CROSS CULTURAL EXPRESSIONS
Cross Cultural Expressions is a Sherman Oaks, California-based nonprofit that provides multilingual therapy (Persian, Russian, Spanish, Hebrew, English) to immigrant and refugee communities through the Community Counseling Center, supplemented by the Yaran helpline, LACDMH-partnered films, podcasts, and books.
- Company typePrivate
- Founded-
- HeadquartersSherman Oaks, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What CROSS CULTURAL EXPRESSIONS does
Cross Cultural Expressions is a California-based nonprofit organization (founded 2014) that delivers multicultural mental health services and arts-based community programs primarily to immigrant, refugee, and underserved populations in the Los Angeles area. Its core service is the Community Counseling Center (CCE-CCC), a therapy practice offering individual, couples, family, and group counseling in Persian/Farsi, Russian, Spanish, Hebrew, and English, delivered through in-person sessions at the Sherman Oaks office and via telehealth. The standard fee is $200 per 50-minute session on a sliding scale, with insurance accepted from LA Care Medi-Cal (Carelon and Blue Shield Promise), Medicare, and Cigna; PPO clients receive invoices for direct reimbursement. No proprietary technology platform underpins the service — delivery is therapist-led and infrastructure-light, with 8 employees supplemented by approximately 11 named therapists (LCSWs, LMFTs, and supervised interns/associates) drawn in part through field placement partnerships with accredited universities.
Beyond clinical services, Cross Cultural Expressions operates a portfolio of community and content programs anchored by a strategic partnership with the Los Angeles County Department of Mental Health (LACDMH). These include the Yaran Iranian Peer Counseling Help-line (a free, volunteer-run Farsi helpline at (818) 332-7999), the Access for All podcast and YouTube series addressing mental health at the intersection of disability, the CCE Productions film arm (TRAPPED, which premiered May 22, 2025 at Harmony Gold Theater and won seven International Independent Film Awards in 2025; The Djinn in the Pen), and the Our Immigrant Stories essay collections (Iranian Diaspora and Eastern European Diaspora editions) published via BookBaby. Revenue is generated through therapy session fees, insurance reimbursements, and donations via PayPal and Venmo; no operating revenue figure is publicly disclosed.
CROSS CULTURAL EXPRESSIONS firmographics
Firmographics- Name
- CROSS CULTURAL EXPRESSIONS
- Legal name
- Cross Cultural Expressions
- Website
- https://crossculturalexpressions.org
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Cross Cultural Expressions is a Sherman Oaks, California-based nonprofit that provides multilingual therapy (Persian, Russian, Spanish, Hebrew, English) to immigrant and refugee communities through the Community Counseling Center, supplemented by the Yaran helpline, LACDMH-partnered films, podcasts, and books.
- Ownership category
- akta.pro rank
CROSS CULTURAL EXPRESSIONS industry classification
Industry- Product category
- Multicultural Mental Health Services
- NAICS
- Other Individual and Family Services (624190), Independent Artists, Writers, and Performers (71151)
- SIC
- Services-Social Services (8300), Services-Educational Services (8200)
- akta.pro industry
- Cultural Adjustment & Integration Services (intercultural programs, community connection)Refugee & Humanitarian Newcomer Orientation (Resettlement Support)Cultural Orientation & Community Integration (Local Norms, Services)
Keywords
Where CROSS CULTURAL EXPRESSIONS is headquartered
LocationHeadquarters
- HQ city
- Sherman Oaks
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
CROSS CULTURAL EXPRESSIONS business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Therapy Session Fees: Fees for 50-minute therapy sessions. Standard rate is $200 per session with sliding scale discounts based on client income and number of dependents. This is the primary revenue stream for the Community Counseling Center.
- Insurance Reimbursements: Accepts insurance plans including LA Care Medi-Cal (Carelon and Blue Shield Promise), Medicare, and Cigna. For clients with private PPO insurance, the organization provides invoices for direct reimbursement to clients.
- Donations: Accepts donations via PayPal and Venmo to support the organization's mission of bringing people together through therapy, education, and the arts.
- The Yaran: Free Peer Counseling Helpline: Free confidential supportive and referral services for Persian (Farsi) speaking community, including mental health support for older adults and caregivers. Not a revenue source.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Standard therapy session - $200 per 50-minute session |
| Hybrid | Monthly | Sliding scale reduced rate - variable based on income |
| Subscription | Monthly | Insurance-covered sessions - LA Care Medi-Cal, Medicare, Cigna |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels8 records
CROSS CULTURAL EXPRESSIONS product offering
Product offeringCore offering
Cross Cultural Expressions is a nonprofit mental health and arts organization that provides multilingual, culturally competent therapy and community programs for immigrant, refugee, and underserved populations. Its core offering is the Community Counseling Center (CCE-CCC), which delivers individual, couples, and family therapy in Persian, Russian, Spanish, Hebrew, and English, supplemented by a free Persian peer counseling helpline, cultural-art programming (films, podcasts, books), and clinical training internships.
Product overview
Cross Cultural Expressions is a non-profit organization offering a unified portfolio of mental health and cultural bridge-building services. The core offering is the Community Counseling Center (CCE-CCC), a multilingual therapy practice providing individual, couples, and family counseling in Persian, Russian, Spanish, Hebrew, and English. This is complemented by The Yaran Iranian Peer Counseling Help-line, a free telephone support service. The organization extends its mission through cultural arts programs including feature films (TRAPPED., The Djinn in the Pen), podcast and video series (The Access for All), published essay collections (Our Immigrant Stories volumes), and professional training internships for therapists. All offerings are developed in partnership with the Los Angeles County Department of Mental Health and focus on underserved immigrant and multicultural communities.
Differentiator
Problem solved
Functional benefit
Brands
- The Yaran: Iranian Peer Counseling Help-line: Free and confidential supportive and referral services for the Persian (Farsi) speaking community, run by trained volunteer peer counselors.
- CCE Productions
- Access for All
Products and services
- Community Counseling Center (CCE-CCC) A multicultural community counseling center providing culturally sensitive therapy services for immigrants, refugees, and underserved populations in multiple languages including Persian, Russian, Spanish, Hebrew, and English.
- The Yaran: Iranian Peer Counseling Help-line A free and confidential telephone helpline run by trained volunteer peer counselors providing supportive and referral services for the Persian (Farsi) speaking community, with specialized support for older adults and caregivers.
- TRAPPED. (Feature Film) An evocative feature film exploring generational trauma within immigrant families, distributed via CCE Productions on YouTube with multi-language subtitles.
- The Djinn in the Pen (Film) A fictional film telling the story of an immigrant woman dealing with grief and loss, adapted with Russian and Persian subtitles for diverse audiences.
- The Access for All Podcast Series A podcast series exploring mental health topics related to deaf, hard of hearing, blind, partially sighted, visually impaired, and physically disabled communities, distributed via Spotify and BuzzSprout.
- The Access for All Video Series A YouTube video series exploring mental health topics at the intersection of physical disability and mental health for underserved cultural communities.
- Our Immigrant Stories: Iranian Diaspora Collection A collection of essays from the Iranian diaspora documenting immigrant experiences, including mental health articles and resource lists, published through BookBaby.
- Our Immigrant Stories: Eastern European Diaspora Collection A collection of essays from the Eastern European diaspora documenting immigrant experiences, including mental health articles and resource lists, published through BookBaby.
- Professional Training and Internship Program A training program for registered MFT and MSW interns focused on multicultural counseling competencies and clinical skills development, with priority given to bilingual candidates.
Quantifiable outcome
- TRAPPED film received 7 awards from International Independent Film Awards including Best Narrative Feature (GOLD), Best Screenplay (GOLD), Best Editing (GOLD), Best Actress (GOLD), Best Supporting Actor (GOLD), Best Supporting Actress (GOLD), and Best Original Song (PLATINUM)
- +2 more outcomes
Companies that use CROSS CULTURAL EXPRESSIONS
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles4 records
CROSS CULTURAL EXPRESSIONS technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
CROSS CULTURAL EXPRESSIONS partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Los Angeles County Department of Mental HealthcoreLos Angeles County Department of Mental Health is a key strategic partner for Cross Cultural Expressions. The partnership encompasses multiple programs including: the TRAPPED feature film production; The Djinn in the Pen movie; the Access for All podcast and YouTube series exploring mental health for disability communities; the Our Immigrant Stories book publications; and the Yaran Iranian Peer Counseling Help-line. LACDMH provides funding, co-branding, and access to their mental health infrastructure including the ACCESS Helpline (800-854-7771).
- J.Q. InternationalminorJ.Q. International awarded the Inspiration Award to CCE's Executive Director Mastaneh Moghadam for LGBTQ+ community leadership, recognizing her work with the Persian LGBTQ+ community.
- YOUniversal CenterminorPartnership with YOUniversal Center founded by Omid Arabian for the 'Psyche and the Quest for Wisdom' Arts and Education Series. Omid Arabian, a scholar and translator of Persian mystical texts, collaborates with CCE on educational events exploring Persian poetry and mental health.
- Accredited Universities (Field Placement)minorCCE-CCC accepts Field Placement Interns from various accredited universities who work under supervision of licensed therapists. Priority given to BBS-registered applicants who speak a second language.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
CROSS CULTURAL EXPRESSIONS competitors and assessment
Company assessmentBroad incumbents
- BetterHelp: Large-scale online therapy platform offering multilingual, culturally diverse therapist matching via subscription. Comparable in multicultural therapy delivery model but at vastly greater scale and with proprietary digital infrastructure that CCE lacks.
- Talkspace: National telehealth therapy provider serving individuals, couples, and teens with insurance and subscription billing. Comparable in virtual therapy delivery, insurance acceptance, and multilingual therapist network, but at far greater scale and brand reach.
Direct peers
- Armenian American Mental Health Association: Ethnic-specific mental health nonprofit serving the Los Angeles Armenian-American community with culturally tailored therapy and education. Comparable in serving an immigrant/refugee community through a culturally embedded counseling practice.
- Korean American Family Services (KFAM): LA-based nonprofit providing culturally and linguistically appropriate mental health and family services to the Korean-American community. Comparable in ethnic-community mental health delivery, sliding-scale model, and LACDMH-style public funding.
- Multicultural Community Family Services: Los Angeles nonprofit offering mental health and social services to immigrant and refugee families across multiple language communities. Comparable in hybrid therapy/community model and focus on underserved multicultural populations.
- Jewish Family Service LA: Large Los Angeles social services agency offering counseling, immigration/refugee support, and senior services with a strong cultural-competency orientation. Comparable in multicultural counseling model, sliding scale, insurance billing, and integration of community education programs.
- Southern California Counseling Center: Community-based nonprofit counseling center in Los Angeles offering sliding-scale therapy to diverse populations including immigrants. Comparable in nonprofit model, sliding-scale fees, intern training programs, and multilingual service.
- Pars Equality Center: Los Angeles-based nonprofit serving the Iranian-American and broader Persian-speaking diaspora with mental health, social, and cultural integration services. Highly comparable to CCE in target population, cultural focus, and hybrid therapy/community-services model.
- Pacific Asian Counseling Services: Los Angeles nonprofit providing culturally and linguistically competent mental health services to Asian, Pacific Islander, and immigrant communities. Directly comparable in mission, sliding-scale model, multilingual clinician base, and LACDMH-style public funding.
Regional players
- Tarzana Treatment Centers: Major LA County-based behavioral health provider serving diverse communities including immigrant and refugee populations. Comparable in therapy delivery and LACDMH contracting, but at significantly larger scale and broader service scope.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
CROSS CULTURAL EXPRESSIONS social profiles
Digital presenceCROSS CULTURAL EXPRESSIONS financial estimates
Financial estimateRevenue estimate
Valuation estimate
CROSS CULTURAL EXPRESSIONS leadership team
Management profileNumber of profiles
Profiles1 record
CROSS CULTURAL EXPRESSIONS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CROSS CULTURAL EXPRESSIONS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CROSS CULTURAL EXPRESSIONS
What does CROSS CULTURAL EXPRESSIONS do?
Cross Cultural Expressions is a nonprofit mental health and arts organization that provides multilingual, culturally competent therapy and community programs for immigrant, refugee, and underserved populations. Its core offering is the Community Counseling Center (CCE-CCC), which delivers individual, couples, and family therapy in Persian, Russian, Spanish, Hebrew, and English, supplemented by a free Persian peer counseling helpline, cultural-art programming (films, podcasts, books), and clinical training internships.
Is CROSS CULTURAL EXPRESSIONS a public or private company?
CROSS CULTURAL EXPRESSIONS is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was CROSS CULTURAL EXPRESSIONS founded?
CROSS CULTURAL EXPRESSIONS was founded in -1. It employs 1 to 10 people.
Where is CROSS CULTURAL EXPRESSIONS based?
CROSS CULTURAL EXPRESSIONS is headquartered in Sherman Oaks, United States, in the North America region.
How does CROSS CULTURAL EXPRESSIONS make money?
Four revenue lines are on record. Therapy Session Fees are the primary driver. The others are insurance Reimbursements, donations and the Yaran: Free Peer Counseling Helpline.
Who are CROSS CULTURAL EXPRESSIONS's main competitors?
Broad incumbents on record are BetterHelp and Talkspace. Direct peers are Armenian American Mental Health Association, Korean American Family Services (KFAM), Multicultural Community Family Services, Jewish Family Service LA, Southern California Counseling Center, Pars Equality Center and Pacific Asian Counseling Services. Tarzana Treatment Centers is listed as a regional player.
Does CROSS CULTURAL EXPRESSIONS have an API?
No public API is recorded for CROSS CULTURAL EXPRESSIONS.
What industry is CROSS CULTURAL EXPRESSIONS in?
CROSS CULTURAL EXPRESSIONS's product category is Multicultural Mental Health Services. Its primary akta.pro industry code is EDALANAD, Cultural Adjustment & Integration Services (intercultural programs, community connection), with a secondary code of EDAAADAI, Refugee & Humanitarian Newcomer Orientation (Resettlement Support). Its NAICS code is 624190 and its SIC code is 8300.