Die Vorarlbergerin

What Die Vorarlbergerin does

Die Vorarlbergerin is a regional women's lifestyle magazine targeting women in the Austrian federal state of Vorarlberg. Founded in 2011 and operated by Russmedia GmbH (headquartered at Gutenbergstraße 1, 6858 Schwarzach, Austria), the title is one of nine regional women's magazines in the 'Bundesländerinnen' network covering each Austrian state. Content is structured around five editorial verticals — Beauty, People, Lifestyle, Business, and Fashion — with a focus on locally relevant figures, cultural events, and practical lifestyle guidance for its regional audience. The magazine's managing director is Markus Raith.

The publication operates a multi-format distribution model: a WordPress-based website (dievorarlbergerin.at) publishing continuous editorial content, a Yumpu-hosted digital edition, a print magazine subscription service (with the July/August 2026 issue referenced), a free email newsletter covering Fashion/Lifestyle/Beauty, and a recurring Gewinnspiele (sweepstakes/contests) program featuring sponsored brand campaigns. The underlying technology is standard digital publishing infrastructure — no proprietary platforms or AI systems are indicated — and marketing is conducted through Facebook, Instagram, email newsletter, and organic website content. Audience engagement is driven by featured articles with prominent Austrian personalities (e.g., author Michael Köhlmeier, singer Filiah, author Jutta Treiber).

Revenue is generated through two streams: subscription fees for both print and digital editions (sold via phone 05572/501-0 and email [email protected], with pricing not publicly disclosed), and advertising/sponsored content (including 'Entgeltliche Einschaltung' sponsored placements and brand-sponsored sweepstakes). The standalone operation has a lean headcount of approximately 5 employees, supplemented by shared infrastructure within Russmedia Holding (which holds 61.5% of Russmedia GmbH, with the remaining 38.5% held by Sophie Kempf-Russ Privatstiftung). The magazine is a society/lifestyle brand with strong regional concentration rather than a technology or growth-stage business.

Name

Die Vorarlbergerin

Legal name

Russmedia GmbH

Website

https://dievorarlbergerin.at

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Die Vorarlbergerin is a regional women's lifestyle magazine and digital publishing platform targeting women in Vorarlberg, Austria. Founded in 2011, it operates print, digital, and newsletter editions covering beauty, fashion, lifestyle, business, and people under the Bundesländerinnen network of nine Austrian state-level women's magazines.

Ownership category

akta.pro rank

Headquarters

HQ city

Schwarzach

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Print and Digital Magazine Subscriptions: The magazine generates revenue through subscription fees for both print and digital editions of the magazine. Subscriptions can be ordered via email ([email protected]) or phone (05572/501-0).
2. Advertising and Sponsored Content: The magazine features sponsored content sections (marked as 'Entgeltliche Einschaltung') and likely generates advertising revenue from brands featured in editorial content across Beauty, Fashion, and Lifestyle categories.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Die Vorarlbergerin operates a regional women's lifestyle magazine for the Austrian state of Vorarlberg, delivering Beauty, People, Lifestyle, Business, and Fashion content via a WordPress-based website, print and digital (Yumpu) magazine editions, an email newsletter, and periodic sponsored sweepstakes. Subscriptions for the print magazine can be ordered via email ([email protected]) or phone (05572/501-0), and advertising/sponsored content (Entgeltliche Einschaltung) is published alongside editorial material.

Product overview

Die Vorarlbergerin operates as a digital-first lifestyle magazine platform publishing content across five main categories: Beauty, People, Lifestyle, Business, and Fashion. The platform serves as the digital presence of a print magazine (Juli | August 2026 edition referenced) published by Russmedia GmbH. The offering includes a website with article previews and category navigation, a print magazine subscription service (Abo), a free email newsletter, and periodic sweepstakes/contest programs featuring partner brand sponsorships.

Differentiator

Problem solved

Functional benefit

Products and services

• Die Vorarlbergerin Website/Magazine Platform Digital lifestyle magazine platform publishing content across Beauty, People, Lifestyle, Business, and Fashion categories for women readers in the Vorarlberg region of Austria. Features article previews, category navigation, newsletter subscription, and links to the print magazine.
• Print Magazine Subscription (Abo) Print subscription service for the monthly Die Vorarlbergerin magazine, orderable via email to [email protected] or phone at 05572/501-0.
• Digital Magazine Edition (Yumpu) Digital online edition of the Die Vorarlbergerin magazine, published via the Yumpu digital magazine platform for online reading of current and archived issues (e.g., Juli | August 2026).
• Email Newsletter (Fashion, Lifestyle & Beauty) Free email newsletter delivering regular updates on Fashion, Lifestyle, and Beauty content to readers.
• Gewinnspiele (Reader Sweepstakes/Contests) Recurring sponsored sweepstakes and contests offering prizes from partner brands (e.g., HYLO Augenblick 2026 summer prize package), featured prominently on the magazine's website.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Bundesländerinnen (Network of Regional Women's Magazines)coreStrategic or Co-development PartnerDie Vorarlbergerin is part of the 'Bundesländerinnen' network comprising 9 regional Austrian women's magazines: Die Burgenländerin, Monat (Kärnten), Die Niederösterreicherin, Die Oberösterreicherin, Unser Salzburg, Die Steirerin, Tirolerin, Wienerin, and Die Vorarlbergerin. The network shares resources, editorial standards, and marketing activities across member publications. They collectively manage data protection, accessibility statements, and participate in joint promotional activities.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Tirolerin: Direct sister publication in the Bundesländerinnen network, a regional women's lifestyle magazine serving the Tirol region with shared editorial and commercial operations.
• Die Steirerin: Direct sister publication in the Bundesländerinnen network, covering women in Styria (Steiermark) with the same magazine format and category structure; highly comparable business model and audience.
• Die Oberösterreicherin: Direct sister publication in the Bundesländerinnen network, providing regional women's lifestyle content for Upper Austria under the same publishing umbrella.
• Unser Salzburg: Direct sister publication in the Bundesländerinnen network, covering women in Salzburg with the same print + digital magazine model.
• Die Wienerin: Direct sister publication within the Bundesländerinnen network; a regional women's lifestyle magazine covering fashion, beauty, lifestyle, and culture for women in Vienna, sharing the same editorial template, technology stack, and parent group.

Broad incumbents

• Madonna (Austria): Austrian edition of a national women's interest magazine covering lifestyle, people, and culture; competes with Die Vorarlbergerin for national advertisers and overlapping regional readers.
• Vogue (Germany/Austria): Premium fashion and lifestyle publication with DACH distribution; relevant comparable for fashion and beauty advertiser spend that Die Vorarlbergerin also pursues locally.
• Cosmopolitan (DACH): Global women's lifestyle brand with strong DACH presence; competes for the same premium beauty and fashion advertiser budgets in the Austrian market.
• Woman (Austria): Major Austrian national women's lifestyle magazine with broader geographic reach and deeper production budgets, competing for the same women's lifestyle advertising and subscription budgets.
• Brigitte (Austria): Austrian edition of the German women's magazine brand offering national-scale lifestyle content; overlaps with Die Vorarlbergerin on fashion, beauty, and lifestyle categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/dievorarlbergerin
• LinkedInlinkedin.com/company/die-vorarlbergerin

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Die Vorarlbergerin