CRISIS PREGNANCY CENTER OF GASTON COUNTY

What CRISIS PREGNANCY CENTER OF GASTON COUNTY does

Crisis Pregnancy Center of Gaston County (CPC Gaston) is a nonprofit pro-life Christian ministry founded in November 1985 and operational since September 1986, headquartered at 700 Robinson Rd., Gastonia, North Carolina. The organization delivers free pregnancy support services — including pregnancy testing, limited ultrasound confirmation, peer counseling on pregnancy options (parenting, adoption, abortion information), maternity and baby clothing assistance (newborn through 12 months), post-abortion counseling via the PACE program (Forgiven and Set Free Bible Study), abstinence education (S.H.A.P.E., Pure Living, Birds and Bees without Butterflies), parenting classes, male counseling, and a 24/7 crisis helpline — across four physical locations spanning the 15 municipalities of Gaston County (Gastonia, Belmont, Dallas, Cherryville). The organization explicitly does not provide or refer for abortions, and integrates Christian counseling and evangelistic outreach into its clinical and social service delivery. Since opening, it has served over 60,000 clients.

The underlying operational model relies on volunteer labor trained through a five-week client-advocate program held twice yearly, supplemented by a small staff of 9 employees including an RDMS-certified sonographer and dedicated satellite center directors. The technology stack is minimal: limited ultrasound imaging for pregnancy confirmation and a round-the-clock phone helpline (704-867-3706), with no digital products, apps, APIs, or e-commerce channels. Distribution is exclusively through walk-in physical locations and referrals.

The business model is 100% donation-based with zero earned revenue from client fees. Four revenue streams support operations: (1) the PARTNERS monthly giving program ($20/month recurring, originally scoped at 1,000 donors); (2) the annual Baby Bottle campaign (Mother's Day to Father's Day), which raised $174,214 in 2023, up from $153,463.69 in 2022 and $140,164 in 2021; (3) church and community contributions coordinated through church liaisons, with 600+ Gaston County churches identified as not currently supporting CPC; and (4) the annual Celebration of Life banquet (March) and Walk 4 Life (September), which serve as flagship donor cultivation events. Leadership is led by Executive Director Desirée Miller, supported by a Resource Development Director (Meg Koontz) and an Assistant Director handling bookkeeping and operations.

Name

CRISIS PREGNANCY CENTER OF GASTON COUNTY

Legal name

Crisis Pregnancy Center of Gaston County, Inc.

Website

https://cpcgaston.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

1–10 employees

Short description

Crisis Pregnancy Center of Gaston County is a faith-based nonprofit founded in 1985 that provides free pregnancy testing, limited ultrasound, peer counseling, parenting classes, post-abortion support, and abstinence education across four locations in Gaston County, NC, funded entirely by individual donations, church contributions, and annual fundraising events.

Ownership category

akta.pro rank

Product category

Nonprofit Crisis Pregnancy Support Services

NAICS

Other Individual and Family Services (624190), Child and Youth Services (624110)

SIC

Services-Social Services (8300), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Lactation, Postpartum & Perinatal Support Services (HLAFAJAN)

akta.pro secondary industries

Maternal, Child & Family Health Organizations (BPAGACAF), Postpartum Newborn Care & Parent Education (NCS) (HSAAACAA), Postpartum Family Helper (Non-Medical) (HSAAAGAJ)

Keywords

• Crisis pregnancy support
• Pregnancy testing services
• Obstetric ultrasound imaging
• Abstinence education programs
• Post-abortion counseling

Headquarters

HQ city

Gastonia

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Individual Donations (PARTNERS Program): Monthly recurring donations of $20/month (or $240/year, or 65 cents/day) through the PARTNERS program. The program began with a goal of 1,000 monthly supporters. The organization states it depends entirely on God providing through donations.
2. Annual Baby Bottle Campaign: Fundraising initiative where community members fill baby bottles with spare change from Mother's Day to Father's Day. Raised $140,164 in 2021, $153,463.69 in 2022, and $174,214 in 2023 against goals of $120,000-$122,000.
3. Church and Community Support: Financial and volunteer support from local churches and the broader community. Church liaisons coordinate their churches' involvement. Mentions over 600 churches in Gaston County that do not currently support CPC.
4. Annual Celebration of Life Fundraising Event: Annual banquet serves as the largest pro-life gathering in the area, attracting PARTNERS, pastors, politicians, community leaders, and volunteers to support the cause. Features nationally known speakers and client testimonies.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

The organization provides a free, integrated suite of pregnancy support services including confidential pregnancy testing, limited obstetric ultrasound for pregnancy confirmation, peer counseling on pregnancy options (parenting, adoption, abortion information), maternity and baby clothing assistance (newborn to 18 months), abstinence-based sexual health education (S.H.A.P.E., Pure Living, Birds and Bees without Butterflies), PACE post-abortion counseling using the Forgiven and Set Free Bible Study, parenting classes, male counseling, community referrals for housing/legal/financial/medical needs, adoption agency referrals, and a 24/7 crisis helpline. All services are delivered at no charge by trained staff and volunteers at four Gaston County locations and via telephone helpline.

Product overview

Crisis Pregnancy Center of Gaston County is a nonprofit pro-life Christian ministry offering a comprehensive suite of free pregnancy support services through its main center in Gastonia and three satellite locations (CP East/Belmont, CP North/Dallas, CP Northwest/Cherryville). The organization provides free pregnancy testing, limited ultrasounds, peer counseling, abstinence education programs (Birds and Bees without Butterflies, Pure Living, S.H.A.P.E.), parenting classes, maternity/baby clothing assistance, post-abortion counseling through the PACE program, male counseling services, community referrals, and a 24/7 helpline. All services are provided free of charge by trained volunteers and staff. The center also operates volunteer training programs and hosts annual fundraising events including the Baby Bottles Campaign, Celebration of Life banquet, and WALK 4 LIFE. The organization does not provide or refer for abortions.

Differentiator

Problem solved

Functional benefit

Products and services

• Pregnancy Testing and Confirmation
• Limited Ultrasound Services
• Peer Counseling
• Abstinence Education Programs
• PACE Post-Abortion Counseling Education
• Parenting Classes
• Maternity and Baby Clothing Assistance
• Community Referrals
• Adoption Referrals
• 24/7 After-Hours Crisis Helpline
• Male Counseling and One-on-One Mentoring
• Adolescent Parenting Program

Quantifiable outcome

• 60,000+ clients served since 1986
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Church PartnerscoreOthersLocal churches that support CPC through financial contributions, volunteers, referrals, and program delivery (Pure Living abstinence education). Church liaisons coordinate involvement. The organization notes over 600 churches in Gaston County as potential outreach targets.
• Amazon (Wish List)minorOthersAmazon Wish List allows donors to directly purchase needed material items (thermometers, diapers, baby lotion, etc.) for CPC clients. Items are suggestions only with no brand specificity required.
• Adoption AgenciesminorOthersCPC refers clients considering adoption to trusted adoption agencies. CPC does not facilitate adoptions directly but partners with chosen agencies to offer childbirth classes, prenatal education, and post-adoption support. CPC receives no payments from these agencies.

Scale indicators6 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• CompassCare: CompassCare is a pregnancy resource center operating multiple locations with free pregnancy testing, ultrasound, and options counseling. Comparable as a multi-site, faith-informed pregnancy center with similar service scope.
• Real Options for Women: Real Options for Women is a multi-location, faith-based pregnancy resource center offering free testing, ultrasound, parenting classes, and material assistance. Directly comparable service model and target client.
• Alpha Center: Alpha Center is a faith-based pregnancy resource center offering free pregnancy testing, ultrasound, parenting classes, and post-abortion support. Directly comparable in service mix, faith framing, and community-based funding model.
• Heartbeat International: Heartbeat International is the largest global network of pregnancy resource centers, providing affiliate services, training, and standards that CPC Gaston-style centers rely on. Directly comparable as a peer/umbrella organization for crisis pregnancy center operations.
• Care Net: Care Net is a major U.S. network of pregnancy resource centers offering similar free pregnancy testing, ultrasound, and counseling services. Comparable in mission, service mix, and faith-based positioning to CPC Gaston.

Emerging players

• Guiding Star Project: Guiding Star Project is a network of pro-life women's centers providing pregnancy, postpartum, and family support services. Comparable as a peer network with overlapping service categories, though its centers tend to offer broader women's health programming.

Others

• National Institute of Family and Life Advocates (NIFLA): NIFLA is a trade and membership association representing pregnancy resource centers, providing legal, training, and ultrasound support. Comparable as an ecosystem/affiliation peer rather than a direct operating competitor.

Regional players

• First Care Pregnancy Center: First Care Pregnancy Center is a faith-based pregnancy resource center serving a specific regional market with similar free services (testing, ultrasound, parenting support). Comparable as a regional, single-market peer rather than a national network.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/crisis-pregnancy-center-of-gaston-county

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CRISIS PREGNANCY CENTER OF GASTON COUNTY