Dallmayr Gastronomie Service GmbH und Co. KG

What Dallmayr Gastronomie Service GmbH und Co. KG does

Dallmayr Gastronomie Service GmbH & Co. KG is a privately held German limited partnership headquartered in Braunschweig that operates as the unified sales and service platform for six heritage coffee and tea brands in the German out-of-home gastronomy market: Dallmayr (premium Munich coffee), Allegretto (Italian espresso, tradition since 1880), Azul (Bremen specialty roaster, 70+ years), Heimbs (handcrafted coffee since 1880), I·O (lifestyle brand for design hotels and urban gastronomy), and Keo (exclusive gastronomy tea). The company sells roasted coffee, tea, drinking chocolate, and professional coffee machines — and bundles those products with 360-degree service: machine consultation, individual equipment financing, delivery, setup, ongoing maintenance, and staff training through the Dallmayr Academy.

The company makes money across three revenue streams: consumables (coffee and tea product sales), equipment (machine sale and individual financing), and recurring service/maintenance contracts. It reaches customers through a nationwide German field sales force (Außendienst) providing on-site personal consultation, supported by three e-commerce storefronts (main gastro shop, promotional materials shop, textile/workwear shop) and six dedicated brand websites. It serves five primary verticals — cafés and restaurants, international hotels, bakeries, travel gastronomy (airports and train stations), and leisure gastronomy — and operates as an equipment-agnostic partner working with 15+ leading professional coffee machine manufacturers (WMF, Jura, Franke, La Marzocco, Schaerer, Eversys, La Cimbali, Nuova Simonelli, Thermoplan, and others). All operations are confined to Germany with no disclosed international footprint.

Name

Dallmayr Gastronomie Service GmbH und Co. KG

Legal name

Dallmayr Gastronomie Service GmbH & Co. KG

Website

https://dallmayr-gastronomieservice.de

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Dallmayr Gastronomie Service is a privately held German distributor and service provider that supplies coffee, tea, professional coffee machines, and 360-degree support to cafés, restaurants, hotels, bakeries, and travel/leisure gastronomy operators across Germany under six heritage brands.

Ownership category

akta.pro rank

Product category

Foodservice Coffee and Tea Distribution

NAICS

Coffee and Tea Manufacturing (31192), Beverage Manufacturing (3121)

SIC

Beverages (2080)

akta.pro primary industry

Coffee & Tea Service Supplies Wholesale (AFAIALAH)

akta.pro secondary industries

Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI), Coffee, Espresso & Tea Appliances Retail (CRACADAC)

Keywords

• Gastronomy coffee supply
• Professional coffee machines
• Tea wholesale distribution
• Foodservice beverage service
• Barista training academy

Headquarters

HQ city

Braunschweig

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Coffee and Tea Product Sales: Sale of proprietary coffee and tea brands (Dallmayr, Allegretto, Azul, Heimbs, I·O, Keo) to professional gastronomy customers including cafés, restaurants, hotels, bakeries, and travel/leisure venues.
2. Coffee Machine Sales and Financing: Sale and individual financing of professional gastro coffee machines ranging from compact fully automatic to semi-professional portafilter machines. Machine financing is offered as an individual financing model for professional use.
3. 360-Degree Service and Maintenance: Ongoing service and maintenance of installed coffee machines, including machine settings, repairs, and parts. Provided as part of the comprehensive 360-degree customer support package.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Dallmayr Gastronomie Service is a B2B distributor serving the German gastronomy sector with six proprietary coffee and tea brands (Dallmayr, Allegretto, Azul, Heimbs, I·O, Keo), a range of professional coffee machines supplied from leading manufacturers, individual equipment financing, and 360° service including consultation, delivery, installation, maintenance, repairs, and Academy-led staff training. Customers are cafés, restaurants, hotels, bakeries, and travel/leisure gastronomy operators in Germany.

Product overview

Dallmayr Gastronomie Service operates as a unified service platform under which six distinct sub-brands offer coffee, tea, drinking chocolate, and professional coffee machine solutions for the gastronomy industry. The portfolio includes Dallmayr (premium Munich coffee), Allegretto (Italian espresso), Azul (Bremen specialty coffee), Heimbs (traditional handcrafted coffee since 1880), I·O (lifestyle coffee for upscale urban venues), and Keo (exclusive tea for gastronomy), plus the Dallmayr Teewelt tea range. Services encompass 360° support from individual consultation and machine delivery through setup, service, and maintenance; individual financing options for professional coffee machines; on-site personal consultation; and staff training through the Academy (barista courses to coffee coaching). The company works with all renowned coffee machine manufacturers including WMF, Jura, Franke, and La Marzocco.

Differentiator

Problem solved

Functional benefit

Brands

• Dallmayr: Premium coffee brand from Munich, offering the whole world of enjoyment around coffee, tea, drinking chocolate and professional coffee machines for gastronomy.
• Allegretto
• Azul
• Heimbs
• I·O
• Keo

Segments5 records

Ideal customer profiles4 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core.

• WMFcoreTechnology or IntegrationWMF is one of the leading professional coffee machine manufacturers. Dallmayr Gastronomie Service works with WMF as a preferred equipment partner, recommending and supplying WMF machines alongside their coffee and tea products for the gastronomy market.
• JuracoreTechnology or IntegrationJura is a Swiss manufacturer of premium automatic coffee machines. Dallmayr recommends Jura machines as part of their comprehensive coffee solutions for gastronomy customers.
• FrankecoreTechnology or IntegrationFranke is a global manufacturer of professional coffee machines and foodservice equipment. Listed as a key machine partner alongside WMF, Jura, and La Marzocco.
• La MarzoccocoreTechnology or IntegrationItalian manufacturer of premium semi-professional espresso machines. A key equipment partner referenced for high-end gastronomy and specialty coffee applications.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Tchibo: Tchibo is one of Germany's largest coffee companies, operating a major B2B gastro coffee division alongside its consumer business. It competes directly with Dallmayr Gastronomie Service in supplying coffee, machines, and service to the German out-of-home market.
• Lavazza Professional: Lavazza Professional is the B2B arm of Italian coffee giant Lavazza, supplying espresso, beans, and machines to foodservice accounts across Europe. It directly competes in the same multi-brand, machine-plus-bean, service-bundled category as Dallmayr Gastronomie Service.
• Caffè Vergnano: Caffè Vergnano is an Italian heritage coffee roaster with an established gastro B2B division supplying espresso and coffee solutions to foodservice operators in Europe, comparable to Dallmayr Gastronomie Service's Italian-style Allegretto positioning.
• Pellini Caffè: Pellini Caffè is an Italian coffee roaster with a strong B2B gastro focus, supplying espresso beans, machines, and training to hotels, restaurants, and cafés across Europe. It is a directly comparable mid-size multi-brand foodservice peer.
• Segafredo Zanetti: Segafredo Zanetti is a major Italian espresso roaster with an extensive B2B gastro distribution network across Europe, supplying beans, machines, and barista training. It is a direct peer in the multi-brand foodservice coffee category.
• Melitta Professional: Melitta's professional coffee division sells coffee, machines, and service to German gastronomy customers. Like Dallmayr Gastronomie Service, it combines a heritage consumer brand with a multi-tier B2B offering for cafés, hotels, and bakeries.

Emerging players

• Coffee Fellows: Coffee Fellows is a German specialty coffee chain with growing B2B supply and machine service capabilities. It is an emerging peer that intersects with Dallmayr Gastronomie Service in the German specialty foodservice coffee segment.

Broad incumbents

• Franke Coffee Systems: Franke Coffee Systems is a major global manufacturer of professional coffee machines, listed as a core partner of Dallmayr Gastronomie Service. It is an adjacent incumbent that increasingly competes in integrated coffee-and-machine B2B service offerings.
• JDE Peet's Professional: JDE Peet's Professional is the out-of-home coffee division of JDE Peet's, serving offices, hotels, and foodservice across Europe. It is a larger, incumbent player operating in the same B2B coffee and machine service category as Dallmayr Gastronomie Service.
• Massimo Zanetti Beverage Group: Massimo Zanetti Beverage Group is a global coffee conglomerate owning multiple B2B and B2C brands (Segafredo, Boncafé, Hills Bros). It competes broadly across the same gastronomy coffee and machine-servicing space as Dallmayr Gastronomie Service, with greater geographic reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/dallmayr-gastronomie-service

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dallmayr Gastronomie Service GmbH und Co. KG