What MDC Max Daetwyler do Brasil does

MDC Max Daetwyler do Brasil is the Brazilian operating subsidiary of Heliograph Holding, a decentralized family-owned network of specialized manufacturers serving the printing industry. Founded in 1987 and based in São Paulo, the company has acted as Heliograph's official Brazilian headquarters since October 2009. Its core function is the local distribution, installation, and technical servicing of equipment for rotogravure, flexography, offset, dry offset, screen, embossing/hot-stamping, and pad printing, alongside consumables (notably MDC doctor blades from Daetwyler Swisstec and K.Walter/Daetwyler Graphics chemicals) and measurement equipment for cylinder production.

The company's product portfolio spans the full cylinder-manufacturing workflow: HELL Gravure Systems electromechanical and laser engravers (including HelioKlischograph technology), Schepers direct laser engravers and LAMS (Laser Ablation Mask System), Ohio Gravure Technologies special engravers, Lüscher CTP laser imagers, K.Walter plating and process technology, Daetwyler Graphics surface-processing equipment (turning, milling, grinding, polishing), Bauer logistics automation, and a Measurement Equipment category covering roughness, hardness, and layer-thickness instruments. Underlying technologies include multi-channel electromechanical engraving at 8/12 kHz, infrared laser ablation imaging, contactless direct laser engraving, and high-concentration chemical processes for plating and polishing.

The business model is sales-led B2B with a technical-team approach: revenue is generated through one-time equipment sales (HELL, Ohio, Schepers, Lüscher, K.Walter, Daetwyler Graphics, Bauer), recurring consumables sales (blades, chemicals), and professional services including new machine installations, preventive maintenance, repairs, phone support, software updates, and calibration. Pricing is quote-based via direct contact, with multi-year service contracts. Customers are Brazilian printing-industry enterprises segmented across flexible packaging (primary), tobacco packaging, decorative printing, security printing, and publication printing. The GTM relies on direct technical sales rather than digital channels, with the company website serving primarily as a portfolio showcase and lead-generation surface.

Name

MDC Max Daetwyler do Brasil

Legal name

MDC MAX DAETWYLER do Brasil

Website

https://daetwyler.com.br

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

MDC Max Daetwyler do Brasil is the Brazilian subsidiary of Heliograph Holding, distributing and servicing rotogravure, flexography, and offset printing equipment, doctor blades, consumables, and measurement instruments for Brazilian printing-industry enterprises since 1987.

Ownership category

akta.pro rank

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Infrastructure

Revenue model

1. Equipment Sales: Sale of gravure, flexography, and offset printing equipment including engraving machines, plating systems, cylinder processing equipment, and automation systems from Heliograph Holding companies (HELL, Ohio, Schepers, Lüscher, K.Walter, Daetwyler Graphics, Bauer).
2. MDC Doctor Blades: Sale of high-precision doctor blades (LONGLIFE, GOLD, SOFT, STANDARD, GOLDSTAR, STAINLESS) sourced from Daetwyler Swisstec, with various tip configurations.
3. Consumables: High-performance consumables for engraving, plating machines, and cylinder turning and polishing. Includes high-concentrated chemicals for easier dosage and handling.
4. Technical Services: Maintenance, repairs, new machine installations, phone support, software updates, and calibration services. Technical team with 30+ years experience serving national and international customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

MDC Max Daetwyler do Brasil distributes and services a complete portfolio of gravure, flexography, and offset printing equipment, consumables, and blades sourced from Heliograph Holding subsidiaries (HELL, Ohio, Schepers, Lüscher, K.Walter, Daetwyler Graphics, Bauer). The company supplies printing cylinders manufacturing systems, MDC brand doctor blades, high-concentration chemicals, and measurement instruments, complemented by on-site installation, preventive maintenance, repair, calibration, software updates, and phone support services.

Product overview

MDC Max Daetwyler do Brasil is a subsidiary of Heliograph Holding Group serving the Brazilian printing industry since 1987. The company offers a comprehensive portfolio of rotogravure, flexography, and offset printing solutions. The core product lines include Gravure Imaging (electromechanical and laser engraving systems from HELL and Schepers), Gravure Cylinder Lines (automatic manufacturing systems with K.Walter plating, Daetwyler Graphics machining, and Bauer automation), and Gravure Applications serving packaging, tobacco, decoration, and security markets. Supporting technologies include Embossing & Hot Stamping, Flexo & Letterpress Publishing, Dry Offset & Pad Printing, Screen Printing, and Offset Printing (Lüscher CTP systems). The consumables portfolio features MDC Doctor Blades from Daetwyler Swisstec (including LONGLIFE, GOLD, SOFT, STANDARD, GOLDSTAR, and STAINLESS lines) and general consumables for engraving and plating operations. Measurement equipment from K.Walter and Daetwyler Graphics completes the offering for quality control in rotogravure production.

Differentiator

Problem solved

Functional benefit

Products and services

• Gravure Imaging Systems Electromechanical and direct laser engraving solutions for rotogravure cylinders, including HELL's HelioKlischograph systems with multi-channel engraving at 8 and 12 kHz frequencies, LAMS (Laser Ablation Mask System) etching mask technology, and direct laser engraving for high-resolution transfer of text, linework, and intaglio images. Targeted at gravure printing operations.
• Gravure Cylinder Production Lines Complete automatic systems for manufacturing rotogravure cylinders including K.Walter electroplating lines, Daetwyler Graphics precision machining (turning, milling, grinding, polishing), and Bauer logistics automation systems for inline transportation and storage. Targets gravure cylinder manufacturers.
• Gravure Applications Solutions Rotogravure printing solutions serving flexible packaging, tobacco packaging, decorative printing (wallpaper, floor coverings), security features (securities, stamps, banknotes), and publication printing markets. Addresses market-specific quality and productivity requirements.
• Embossing and Hot Stamping Equipment 3D surface finishing solutions using rotary and flatbed technologies for packaging textures, security features with microstructures, and decorative applications for furniture, floors, and automotive interiors. Targets packaging and decorative printing operations.
• Flexo and Letterpress Publishing Systems Relief printing technologies including photopolymer plate systems using LAMS method, HELL PremiumSetter for direct fiber laser imaging, and complete CTP solutions for sleeves and plates from Lüscher and HELL. Targets flexo and letterpress printing operations.
• Dry Offset and Pad Printing Systems Indirect printing solutions combining Lüscher MultiDX! hybrid flatbed CTP systems for pad printing on various surfaces and dry offset for container decorating (metal drink cans, aerosol cans, polymer cups and tubes). Targets container decorators and pad printing operations.
• Screen Printing Systems Solutions for flat and rotary screen printing including Lüscher's MultiDX! flatbed CTP system and JetScreen DX for external drum laser imaging, serving ceramics, glass, textiles, solar cells, and display applications. Targets industrial screen printing operations.
• Offset Printing CTP Systems Lüscher's internal drum laser CTP systems (XPose! series) in various formats with thermal and UV laser options, plus XDrum! UV external drum systems for offset plate imaging and security printing up to 10,160 dpi resolution. Targets commercial offset and security printers.
• MDC Doctor Blades High-precision doctor blades from Daetwyler Swisstec for rotogravure and flexography printing machines. Product lines include LONGLIFE, GOLD, SOFT, STANDARD, GOLDSTAR, and STAINLESS variants, with tip configurations including Lamella, Flexolife, Multiblade, and One-Step. Targets gravure and flexo printing operations.
• Printing Consumables High-performance consumables for engraving machines, plating machines, and cylinder turning and polishing. Includes K.Walter and Daetwyler Graphics product lines featuring high-concentration chemicals and comprehensive product ranges for easier dosage and handling. Targets gravure cylinder manufacturing operations.
• Measurement Equipment Quality measurement instruments from K.Walter and Daetwyler Graphics for rotogravure printing needs, including devices for measuring cylinder parameters, roughness, hardness, and thickness of copper and chrome layers. Targets gravure cylinder manufacturers.
• Technical Services and Support Maintenance, repairs, new machine installations, phone support, software updates, and calibration services for gravure and flexography equipment. Technical team provides ongoing support nationally and internationally to ensure full production functionality. Targets printing operations using Heliograph Holding equipment.

Quantifiable outcome

• High engraving speeds with impressive, uniform results in contone quality across the entire format
• +3 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Heliograph HoldingcoreStrategic or Co-development Partner · 1 October 1987Parent company and network of specialized manufacturers. MDC Daetwyler Brasil is the official headquarters of Heliograph Holding in Brazil since October 2009. Heliograph Holding is a decentralized, family-owned network providing solutions in all relevant printing methods through subsidiaries HELL, Ohio, Schepers, Lüscher, K.Walter, Daetwyler Graphics, and Bauer.
• Daetwyler SwissteccoreTechnology or IntegrationGlobal market leader and supplier of doctor blades. MDC Daetwyler Brasil supplies high-precision MDC doctor blades for gravure and flexography printing machines. Company is credited with introducing the concept of longlife coated blades to the market.
• HELL Gravure SystemscoreTechnology or IntegrationElectromechanical and direct laser engravers for gravure cylinders, direct laser engravers for elastomer relief printing forms, and direct laser engravers for metal embossing cylinders.
• Ohio Gravure TechnologiescoreTechnology or IntegrationSpecial electromechanical engravers for packaging and decorative gravure, layout software. Ohio's Vision 3 engraving head enables very deep cells with high ink transfer volumes.
• Schepers Laser TechnologycoreTechnology or IntegrationDirect laser engravers for universal use in terms of material, roller size, resolution, and industry applications. Provides coating machines, LAMS lasers, and spray etching machines.
• Lüscher TechnologiescoreTechnology or IntegrationLaser imaging equipment for exposing wet and dry offset, flexo, letterpress, screen and pad printing forms for packaging, labels and graphic arts/industrial applications.
• K.WaltercoreTechnology or IntegrationPlating equipment and process technology for gravure cylinders, automation of complete production lines, measurement systems.
• Daetwyler GraphicscoreTechnology or IntegrationSurface processing equipment for gravure cylinders including turning, milling, grinding and polishing.
• H2OminorOthersRepresented brand in Brazil.
• IndimantminorOthersRepresented brand in Brazil.
• RenzmannminorOthersRepresented brand in Brazil.
• FasnachtminorOthersRepresented brand in Brazil.

Scale indicators4 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Bobst: Swiss-headquartered global manufacturer of printing and converting equipment for packaging, directly competing with Heliograph Holding's gravure/flexo machinery in the same flexible packaging and label converter customer base.
• TRESU Group: Danish manufacturer of flexo and gravure printing equipment, including doctor blade chamber systems and ink supply technology, serving the same converter and packaging printer customers as MDC.
• Comexi: Spanish manufacturer of flexo and gravure printing/converting equipment for flexible packaging, offering a comparable portfolio of presses, laminators, and slitters that competes head-to-head with MDC's represented product lines.
• Mark Andy: US-based manufacturer of flexo and hybrid printing presses for labels and packaging, competing in the same narrow-web converter segment that MDC's flexo/letterpress and dry offset portfolio addresses.
• Dantex Group: UK-based manufacturer of flexo and digital printing equipment, including pre-press and plate-making systems, serving labels and packaging converters with a comparable technology stack to MDC's flexo/letterpress portfolio.

Broad incumbents

• Heidelberger Druckmaschinen: Global incumbent in offset and digital printing presses, overlapping with MDC's offset printing and CTP offerings as part of a much broader commercial and packaging print portfolio.
• Koenig & Bauer: Established German manufacturer of offset, flexo, and specialty printing presses with broad market reach, competing in segments where MDC represents Lüscher CTP and offset-related Heliograph products.

Emerging players

• Xeikon: Digital printing equipment manufacturer targeting labels and packaging converters, representing the digital-substitution threat to traditional gravure printing technology that MDC distributes.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/mdc-max-daetwyler-do-brasil

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MDC Max Daetwyler do Brasil