Digital Hill

What Digital Hill does

Digital Hill Sp. z o.o. is a Wrocław-based performance marketing agency operating in Poland within the Central European market. The company was launched as a standalone brand on August 30, 2016 by Grupa Unity, inheriting the operating history of Internet Designers, one of Poland's first interactive agencies established in 1997. It is registered as a Polish private limited company (KRS 0000319364) and functions as a subsidiary within the Grupa Unity conglomerate.

The agency delivers an integrated portfolio of digital marketing services organized around three pillars: SEO (eCommerce SEO, long-tail positioning, app store optimization, SEO audits), PPC campaigns (Google Ads and Facebook Ads, plus PPC audits), and analytics and content marketing (web analytics, content creation, social media management, influencer marketing, and email marketing via FreshMail). Underlying technology is standard martech — Google Certified Partner tooling, Google Analytics, Google Search Console, Senuto for SEO, Bing Webmaster Tools, Google Tag Manager, and Google Merchant Center — rather than any proprietary platform. Operations are delivered by a stated headcount of approximately 5 people plus named specialists (e.g., COO Magdalena Pawelec).

Revenue is generated on a professional-services basis with compensation frequently structured as a success fee tied to client outcomes, primarily serving mid-market and enterprise eCommerce businesses in Poland (clients include Tefal, Wittchen, Skalnik, Pasaz Biurowy, Zaufane Kliniki, and Kodilla), alongside digital-first companies using online channels for brand and lead generation. Go-to-market is direct sales-led with a boutique posture in which specialists manage a small number of projects to ensure close client attention.

Name

Digital Hill

Legal name

Digital Hill Sp. z o.o.

Website

https://digitalhill.pl

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Digital Hill is a Wrocław, Poland-based performance marketing agency serving mid-market and enterprise eCommerce and digital-first clients with SEO, PPC, content, and analytics services on a success-fee basis, operating as part of Grupa Unity.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Affiliate & Performance Creator Programs (BPAFAHAG)

akta.pro secondary industry

Digital PR & Social Media Communications (MPAAADAJ)

Keywords

• Performance marketing services
• ECommerce SEO services
• PPC campaign management
• Content marketing agency
• Social media advertising

Headquarters

HQ city

Wrocław

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Performance Marketing Services: Digital marketing agency services including SEO, PPC campaigns, content marketing, social media marketing, and analytics. Their compensation is often based on a success-fee model where payment is tied to achieving client goals and measurable results.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Digital Hill is a Performance Marketing agency specialized in eCommerce, offering SEO (eCommerce SEO, long-tail positioning, ASO, and SEO audits), paid media campaigns (Google Ads, Facebook Ads, PPC audits), and analytics-driven content marketing (web analytics, content marketing, social media, influencer marketing, and email marketing). The agency delivers measurable online sales growth for eCommerce and digital-first brands, often compensated via success-fee models tied to client KPIs.

Product overview

Digital Hill is a Performance Marketing agency specializing in eCommerce. The company offers an integrated portfolio of marketing services organized into three core areas: SEO (including eCommerce SEO, long-tail positioning, ASO, and SEO audits), PPC Campaigns (Google Ads, Facebook Ads, and PPC audits), and Analytics & Content Marketing (web analytics, content marketing, social media, and influencer marketing). All services can be delivered individually or as a comprehensive package, with the agency often using a success-fee pricing model. The company leverages tools like FreshMail for email marketing, Google Analytics for tracking, and various SEO platforms like Senuto and Google Search Console to deliver measurable results for clients.

Differentiator

Problem solved

Functional benefit

Products and services

• eCommerce SEO (Pozycjonowanie sklepów internetowych) SEO services specifically designed for online stores, focusing on improving organic visibility and rankings in search engines for e-commerce websites.
• Long-tail SEO (Pozycjonowanie long tail) Long-tail keyword SEO strategy targeting specific, lower-competition search phrases to drive qualified traffic to client websites.
• Mobile App SEO / ASO (Pozycjonowanie aplikacji mobilnych) App Store Optimization services for improving visibility and rankings of mobile applications in app stores.
• SEO Audit (Audyt SEO) Comprehensive SEO audits analyzing technical aspects, content quality, backlink profiles, and competitive positioning of websites.
• Google Ads Campaigns (Kampanie Google Ads) Pay-per-click advertising campaigns on Google including Search, Display, Shopping, and Remarketing campaigns.
• Facebook Ads Campaigns (Kampanie Facebook Ads) Social media advertising on Facebook and Instagram platforms, including targeted campaigns, remarketing, and lookalike audience targeting.
• PPC Campaign Audits (Audyty kampanii PPC) Account audits and performance analysis for PPC campaigns across various advertising platforms to identify optimization opportunities.
• Web Analytics (Analityka internetowa) Web analytics services using tools like Google Analytics to track, measure, and analyze website performance and user behavior.
• Content Marketing Content creation and marketing strategy services including blog posts, articles, and multimedia content optimized for SEO.
• Social Media Marketing Social media management and marketing services across platforms including Facebook, Instagram, and LinkedIn.
• Influencer Marketing Influencer collaboration campaigns connecting brands with relevant bloggers and social media personalities for product promotion.
• Email Marketing Email campaign management including newsletter creation, marketing automation, subscriber segmentation, and performance tracking using FreshMail.

Quantifiable outcome

• 220% increase in organic users for Kodilla case study
• +5 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Partnerships

Three partnerships are on record, tiered minor and core.

• IDEACTO (UX Agency)minorStrategic or Co-development Partner · 17 August 2020Digital Hill was the main partner (partner główny) for the e-book 'Jak skutecznie przeprowadzić proces redesignu' created by UX IDEACTO agency, providing additional content contributions.
• Google (Certified Partner)coreTechnology or Integration · 1 September 2016Digital Hill is a Google Certified Partner, indicating expertise in Google advertising products including Google Ads, Google Analytics, and other Google marketing platforms.
• Media AmbassadorminorImplementation/ SI/ Consulting PartnerDevelopment partner that implemented technical solutions (like SSL certificates) for Digital Hill's client projects including Pasaz Biurowy.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Brainlabs: Brainlabs is a performance marketing agency specializing in paid media, SEO, and analytics for enterprise clients. Comparable Google-partner agency with measurable, results-focused service model.
• K2 Precise: K2 Precise is a Polish performance marketing agency specializing in SEO, PPC, and analytics for eCommerce and B2B. Most directly comparable peer in the same Polish market with similar service mix and target segments.
• Croud: Croud is a global digital marketing agency with strong performance and SEO offerings, including a Google Certified Partner status. Comparable boutique-style performance agency targeting mid-market and enterprise clients.
• Whites (Agencja Whites): Whites is a Polish digital marketing agency offering SEO, performance, and content services. Domestic competitor in the same market with similar mid-market eCommerce focus.

Broad incumbents

• Jellyfish: Jellyfish (part of Brandtech Group) is a global digital marketing agency offering performance media, SEO, and analytics. Comparable in Google partnership status and enterprise eCommerce client base.
• Performics: Performics is Publicis Groupe's global performance marketing network operating in Poland. Comparable in offering (SEO, PPC, programmatic) but operates at significantly larger scale and as part of a global holding company.
• GroupM: GroupM is WPP's media investment group operating in Poland. Offers competing performance marketing capabilities at scale, serving large enterprise advertisers with broader media planning services.
• Publicis Groupe: Publicis Groupe is a global advertising holding company with Polish operations housing Performics and other performance brands. Represents large-scale competitive threat across all of Digital Hill's service lines.
• iProspect: iProspect is Dentsu's global digital performance agency with Polish operations. Direct overlap in SEO/PPC services for enterprise eCommerce, but with global resources and broader service portfolio.
• Dentsu: Dentsu is a global advertising and marketing services group with significant Polish operations. Parent of iProspect; competes broadly across performance marketing and digital media services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/digitalhillPL
• LinkedInlinkedin.com/company/digital-hill
• Instagraminstagram.com/digitalhill.pl

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Digital Hill