What Design Cleaning Services does

Design Cleaning Services (UK) Ltd is a privately held, family-run commercial cleaning company headquartered at 35-37 Ludgate Hill in the City of London, operating across Greater London for over 20 years. The firm delivers recurring, bespoke cleaning contracts to commercial offices, CQC-regulated healthcare facilities, schools and day nurseries, and restaurants requiring TR19 GREASE-compliant kitchen extraction cleaning. Select disclosed customers include VU City, CloudKitchens, and Nunhead Pharmacy, with pricing delivered via the proprietary THAF (Transparent, Honest, Accurate, Fair) platform built on Time & Motion Studies validated across more than 1,000 sites.

The company's core technology is a Synbiotic cleaning system that uses probiotics and prebiotics in place of conventional chemical disinfectants; approximately 90% of products in use are EU Ecolabel certified, with the methodology claimed to deliver 24-hour surface pathogen protection and continued cleaning action for up to five days post-application. Operational delivery is supported by an internal auditing and monitoring system with barcode-scanned room-level verification, lone-worker and panic-alert procedures, automatic report generation, and KPI tracking across service delivery, staffing, satisfaction, and finances. Specialized kitchen extraction work is performed with Teinnova ductwork machinery capable of cleaning through 30 meters of ductwork in a single run.

Design Cleaning generates revenue through monthly subscription cleaning contracts priced via the THAF methodology, which allows clients to control cost by adjusting cleaning frequency per area. Distribution is single-country and direct: an enterprise field-sales motion with site consultations and free no-obligation quotations, supplemented by phone and contact-form inside sales targeting mid-market accounts. The firm is independently owned with no institutional investors or parent company disclosed, holds ISO 9001/14001/45001 IMS, Living Wage Foundation Recognised Service Provider status, SMAS Worksafe accreditation, Vent Hygiene Register membership, and achieved UhUb Platinum Engagement 100% in 2024. Operational partnerships include UhUb for City & Guilds Endorsed workforce training, MIT Ventures for employee benefits, WeThrive for engagement software, Lucart for recycled-paper consumables, and THAF for pricing methodology.

Name

Design Cleaning Services

Legal name

Design Cleaning Services (UK) Ltd

Website

https://designcleaning.co.uk

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Design Cleaning Services is a London-based commercial cleaning firm using proprietary probiotic-based (Synbiotic) cleaning technology to serve offices, healthcare facilities, schools, and food-service clients across Greater London via bespoke monthly subscription contracts priced on its THAF platform.

Ownership category

akta.pro rank

Product category

Commercial Cleaning Services

NAICS

Janitorial Services (56172), Carpet and Upholstery Cleaning Services (561740)

SIC

Specialty Cleaning, Polishing And Sanitation Preparations (2842)

akta.pro primary industry

General Commercial Janitorial (Recurring Contract Cleaning) (BPABABAA)

akta.pro secondary industries

Healthcare & Medical Facility Cleaning (Terminal/OR/Isolation) (IMAIADAC), Post-Construction & Final Clean Services (BPABABAD), Specialty Cleaning (Deep Cleaning, Floor Care, Disinfection, Post-Construction) (EDAEAAAL)

Keywords

• Commercial cleaning services
• Office cleaning services
• Kitchen extraction cleaning
• CQC compliance cleaning
• Synbiotic cleaning products

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Commercial Cleaning Services: Recurring commercial cleaning services for businesses of all sizes, including daily cleaning, deep cleaning, and specialized services. Pricing based on time and motion studies, allowing clients to control budgets by choosing cleaning frequency for each area. Services include office cleaning, healthcare cleaning (CQC compliant), schools/day nurseries cleaning, kitchen extraction system cleaning, and washroom solutions.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Design Cleaning Services delivers bespoke commercial cleaning and disinfection services to businesses across Greater London, covering daily office cleaning, CQC-compliant healthcare cleaning, schools/day nursery cleaning, and TR19 GREASE kitchen extraction system cleaning, with supplementary deep cleans, builders/sparkle cleans, washroom hygiene, carpet and window cleaning, consumables supply, and waste management. The service is differentiated by proprietary Synbiotic (probiotic + prebiotic) cleaning chemistry and a THAF (Transparent, Honest, Accurate, Fair) pricing methodology validated across 1,000+ sites.

Differentiator

Problem solved

Functional benefit

Products and services

• Office Cleaning Services

Quantifiable outcome

• 90% more effective than disinfectants in reducing pathogens such as Norovirus, E. Coli, Swine Flu, HIV, Hepatitis C, MRSA, and Clostridium
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Six partnerships are on record, tiered core and supporting.

• MIT VenturescoreOthers · 1 August 2021In August 2021, Design Cleaning partnered with MIT Ventures to provide employees with comprehensive benefits including 24/7 medical advice, health and wellbeing insurance, gym memberships (3,000+ gyms), employee assistance helpline, and shopping/travel discounts. This partnership reflects the company's commitment to employee wellbeing and retention.
• UhUbcoreTechnology or IntegrationIn March 2020, Design Cleaning joined the UhUb community and committed to whole workforce training using UhUb's platform. UhUb provides City & Guilds Endorsed Cleaning Operative training methods including short videos and tests that cleaners can use on their own devices to become certified. UhUb Platinum Engagement 100% accreditation achieved in 2024.
• WeThrivesupportingOthersDesign Cleaning uses WeThrive employee engagement software to help managers achieve employee engagement and provide methods to increase productivity. WeThrive published a case study on Design Cleaning highlighting their company culture and employee engagement strategies.
• LucartsupportingOthersDesign Cleaning uses Lucart paper products made from 100% recycled beverage cartons (Tetra Pak). Lucart paper is eco-friendly, feels similar to standard paper, costs the same or less, and certification is issued every 6 months. Part of Design Cleaning's ESG strategy for sustainable operations.
• THAF (Transparent, Honest, Accurate, Fair)coreTechnology or IntegrationDesign Cleaning is THAF-accredited, using their pricing platform based on 1.5 years of Time & Motion Studies validated on over 1,000 sites. THAF provides transparent, honest, accurate, and fair pricing methodology giving clients complete control over cleaning budgets.
• Living Wage FoundationsupportingOthersDesign Cleaning is a Recognised Service Provider for the Living Wage Foundation, committing to pay at least the Living Wage and meet standards for responsible employment practices.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Mitie Cleaning & Hygiene: One of the UK's largest facilities management contractors with a substantial commercial cleaning business across offices, healthcare, and public sector. Comparable in service mix but operates at much greater scale and geographic reach.
• Sodexo UK Cleaning: Global facilities services giant with a UK commercial cleaning operation serving offices, healthcare, and education. Overlapping service portfolio but broader market positioning and substantially larger scale.
• Atalian Servest (UK): International facilities management group with UK-wide contract cleaning and hygiene services. Overlaps in commercial office cleaning and washroom hygiene, with a broader portfolio of integrated FM services.
• OCS Group UK: UK facilities services provider with strong presence in commercial cleaning, washroom services, and consumables. Comparable in core offerings (janitorial, hygiene, consumables) but operates at greater scale and across multiple sectors.

Direct peers

• Principle Cleaning Services: Long-established London-based office and commercial cleaning contractor serving corporate occupiers in the City and West End. Directly comparable in target market, geography, and emphasis on quality/bespoke service.
• Jani-King UK: UK franchise network providing commercial cleaning services across offices and multiple sectors. Comparable in service offering (janitorial, carpet, washroom) and target customers though operating through franchise model rather than direct employment.
• Cleanology: London-headquartered commercial office cleaning company focused on high-end corporate clients. Directly comparable in geography (London-only), target customer (premium offices), and consultative bespoke-service model.
• Wave Washroom & Hygiene Services: UK-based washroom and consumables provider that increasingly bundles commercial cleaning services. Comparable in offering washroom hygiene, consumables, and bundled cleaning contracts with corporate customers.

Others

• Diversey Holdings: Global cleaning chemistry and hygiene solutions supplier (formerly Sealed Air's cleaning division). Compares as the upstream supplier-equivalent in cleaning chemistry, including probiotic/bio-based formulations now competing in the same eco-cleaning space as Design Cleaning's Synbiotic line.

Emerging players

• Eco-Mist Environmental Services: UK specialist in eco-friendly commercial cleaning using electrostatic and chemical-free disinfection technologies. Comparable as a sustainability-positioned competitor in commercial cleaning, though operating at smaller scale and with different technology.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/designcleaningservices
• LinkedInlinkedin.com/company/design-cleaning-services

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Design Cleaning Services