shares the women's lifestyle editorial positioning with Côte Basque Madame, though at substantially larger national scale.

Regional players

• SUD OUEST: Regional newspaper serving southwest France, including the Basque Country and Nouvelle-Aquitaine region where Côte Basque Madame also operates. Direct regional peer for audience and advertiser overlap, though operates as a general news publication rather than lifestyle magazine.
• La Dépêche du Pays Basque: Regional publication serving the Basque Country and southwest France. Competes for the same regional audience and local advertising dollars as Côte Basque Madame, though with a general news rather than lifestyle focus.
• Le Journal du Pays Basque: Local newspaper focused on the French Basque Country region. Comparable geographic footprint and target market with Côte Basque Madame, though focused on news and general interest rather than lifestyle content.

Direct peers

• Côté Maison: French lifestyle and home décor magazine and website covering interior design, decoration, gastronomy, and regional lifestyle. Closely aligned editorial positioning with Côte Basque Madame's home, gastronomy, and lifestyle coverage, with strong digital/print hybrid model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/magazinecotebasquemadame
• LinkedInlinkedin.com/company/cote-basque-madame-magazine

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Magazine Côte Basque Madame