Die Landpartie Radeln und Reisen GmbH

What Die Landpartie Radeln und Reisen GmbH does

Die Landpartie Radeln und Reisen GmbH is a privately held German tour operator founded in 1982 and headquartered in Oldenburg, Germany. The company specializes in guided and self-guided cycling, e-bike, and hiking vacations, organized across Germany, multiple European regions (France, Italy, Switzerland, Scandinavia, the Baltics, Poland, and others), and eastern Canada. Its offering comprises four core tour categories — Geführte E-Bike und Radreisen (guided e-bike and cycling tours), Individuelle Radreisen (self-guided cycling tours), Geführte Wanderreisen (guided hiking tours), and Silvesterreisen (New Year's Eve specials) — supplemented by an annually refreshed catalog ("Neue Reisen 2026"), introductory day trips ("Schnuppertage"), gift vouchers, and an optional travel insurance product ("Landpartie Reiseschutz"). The value proposition rests on personally tested routes, pre-arranged accommodations, baggage transport between hotels, guided services, and full logistical handling so customers focus solely on cycling or hiking.

The business operates a direct-to-consumer model with online booking via its own website (www.dielandpartie.de), supplemented by personal telephone and email consulting during German business hours. Pricing is per person, varies by trip type, duration, season, and accommodation tier (Standard/Komfort vs. Romantik), and ranges from approximately €869 for individual self-guided tours to over €4,000 for premium guided e-bike tours in Switzerland. Distribution is augmented through a core partnership with ZEIT REISEN, a major German travel media brand, and co-marketing relationships with cycling and adventure-travel organizations including ADFC Hamburg, Terra Natura, and the Adventure Travel Trade Association (ATTA). The technology stack is non-proprietary — a standard website with online booking, newsletter functionality, Google Analytics, Google Tag Manager, Google Double Click, and an online voucher shop — with no disclosed AI, software platform, or data flywheel.

The company employs 18 people, has no subsidiaries, no disclosed parent or institutional investors, and operates as an independent GmbH. No revenue, funding, M&A, or formal leadership change events are reported in the available source data. Customers are individual travelers and small private groups in the German-speaking active-travel segment, served transactionally rather than through enterprise contracts.

Name

Die Landpartie Radeln und Reisen GmbH

Legal name

Die Landpartie Radeln & Reisen GmbH

Website

https://dielandpartie.de

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

11–50 employees

Short description

Die Landpartie Radeln und Reisen GmbH is a privately held German tour operator, founded in 1982, that organizes guided and self-guided cycling, e-bike, and hiking vacations across Europe and eastern Canada for individual travelers and small private groups.

Ownership category

akta.pro rank

Product category

Active Tourism / Cycling Tour Operator

NAICS

Tour Operators (56152)

akta.pro primary industry

Cycling / MTB / E-Bike Guiding & Rentals (THAAALAG)

akta.pro secondary industry

Package Tour Wholesalers (Pre-Packaged FIT/Group Programs) (THAKAJAC)

Keywords

• Guided cycling tours
• E-bike tour packages
• Hiking tour packages
• Active vacation operator
• Bicycle tourism services

Headquarters

HQ city

Oldenburg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Package Tour Sales: The company generates revenue by organizing and selling package tours combining guided or self-guided cycling, e-bike, and hiking trips. Revenue is earned through tour package pricing paid by customers upfront, inclusive of accommodations, meals, guided services, bike rental (where applicable), luggage transport, and entrance fees. Additional revenue streams include travel insurance add-ons, optional airport transfers, and gift vouchers sold through the online shop.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Die Landpartie Radeln und Reisen GmbH is a Germany-based tour operator that organizes and sells guided and self-guided cycling, e-bike, and hiking tour packages across more than 18 European destinations plus eastern Canada. Each package bundles pre-vetted accommodation, meals, baggage transport between hotels, local guide services, entry tickets, and either group escort or self-guided route materials (GPS data and 7-day service hotline), allowing customers to focus purely on riding or hiking.

Product overview

Die Landpartie Radeln und Reisen GmbH is a single-product tour operator offering a portfolio of guided and self-guided active travel experiences. The core product portfolio consists of four main tour types: Geführte E-Bike und Radreisen (guided E-bike and cycling tours with professional guides, support vehicle, full-board meals, and structured itineraries), Individuelle Radreisen (self-guided cycling tours with pre-booked hotels, baggage transfer, GPS data, and emergency support), Geführte Wanderreisen (guided hiking tours), and Silvesterreisen (New Year's Eve special tours). Additional offerings include Neue Reisen 2026 (new destinations), Schnuppertage (introductory day trips), gift vouchers (Radreise Gutschein), and travel insurance (Landpartie Reiseschutz). The company operates as a traditional tour operator rather than a software platform.

Differentiator

Problem solved

Functional benefit

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• ZEIT REISENcoreGTM or Marketing PartnerDie Landpartie collaborates with ZEIT REISEN on trip offerings. The partnership is highlighted on individual trip pages (e.g., the Angoulême–La Rochelle tour) and provides distribution through ZEIT's media channels, reaching a broad German audience of travel-interested readers.
• ADFC HamburgminorGTM or Marketing PartnerADFC (Allgemeiner Deutscher Fahrrad-Club) Hamburg is listed as a partner on the Landpartie website footer. ADFC is Germany's leading cycling advocacy organization, providing access to a dedicated cycling enthusiast audience.
• Terra NaturaminorGTM or Marketing PartnerTerra Natura (Adventure Travel) is listed as a partner on the Landpartie website footer, indicating a marketing or referral relationship within the adventure travel ecosystem.
• Adventure Travel Trade Association (ATTA)minorGTM or Marketing PartnerATTA is listed as a partner on the Landpartie website footer. ATTA is a global trade association for adventure tourism, suggesting Landpartie participates in ATTA events and benefits from its industry network and marketing platforms.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Gebeco: Large German tour operator (part of DER Touristik) covering cultural, walking, and active tours across Europe. A broader incumbent that overlaps with Landpartie's guided hiking and cycling offerings as part of its wider catalog.
• Butterfield & Robinson: North-American luxury active-travel operator offering walking, cycling, and family adventures worldwide. Broader incumbent with overlapping E-bike and luxury guided cycling tours that competes for premium international active travelers.
• Studiosus Reisen: Major German escorted tour operator with a much broader cultural and active-travel portfolio. Functions as a broader incumbent: while not specialized in cycling, it competes for the same German-speaking active-traveler customer through packaged European tours.

Direct peers

• Wikinger Reisen: German adventure and active-travel specialist offering guided hiking and cycling tours worldwide. Directly comparable in product mix (hiking + cycling), German-speaking client base, and small-team operator profile.
• Trek Travel: US-based premium cycling vacation company offering guided and self-guided bike tours worldwide. Comparable premium positioning, E-bike expansion, and luxury accommodation tiers (parallel to Landpartie's Romantik category).
• Hauser Exkursionen: Long-established German guided hiking and walking tour operator with multi-day package tours across Europe and beyond. Peer in guided multi-day active travel with overlapping hiking product.
• Radreise-Welt: A leading German cycling-tour specialist operating guided and self-guided bike tours across Europe with comparable package structures, pricing, and German-speaking customer base. Most directly comparable peer to Landpartie's product model.
• Velotours Touristik: German cycling tour operator focused on multi-day cycling packages across Germany and Europe. Closely comparable in product (guided and self-guided cycling), pricing, German-speaking customer base, and small-operator profile.
• Eurobike Touristik: One of the largest European cycling tour operators offering hotel-to-hotel and guided cycling tours in dozens of countries. Overlaps with Landpartie on multi-day self-guided and guided cycling products and same European geographic footprint.

Regional players

• Saddle Skedaddle: UK-based cycling holiday specialist offering guided and self-guided bike tours across Europe. Comparable in product structure and premium active-travel positioning; primarily serves the UK market while expanding European itineraries.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/dielandpartie
• YouTubeyoutube.com/channel/UCLBwNUtXHCcoH6g80hgIJKQ
• Facebookfacebook.com/DieLandpartie
• LinkedInlinkedin.com/company/die-landpartie-radeln-und-reisen-gmbh
• Instagraminstagram.com/dielandpartie_

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Die Landpartie Radeln und Reisen GmbH