What Cruz Roja Colombiana Seccional Valle del Cauca does

Cruz Roja Colombiana Seccional Valle del Cauca is a private non-profit humanitarian organization founded on August 7, 1925, operating as the Valle del Cauca departmental section of Cruz Roja Colombiana (the Colombian Red Cross National Society) within the International Red Cross and Red Crescent Movement. Headquartered in Cali at Carrera 38 Bis #5-91 in the San Fernando neighborhood, the organization maintains operations across 20 municipalities of Valle del Cauca through municipal units and support groups. It runs a hybrid service model combining healthcare delivery (Hemocentro blood center founded in 1971, clinical laboratory, vaccination services, and pre-hospital ambulance services), specialized search and rescue (K-SAR canine, M-SAR mountain, W-SAR aquatic), disaster risk management, vocational education through the Instituto de Educación, and humanitarian programs covering psychosocial support, family reunification, WASH, and temporary shelter. Approximately 285 paid employees (260 in Cali, 25 across other municipalities) are supplemented by 1,500+ active volunteers across Socorristas, Damas Grises, and Juventud groupings.

Name

Cruz Roja Colombiana Seccional Valle del Cauca

Legal name

Cruz Roja Colombiana Seccional Valle del Cauca

Website

https://cruzrojavalle.org.co

Company type

Private

Founded year

1925

Operating status

Operating

Headcount range

101–250 employees

Short description

Cruz Roja Colombiana Seccional Valle del Cauca is a non-profit humanitarian organization founded in 1925, operating a blood bank, clinical laboratory, vaccination services, pre-hospital care, vocational education, and specialized search-and-rescue units across 20 municipalities in Valle del Cauca.

Ownership category

akta.pro rank

Product category

Humanitarian Services

NAICS

Community Food and Housing, and Emergency and Other Relief Services (6242), Educational Support Services (611710), Emergency and Other Relief Services (624230)

SIC

Services-Social Services (8300), Services-Membership Organizations (8600)

akta.pro primary industry

Disaster Recovery, Reconstruction & Resilience Programs (BPAGAAAK)

akta.pro secondary industries

Search & Rescue (Urban/Water/Wilderness) Coordination (HLAJAGAJ), Refugee, IDP & Migration Humanitarian Assistance (BPAGAAAH), Refugee Camp Coordination & Management (CCCM) (BPADAHAC)

Keywords

• Humanitarian services
• Blood banking
• Emergency medical response
• Disaster preparedness
• Vocational health education

Headquarters

HQ city

Cali

HQ country

Colombia

HQ region

Latin America

Offices20 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Healthcare Services Revenue: Fees from laboratory clinical services, vaccination services, pre-hospital ambulance services, and blood component supply to hospitals and clinics. Hemocentro provides blood products to healthcare institutions.
2. Education Institute Tuition: Technical vocational programs and courses at the Instituto de Educación generate enrollment-based revenue. Technical labor programs in health and other fields.
3. Monetary Donations from Public and Corporate Donors: Individual donations via digital platforms (from $5,000), corporate sponsorships, and event-based fundraising (Día de la Banderita, Juega Golf por la Cruz Roja, Bingo Solidario). Banco de Bogotá account for electronic transfers.
4. Blood Component Supply to Healthcare Institutions: Hemocentro supplies blood components (red blood cells, platelets, plasma) to hospitals, clinics, and healthcare providers, generating revenue per unit supplied.
5. Service Contracts with Government: Contracts with municipal governments, the Colombian Red Cross National Committee, and public institutions for disaster response, event medical coverage, and community programs. Includes cooperation and resource management from government bodies.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels11 records

Core offering

Cruz Roja Colombiana Seccional Valle del Cauca is a humanitarian nonprofit organization providing comprehensive health, emergency, and community services across Valle del Cauca, Colombia. Core offerings include the Hemocentro blood bank, clinical laboratory, vaccination services, and pre-hospital ambulance services delivered to both individual beneficiaries and healthcare institutions. The organization also operates specialized search and rescue units (K-SAR canine, W-SAR aquatic, M-SAR mountain), the MEC patient stabilization module, the Instituto de Educación for vocational training, disaster risk management programs, and volunteer-driven humanitarian programs serving 20 municipalities in Valle del Cauca.

Product overview

Cruz Roja Colombiana Seccional Valle del Cauca is a humanitarian organization offering a comprehensive portfolio of health and emergency services. The core offerings include the Hemocentro (blood center) providing blood components, clinical laboratory services, vaccination programs, and pre-hospital ambulance services. The organization operates specialized search and rescue units including K-SAR (canine), W-SAR (water), M-SAR (mountain), and MEC (patient stabilization). Educational services are delivered through the Instituto de Educación offering technical health programs. The volunteer programs include Socorristas (first responders), Damas Grises (community development), and Juventud (youth engagement). Additional services encompass risk management, psychosocial support, family reunification, and water/sanitation (WASH) programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Hemocentro (Blood Center) Blood donation center that collects, processes, and supplies blood components (red blood cells, platelets, plasma) to hospitals, clinics, and healthcare providers in Valle del Cauca. Operates fixed-site collection at the Cali headquarters and mobile units deployed to corporate, government, and educational partners; also runs community platelet donation campaigns.
• Laboratorio Clínico (Clinical Laboratory)

Quantifiable outcome

• 30,481 blood components disposed by Hemocentro in 2025, serving thousands of patients in hospitals and clinics
• +4 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

14 partnerships are on record, tiered flagship, minor and core.

• Club Campestre de CaliflagshipGTM or Marketing Partner · 9 May 202612-year partnership hosting the annual 'Juega Golf por la Cruz Roja' fundraising event. The club provides venue and participates in organizing the golf tournament to raise funds for humanitarian programs in Valle del Cauca.
• ACOBASMET (Asociación Colombiana de Bancos de Sangre y Medicina Transfusional)flagshipStrategic or Co-development Partner · 22 April 2026Cruz Roja Valle co-hosts the 4th National Blood Donation Promoters Meeting and VIII Transfusional Safety Ambassadors Meeting in Cali, April 22-26, 2026. Also hosts the 4th National Blood Donation Promoters Meeting and participates in the main ACOBASMET Congress with four selected research presentations. Includes international participation from Cruz Roja Spain, Ecuador, and Honduras.
• Cruz Roja Seccionales Caldas y RisaraldaminorStrategic or Co-development Partner · 1 December 2025Mutual aid and resource sharing between seccionales during mass events. For the 68th Fair of Cali (December 2025), volunteers from Caldas and Risaralda seccionales supported operations.
• Almacenes Rebajos de PatiminorChannel Partner/ Reseller/ Distributor · 1 December 2025Toy collection points for the 'Un Regalo, Una Sonrisa' Christmas campaign at five locations: Cosmocentro, Unicentro, Calima, Valle del Lili, and Chipichape shopping centers.
• Geek and Cosplay Community (Cali)minorGTM or Marketing Partner · 18 October 2025Community partnership for the 'Sangre de Héroes' blood donation campaign on October 18, 2025, themed 'El poder geek al servicio de la comunidad.' Combined blood donation with geek culture activities including cosplay, role-playing games, and live music to attract younger donors.
• Carlos Arturo Zapata (Fashion Designer)minorGTM or Marketing Partner · 1 September 2025Internationally recognized fashion designer contributed a fashion show to the Bingo Solidario fundraising event on September 16, 2025, combining fashion with humanitarian action.
• Biblioteca Departamental Jorge Garcés BorrerominorStrategic or Co-development Partner · 8 June 2025Alliance for the event 'Caninos al servicio de la humanidad y la educación' on June 8, 2025, honoring canine rescue teams. Joint educational event for children, youth, and families on responsible pet care and humanitarian values.
• Universidad JaverianacoreStrategic or Co-development Partner · 7 May 2025Signed agreement between Cruz Roja Valle and Universidad Javeriana on May 7, 2025, to provide training in human rights and international humanitarian law. Part of the centenary commemorative activities, aiming to strengthen institutional capacity and doctrine.
• CICR (Comité Internacional de la Cruz Roja)coreOthersPart of the global International Red Cross and Red Crescent Movement. CICR works worldwide to provide humanitarian assistance to people affected by armed conflict and violence. CICR supports Cruz Roja programs including migration and protection work in Colombia.
• IFRC (International Federation of Red Cross and Red Crescent Societies)coreOthersGlobal humanitarian network supporting local Red Cross actions in 192+ countries with nearly 15 million volunteers. IFRC provides international coordination, funding support, and technical guidance. Awards such as YOUTH ON THE MOVE (2017) are granted through IFRC.
• Cruz Roja Colombiana (National Committee)coreOthersParent national society of the Red Cross Movement in Colombia. Coordinates seccional operations, sets institutional doctrine, and provides national-level guidance. Multiple national volunteers (80,000+) coordinated through the national structure under leaders such as Fabiola Pineda de Villegas.
• Alcaldía de Cali and Municipal GovernmentsflagshipStrategic or Co-development PartnerGovernment partnerships for disaster risk management, contingency planning for elections and mass events, and community development programs. The organization acts as auxiliary to public powers as defined by Red Cross statute.
• Cuerpo de Bomberos de CaliminorStrategic or Co-development PartnerOperational coordination during mass events. For the presidential inauguration contingency (August 2026), two fire department vehicles from Station X5 were housed at Cruz Roja Valle as part of inter-agency emergency response.
• Dimayor (División Mayor del Fútbol Colombiano)minorStrategic or Co-development PartnerAlliance with Colombian professional football league for first aid and medical support at football matches, bringing humanitarian presence to large sporting events.

Scale indicators12 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• American Red Cross: Largest humanitarian organization in the United States with parallel blood banking, disaster response, training, and international humanitarian aid functions. Comparable in operating model but at vastly larger scale.
• Médicos Sin Fronteras (MSF): International humanitarian medical NGO providing emergency medical care and disaster response globally. Comparable in mission and donor base, though focused on medical intervention rather than the broader Red Cross portfolio.
• Cruz Roja Española: Largest national Red Cross society globally with a comparable multi-service humanitarian portfolio (blood, EMS, SAR, education, social programs). Useful benchmark for service diversification and scale, though in a different regulatory environment.

Direct peers

• Cruz Roja Colombiana Seccional Antioquia: Sister departmental sección of Cruz Roja Colombiana operating a comparable portfolio of blood banking, EMS, SAR, and education services in Antioquia; structurally identical to the Valle del Cauca section.
• Cruz Roja Colombiana Seccional Bogotá D.C. Bogotá-based sister sección offering the same Red Cross portfolio (Hemocentro, ambulance, training) in the capital; useful benchmark for capital-region Red Cross operations.
• Cruz Roja Colombiana (National Society): Parent national society of the Red Cross Movement in Colombia. Directly comparable as the apex body coordinating all Colombian secciones including Valle del Cauca, sharing doctrine, training, and donor network.
• Defensa Civil Colombiana: Colombian government-affiliated disaster response and risk management agency. Comparable in emergency response, search & rescue, and event medical coverage at national scale in Colombia.
• Cuerpo de Bomberos de Cali: Local fire and rescue authority in Cali that coordinates with Cruz Roja Valle on inter-agency emergency response. Comparable in pre-hospital response, SAR, and mass-event medical support within the same geography.

Others

• International Committee of the Red Cross (ICRC): Neutral humanitarian body focused on armed conflict and migration. Comparable as a Movement partner supporting Cruz Roja Valle's migration, RCF, and protection programs in Colombia.
• International Federation of Red Cross and Red Crescent Societies (IFRC): Global network of 192+ national societies coordinating international humanitarian action. Comparable as the apex coordinating and funding body of which Cruz Roja Valle is a downstream operational unit.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/Cruzrojavalle
• YouTubeyoutube.com/user/cruzrojavalle
• Facebookfacebook.com/Cruzrojavalle
• LinkedInlinkedin.com/company/cruzrojavalle
• Instagraminstagram.com/cruzrojavalle
• TikToktiktok.com/@cruzrojavalle

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cruz Roja Colombiana Seccional Valle del Cauca