上海德佑物业顾问有限公司

What 上海德佑物业顾问有限公司 does

Shanghai Deyou Property Consulting Co., Ltd. (上海德佑物业顾问有限公司), operating under the brand Deyou Real Estate (德佑地产), is a privately held real estate brokerage franchise operator headquartered in Shanghai, China. The company recruits independent real estate brokers into a branded network, with its homepage explicitly positioned as "房产经纪加盟_综合房产服务经纪平台" (real estate brokerage franchise – comprehensive real estate services brokerage platform). Its sole disclosed operating market is Shanghai, with no global footprint claim. The go-to-market motion is channel-partner / franchise-based, targeting SMB and individual brokers seeking brand affiliation and operational infrastructure rather than building standalone brands.

The business model is that of a franchisor: Deyou monetizes by onboarding brokers onto its platform. No specific pricing model, franchise fee schedule, royalty structure, or revenue mechanics are disclosed in the available source data. The company describes its value proposition in functional terms — brand support, operational systems, and integrated brokerage services — but no proprietary technology, software platform features, AI/ML capabilities, or technical architecture details are documented in the supplied material. The platform's differentiation is articulated as franchise support and integrated services rather than through specific technical or product assets.

The source data does not include headcount, funding history, ownership structure, management team, product portfolio detail, partnerships, certifications, or financial metrics. Consequently, the company's scale, capital structure, organizational complexity, and competitive positioning beyond the franchise-channel framing cannot be assessed from this material alone.

Name

上海德佑物业顾问有限公司

Legal name

上海德佑物业顾问有限公司

Website

https://deyoulife.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Shanghai Deyou Property Consulting Co., Ltd. (德佑地产) operates a real estate brokerage franchise platform in Shanghai, China, recruiting independent brokers into a branded network and providing brand and operational support for property transactions.

Ownership category

akta.pro rank

Product category

Real Estate Brokerage Services

NAICS

Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (5312)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)

akta.pro secondary industries

Commercial Real Estate Brokerage (Leasing & Sales) (FSAEAJAB), Tenant Representation & Corporate Services Brokerage (BPAJABAJ)

Keywords

• Real estate brokerage
• Property franchise services
• Broker network platform
• Property consulting
• Residential property sales

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Go-to-market motion1 record

Distribution channels1 record

Core offering

Shanghai Deyou Property Consultancy Co., Ltd. (上海德佑物业顾问有限公司) operates the 德佑地产 (Deyou Real Estate) brand as a comprehensive real estate brokerage franchise platform. The company enables real estate brokers to join its network through a franchise model and provides integrated brokerage services for property transactions. The core operations are headquartered in Shanghai, China, and the company's tagline explicitly positions it as both a real estate brokerage franchise program and a comprehensive property services broker platform.

Product overview

No product or service details available in the provided source data. The source contains only a webpage title referencing real estate brokerage franchise services and a comprehensive real estate service brokerage platform, but no specific product names, descriptions, or portfolio information could be extracted from the limited content provided.

Differentiator

Problem solved

Functional benefit

Products and services

• Real Estate Brokerage Franchise Program (房产经纪加盟) Franchise opportunity allowing real estate brokers to join the 德佑地产 (Deyou Real Estate) brand network, gaining access to an integrated brokerage platform with brand support, operational systems, and property transaction infrastructure. Targeted at individual brokers and SMB brokerage operators in China.
• Comprehensive Real Estate Services Brokerage Platform (综合房产服务经纪平台) Integrated real estate brokerage platform operating under the 德佑地产 brand, providing comprehensive property services brokerage to support franchisee operations and property transactions, primarily in Shanghai, China.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Expansion highlights2 records

Broad incumbents

• Fang.com (房天下): Fang.com is a major Chinese real estate portal and brokerage/marketing services provider. It is comparable as a broad incumbent in the same residential real estate services category, competing for the attention of brokers, sellers and buyers in Shanghai.
• Beike (KE Holdings): KE Holdings operates Beike, the dominant online-offline residential brokerage platform in China that also runs Lianjia directly-owned stores and franchise brands. It is highly comparable because Deyou operates as a franchise/partner real estate brokerage network in the same residential market and competes for the same agent pool.
• E-House (China) Holdings (易居中国): E-House is a Shanghai-headquartered real estate services group with brokerage, agency and data services operations. It is comparable because it offers integrated real estate services (not pure brokerage) in the same Shanghai market and serves overlapping B2B and broker customer segments.
• Lianjia (Lianjia Real Estate): Lianjia is the directly-operated brokerage chain under KE Holdings, present across major Chinese cities including Shanghai. It competes head-to-head with franchise-based brokers for agent talent and listings, making it a directly comparable incumbent in the same brokerage category.

Emerging players

• Wukong Find House (悟空找房): Wukong is a Chinese real estate brokerage platform using a partner/franchise-style model focused on agent empowerment tools. It is comparable as an emerging franchise-platform competitor targeting the same broker/agent vertical in residential brokerage.

Direct peers

• Centaline Property (中原地产): Centaline is a long-established Hong Kong-origin residential and commercial brokerage franchise operating in mainland China, with significant Shanghai presence. It is comparable on business model (brokerage, secondary market focus) and on franchise-style agent recruitment.
• 5i5j (我爱我家): 5i5j is a major national residential real estate brokerage franchise/agency brand operating across China including Shanghai. It uses a mix of directly-owned and franchised stores, directly comparable to Deyou's franchise-led GTM and primary vertical of residential brokerage.
• Maitian Real Estate (麦田房产): Maitian is a residential brokerage chain operating in multiple Chinese cities with a significant footprint in Shanghai. It targets the same broker franchisee/agent segment and competes on the same primary-use residential resale and rental flow.
• Century 21 China: Century 21 operates in China primarily through a master franchise model, recruiting brokers into its brand. It is directly comparable on franchise-led GTM and on residential brokerage services targeting Chinese consumers.

Regional players

• Pacific Home (太平洋房屋): Pacific Home is a Shanghai-focused residential real estate brokerage chain with a strong local franchise/agent network. It is comparable as a regional single-city franchise operator competing for the same Shanghai brokers and listings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/%E4%B8%8A%E6%B5%B7%E5%BE%B7%E4%BD%91%E7%89%A9%E4%B8%9A%E9%A1%BE%E9%97%AE%E6%9C%89%E9%99%90%E5%85%AC%E5%8F%B8

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 上海德佑物业顾问有限公司