What Derenko GmbH does

Derenko GmbH (legally Derenko GesmbH, registered FN 457826z at Handelsgericht Wien) is a Vienna-based interior architecture and brand design studio founded in 1910 and headquartered at Seegasse 6 in Vienna's 9th district. The firm is privately held, with no parent company, no subsidiaries and no institutional investors, and is owned and led by Mag. (FH) Bernhard Hiehs as sole Geschäftsführer. It delivers integrated interior design, brand identity, project management and realization services for hotels, restaurants, bars, cafés, offices and retail spaces, and reports a throughput of roughly 150 projects per year with Austria-wide and select international coverage.

The firm's core product is a full-service interior-design offering organized into service modules — Consulting, Design, Planning, Project Management, Realization, Art & Décor and Lighting Design — bundled with a Brand Design line (logo, typography, color, brand guidelines). Its underlying 'technology' is an in-house interdisciplinary process that combines interior architecture, brand development and project oversight, supported by a network of regional craft and trade partners used for execution, particularly in heritage-building contexts. Notable technical capabilities include lighting/Human Centric Lighting concepts, integration of modern AV/projection systems into listed buildings, and bespoke millwork. Pricing is project-specific and quote-based; nothing is publicly disclosed.

Commercially, Derenko runs a sales-led professional-services model, acquiring work through direct outreach, referrals, industry events (Rolling Pin Convention Graz, 3 Days of Design Copenhagen) and content marketing via its website, blog and newsletter. Customer segments are weighted toward hospitality and gastronomy (primary), with corporate offices and retail as secondary verticals. Named enterprise clients include Campari Group Austria, Ottakringer Brauerei, Ipp Hotels, Café Landtmann and Vienna Airport — where Derenko is designing 9 of 14 gastronomic concepts in the Terminal 3 south expansion. The firm also operates its own industry forum, 'Hospitality Circle & Trend Trips'.

Name

Derenko GmbH

Legal name

Derenko GesmbH

Website

https://derenko.at

Company type

Private

Founded year

1910

Operating status

Operating

Headcount range

11–50 employees

Short description

Derenko GmbH is a Vienna-based, privately held interior architecture and brand design studio founded in 1910, serving hotel, gastronomy, office and retail clients across Austria with integrated design, planning, project management and realization services.

Ownership category

akta.pro rank

Product category

Interior Design Services

NAICS

Interior Design Services (54141), Architectural Services (54131)

akta.pro primary industry

Interior Design Services (BPAHAKAB)

akta.pro secondary industries

Architectural Design Services (BPAHAKAA), Space Planning & Workplace Design (BPAHAKAI), Lighting Design Services (BPAHAKAJ)

Keywords

• Interior design services
• Hospitality interior design
• Brand design services
• Hotel interior architecture
• Gastronomy design

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Interior Design & Architecture Services: Project-based professional services for interior design and spatial planning for hotels, restaurants, offices, and retail spaces. Revenue generated through consulting, design development, planning, and project management fees.
2. Brand Design & Identity Services: In-house creative agency developing brand concepts, corporate identity, visual communication for hospitality and business clients.
3. Project Realization & Oversight: Execution coordination and construction supervision services, leveraging a strong network of experienced partners for highest quality implementation.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Derenko is a full-service interior architecture and brand design studio providing holistic interior design and brand identity development for hotels, restaurants, offices, and retail spaces. The studio combines space planning, lighting design, materials, custom furniture, and brand strategy into a unified offering, accompanied by consulting, project management, and execution oversight. Engagements are project-based, delivered by an interdisciplinary team in Vienna with a 115+ year track record.

Product overview

Derenko GmbH is a full-service interior architecture and brand design studio headquartered in Vienna, Austria, operating since 1910. The company offers a unified portfolio of integrated services centered on Interior Design (space planning, materials, lighting, custom furniture) and Brand Design (strategy, visual identity, brand guidelines), supplemented by specialized service modules covering Consulting, Project Management, Realization, Art & Décor, and Lighting Design. The offering spans three primary vertical segments—Hotel & Hospitality Design, Gastronomy Design, and Office & Shop Design—delivered through a holistic approach that combines spatial design with strategic branding to create cohesive brand experiences across all touchpoints from digital presence to physical spaces.

Differentiator

Problem solved

Functional benefit

Products and services

• Interior Design Holistic interior design services covering space planning, color and material concepts, lighting design, and bespoke furniture solutions for hospitality, office, and retail spaces.
• Brand Design Full-service brand development including brand strategy, positioning, naming, logo design, typography, color palettes, visual imagery, and brand guidelines for consistent cross-channel identity.
• Hotel Design Specialized interior architecture for hotels, including layout planning, guest room design, lobby and common area aesthetics, and complete interior design concepts tailored for unique guest experiences.
• Gastronomie Design Atmospheric spatial concepts for restaurants, bars, and cafés that unify brand identity with functional design, targeting the hospitality sector.
• Office & Shop Design Modern office and retail space designs that redefine workspaces and attract customers, incorporating New Work principles, ergonomic solutions, and brand identity integration.
• Projektumsetzung / Realization Execution services leveraging a strong network of experienced partners to guarantee highest implementation quality from initial idea to grand opening.

Quantifiable outcome

• 150 projects completed per year
• +2 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• Christof CremercoreStrategic or Co-development Partner · 1 January 2026Artist and stage designer who collaborated on the Café Landtmann at Night project, creating Art Déco-style ceiling projections for heritage spaces.
• Flughafen Wien AG (Vienna Airport)coreStrategic or Co-development Partner · 1 January 2026Strategic partnership for airport hospitality design, currently executing 9 of 14 gastronomic concepts in Terminal 3 south expansion.
• Local Craft and Trade PartnerscoreImplementation/ SI/ Consulting PartnerStrong network of regional craft and trade professionals ensuring high-quality execution of interior design projects. Particularly valued for heritage building renovations and custom millwork.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Rockwell Group: New York-based architecture and design firm with broad portfolio across hospitality, entertainment, and cultural projects. Operates in the same space as Derenko with overlapping hospitality capabilities but at much larger scale and broader industry reach.
• Snøhetta: Oslo-based architecture, landscape, and interior design firm working across hospitality, cultural, and public projects. Comparable integrated design philosophy and Nordic/DACH regional presence, though operating at significantly larger scale with broader scope.

Direct peers

• AvroKO: New York-based hospitality design firm that integrates brand development, interior architecture, and restaurant/hotel design under one roof. Closest analog to Derenko's holistic interior-plus-brand model.
• Pierre-Yves Rochon (PYR): Paris-based luxury hospitality interior design firm serving five-star hotels, palaces, and restaurants across Europe and Asia. Comparable vertical specialization and boutique luxury project profile.
• Studio Piet Boon: Dutch multidisciplinary design firm offering interior, product, and brand design for residential and hospitality clients. Comparable to Derenko's interdisciplinary approach and integrated design philosophy in the European hospitality market.
• Gathy Group: Hong Kong-based interior design firm specializing in luxury hotels and resorts worldwide. Comparable hospitality vertical and boutique luxury project profile, though operating at larger international scale.
• Yabu Pushelberg: Toronto-based interior design and brand strategy studio known for luxury hotels, restaurants, and retail environments. Highly comparable to Derenko's integrated interior-plus-brand model and hospitality vertical focus.
• Hirsch Bedner Associates (HBA): Global hospitality interior design firm specializing in luxury hotels, resorts, and restaurants. Directly comparable to Derenko in vertical specialization (hospitality/gastronomy) and full-service interior design delivery, though operating at significantly larger international scale.
• Studio Proof: Hospitality-focused interior design studio creating branded environments for hotels and restaurants. Directly comparable service offering, though US-based with different geographic market.
• concrete Amsterdam: Amsterdam-based design studio creating holistic brand experiences for hotels, restaurants, and cultural venues. Directly comparable in combining brand identity and interior architecture with a hospitality focus, with European geographic overlap.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/derenko
• Facebookfacebook.com/derenko.at
• LinkedInlinkedin.com/company/derenko

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Derenko GmbH