Dierentehuis Zoetermeer

What Dierentehuis Zoetermeer does

Stichting Dierentehuis Zoetermeer is a nonprofit animal shelter, pension (boarding), and dog daycare (crèche) facility operating from a single location at Kelvinstraat 57, 2723 RJ Zoetermeer, Netherlands. Founded in 1991 and opened on 14 November 1992, the organization is the designated intake point for stray and surrendered dogs and cats from the municipality of Zoetermeer, with a 20-kennel dog shelter and 20-kennel dog boarding capacity, three cat placement rooms (plus quarantine, infirmary, and kitten rooms), and cat boarding for up to 45 cats (3 rooms × 15). The facility runs on the Fear Free Shelter Program, a color-coded welfare system, on-site veterinary care, and a qualified kynological behavioral therapist enabling specialized services for behaviorally challenged dogs.

The organization's revenue model is multi-stream: adoption fees (€126–€367.20 per animal), pension boarding fees (€16–€26/night by weight/coat), daycare fees (€15/day in 2025, €17/day in 2026), and surrender fees (€35–€50 plus veterinary add-ons). As an ANBI-registered Stichting, the organization also relies on donations (minimum €7 annually), in-kind giving, and affiliate revenue via SponsorKliks (Bol.com, Coolblue, HEMA, Zooplus, etc.). The technology stack is minimal: Alexion CRM for animal/customer data, Aniday for online boarding and daycare reservations, and SponsorKliks for affiliate donation capture. Distribution is entirely local and direct-to-consumer through walk-in visits, physical drop-off/pick-up, and an online booking system.

Operationally, the organization is governed by an unpaid volunteer board of five (Chair M.J. Meurs-Troch, Treasurer G.C. Haas, Secretary J.P.N. Verboom, plus F.R. Waterman and F. in 't Veld) and supported by 5 paid staff plus a large volunteer base. Strategic partnerships include Dierenambulance Den Haag (intake), Amivedi (national found/missing pet registry), Stichting DierenLot (charitable beneficiary), SBB (recognized learning company for internships), and in-kind sponsors. The organization is GDPR/AVG compliant, operates under the Wet Dieren (Animal Law), and currently has volunteer intake temporarily paused.

Name

Dierentehuis Zoetermeer

Legal name

Stichting Dierentehuis Zoetermeer

Website

https://dierentehuiszoetermeer.nl

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

1–10 employees

Short description

Dierentehuis Zoetermeer is a nonprofit Stichting operating the designated animal shelter, pension boarding, and dog daycare for the municipality of Zoetermeer, Netherlands, serving local pet owners with adoption, surrender, overnight boarding, and Fear Free certified behavioral care services.

Ownership category

akta.pro rank

Product category

Animal Shelter and Pet Care Services

NAICS

Pet Care (except Veterinary) Services (81291)

SIC

Services-Social Services (8300)

akta.pro primary industry

Animal Shelters & Rescue Operations (AFAEALAB)

akta.pro secondary industries

Animal Shelters & Adoption Services (BPAGAIAA), Mixed-Species Boarding Kennel (Dogs & Cats) (HSANADAC), Dog Daycare with Boarding Add-On (Daycare + Overnight) (HSANAFAM)

Keywords

• Animal shelter services
• Pet boarding services
• Dog daycare
• Pet adoption
• Animal behavioral therapy

Headquarters

HQ city

Zoetermeer

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Adoption fees: Fees charged for adopting shelter animals (dogs and cats). Dogs range from €210 (standard, 1yr+) to €367.20 (pedigree puppy); cats from €126 (standard, 1yr+) to €216 (pedigree kitten). Senior discounts apply (10% for dogs 7+ years, cats 10+ years).
2. Pension (boarding) fees: Overnight boarding for dogs and cats, charged per night. Dogs range €21–€26/night depending on weight; cats €16–€17/night depending on coat type. Extra services available including dog washing and nail trimming.
3. Daycare/crèche fees: Dog daycare (daycare/crèche) at €15/day in 2025 rising to €17/day in 2026, with a 10-ride card option for a 10% discount.
4. Donations and charitable giving: As an ANBI-registered non-profit, Dierentehuis Zoetermeer is partially dependent on donations. Minimum annual donation of €7. Donors receive an annual donor magazine. Tax-exempt status under Dutch law for gifts and donations.
5. SponsorKliks affiliate revenue: Through SponsorKliks, the shelter earns a percentage commission from online purchases made via its partner portal, at no cost to the shopper. Partner retailers include bol.com, Huisdiersuper, Coolblue, Thuisbezorgd.nl, HEMA, Zooplus, MediaMarkt, and others.
6. Surrender fees: Fees charged when owners surrender dogs (€50) or cats (€35), plus potential additional costs for vaccination, chipping, parasite treatment, and health certificates.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Dierentehuis Zoetermeer is a non-profit animal shelter (Asiel) and pet boarding facility that takes in stray and surrendered dogs and cats from the municipality of Zoetermeer and places them for adoption. It additionally operates a pension (overnight boarding) for dogs and cats and a crèche (dog daycare), supported by an on-site veterinary room and Fear Free shelter protocols. Specialized services include behavioral boarding for dogs with behavioral challenges and a guided adoption program for dogs requiring structured introduction to adopters.

Product overview

Dierentehuis Zoetermeer operates three integrated service lines: an animal shelter (Asiel) for stray and surrendered pets from Zoetermeer, a boarding facility (Pension) for dogs and cats, and a daycare service (Creche) for dogs. The shelter specializes in adoption with unique support programs including a Begeleidingstraject for dogs with behavioral histories and an Extra Service for dogs with behavioral challenges, both incorporating Fear Free principles. The Pension and Creche provide standard and specialized care with add-on services like grooming.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Most animals find a new home within a month of arrival at the shelter.

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Stichting DierenLotcoreOthersDierentehuis Zoetermeer is a recognized beneficiary of Stichting DierenLot. The shelter has an orange clothing collection container on its premises managed by the foundation (open 9:00–17:00 when the gate is open).
• SponsorKlikscoreGTM or Marketing PartnerSponsorKliks enables Dierentehuis Zoetermeer to receive a percentage of online purchases made via its portal at no cost to the shopper. Partners include Bol.com, Huisdiersuper, Coolblue, Thuisbezorgd.nl, HEMA, Zooplus, MediaMarkt, and others. A free browser extension is available for Chrome and Edge.
• AlexioncoreTechnology or IntegrationAlexion provides CRM software to Dierentehuis Zoetermeer for customer and animal data management.
• Dierenambulance Den Haag e.o.coreOthersThe Dierenambulance Den Haag brings found and injured animals in the Zoetermeer region to Dierentehuis Zoetermeer for intake and care. Phone: 070-3282828.
• KatintbussieminorOthersKatintbussie is a partner providing grooming and care services for long-haired cats at Dierentehuis Zoetermeer.
• Dierenarts cadeaukaartminorOthersDierenarts cadeaukaart is a gift card service that makes veterinary care more accessible, partnered with Dierentehuis Zoetermeer.
• SBBminorOthersDierentehuis Zoetermeer is a recognized learning company (erkend leerbedrijf) registered with SBB, offering internship placements for students from vocational schools (MBO) and social/work experience placements.
• AmivedicoreOthersAmivedi (088-0064664) is the national platform for registering missing and found pets. Dierentehuis Zoetermeer uses Amivedi as part of its found animal protocol and refers potential adopters to the platform.
• WhowminorOthersWhow is a sponsor of the staff lockers at Dierentehuis Zoetermeer.
• LICG (Landelijk InformatieCentrum Gezelschapsdieren)minorOthersLICG provides information on acquiring and keeping companion animals. Dierentehuis Zoetermeer references LICG's guides on dog and cat ownership for adopter education.
• Smelt Europe BVminorOthersSmelt Europe BV is the supplier of walkie-talkies (portofoons) used by Dierentehuis Zoetermeer staff.
• AnidaycoreTechnology or IntegrationAniday is the online booking and reservation management platform used by Dierentehuis Zoetermeer for managing boarding and daycare bookings. Existing clients log in to manage reservations; new clients register through the platform.

Scale indicators4 records

Recent moves7 records

Expansion highlights4 records

Regional players

• Dierenopvang Den Helder: Regional Dutch animal shelter serving a different municipality (North Holland). Comparable in service mix (shelter, adoption, surrender) but in a non-overlapping geography to Zoetermeer.

Direct peers

• Haags Dierencentrum: Municipal animal shelter in The Hague offering adoption, boarding, and animal welfare services in the same South Holland region. Directly comparable as another designated-municipality shelter with combined shelter, pension, and welfare operations.
• Dierenasiel Amsterdam: Amsterdam's municipal animal shelter providing stray intake, adoption, and pet care services. Comparable as a large-municipality Dutch animal shelter with a similar adoption-and-care service model.
• Dierenpension 't Spelderholt: Dutch commercial pet boarding facility for dogs and cats. Comparable on the pension/boarding side of Dierentehuis Zoetermeer's business, though without the nonprofit shelter or behavioral specialization.

Broad incumbents

• Pets At Home: UK-listed omnichannel pet care retailer offering grooming, daycare, and vet services alongside pet retail. Comparable as a broad incumbent in pet care services with adjacent daycare/boarding offerings, though at significantly larger scale and for-profit.
• Stichting Dierenbescherming: The largest Dutch animal welfare organization operating shelters nationally and funding local shelters. Comparable as the umbrella nonprofit in the Dutch animal welfare space, though at much larger scale and broader geographic footprint.
• Best Friends Animal Society: Leading US no-kill animal welfare nonprofit operating shelters and sanctuaries. Comparable as a broad incumbent in the nonprofit animal shelter space, with adoption and behavioral programs analogous to Dierentehuis Zoetermeer.

Others

• Stichting DierenLot: Dutch charitable foundation funding animal welfare organizations and shelters. Dierentehuis Zoetermeer is a recognized beneficiary. Comparable as an ecosystem participant that channels donations to shelters rather than competing for shelter services directly.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/DierentehuisZoetermeer
• Instagraminstagram.com/dierentehuiszoetermeer
• TikToktiktok.com/@dierentehuis.zoetermeer
• LinkedInlinkedin.com/company/dierentehuis-zoetermeer

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dierentehuis Zoetermeer