DBDB – Design, Kommunikation, Werbung

What DBDB – Design, Kommunikation, Werbung does

DBDB – Design, Kommunikation, Werbung is a privately held, founder-owned full-service design, communication, and advertising agency headquartered in Höchberg, Germany, founded in 1995 and operating with approximately 21 employees under Managing Director Dirk Baierlipp and Creative Director Tobias Lauer. The agency delivers a comprehensive creative services portfolio spanning web design and development, corporate design and identity, print and campaign work, 3D visualization, film and animation, photography, illustration, social media content, UI/UX design, exhibition design, event and trade-show materials, digital signage, book design, and key visuals. Underlying technology is conventional web tooling: standard web technologies with Kirby CMS used for selected client projects, hosted via All-Inkl, with Usercentrics handling GDPR consent and Google Analytics for site analytics; no proprietary platform or in-house model is disclosed.

DBDB operates a direct B2B, project-based, sales-led GTM targeting mid-market to enterprise companies and institutions across the Würzburg/Höchberg region of Germany, with secondary exposure to cultural institutions and healthcare practices. Pricing is custom and quote-based per engagement rather than published, and revenue is generated entirely through professional services fees. Long-tenure client relationships (e.g., OCW Orthopädie Chirurgie Würzburg since founding; kinostar branding maintained since 1999; RSB Rudolstädter Systembau; LKE Group; Staatsanzeiger; Bavaria Apotheke) anchor revenue, supplemented by a high churn of SMB projects (Weber Heizung Sanitär, Auto Billinger, Wilms Parkett, Biohof Seuferling, Kieferorthopädie Werner). New business is sourced through the website portfolio, Instagram/Facebook/LinkedIn presence, and direct outreach/referrals.

The agency has begun modest owned-brand activity via the sub-brand h748 (a 2023 local merchandise line tied to Höchberg's 1275th anniversary) and has accumulated design recognition including the Stiftung Buchkunst shortlisting of its publication "Druckreif! Albrecht Dürers Erfolgsgeschichten" for "Die Schönsten Deutschen Bücher 2026." No external funding, M&A activity, geographic expansion beyond Germany, or material AI capability has been disclosed.

Name

DBDB – Design, Kommunikation, Werbung

Legal name

DBDB – Design, Kommunikation, Werbung

Website

https://dbdb.de

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

DBDB is a privately held, founder-owned full-service German design, communication, and advertising agency in Höchberg (founded 1995) delivering web, brand, print, 3D, film, photography, illustration, UI/UX, exhibition, and event design services on a project basis to mid-market, enterprise, SMB, and cultural-sector clients primarily in the Würzburg region.

Ownership category

akta.pro rank

Headquarters

HQ city

Höchberg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Design and Communication Services: Project-based professional services revenue from design, branding, web development, print, photography, illustration, exhibition design, and campaign creation for B2B clients.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

DBDB is a full-service design, communication, and advertising agency that creates distinctive brand identities, user-friendly websites, and attractive campaigns for businesses and institutions. Services span the full creative process from strategy and concept development through design and technical implementation, covering digital (web, social media, UI/UX, digital signage) and physical (print, exhibition, trade show, 3D visualization, photography, illustration) outputs.

Product overview

DBDB is a full-service design, communication, and advertising agency offering a comprehensive portfolio of creative services. The agency operates as a single integrated offering combining strategy, creation, and realization services. Their service portfolio includes Web Design & Development, Corporate Design & Identity, Print & Campaigns, 3D Visualization, Film & Animation, Photography, Illustration, Social Media, UI & UX Design, Exhibition Design, Event & Trade Show materials, Digital Signage, Book Design, and Key Visual creation. The agency serves businesses and institutions seeking distinctive identities, user-friendly websites, and attractive campaigns.

Differentiator

Problem solved

Functional benefit

Brands

• h748: Local merchandise collection created to promote Höchberg during its anniversary year, supporting local projects through product sales

Products and services

• Full-Service Design, Kommunikation und Werbung Agenturleistungen Full-service design, communication, and advertising offering combining strategic thinking, creative innovation, and user-friendly websites for businesses and institutions.
• Web Design & Development Creation of user-friendly websites and web presence solutions for B2B clients; includes strategy, design, technical implementation, and integration with systems such as SAP and Personio.
• Corporate Design Visual identity development including logos, brand guidelines, and consistent visual language for businesses and institutions.
• Corporate Identity Strategic brand development including workshops, brand profiles, and communication strategy for businesses and institutions.
• Print & Kampagnen (Print & Campaigns) Attractive campaigns and print materials including posters, brochures, and business cards for B2B clients.
• 3D Visualization Product images and process visualizations including reduced and hyper-realistic rendering styles for B2B clients.
• Film & Animation Video production and animation content for various media channels including cultural film series and corporate communications.
• Photography Professional photography services for products, interiors, portraits, and documentation for B2B clients.
• Illustration Custom illustrations for UI, processes, and visual storytelling for B2B clients.
• Social Media Content Creation Social media content creation including animated graphics and campaigns for B2B clients.

Named customers24 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Scholz & Friends: Established German advertising and brand agency with offices across Germany. Comparable to DBDB as a German-language creative agency offering integrated brand, advertising, and digital services, though it operates with a larger network footprint and broader client base.
• Serviceplan Group: Europe's largest independent agency group, headquartered in Munich. Comparable to DBDB across the full-service creative agency model covering brand, digital, and content, but with a much larger multinational footprint.
• Jung von Matt: Large German creative agency network headquartered in Hamburg. Comparable to DBDB because both are German full-service creative agencies offering brand strategy, design, and digital services, though Jung von Matt operates at significantly larger scale across multiple European markets.

Direct peers

• Strichpunkt Design: Stuttgart-based design and brand agency known for visual identity and corporate design systems. Comparable to DBDB in delivering corporate identity, brand strategy, and digital design for German mid-market and enterprise clients, with similar craft-led positioning.
• Kolle Rebbe: Hamburg-based creative agency with strong design and brand credentials. Comparable to DBDB as a German independent creative agency delivering brand identity, campaign, and digital work for major national brands, though larger in headcount and reach.
• Antoni: Berlin-based creative agency known for integrated brand and digital work. Comparable to DBDB as a German independent creative agency offering full-service brand strategy, design, and digital production, but at a larger scale and with stronger German big-brand portfolio.
• Peter Schmidt Group: Hamburg-based brand and design agency specializing in corporate design and brand identity. Comparable to DBDB as a German independent offering integrated brand design, with similar emphasis on craft and visual identity work but a larger enterprise client portfolio.
• KMS Team: German brand and design consultancy with offices in Munich and Hamburg. Comparable to DBDB as a German-speaking brand design agency offering corporate identity, brand strategy, and communication design, with a similar integrated boutique-agency model.
• Meiré und Meiré: Cologne-based creative agency specializing in brand design, spatial communication, and content. Comparable to DBDB across full-service creative offerings including exhibition, brand identity, and digital — with similar craft emphasis and German mid-market focus.

Emerging players

• Liganova Group: German brand experience agency combining spatial, digital, and communication design. Comparable to DBDB's exhibition design and event/trade show capabilities (e.g., the LKE Group LogiMAT 2022 brand experience), but operating at a larger scale with more enterprise focus.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/DBDBDesignKommunikationWerbung
• LinkedInlinkedin.com/company/dbdb
• Instagraminstagram.com/dbdbdesignkommunikationwerbung

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DBDB – Design, Kommunikation, Werbung