Council of Queensland Insurance Brokers (CQIB)

What Council of Queensland Insurance Brokers (CQIB) does

CQIB is a Queensland-based not-for-profit mutual professional association representing 53 insurance broker firms operating across 85 offices statewide. Founded approximately 45 years ago and positioning itself as the longest-standing broker association in Australia, CQIB's member firms collectively employ around 500 staff, place more than $600 million in annual premiums, and serve over 200,000 clients. The association functions as the peak industry body for Queensland brokers, providing advocacy, training, and consumer-facing discovery services.

CQIB's core offerings include the public Find Your Local Broker directory, the Brokerwise content and resources platform, a continuing professional development (CPD) training portal delivered in partnership with LMI College, the annual CQIB Convention, and a Young Professionals Committee supporting talent pipeline development. The association also partners with the National Insurance Brokers Association (NIBA) for accreditation pathways. Its technology stack consists of a WordPress-based public website integrated with a MemberJungle member portal — standard content management and membership administration tooling without disclosed AI/ML capability. CQIB itself operates with a small staff of approximately 6 people; the larger 500-person workforce sits within member firms.

CQIB's business model is that of a mutual industry association rather than a commercial enterprise. Revenue is generated primarily through member subscriptions, training program fees, and event/convention revenue, with no disclosed commission or premium-pass-through economics. The association monetizes its role as the industry peak body by aggregating broker demand for advocacy, training, accreditation, and networking, while the Find Your Local Broker directory functions as a consumer-acquisition channel for member firms rather than a CQIB revenue line.

Name

Council of Queensland Insurance Brokers (CQIB)

Legal name

Council of Queensland Insurance Brokers Inc.

Website

https://cqib.org.au

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

1–10 employees

Short description

The Council of Queensland Insurance Brokers (CQIB) is a not-for-profit mutual association representing 53 Queensland insurance broker firms across 85 offices, providing advocacy, CPD training, industry content, and a public broker directory to its members.

Ownership category

akta.pro rank

Product category

Insurance Broker Association

NAICS

Insurance Agencies and Brokerages (52421), Insurance Agencies and Brokerages (524210)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Commercial Lines Insurance Brokerage (FSAEADAB)

akta.pro secondary industry

B2B Channel Partners & Referral Agencies (Cross-Industry Referral) (FSAEAMAN)

Keywords

• Insurance broker association
• Professional industry advocacy
• Broker membership services
• Continuing professional development
• Insurance networking events

Headquarters

HQ city

Richlands

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: CQIB is a not for profit mutual association. Revenue is generated through membership fees from the 53 Queensland insurance broker firms it represents. The association uses these funds to support members, address local Queensland issues, and facilitate professional development.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

CQIB is a not-for-profit mutual association representing 53 Queensland insurance broker firms across 85 offices. It delivers membership services to brokerages including professional development and CPD training, industry advocacy, networking events, and operates the public 'Find Your Local Broker' referral service. The organisation collectively represents more than 500 staff and $600 million+ in annual client premiums.

Product overview

CQIB is a not-for-profit professional association for insurance brokers in Queensland, Australia. The organization does not offer a unified software platform but rather provides a suite of member services including a broker finder tool (Find Your Local Broker), an educational content library (Brokerwise) with insurance articles, training presentations, and a member portal for broker access. The portfolio centers on supporting insurance broker professionals through industry representation, networking events, and professional development resources across Queensland's insurance broking sector.

Differentiator

Problem solved

Functional benefit

Products and services

• CQIB Membership

Quantifiable outcome

• 200,000+ clients served through member network
• +1 more outcomes

Named customers25 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• National Insurance Brokers Association (NIBA)coreOthersNIBA is the national industry association for insurance brokers in Australia. CQIB references NIBA's definition of insurance broker role: brokers are professional advisors who work on behalf of their clients, not insurance companies, assisting clients to manage risks by sourcing and arranging insurance cover. NIBA provides the overarching framework for broker accreditation that CQIB members follow.
• LMI College (Learning Management Institute)coreImplementation/ SI/ Consulting PartnerCQIB provides its members access to the LMI CPD Portal for continuing professional development. LMI College is a provider of insurance industry education and training. The CPD (Continuing Professional Development) portal allows members to maintain their professional credentials and stay current with industry requirements.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• AUB Group: AUB Group is a major Australasian insurance broker network with equity ownership of brokerages. It serves overlapping broker constituencies in Queensland and competes for the same small-to-mid broker firms that CQIB represents.
• Marsh (Australia): A global insurance broker and risk advisor with significant Australian operations. Marsh competes with CQIB member brokers for commercial clients and represents the upper-tier, multinational broker alternative in the same market.
• Honan Insurance Group: An Australian insurance broker with multi-state presence that competes in the same SME and commercial lines segments that CQIB member brokers serve. Relevant as a comparable operating broker with similar customer profile.
• Austbrokers: Austbrokers is an Australian broker network whose member CQIB firms include Austbrokers Comsure. It provides aggregating, marketing, and operational services to brokers and is a direct comparator to the network value proposition CQIB provides.
• Steadfast Group: Australia's largest broker network, providing aggregation, capital, and operational services to member brokers. Several CQIB member firms (e.g., Steadfast-aligned brokers) operate within Steadfast's network, making it a structural counterpart to CQIB's association model.
• Coverforce: Coverforce is an Australian insurance broker network with CQIB member representation (Coverforce 3PL). It competes for broker affiliation and provides similar aggregating and operational support services.
• Arthur J. Gallagher & Co (Australia): A global insurance broker with a substantial Australian presence that competes for the same commercial clients as CQIB member brokerages. As a vertically integrated global broker, it represents the scale end of the brokerage spectrum.

Direct peers

• National Insurance Brokers Association of Australia (NIBA): NIBA is the national peak body for insurance brokers in Australia and the accreditation framework that CQIB members operate within. It is the most direct functional peer, performing state-level advocacy and professional development at a national scale.

Others

• ANZIIF (Australian and New Zealand Institute of Insurance and Finance): ANZIIF is the professional education body for the insurance industry in Australia and New Zealand. It competes with CQIB's LMI College partnership in delivering CPD and professional certification to insurance professionals.
• Insurance Council of Australia: The peak industry body for general insurers in Australia. While it represents the carrier side rather than brokers, it is the national counterpart in industry advocacy and is frequently engaged alongside CQIB and NIBA on Queensland regulatory matters.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/cqib

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Council of Queensland Insurance Brokers (CQIB)