CouplerTec Electronic Rustproofing Pty Ltd

What CouplerTec Electronic Rustproofing Pty Ltd does

CouplerTec Electronic Rustproofing Pty Ltd is a privately held Australian manufacturer of electronic rustproofing systems, founded in 1996 and headquartered at Burleigh Heads, Queensland. The company's core product is built around its internationally patented 'Capacitive Coupling Technology' — a microprocessor-controlled electronic corrosion-control process that creates a negative electrostatic surface charge on metal structures to repel oxygen atoms and inhibit rust formation. All electronics are solid-state, epoxy-encapsulated, and rated for indefinite operational lifespan; systems operate on 12V/24V inputs and produce high-frequency capacitive output signals. The company manufactures to ISO 9001 quality standards and holds CISPR 25 electromagnetic compatibility approval (N28214).

The product portfolio is split between an Automotive Range (CT2, CT4, CT6 with 2-6 capacitive couplers, AUD $629.20-$915.20) for cars, SUVs, 4WDs and vans, and a Commercial Heavy-Duty Range (4COMM through 12COMM with 4-12 couplers, AUD $1,652.40-$2,325.60) for trucks, buses and heavy machinery up to 14 metres. A replacement module line (CT2M/CT4M/CT6M), capacitive couplers, protective covers, fitting packs and cable accessories support the installed base. CouplerTec distributes through a network of 112 authorised dealer outlets across Australia plus a direct e-commerce store at couplertec.com.au. The commercial model is one-time hardware purchase (no subscription) with a 10-year corrosion warranty and lifetime system warranty when installed by an authorised dealer.

The customer base spans consumer 4WD owners, mining companies (gold, silver, copper, salt, coal, mineral mines globally), Australian Surf Life Saving clubs, Local/State/Federal government authorities, and testimonial accounts including Cheetham Salt, Impact Fertilisers, Macs Engineering, Brisbane City Emergency Services, Logan City Council and Sutherland Shire Council. The company has sold more than 1,000,000 systems worldwide cumulatively, holds granted patents in 8 jurisdictions (Australia, Canada, France, Germany, Switzerland, UAE, UK, USA), and operates with a small 5-person headquarters team.

Name

CouplerTec Electronic Rustproofing Pty Ltd

Legal name

CouplerTec Electronic Rustproofing Pty Ltd

Website

https://couplertec.com.au

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

CouplerTec Electronic Rustproofing Pty Ltd is a privately held Australian manufacturer of patented electronic rustproofing systems based on Capacitive Coupling Technology, selling automotive and commercial-grade units through a 112-dealer network across Australia and to mining, government and surf life saving customers worldwide.

Ownership category

akta.pro rank

Product category

Electronic Rustproofing Systems

NAICS

Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)

SIC

Misc Industrial & Commercial Machinery & Equipment (3590)

akta.pro primary industry

Aftermarket Exterior Accessories Manufacturing (Body Kits/Grilles/Bumpers/Racks/Tow Hooks) (IMACANAI)

Keywords

• Electronic rustproofing systems
• Capacitive coupling technology
• Automotive corrosion protection
• Commercial fleet rust prevention
• Heavy equipment corrosion control

Headquarters

HQ city

Burleigh Heads

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Marketing or Sales, Operations, Personnel

Revenue model

1. Electronic Rustproofing Systems - Automotive: Sale of electronic rustproofing systems (CT2, CT4, CT6) for cars, SUVs, 4WDs and vans. One-time purchase with lifetime warranty when installed by authorized dealer.
2. Electronic Rustproofing Systems - Commercial: Sale of heavy duty commercial systems (4COMM, 6COMM, 8COMM, 10COMM, 12COMM) for trucks, buses and heavy equipment up to 14m in length.
3. Replacement Modules: Sale of replacement electronic modules (CT2M, CT4M, CT6M) for existing systems.
4. Spare Parts and Accessories: Sale of capacitive couplers, protective covers, fitting packs, and cables for installation and replacement.
5. Extended Corrosion Warranty: 10-year Corrosion Warranty provided when system is installed by an authorised CouplerTec dealer, along with System Warranty for life of product.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

CouplerTec designs, manufactures and sells electronic rustproofing systems built on its patented Capacitive Coupling Technology for automotive and heavy commercial applications. The product portfolio includes the Automotive Range (CT2, CT4, CT6) for cars, SUVs, 4WDs and vans, and the Commercial Heavy Duty Range (4COMM through 12COMM) for trucks, buses and heavy machinery up to 14m in length, supported by replacement modules, capacitive couplers, protective covers, fitting packs and cable accessories. Systems are fitted by authorized dealers and backed by a 10-year corrosion warranty and a system warranty for the life of the product.

Product overview

CouplerTec Electronic Rustproofing offers a portfolio of electronic rustproofing systems based on patented Capacitive Coupling Technology. The product line is organized into two main ranges: the Automotive Range (CT2, CT4, CT6) for cars, SUVs, 4WDs and vans with 2-6 capacitive couplers; and the Commercial Heavy Duty Range (4COMM through 12COMM) for trucks, buses and heavy equipment with 4-12 capacitive couplers operating on 12/24V. Each system consists of an electronic module connected to capacitive couplers affixed to the vehicle structure, creating a capacitor that produces a protective electrostatic charge. The company also offers replacement modules, capacitive couplers, protective covers, fitting packs, and cable accessories. All systems are designed, engineered and manufactured in Australia to ISO 9001 Quality Standards and tested to CISPR 25 Electromagnetic Compatibility Standards.

Differentiator

Problem solved

Functional benefit

Products and services

• CT2 Electronic Rustproofing System for Motor Cars Standard 12V input system with two capacitive couplers, designed to protect motor cars (hatchbacks, sedans, wagons, SUVs and small vans) from rust and corrosion, including vehicles exposed to salted roads and minor corrosion. Priced at AUD $629.20 with a 10-year corrosion warranty when installed by an authorized dealer.
• CT4 Heavy Duty Electronic Rustproofing System for 4WDs Heavy duty 12V input system with four capacitive couplers for 4WD vehicles frequently exposed to highly corrosive environments such as beaches or salted roads, also benefitting motor cars with minor rust problems. Priced at AUD $774.80 with a 10-year corrosion warranty when installed by an authorized dealer.
• CT6 Extreme Heavy Duty Electronic Rustproofing System for 4WDs Extreme heavy duty 12V input system with six capacitive couplers for 4WD vehicles used by mining companies, surf clubs and professional fishermen constantly exposed to highly corrosive environments, and helps vehicles with minor existing rust problems. Priced at AUD $915.20 with a 10-year corrosion warranty when installed by an authorized dealer.
• 4COMM Commercial Electronic Rustproofing System Commercial 12/24V input system with four capacitive couplers for heavy vehicles and machinery up to 6m length (3m width, 4.5m height), or smaller vehicles up to 4m in highly corrosive environments. Priced at AUD $1,652.40.
• 6COMM Commercial Electronic Rustproofing System Commercial 12/24V input system with six capacitive couplers for heavy vehicles and machinery up to 8m length, or smaller vehicles up to 6m in highly corrosive environments. Priced at AUD $1,815.60.
• 8COMM Commercial Electronic Rustproofing System Commercial 12/24V input system with eight capacitive couplers for heavy vehicles and machinery up to 10m length, or smaller vehicles up to 8m in highly corrosive environments. Priced at AUD $1,978.80.
• 10COMM Commercial Electronic Rustproofing System Commercial 12/24V input system with ten capacitive couplers for heavy vehicles and machinery up to 12m length, or smaller vehicles up to 10m in highly corrosive environments. Priced at AUD $2,162.40.
• 12COMM Commercial Electronic Rustproofing System Commercial 12/24V input system with twelve capacitive couplers for heavy vehicles and machinery up to 14m length, or smaller vehicles up to 12m in highly corrosive environments. Priced at AUD $2,325.60.
• CouplerTec Replacement Electronic Modules (CT2M, CT4M, CT6M) Replacement electronic modules for existing CouplerTec systems. CT2M (Standard, 2 coupler) at AUD $592.80, CT4M (Heavy Duty, 4 coupler) at AUD $696.80, and CT6M (Extreme Heavy Duty, 6 coupler) at AUD $800.80. Used to replace failed modules so customers can keep their existing capacitive couplers and accessories.
• CouplerTec Automotive Capacitive Couplers (1COUP) Replacement automotive capacitive couplers measuring 80mm x 50mm, suits CT2, CT4 and CT6 models used on cars, SUVs, 4WDs and vans. Priced at AUD $29.65 each, supplying the capacitive component that pairs with the electronic module to build the protective capacitor in the vehicle structure.
• CouplerTec Commercial Capacitive Couplers (2COUP) Replacement commercial capacitive couplers measuring 116mm x 58mm, suits 4COMM, 6COMM, 8COMM, 10COMM and 12COMM models used on trucks, buses and heavy machinery. Priced at AUD $47.50 each.
• Protective Cover for Automotive Capacitive Coupler (1PC) Protective cover for the automotive capacitive coupler (1COUP) used on cars, SUVs, 4WDs and vans. Required only when capacitive couplers are subjected to regular high-pressure cleaning. Priced at AUD $3.40.
• Protective Cover for Commercial Capacitive Coupler (2PC) Protective cover for the commercial capacitive coupler (2COUP) used on trucks, buses and heavy machinery. Required only when capacitive couplers are subjected to regular high-pressure cleaning. Priced at AUD $5.00.
• Capacitive Coupler Fitting Packs (2CFP, 4CFP, 6CFP) Fitting packs containing all necessary components and instructions to transfer a CouplerTec system from one vehicle to another. 2CFP for CT2 (AUD $94.00), 4CFP for CT4 (AUD $154.00), and 6CFP for CT6 (AUD $198.00).
• CouplerTec Double Insulated Installation Cable (30M and 100M rolls) Double insulated cable sold in 30 meter (AUD $70.00) and 100 meter (AUD $182.00) rolls for commercial heavy duty range installations requiring longer cable runs.

Quantifiable outcome

• More than 1,000,000 systems sold worldwide indicating proven market effectiveness
• +3 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators6 records

Recent moves1 record

Expansion highlights5 records

Emerging players

• Steel-it (Stainless Steel Coating Coatings): Steel-it manufactures stainless-steel-based protective coatings widely used on industrial and heavy equipment to prevent corrosion in mining, marine and food-processing environments. Comparable to CouplerTec's commercial range as an alternative corrosion-mitigation approach for heavy machinery and fixed assets.

Direct peers

• Krown Rust Control: Krown is a Canadian-founded electronic/cathodic and oil-based rustproofing franchise with hundreds of locations across North America and international expansion. It is the most directly comparable competitor to CouplerTec in electronic anti-corrosion treatments for passenger and commercial vehicles.
• Rust Check: Rust Check is a long-standing Canadian electronic rustproofing franchise operating globally with a dealer-applied corrosion protection service. Competes head-to-head with CouplerTec on the same value proposition of electronic/cathodic protection for vehicles and equipment.
• DAU Rustproofing: DAU is an Australian electronic rustproofing specialist and one of CouplerTec's primary domestic competitors in the same technology category, targeting passenger vehicles, 4WDs, commercial fleets and mining equipment in Australia.

Broad incumbents

• Ziebart: Ziebart is a global aftermarket vehicle protection franchise historically focused on underbody rustproofing, paint protection and detailing. It is a broad incumbent in the same end-customer anti-corrosion category as CouplerTec, though its primary technology is traditional spray coatings rather than electronic systems.
• Corroless (Jotun): Corroless (now part of Jotun) supplies passive and active corrosion protection coatings and cathodic protection systems widely used in industrial, marine and mining infrastructure. It overlaps with CouplerTec's commercial/mining customer base as an alternative or complementary technology for asset protection.

Regional players

• No Rust Australia: No Rust is an Australian operator offering electronic rustproofing systems with its own dealer/install network in Australia. It is a regional peer competing for the same Australian 4WD, commercial and consumer customers that CouplerTec serves.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/couplertec
• Facebookfacebook.com/couplertec.rustproofing
• LinkedInlinkedin.com/company/couplertec-electronic-rustproofing

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CouplerTec Electronic Rustproofing Pty Ltd