Crazy Fresh

What Crazy Fresh does

Crazy Fresh is a Polish sole proprietorship (Crazy Fresh Dawid Kasprzyk, NIP 5130272426) headquartered in Rudawa with operations centered on the Kraków metropolitan area in the Małopolska region. The company runs a small-batch coffee roastery and e-commerce storefront (crazyfreshcoffee.pl) selling four proprietary blends (Caffe Espresso, Caffe Crema, Caffe Brasile, Caffe Speciale) alongside teas and espresso machines from brands such as Fresco, Dr. Coffee, Melitta, Nivona, and Questo. No proprietary technology, app, or API is disclosed; the offering is built on physical roasting, manual curation of third-party equipment, and conventional web retail.

The business operates three coordinated revenue streams. First, transactional e-commerce sales of coffee, teas, espresso machines, maintenance products, and accessories to individual consumers and gift buyers across Poland, supported by two personal pickup points in Kraków and direct delivery. Second, a B2B recurring stream comprising espresso machine rental (Dzierżawa Ekspresów) and coffee subscriptions (Abonamenty Kawowe), both of which bundle equipment installation, monthly mobile servicing, and a contractual obligation for the client to purchase coffee from Crazy Fresh. Third, professional services — full-service maintenance, descaling, and repair for at least eight espresso machine brands (Jura, Nivona, Melitta, De'Longhi, Saeco, Philips, Siemens, Bosch), plus a maintenance consumables line (cleaning tablets, descaling agents, water filters, milk system cleaners). Pricing for B2B contracts is quote-based and not publicly disclosed; consumer unit prices for accessories and consumables are listed in PLN.

The go-to-market is hybrid: a direct-to-consumer e-commerce channel for retail purchases, paired with an enterprise field-sales motion for office rental and subscription contracts. Customer segments span individual home users, offices/businesses, gift buyers, and HoReCa buyers (bulk syrups, drinking chocolate, honey, powdered milk). The company is privately held by a single proprietor, has approximately 5 employees, has no external funding, no parent company, no disclosed management team beyond the owner, and operates only within the Kraków/Małopolska region with nationwide e-commerce delivery.

Name

Crazy Fresh

Legal name

Crazy Fresh Dawid Kasprzyk

Website

https://crazyfreshcoffee.pl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Crazy Fresh is a Kraków-area Polish sole proprietorship that roasts specialty coffee blends, sells espresso machines and accessories online, and offers B2B espresso machine rental, coffee subscriptions, and multi-brand machine maintenance to offices and individual consumers.

Ownership category

akta.pro rank

Product category

Specialty Coffee Roasting and Equipment Services

NAICS

Coffee and Tea Manufacturing (31192)

SIC

Beverages (2080)

akta.pro primary industry

Coffee Blending & Flavoring (AFAFADAC)

akta.pro secondary industries

Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI), Coffee, Espresso & Tea Appliances Retail (CRACADAC)

Keywords

• Specialty coffee roasting
• Espresso machine rental
• Coffee subscription services
• Espresso machine maintenance
• Office coffee solutions

Headquarters

HQ city

Rudawa

HQ country

Poland

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Coffee and Tea Sales: Sale of freshly roasted whole bean coffee blends (Arabica and Robusta), teas, and related accessories through e-commerce. The company roasts coffee in small batches in a Polish roastery and sells signature blends including Caffe Espresso, Caffe Crema, Caffe Brasile, and Caffe Speciale.
2. Espresso Machine Rental (Dzierżawa Ekspresów): Long-term rental/lease of professional espresso machines to businesses. Includes equipment delivery, installation, configuration, monthly servicing, and regular supply of fresh-roasted coffee. The customer is obligated to purchase coffee from Crazy Fresh during the rental period. Equipment brands offered include Fresco, Dr. Coffee, Melitta, and Nivona.
3. Coffee Subscription (Abonament Kawowy): Monthly subscription service delivering fresh-roasted coffee to businesses that already own espresso machines, combined with regular mobile maintenance and cleaning services for the equipment.
4. Espresso Machine Maintenance and Repair: Full-service maintenance, repair, and descaling of espresso machines from multiple brands including Jura, Nivona, Melitta, Delonghi, Saeco, Philips, Siemens, and Bosch. Services include cleaning, part replacement, and refurbishment. Includes option to rent a temporary replacement machine during repairs.
5. Accessories and Consumables: Sale of accessories including thermal mugs, tea makers, coffee canisters, water bottles, filters, cleaning tablets, descaling agents, milk system cleaners, coffee portafilters, and spare parts for espresso machines.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels3 records

Core offering

Crazy Fresh roasts and sells freshly roasted whole bean coffee blends (Caffe Espresso, Caffe Crema, Caffe Brasile, Caffe Speciale) and teas, and resells professional espresso machines and accessories from brands such as Fresco, Dr. Coffee, Melitta, and Nivona. The company also provides business services including long-term espresso machine rental, recurring coffee subscriptions, and multi-brand espresso machine maintenance and repair. Individual consumers shop the e-commerce site; offices and HoReCa clients receive customized equipment and coffee supply packages with on-site servicing.

Product overview

Crazy Fresh is a Polish specialty coffee and tea company offering freshly roasted whole bean coffee blends (Caffe Crema, Caffe Brasile, Caffe Speciale, Caffe Espresso), teas, professional espresso machines from brands like Fresco, Dr. Coffee, Melitta, and Nivona, and comprehensive business services including espresso machine rental and coffee subscriptions. The product portfolio is organized around three pillars: (1) core products including fresh roasted coffee beans and teas, (2) espresso machines for home and office with professional installation, and (3) maintenance products including cleaning tablets, descaling agents, water filters, and milk system cleaners. Additional offerings include accessories like thermal glasses, water bottles, coffee containers, manual brewers, cups, and delicatessen items such as syrups, drinking chocolate, honey, and powdered milk. Business services feature espresso machine rental with included servicing and coffee subscriptions with monthly delivery and maintenance.

Differentiator

Problem solved

Functional benefit

Products and services

• Caffe Espresso A freshly roasted coffee blend created for strong coffee enthusiasts, with high caffeine content, deep intense taste, dense amber foam, and excellent aroma. Made from carefully selected Arabica and Robusta beans and sold to both home users and offices.
• Caffe Crema A universal coffee blend made from 50% Robusta and 50% Arabica beans, with creamy dense foam, low acidity, balanced taste, and strong aroma suitable for espresso and coffee with milk. Sold to individual consumers and offices.
• Caffe Brasile A 100% Arabica coffee sourced from Brazilian plantations located over 1200 meters above sea level, with intense aroma, low acidity, and notes of nuts and chocolate. Sold to individual consumers and offices.
• Caffe Speciale A blend of noble Arabica beans from highland regions of South America and Africa with a small addition of Robusta from Asia, with sweet mild taste, delicate aroma, and balanced acidity. Sold to individual consumers and offices.
• Teas (Herbaty) High-quality teas including Lipton Classic Forest Fruits, Lipton Classic Green Tea Citrus, Lipton Classic Earl Grey, and Veertea tea collections, available in individual servings and gift sets. Sold to individual consumers and offices.
• Espresso Machines (Ekspresy) Professional and automatic espresso machines for home and office use, sourced from brands such as Fresco, Dr. Coffee, Melitta, and Nivona, with built-in grinders and customizable parameters. Sold to individual consumers and businesses.
• Espresso Machine Rental (Dzierżawa Ekspresów) Long-term rental of professional espresso machines for businesses, including delivery, professional installation, configuration, monthly servicing, technical support, and a 48-hour backup equipment guarantee in case of malfunction. Customers are obligated to purchase coffee from Crazy Fresh during the rental period.
• Coffee Subscription (Abonament Kawowy) Monthly coffee subscription delivering fresh-roasted coffee to offices that already own espresso machines, bundled with regular mobile maintenance and cleaning services for the equipment.
• Espresso Machine Maintenance and Repair Service Full-service maintenance, repair, and descaling of espresso machines covering Jura, Nivona, Melitta, De'Longhi, Saeco, Philips, Siemens, and Bosch. Includes cleaning, part replacement, refurbishment, and a temporary replacement machine option during repairs.

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• FrescocoreTechnology or IntegrationFresco is a key equipment partner providing professional espresso machines for the rental program. Models include Fresco P-2LS (120 cups/day), Fresco P-8LS (120 cups/day), Fresco P-8LS PLUS (140 cups/day), Fresco P96, Fresco P-2LB, and Fresco C11 (30 cups/day). Crazy Fresh offers these machines as part of their long-term rental service to businesses.
• Dr. CoffeecoreTechnology or IntegrationDr. Coffee supplies professional espresso machines for the business rental program. Models offered include Dr. Coffee Minibar S (200 cups/day) and Dr. Coffee F2 PLUS (300 cups/day). These high-capacity machines are included in the equipment rental service for offices.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Hard Beans Coffee Roasters: Polish specialty coffee roaster selling freshly roasted whole-bean coffees through its own e-commerce store, serving both home consumers and offices across Poland. Closely comparable to Crazy Fresh in roasting/retail orientation, Polish specialty positioning, and D2C-plus-B2B go-to-market.
• Coffeedesk: Polish specialty coffee e-commerce retailer offering roasted beans, brewing equipment, and accessories with delivery across Poland. Comparable to Crazy Fresh in D2C specialty-coffee e-commerce, broad accessory catalog, and Poland-wide shipping model.
• Coffeeheaven: Established Polish coffee-shop chain and retailer with both café locations and packaged coffee sales across Poland. Comparable to Crazy Fresh as a Polish coffee brand selling roasted coffee and operating HoReCa-adjacent channels.
• Palarnia Kawy Etno Cafe: Polish specialty coffee roaster with its own signature blends, retail shop, and B2B supply to HoReCa and offices. Directly comparable to Crazy Fresh as a small-batch Polish roaster operating across consumer, gift, and business channels.
• Java Coffee Roastery: Polish specialty coffee roaster selling signature single-origin and blend coffees online with home and office subscription options. Comparable to Crazy Fresh in roastery-based blended coffee, Polish specialty positioning, and subscription/B2B offerings.

Others

• De'Longhi: Global espresso machine manufacturer whose products Crazy Fresh services and resells. An equipment partner/supplier rather than a direct competitor — but De'Longhi's own authorized service network in Poland represents an adjacent ecosystem player that could influence Crazy Fresh's service economics.

Broad incumbents

• illycaffè: Italian premium espresso brand with global retail, foodservice, and office-coffee programs including Poland. Comparable as a broader incumbent in specialty roasted coffee and B2B espresso supply, though at much larger scale and with broader geographic reach than Crazy Fresh.
• Nespresso: Global premium capsule-coffee brand with B2B (Nespresso Professional) programs targeting offices — directly competing for Crazy Fresh's office-coffee segment in Poland. A broader incumbent with much larger brand and distribution scale, but serving overlapping end-customer needs.
• Tchibo: Major German-based coffee retailer and roaster with a long-standing Polish retail and e-commerce operation, selling coffee beans, machines, and accessories. A broader incumbent that competes for the same Polish home/office coffee customer but with much wider product breadth and brand scale.
• Lavazza: Italian global coffee company with broad retail coffee, HoReCa, and office-coffee presence across Europe including Poland. Comparable as a broader incumbent in the same roasted-coffee and B2B office-coffee categories, but at significantly larger scale and with a wider portfolio.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/crazy-fresh

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crazy Fresh