David David®

What David David® does

David David® (legal entity: David David London Limited, registered in England and Wales, company number 6623946) is a privately held fashion accessories brand and print studio founded in 2008 and headquartered in Bloomsbury, London. The company designs and sells bold geometric print products — including apparel (t-shirts, yoga leggings, yoga shorts, one-piece swimsuits, hand-painted sweatshirts), accessories (hand-beaded clutches), umbrellas (across three distinct product lines — Slim/C series, Compact/M series, and Maple Stick/U series), and fine art prints — all unified by a signature library of geometric patterns (Blocker, Chevron, Carousel, Old School). Manufacturing is a mix of EU-made activewear, England-made hand-painted garments, and hand-crafted artisan beaded accessories, supporting a premium positioning.

The business operates exclusively as a direct-to-consumer e-commerce brand through a Shopify-hosted online storefront, with no retail or wholesale distribution. Pricing is in GBP and spans £25 (small art prints) to £300 (hand-painted sweatshirts), with free UK delivery and international shipping to EU and worldwide destinations via Royal Mail, Hermes, Parcelforce Worldwide, and USPS. Payments are processed through Shopify Payments, Visa, MasterCard, American Express, PayPal, and Apple Pay under PCI-DSS standards.

The company targets fashion-conscious consumers, activewear buyers, and art print collectors seeking distinctive artist-designed alternatives to mass-market products. Marketing relies on organic social media channels (Facebook, Pinterest, Instagram, Tumblr) plus email newsletter and SEO, with no disclosed paid acquisition or institutional investment. The brand holds a registered trademark (David David®) and received a Jameel Prize nomination at the V&A for its Carousel Fluro print, providing third-party art-world validation. The company is privately held with no disclosed parent, subsidiaries, funding rounds, or detailed management team, and operates with 1–10 employees.

Name

David David®

Legal name

David David London Limited

Website

https://daviddavid.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

David David® is a privately held London-based fashion accessories brand and print studio that designs and sells bold geometric-print apparel, umbrellas, beaded clutches, and art prints direct-to-consumer through its Shopify online store. It serves fashion-conscious consumers, activewear buyers, and art print collectors globally.

Ownership category

akta.pro rank

Product category

Designer Fashion Accessories & Home Décor

NAICS

Apparel Accessories and Other Apparel Manufacturing (3159), Cut and Sew Apparel Manufacturing (except Contractors) (31525), Apparel Manufacturing (315)

SIC

Retail-Apparel & Accessory Stores (5600), Retail-Family Clothing Stores (5651), Costume Jewelry & Novelties (3960)

akta.pro primary industry

Luxury & Couture / Small-Batch Cut & Sew (IMAOAEAL)

Keywords

• Designer fashion accessories
• Bold geometric prints
• Art prints fine art
• Premium designer umbrellas
• Artisan activewear apparel

Headquarters

HQ city

Bloomsbury, London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Direct E-commerce Sales: Direct-to-consumer online retail through Shopify platform, selling fashion accessories, activewear, umbrellas, and art prints at various price points

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

David David® is a London-based fashion accessories brand and print studio that designs and sells bold geometric print products across apparel (t-shirts, yoga leggings, yoga shorts, swimsuits, hand-painted sweatshirts), accessories (three lines of designer umbrellas and hand-crafted beaded clutches), and fine art prints. The company operates exclusively through its own Shopify-hosted e-commerce store, selling directly to consumers in the UK, EU, and worldwide with free UK delivery and tiered international shipping.

Product overview

David David® is a fashion accessories brand and print studio based in London, specializing in bold geometric prints applied across fashion and home décor products. The product portfolio centers on three main categories: apparel (t-shirts, activewear leggings, yoga shorts, swimwear, sweatshirts), accessories (umbrellas, beaded clutches), and art prints. The umbrellas come in three distinct lines: Slim umbrellas (C series) with elegant black frames and gold handles, Compact umbrellas (M series) for portability, and Maple Stick umbrellas (U series) featuring premium double canopy design with maple wood handles. All products feature the brand's signature bold geometric print designs, creating a cohesive visual identity across the collection. The company operates primarily through its Shopify e-commerce platform, offering worldwide shipping through various carrier partnerships.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Carousel Fluro print nominated for Jameel Prize at V&A

Segments3 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature2 records

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Ted Baker: Established British fashion and accessories brand with strong design identity across apparel, accessories and lifestyle. Comparable as a UK design-led multi-category brand, though at much larger scale with broad retail distribution.
• Boden: UK-based DTC-first British clothing brand with bold in-house prints applied across family apparel categories. Comparable for the print-led design DNA applied across multiple apparel categories and direct-to-consumer origin.
• Kate Spade: Global lifestyle brand built on playful prints, bold patterns and statement accessories. Comparable for print-led accessories and lifestyle category strategy, though operating at far greater scale with wholesale + DTC distribution.

Direct peers

• Mara Hoffman: US designer known for bold-print swimwear, activewear and ready-to-wear with artisan production ethos. Directly comparable product mix (swim, activewear, bold graphics) and DTC-led retail model.
• Temperley London: British fashion house rooted in art and craft, producing artisan-made dresses and accessories with intricate patterns. Comparable as a London-based, art-inspired designer brand with similar premium handmade positioning.
• Mary Katrantzou: London-based designer known for bold graphic prints applied across fashion categories. Highly comparable as a London print-led fashion brand translating distinctive patterns onto apparel and accessories.
• Anya Hindmarch: British luxury accessories designer based in London with playful design DNA spanning bags, accessories, and lifestyle. Comparable as a UK luxury accessories house with strong brand identity and design-led pricing power.
• Alice + Olivia: NYC-based fashion brand built on bold prints, patterns, and statement graphics across apparel and accessories. Comparable for its print-led aesthetic applied across multiple product categories with premium DTC positioning.

Emerging players

• Toast (Toast Clothing): UK artisan-inspired lifestyle brand with hand-crafted, slow-fashion ethos across apparel, homewares and accessories. Comparable for the artisan hand-crafted UK positioning and pattern-led aesthetic, though with a more muted visual style.
• Lulu Guinness: British accessories designer famous for bold-print statement clutches and bags with playful graphic identity. Directly comparable as a UK accessories specialist trading on bold pattern design with artisan production and similar price points.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/daviddavid.co.uk
• Instagraminstagram.com/david_david_london
• Pinterestpinterest.co.uk/daviddavidpins
• LinkedInlinkedin.com/company/david-david

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about David David®