Diamond Jo Dubuque

What Diamond Jo Dubuque does

Diamond Jo Dubuque is a casino and entertainment resort located at 301 Bell Street in the historic downtown and nightlife district of Dubuque, Iowa. The property is owned and operated by Boyd Gaming Corporation (NYSE: BYD), a diversified publicly traded gaming company. Founded in 2008 and employing approximately 72 people, Diamond Jo operates as a mid-tier regional integrated resort within Boyd's Midwest portfolio.

The core product is the Diamond Jo Casino floor, featuring more than 700 slot machines and 18 table games, complemented by a 2,150-square-foot FanDuel-powered sportsbook at the south entrance. Non-gaming amenities are material to the proposition: Mississippi Moon Bar is a three-level live entertainment venue with its own casino floor and the Red Velvet and Blue Suede VIP suites; Cherry Lanes is a 30-lane bowling center with adjacent Alley Cat VIP Lanes for private events; Woodfire Grille and The Filament provide on-site dining (Woodfire Grille holds a 2022 Wine Spectator Award of Excellence and a 2020 TripAdvisor Travelers' Choice award); and the 5,000-square-foot Harbor Room overlooks the Mississippi River and Port of Dubuque for weddings and corporate events. The property is plugged into Boyd Rewards, Boyd Gaming's cross-property loyalty program, and is exposed digitally through the Boyd Sports and Boyd Rewards mobile apps as well as the Stardust-branded social casino.

The business model is primarily transactional: revenue is generated through house edge on slot and table gaming, sportsbook handle, bowling lane rentals (publicly disclosed rates range from $3-$5 per game plus timed hour pricing), per-event entertainment ticket sales, F&B transactions, and group/private-event bookings. Go-to-market is direct-to-consumer at the physical property, supplemented by group sales for weddings and corporate events, multi-channel social media (Facebook, X, YouTube, Instagram), email, and loyalty-driven repeat visitation via Boyd Rewards. Customer segmentation is horizontal — gaming patrons, live entertainment consumers, bowling enthusiasts, corporate event planners, and wedding couples — with no disclosed enterprise anchor accounts, implying distributed individual-consumer volume rather than concentrated B2B exposure.

Name

Diamond Jo Dubuque

Legal name

Diamond Jo Casino Dubuque (Boyd Gaming Property)

Website

https://diamondjodubuque.boydgaming.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Diamond Jo Dubuque is a Boyd Gaming-owned casino and entertainment resort in downtown Dubuque, Iowa, offering 700+ slots, 18 table games, a FanDuel sportsbook, 30-lane bowling, live entertainment at Mississippi Moon Bar, dining, and event hosting for regional gaming patrons, corporate groups, and wedding couples.

Ownership category

akta.pro rank

Product category

Casino & Gaming Entertainment

NAICS

Casinos (except Casino Hotels) (71321), Bowling Centers (71395), Other Gambling Industries (713290)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Standalone Casino Properties (Urban/Suburban) (MPAEAAAB)

akta.pro secondary industries

Casino Food, Beverage & Nightlife Operations (MPAEAAAI), Casino Table Games Operations (MPAEAAAN)

Keywords

• Casino gaming
• Live entertainment
• Sports betting
• Bowling center
• Event hosting

Headquarters

HQ city

Dubuque

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Casino Gaming: Primary revenue from casino floor operations including slot machines (over 700 slots) and table games (18 table games). Revenue is generated through house edge on gaming activities.
2. Food and Beverage: Revenue from multiple dining venues including The Filament restaurant and Woodfire Grille, as well as bars throughout the property including the Tree Top Bar.
3. Live Entertainment: Revenue from ticket sales for concerts and events at Mississippi Moon Bar, which features live entertainment two nights per week including national touring acts.
4. Bowling Operations: Revenue from Cherry Lanes bowling center with 30 lanes and premium Alley Cat VIP Lanes. Pricing varies by time of day and includes cosmic bowling events on weekends.
5. Event Hosting and Catering: Revenue from hosting corporate events, weddings, and private parties in the Harbor Room (5,000 sq ft), Mississippi Moon Bar VIP suites, and Alley Cat VIP Lanes.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Diamond Jo Dubuque is an integrated casino and entertainment destination in Dubuque, Iowa operating a casino floor with over 700 slot machines and 18 table games, a FanDuel-powered sportsbook, the Mississippi Moon Bar live entertainment venue, a 30-lane Cherry Lanes bowling center, multiple dining venues, and 5,000 sq ft of banquet and meeting space for weddings and corporate events. The property is owned and operated by Boyd Gaming Corporation and generates revenue through gaming, food and beverage, live entertainment ticket sales, bowling, and event hosting.

Product overview

Diamond Jo Dubuque is an integrated entertainment resort offering a unified portfolio of gaming, hospitality, and leisure services. The core product is the Diamond Jo Casino featuring over 700 slot machines and 18 table games, supplemented by the FanDuel-powered Diamond Jo Casino Sportsbook for sports betting. The property includes Mississippi Moon Bar (a three-level live entertainment venue with Red Velvet and Blue Suede VIP suites), Cherry Lanes Bowling (a 30-lane bowling center with adjacent Alley Cat VIP Lanes for private events), and dining options including The Filament restaurant and award-winning Woodfire Grille. The Harbor Room provides 5,000 sq ft of meeting and banquet space for weddings and corporate events. Boyd Rewards serves as the unified loyalty program across all properties, while Stardust Social Casino extends the brand into online social gaming. The integrated architecture connects physical gaming with digital experiences, entertainment venues, dining, bowling, and event spaces under one property.

Differentiator

Problem solved

Functional benefit

Brands

• Cherry Lanes Bowling: 30-lane bowling alley at Diamond Jo Casino offering open bowling, cosmic bowling, and timed hour bowling. Also features Alley Cat VIP Lanes for private parties.
• Mississippi Moon Bar
• Woodfire Grille
• The Filament
• Harbor Room
• Diamond Jo Casino Sportsbook
• Alley Cat VIP Lanes
• Tree Bar
• Boyd Rewards

Products and services

• Diamond Jo Casino

Quantifiable outcome

• Live entertainment two nights per week featuring national and regional acts

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature1 record

Partnerships

One partnership is on record.

• FanDuelcoreTechnology or IntegrationFanDuel operates a sportsbook within Diamond Jo Casino at the south entrance of the property. The FanDuel Sportsbook facility spans 2,150 square feet and offers sports betting services to casino patrons. This partnership brings FanDuel's established sports betting technology and brand to the Diamond Jo Casino property.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Ameristar Casino Hotel Council Bluffs: Regional Iowa casino-hotel operated by Penn Entertainment featuring extensive slots, table games, multiple restaurants, and a hotel, directly comparable in scale and amenity mix.
• Horseshoe Council Bluffs: Caesars-operated regional casino in Council Bluffs, Iowa offering casino gaming, sportsbook, dining, and entertainment, competing for the same Iowa gaming customer base.
• Prairie Meadows Racetrack & Casino: Altoona, Iowa-based casino and racetrack offering slots, table games, hotel, sportsbook, dining, and entertainment venues, comparable as a multi-amenity Iowa regional gaming property.
• Isle Casino Hotel Bettendorf: Regional Iowa casino operated by Caesars Entertainment offering slots, table games, sportsbook, hotel, and F&B, with a similar integrated entertainment destination model in the Quad Cities area.
• Grand Falls Casino & Golf Resort: Iowa/South Dakota border regional casino resort with slots, table games, hotel, golf, and entertainment, providing another Midwest comparable for a multi-amenity regional gaming property.
• Wild Rose Casino & Resort: Iowa-based regional casino operator with multiple properties offering slots, table games, sportsbook, hotel, dining, and entertainment, comparable in integrated amenity offering.
• Riverside Casino & Golf Resort: Iowa regional casino resort combining gaming, hotel, golf, sportsbook, and entertainment, similar in scope to Diamond Jo's integrated amenity model.
• Diamond Jo Worth: Sister property under Boyd Gaming also in Iowa, operating casino gaming, dining, and event facilities with the same brand positioning, structure, and corporate loyalty integration as Diamond Jo Dubuque.
• Q Casino: Directly competing casino and entertainment property also located in Dubuque, Iowa, operating slots, table games, sportsbook, hotel, and event spaces in the same local market.

Regional players

• Potawatomi Casino Hotel: Large casino-hotel in Milwaukee, Wisconsin offering gaming, sportsbook, dining, and entertainment, comparable in scale but operating in a different regional market adjacent to Diamond Jo's catchment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/DiamondJoDBQ
• YouTubeyoutube.com/DiamondJoDBQ
• Facebookfacebook.com/DiamondJoDBQ
• Instagraminstagram.com/diamondjodbq
• LinkedInlinkedin.com/company/diamondjodubuque

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Diamond Jo Dubuque