Dacor Advertising and Media Ltd

What Dacor Advertising and Media Ltd does

Dacor Advertising and Media Ltd is a privately held full-service advertising, marketing, and event organization agency headquartered in Limassol, Cyprus, founded in 2006 by Director Aristos Aristidou and co-shareholder Costas Skembetzis. The company operates with a small core team of approximately 5 professionals and serves Cypriot businesses across marine/yachting, automotive/mobility, corporate B2B, SMB, and government/association segments through a diversified service portfolio spanning event organizing (including flagship Limassol Boat Show, Limassol Motion, and the newly launched Boat & Sea Expo at Ayia Napa Marina), marketing and advertising campaigns, branding and graphic design, digital marketing and social media management, PR services, web development (via wholly-owned subsidiary Webmors), and audiovisual/music production (via the 2024 High Voltage Events and Productions joint venture).

The firm's technology stack comprises standard digital marketing platforms, a web development subsidiary (Webmors), a digital publishing platform (CyNewsstand.com), and specialized event management and ticketing systems. It also operates three niche print and digital publications — Cyprus Yachting Magazine, Cyprus Fishing Magazine, and Cyprus Hunting Magazine — which have been in continuous publication since 2006. Distribution partnerships include exclusive representation of Strawberry Energy solar smart benches and DRNS drone shows in Cyprus.

Revenue is generated through a mix of professional services (event organization, marketing campaigns, corporate event production), subscription recurring streams (social media management at €170/month, Smart B-Card at €100/year), transaction-based fees (event equipment rental), and advertising/sponsorship from flagship exhibitions. The go-to-market model is sales-led with strong event-driven demand generation, leveraging direct client consultations, the company's established reputation in the Eastern Mediterranean marine sector, and anchor partnerships with Limassol Marina and Ayia Napa Marina.

Name

Dacor Advertising and Media Ltd

Legal name

Dacor Advertising and Media Ltd

Website

https://dacor.com.cy

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Dacor Advertising and Media Ltd is a Limassol, Cyprus-based full-service advertising, marketing, and event organization agency founded in 2006, serving marine, automotive, corporate, and SMB clients across the Eastern Mediterranean through flagship boat shows, digital marketing, publications, and web development services.

Ownership category

akta.pro rank

Product category

Advertising & Marketing Services

NAICS

Advertising Agencies (541810), Public Relations Agencies (54182), Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Event Content Marketing, PR & Media Outreach (THAHAGAG)

akta.pro secondary industries

Reputation Management & Online PR (BPAFADAN), PR, Reputation Management & Earned Media Platforms (BPAMALAO), Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB)

Keywords

• Event management services
• Advertising agency services
• Digital marketing services
• Web development services
• Publication and media services

Headquarters

HQ city

Limassol

HQ country

Cyprus

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Event Organization Services: Primary revenue driver including organizing flagship events (Limassol Boat Show, Limassol Motion, Boat & Sea Expo), corporate events, private events, and team-building activities. Revenue generated through exhibitor fees, sponsorship deals, booth rentals, and event coordination services.
2. Marketing, Advertising & Design Services: Comprehensive marketing services including marketing strategy, advertising campaigns, graphic design, branding, and corporate identity development. Services offered to businesses seeking to improve visibility and brand awareness.
3. Digital Marketing Services: Social media management, Facebook/Instagram advertising, Google Ads management, content creation, SEO, and online presence optimization for businesses.
4. Web Development & Automation: Website design, development, and maintenance through Webmors subsidiary. Includes server hosting, e-commerce solutions, and web automations for businesses.
5. Publications & Digital Media: Magazine publishing (Cyprus Yachting Magazine, Cyprus Fishing Magazine, Cyprus Hunting Magazine) and digital press platform (CyNewsstand.com). Revenue from advertising, subscriptions, and content licensing.
6. PR Services: Public relations services helping businesses improve communication with stakeholders and customers, build brand reputation, and generate earned media coverage.
7. Equipment Rental: Event furniture and equipment rental including tents, marquees, chairs, tables, bars, counters, umbrellas, and carpets for corporate events, exhibitions, and outdoor festivals.
8. Audiovisual Production: Music concerts, corporate events, and live entertainment production through High Voltage Events and Productions joint venture, providing performers, logistics, and event coordination.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Dacor Advertising and Media Ltd is a full-service advertising, marketing and event organization agency headquartered in Limassol, Cyprus. It organizes flagship public exhibitions (Limassol Boat Show, Limassol Motion, Boat & Sea Expo, The Great Outdoor Event), delivers corporate and private event organizing, marketing strategy and advertising campaigns, graphic design and branding, digital marketing and social media management, PR services, and web development through its Webmors subsidiary. It also publishes niche magazines (Cyprus Yachting, Fishing, Hunting) and operates the CyNewsstand digital platform.

Product overview

Dacor Advertising and Media Ltd is a leading advertising and media agency in Limassol, Cyprus, established in 2006. The company operates as a diversified marketing and events organization offering a comprehensive suite of services. Its core offerings include event organizing (limassol Boat Show, Limassol Motion Event, Boat & Sea Expo, Charity Tuna Fishing Competition), digital marketing, social media management, branding and creative design, and web development through its subsidiary Webmors. The company also operates digital media platforms including CyNewsstand.com and publishes specialized magazines in yachting, fishing, and hunting. Additionally, through a joint venture with High Voltage Club, it provides events and music productions. The company distributes smart benches (Strawberry Energy) and offers smart B-Cards as innovative products.

Differentiator

Problem solved

Functional benefit

Brands

• Limassol Boat Show: Annual boat exhibition - the largest boat show in the Eastern Mediterranean region
• Limassol Motion
• Boat & Sea Expo
• Cyprus Yachting Magazine
• Cyprus Fishing Magazine
• Cyprus Hunting Magazine
• Webmors
• High Voltage Events and Productions

Products and services

• Event Organizing & PR Services End-to-end event organization (corporate events, private events, conferences, team-building) and public relations services for businesses in Cyprus.
• Marketing, Advertising & Designing Marketing strategy, advertising campaigns, graphic design, branding and corporate identity development services for businesses seeking improved visibility and brand awareness.
• Digital Marketing & Audio Visual Services Social media management, Facebook/Instagram/Google Ads management, content creation, SEO, online presence optimization, and audio-visual production services for businesses.
• Web Development & Automations (Webmors) Website design, development, maintenance, server hosting, e-commerce solutions, web automations, and SEO services delivered through the Webmors subsidiary for business clients.
• Limassol Boat Show Annual maritime exhibition held at Limassol Marina showcasing yachts, water sports, and marine products, with 120+ exhibitors and 40,000+ visitors from Cyprus and abroad.
• Limassol Motion Event Annual automotive and mobility exhibition held at Limassol Marina featuring cars, motorcycles, bicycles, and mobility solutions across more than 2,000 m² with 20,000+ visitors.
• Boat & Sea Expo Marine lifestyle exhibition dedicated to boats, marine products, services and nautical equipment held at Ayia Napa Marina.
• The Great Outdoor Event Largest comprehensive outdoor activities event in Cyprus featuring BBQ, fishing, hunting, camping, hiking, mountaineering, cycling, and specialized outdoor equipment.
• Charity Tuna Fishing Competition Annual charity fishing tournament organized to raise funds for the Cyprus Anti-Cancer Society, raising €2,000–€4,140 annually.
• Cyprus Yachting Magazine Specialized yachting magazine covering the yachting industry in Cyprus and the Eastern Mediterranean, distributed to niche audiences and supported by advertising.
• Cyprus Fishing Magazine Specialized fishing magazine covering recreational and sport fishing in Cyprus, supported by advertising revenue.
• Cyprus Hunting Magazine Specialized hunting magazine covering hunting activities and equipment in Cyprus, supported by advertising revenue.
• CyNewsstand Digital Platform Owned digital platform for online news and magazines covering Yachting, Fishing, and Hunting verticals, providing niche market communication and media solutions.
• High Voltage Events and Productions Events and music production company providing access to musicians, dancers, performers, artist availability tracking, music riders, and logistical coordination for individual and corporate clients.
• SAFEVAT Forum Annual forum on VAT topics organized for businesses, academics, and professionals from economics, law, and IT sectors.
• Smart B-Card Eco-friendly electronic smart business card enabling instant transfer of contact details via mobile technology, with activity tracking platform, offered at €100/year.

Quantifiable outcome

• 40,000+ visitors attracted to single event (Limassol Boat Show 2023)
• +4 more outcomes

Named customers17 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core, flagship, major and minor.

• Ayia Napa MarinacoreStrategic or Co-development Partner · 29 April 2026New strategic partnership for Boat & Sea Expo launching May 8-10, 2026. Ayia Napa Marina serves as venue host for the new marine exhibition targeting the Eastern Mediterranean yachting sector.
• High Voltage Club (Michallis Loulis)coreStrategic or Co-development Partner · 1 January 2024Joint venture partnership resulting in High Voltage Events and Productions, combining Dacom's event expertise with High Voltage Club's artist network and entertainment industry connections. Founded in 2024 by Aristos Aristidou and Michallis Loulis.
• Zegaria Management Ltd (Strawberry Energy)coreChannel Partner/ Reseller/ Distributor · 1 December 2021Official distributor agreement for Strawberry Energy smart benches in Cyprus. Dacor serves as the exclusive channel partner for solar-powered smart benches offering mobile charging and Wi-Fi for public spaces.
• Limassol MarinaflagshipStrategic or Co-development PartnerLong-term strategic partnership for co-organizing flagship events including Limassol Boat Show (since 2014) and Limassol Motion. Limassol Marina provides the venue and global network while Dacor handles organization, marketing, and execution. Partnership has grown to include 8+ annual boat shows and multiple motion/automotive events.
• DRNS Drone Show ExperiencecoreStrategic or Co-development PartnerExclusive Cyprus representative partnership for DRNS, bringing cutting-edge drone light shows and aerial storytelling to Cyprus events. Combines High Voltage's live event expertise with DRNS's synchronized drone choreography capabilities.
• WebmorscoreTechnology or IntegrationWholly-owned subsidiary specializing in web development and automations. Webmors creates websites, applications, and digital solutions for Dacor clients, providing integrated technology services under the same corporate umbrella.
• E-Cars GroupmajorGTM or Marketing PartnerPlatinum sponsor for Limassol Motion automotive events. E-Cars Group provides luxury and electric vehicles for exhibition, enhancing event appeal and attracting automotive enthusiasts.
• Coral Cyprus (Shell Licensee)majorGTM or Marketing PartnerPlatinum sponsor for Limassol Motion Event 2025. Shell licensee with 40+ fuel stations in Cyprus, supporting sustainable mobility and community initiatives.
• Limassol Amateur Fishing Boat Owners Association (S.I.S.E.A.L.)majorGTM or Marketing PartnerAnnual supporter of Charity Tuna Fishing Competition and other fishing-related events. Association provides access to recreational fishing community and supports marine conservation initiatives.
• Furuno CyprusmajorGTM or Marketing PartnerSilver sponsor for Limassol Boat Show and event supporter. Provides marine electronics and fish-finder technology for exhibitions and seminars.
• Y. Skembedjis & Sons LtdmajorGTM or Marketing PartnerPlatinum sponsor for Limassol Boat Show 2025. Major maritime/supply company supporting the largest boat show in the Eastern Mediterranean.
• Multiplo GroupminorChannel Partner/ Reseller/ DistributorListed as associate partner for Visual Communication Products. Greece-based company offering visual communication solutions.

Scale indicators12 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Clarion Events: International events company operating major exhibitions across multiple verticals including marine and luxury. Comparable to Dacor's portfolio of niche vertical exhibitions and event-driven marketing.
• Ogilvy: Global full-service advertising and PR agency network with deep creative, digital, and event capabilities. Comparable as a broad incumbent offering the full marketing-services stack that Dacor provides at a local scale.
• Publicis Groupe: Global marketing and communications group offering advertising, PR, digital, and event services through multiple agency brands. Comparable as a broad incumbent covering the same service categories Dacor bundles into its full-service offering.
• AKQA: Global digital design and innovation agency within the WPP network focused on digital experiences, advertising, and integrated campaigns. Comparable to Dacor's Webmors digital and Webmors-style integrated digital offering at an enterprise scale.
• Reed Exhibitions: World's largest events organizer running hundreds of B2B and consumer exhibitions annually. Comparable to Dacor's flagship Boat Show and Boat & Sea Expo as a global incumbent in trade show and exhibition production.
• Havas: Global advertising, media, and communications group operating integrated creative, media, and PR agencies. Comparable to Dacor as a full-service marketing and PR incumbent with event-related communications capabilities.
• Dentsu: Global advertising and media services group spanning creative, media buying, PR, and events. Comparable to Dacor as a multi-vertical marketing services incumbent whose service taxonomy (creative + digital + events) mirrors Dacor's offering.
• MCH Group: Swiss-based live marketing and events company owning major exhibition venues and running flagship trade shows. Comparable to Dacor as an event-venue-led exhibition organizer with destination event expertise.
• IMG (Endeavor): Global events, sports, and entertainment company producing major exhibitions, fashion weeks, and live experiences. Comparable to Dacor as a vertically-specialized event organizer producing flagship exhibitions and live brand experiences.

Emerging players

• dmg events: International events organizer running large-scale exhibitions in the Middle East, Africa, and South Asia including marine and luxury verticals. Comparable to Dacor as a regional/events-focused organizer with similar flagship-exhibition model in emerging geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/DacorAdv
• LinkedInlinkedin.com/company/dacor-advertising-and-media-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dacor Advertising and Media Ltd