Couture Homes Properties Limited

What Couture Homes Properties Limited does

Couture Homes Properties Limited is the wholly owned lifestyle luxury residential division of Hong Kong-listed CSI Properties Limited (HKEx Stock Code: 497), founded in 2010 to develop bespoke, ultra-luxury residential properties in Hong Kong and mainland China. The company targets Ultra-High-Net-Worth Individuals seeking exclusive, custom-fitted homes in trophy locations, applying a "haute couture" development philosophy that combines world-class architects, interior designers, and artists with bespoke lifestyle furnishing and interior decoration. Its portfolio spans current projects including DUKES PLACE (Jardine's Lookout), 8 Peak Road, CADENZA, No. 15 Shouson, Po Shan Road, Glenealy, Yau Tong, Repulse Bay Road, Wong Chuk Hang, Stanley Village Road, Nathan Road, and Barker Road projects in Hong Kong, plus KNIGHTSBRIDGE in Beijing's Dongcheng District; past projects include The Hampton, yoo Residence, kau to HIGHLAND, and COO Residence. The company holds 30-100% equity interests across projects, partnering with Grosvenor Asia Pacific, Asia Standard International, New World Development, Pacific Century Premium Developments, Sino Group, Emperor International, CC Land, and others to share development costs and profits.

Revenue is generated through one-time sales of luxury residential units and villas, with no subscription, licensing, or recurring revenue streams disclosed beyond a single asset management pilot at yoo Residence in partnership with Savills. Pricing is bespoke and not publicly disclosed, reflecting the made-to-order nature of each home. Go-to-market is enterprise field sales operated from the company's sole office at 31/F Bank of America Tower, 12 Harcourt Road, Central, Hong Kong, with sales handled via direct enquiry (+852 2878 2888) and bespoke buyer engagement rather than through listing marketplaces or third-party broker channels. Marketing is limited to the official couturehomes.hk website (English, Traditional Chinese, Simplified Chinese), press releases, and CSR activities; there is no mobile app, no public API, no software product, and no AI/ML capabilities disclosed.

Name

Couture Homes Properties Limited

Legal name

Couture Homes Properties Limited

Website

https://couturehomes.hk

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Couture Homes Properties Limited, a wholly owned subsidiary of CSI Properties Limited (HKEx: 497), develops bespoke ultra-luxury residential properties in Hong Kong and mainland China for Ultra-High-Net-Worth Individuals through JV partnerships with major developers.

Ownership category

akta.pro rank

Headquarters

HQ city

Central

HQ country

Hong Kong SAR China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Luxury Residential Property Sales: Couture Homes generates revenue through the development and sale of ultra-luxury residential properties in Hong Kong and China. Revenue is realized upon completion and sale of residential units and villas. The company operates as a property developer, holding varying equity interests in different projects (ranging from 30% to 100%), with project partners sharing development costs and profits.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Couture Homes Properties Limited develops and sells bespoke, ultra-luxury residential properties in Hong Kong and China. Each home is custom-fitted and made-to-order, combining world-class architects, interior designers, artists, and experts with bespoke lifestyle furnishing and interior decoration. The company targets ultra-high-net-worth individuals and operates from its Central Hong Kong headquarters, with projects ranging from high-rise apartments to detached villas in prime Hong Kong districts and a Beijing development.

Product overview

Couture Homes Properties Limited is CSI Properties Limited's market-leading luxury residential division operating in Hong Kong and China. The company develops exclusive, bespoke luxury homes through collaboration with world-class architects, interior designers, artists, and experts. Their portfolio includes landmark developments in prestigious Hong Kong locations (The Peak, Jardine's Lookout, Happy Valley, Stanley, Shouson Hill, Mid-Levels, Repulse Bay, Wong Chuk Hang) and a Beijing project. Current projects include DUKES PLACE, 8 PEAK ROAD, CADENZA, BARKER ROAD PROJECT, NO. 15 SHOUSON, PO SHAN ROAD PROJECT, NATHAN ROAD PROJECT, GLENEALY PROJECT, YAU TONG PROJECT, REPULSE BAY ROAD PROJECT, WONG CHUK HANG PROJECT, STANLEY VILLAGE ROAD PROJECT, and KNIGHTSBRIDGE in Beijing. Past notable projects include The Hampton, yoo RESIDENCE (Hong Kong's first internationally branded residence), kau to HIGHLAND, and COO Residence. The company operates on a bespoke model, creating unique homes tailored to buyers' desires with extreme attention to detail and high-quality materials.

Differentiator

Problem solved

Functional benefit

Products and services

• DUKES PLACE Luxury high-rise residential project at 47 Perkins Road in Jardine's Lookout, offering 16 spacious apartments with sweeping views of Happy Valley and Mid-Levels. Developed with Grosvenor Asia Pacific Limited and Asia Standard International Group (60% group interest). Awarded by leading property awards in 2019.
• 8 PEAK ROAD Precious high-rise residential development at 8, 10, 12 Peak Road on The Peak, featuring specially designed residences with views of Victoria Harbour and the Hong Kong skyline, crafted by world-class architects and designers.
• CADENZA Luxurious villa development comprising 6 enormous villas with private gardens and swimming pools, embraced by nature near Hong Kong Golf Club at Fan Kam Road, with connectivity to Hong Kong CBD.
• BARKER ROAD PROJECT Single-lot luxury house development at Barker Road in The Peak, offering panoramic views of Hong Kong's iconic skyline with historic facade preservation.
• NO. 15 SHOUSON Development of 15 luxurious detached villas cradled by verdant hillside views in Shouson Hill, an elite area of Hong Kong. Developed with Emperor International Holdings, CC Land Holdings, and Mingfa Group.
• PO SHAN ROAD PROJECT Iconic low-density luxury residential development at Mid-Levels West with harbour views. Acquired in April 2015; superstructure work commenced October 2020. Developed with ITC Properties Group (30% group interest).
• NATHAN ROAD PROJECT Residential and commercial building redevelopment at the heart of Kowloon in Jordan district, a stone's throw from entertainment and restaurants for maximized city lifestyle.
• GLENEALY PROJECT Stylish mixed-use project at Glenealy in Central, next to Lan Kwai Fong, offering quick access to global finance centers and views of Hong Kong Zoological and Botanical Gardens. Co-developed with Pacific Century Premium Developments Limited (50% profit sharing).
• YAU TONG PROJECT High-quality residential project in East Kowloon near Yau Tong MTR station, incorporating green architectural elements and smart home design. Developed with Sino Group.
• REPULSE BAY ROAD PROJECT Prestigious 3-storey residence development at Repulse Bay with sea panoramas and prime neighborhood location. Developed with Asia Standard International Group (50% group interest).
• WONG CHUK HANG PROJECT New iconic development on Island South at Wong Chuk Hang, part of The Southside at Wong Chuk Hang Station Development accommodating up to 1,050 flats. Developed with New World Development, Empire Group Holdings, and Lai Sun Development.
• STANLEY VILLAGE ROAD PROJECT Low-rise residential complex development at Stanley Village Road, formerly Maryknoll House, preserving iconic features with bay vistas.
• KNIGHTSBRIDGE Extremely rare residential property located within Beijing 2nd Ring Road in Dongcheng District, 3 minutes' walk to Dengshikou Station and 10 minutes' drive to Forbidden City.
• The Hampton Ultra-deluxe development at 45 Blue Pool Road in Happy Valley, presented in 2011 as Couture Homes' first ultra-deluxe development.
• yoo RESIDENCE Hong Kong's first internationally branded residence at 33 Tung Lo Wan Road in Causeway Bay, featuring international design partnerships and customised asset management.
• kau to HIGHLAND Luxury mansion development at Kau To Shan with houses featuring Molteni & C furniture, designed by an international team led by Steve Leung.
• COO Residence Boutique mixed-use project at Kai Fat Path in Tuen Mun, located adjacent to New Tuen Mun Town Centre (V city) and Traditional Tuen Mun Town Centre (Tuen Mun Town Plaza).

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

17 partnerships are on record, tiered core and minor.

• Grosvenor Asia Pacific LimitedcoreStrategic or Co-development PartnerGrosvenor Asia Pacific Limited is a key project partner in DUKES PLACE (47 Perkins Road, Jardine's Lookout), with Couture Homes holding 60% interest. Grosvenor has also been invited to co-participate in the possible future redevelopment of Monterey Court, Jardine's Lookout.
• Asia Standard International Group LimitedcoreStrategic or Co-development PartnerAsia Standard International Group Limited is a project partner across multiple Couture Homes developments including DUKES PLACE (60% group interest), REPULSE BAY ROAD PROJECT (50% group interest), PO SHAN ROAD PROJECT (30% group interest), and the possible future redevelopment of Monterey Court.
• New World Development Company LimitedcoreStrategic or Co-development PartnerNew World Development Company Limited is a project partner in the Wong Chuk Hang Project, a mixed-use development at Island South that could accommodate up to 1,050 flats as the fifth phase of The Southside at Wong Chuk Hang Station Development.
• Empire Group HoldingsminorStrategic or Co-development PartnerEmpire Group Holdings is a project partner in the Wong Chuk Hang Project (Island South development with up to 1,050 flats).
• Lai Sun DevelopmentminorStrategic or Co-development PartnerLai Sun Development is a project partner in the Wong Chuk Hang Project (Island South development with up to 1,050 flats).
• Pacific Century Premium Developments LimitedcoreStrategic or Co-development PartnerPacific Century Premium Developments Limited co-redevelops the Glenealy Project in Central with Couture Homes, receiving 50% sharing of all future profits of the project.
• Sino GroupcoreStrategic or Co-development PartnerSino Group is the project partner for the Yau Tong Project, a high-quality residential project incorporating green architectural elements and smart home design in East Kowloon.
• ITC Properties Group LimitedminorStrategic or Co-development PartnerITC Properties Group Limited is a project partner in the Po Shan Road Project (30% group interest) in Mid-Levels West, a luxury low-density residential development.
• Emperor International Holdings LimitedminorStrategic or Co-development PartnerEmperor International Holdings Limited is a project partner in No. 15 Shouson, a development of 15 luxurious detached villas in the elite Shouson Hill area.
• CC Land Holdings LimitedminorStrategic or Co-development PartnerCC Land Holdings Limited is a project partner in No. 15 Shouson, a development of 15 luxurious detached villas in the elite Shouson Hill area.
• Mingfa GroupminorStrategic or Co-development PartnerMingfa Group is a project partner in No. 15 Shouson, a development of 15 luxurious detached villas in the elite Shouson Hill area.
• Savills (Hong Kong) LimitedminorStrategic or Co-development PartnerSavills (Hong Kong) Limited partnered with yoo Residence to introduce a customised asset management service for residents — enhancing the lifestyle offering of Couture Homes' first internationally branded residence.
• Molteni GroupminorStrategic or Co-development PartnerMolteni Group, a leading European furnishing brand, partnered with kau to HIGHLAND to infuse Italian elegance, with every house featuring Molteni & C built-in wardrobes and bespoke furniture designed by Molteni & C.
• MieleminorStrategic or Co-development PartnerMiele partnered with yoo Residence, enhancing kitchen experience with Miele appliances worth HK$20,000,000. Residents also received exclusive by Miele Lifestyle Membership and access to The Private Lounge by Miele.
• ArclineaminorStrategic or Co-development PartnerArclinea, a luxury Italian kitchen design brand, partnered with yoo Residence (Hong Kong's first internationally branded residence) to provide premium kitchen installations.
• minotticucineminorStrategic or Co-development PartnerPremium Italian kitchen furniture brand minotticucine was installed at DUKES PLACE, marking its debut in Hong Kong.
• Steve LeungminorStrategic or Co-development PartnerInternationally renowned designer Steve Leung led the global design team for kau to HIGHLAND, the luxury mansion development at Kau To Shan, bringing bespoke design expertise to Couture Homes' projects.

Scale indicators1 record

Recent moves7 records

Expansion highlights5 records

Market position

Weaknesses5 records

Competitive moat4 records

Customer concentration

• LinkedInlinkedin.com/company/couture-homes-properties-limited

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Couture Homes Properties Limited