Djerba Plaza Thalasso & Spa

What Djerba Plaza Thalasso & Spa does

Djerba Plaza Thalasso & Spa is a privately held 299-room beachfront resort located on the island of Djerba, Tunisia, operated by Société SOTALO. The property spans 14 hectares of palm grove along 1,500 meters of private Mediterranean beach and was originally established in 1992. It functions as an integrated resort product combining accommodation across multiple categories (Deluxe, Honeymoon, Wellness Experience, Family Suite, WAOW Suite and accessible PMR rooms), a thalassotherapy and spa center built around seawater treatments, a 27-hole golf club (Djerba Golf Club, designed by Martin Hawtree), five restaurants, multiple bars and a nightclub, a 2,000 m³ freshwater pool, and event venues accommodating up to 500 guests.

The underlying technology is operational rather than digital: the standout asset is Tunisia's most powerful photovoltaic self-consumption installation (806 JA Solar panels, 258KWc, 412 MWh/year, completed in 2019 with Volta PV) supplying roughly 50% of daily electricity demand. The thalassotherapy center delivers seawater-based therapeutic treatments using mineral-rich Mediterranean seawater. Core distribution runs through the resort's own booking engine, phone/email reservations, OTAs (Booking.com), and review platforms (TripAdvisor, Google, HolidayCheck).

The business model combines recurring accommodation revenue (All-Inclusive "ALL IN SOFT" and Half Board packages) with transaction-based revenue from F&B, thalasso/spa services, golf, and corporate events/weddings. Pricing is quote-based and not publicly disclosed. Customer segments are primarily European leisure couples and families (French and Italian in particular), supplemented by corporate and event groups and wellness/golf enthusiasts. The company is independently owned with no disclosed private equity or venture backing; Salma Bouricha serves as Directrice Générale Adjointe.

Name

Djerba Plaza Thalasso & Spa

Legal name

Société SOTALO

Website

https://djerbaplaza.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Privately held 299-room beachfront resort on Djerba, Tunisia, offering accommodation, thalassotherapy, golf, F&B and events primarily to European leisure tourists and corporate groups under Société SOTALO.

Ownership category

akta.pro rank

Product category

Beachfront Resort Hospitality

NAICS

All Other Traveler Accommodation (721199), Golf Courses and Country Clubs (71391), Caterers (722320)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Beachfront & Island Luxury Resorts (THAGACAA)

akta.pro secondary industries

Destination Spa Resorts (THAGAMAA), Resort Convention Hotels (THAGALAC)

Keywords

• Beachfront resort hospitality
• Thalassotherapy spa services
• Hotel accommodation suites
• Resort golf club
• Event conference venues

Headquarters

HQ city

Djerba

HQ country

Tunisia

HQ region

Africa

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Accommodation: Room and suite rentals across 299 rooms including various categories: Deluxe Garden View, Deluxe Sea View, Premier Deluxe Panoramic Sea View, Deluxe Pool View, Honeymoon Room, Wellness Experience Room, Family Suites, WAOW Suite, and PMR-accessible rooms. Revenue from nightly rates, with options for Half Board and All-Inclusive packages.
2. Food & Beverage: Five restaurants and lounges including Restaurant Etoile des Mers (main restaurant), Bar Lounge La Sirène (poolside), La Palmeraie Show Cooking, Plaza Sea Lounge, Rooftop Plaza, Bar Lounge Le Corail, Pool Bar Cabana, Café Maure & Chicha Bar La Doukkana, and Discothèque Bar Lounge L'écume. Revenue from dining, beverages, and catering services.
3. Thalasso & Spa Services: Thalassotherapy center offering seawater treatments, oriental treatments, massages (Hot Stone, Indian, Shiatsu, Lymphatic Drainage, Relaxing, Djerbian, Deep Tissue, Foot Reflexology), beauty and hair services. Additional charges beyond accommodation packages.
4. Events & Conferences: Corporate meetings, conferences, weddings, gala dinners, and celebrations. Venues include Plaza Ballroom (up to 400 guests), Plaza Rooftop (80 guests), Bar Lounge La Sirène (100 guests), Oh Pool (500 guests), Plaza Sea Lounge (120 guests), and various committee rooms. Catering services for events.
5. Golf: Access to Djerba Golf Club with preferential rates for hotel guests. Three 9-hole courses: Les Palmiers (technical), La Mer (seaside), Les Acacias (beginner-friendly). Includes practice facilities, academy, proshop, and clubhouse restaurant.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Djerba Plaza Thalasso & Spa operates a 299-room luxury beachfront resort on Djerba Island, Tunisia, spread across 14 hectares of palm grove with 1,500 meters of private Mediterranean beach. The resort offers accommodation across multiple room categories, five restaurants and bars, a Martin Hawtree-designed 27-hole golf facility, a thalassotherapy and spa center, conference and event venues for up to 500 guests, and family entertainment programs including Mini Club and Junior Club. All-inclusive and Half Board packages are available, alongside dedicated wellness, romantic, and seasonal holiday packages.

Product overview

Djerba Plaza Thalasso & Spa is a 299-room luxury beachfront resort in Djerba, Tunisia, spanning 14 hectares of palm grove along 1,500 meters of private beach. The resort operates a multi-product hospitality portfolio centered on five core pillars: (1) Thalasso & Spa — a seawater-based wellness center offering massages, thalassotherapy, and beauty treatments; (2) Culinary Experience — five restaurants and three bars including Étoile des Mers, La Sirène, Plaza Sea Lounge, Rooftop Plaza, and a nightclub; (3) Golf — the Djerba Golf Club with 27 holes designed by Martin Hawtree; (4) Events & Meetings — conference and banquet facilities for up to 500 guests; and (5) Entertainment — Mini Club, Teen Club, nightly shows, and activities. Accommodations range from 29 m² Deluxe rooms (Garden View, Sea View, Pool View, Wellness Experience, Honeymoon) to 63 m² family suites and the WAOW luxury suite, plus accessible PMR rooms. Packages include romantic (COZY LOVE), wellness (WAOW EFFECT), and seasonal holiday offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Thalasso & Spa Seawater-based wellness and spa center offering massages, thalassotherapy treatments, oriental hammam rituals, and beauty services for resort guests and wellness visitors.
• Restaurant Étoile des Mers Main restaurant offering Mediterranean and regional cuisine with panoramic terrace, serving breakfast through dinner to resort guests and visitors.
• Bar Lounge La Sirène Poolside bar lounge offering light refreshments and cocktails with views of the palm grove.
• La Palmeraie Show Cooking Outdoor restaurant offering international cuisine with live cooking stations under the stars.
• Plaza Sea Lounge Beachfront lounge serving fresh seafood, regional specialties, and international cuisine from morning to evening.
• Rooftop Plaza Rooftop lounge offering signature cocktails, wine selection, and light cuisine with panoramic Mediterranean views.
• Bar Lounge Le Corail Intimate lounge bar combining mixology, music, and design for evening entertainment.
• Pool Bar Cabana Seasonal poolside bar offering cocktails and refreshments with music and festive atmosphere.
• Café Maure & Chicha Bar La Doukkana Traditional Tunisian tea lounge offering mint tea, Turkish coffee, and local sweets in a traditional setting.
• Discothèque Bar Lounge L'Écume Nightclub featuring resident DJ with themed nights, cabaret shows, and live performances.
• Djerba Golf Club 27-hole golf course designed by Martin Hawtree, featuring three 9-hole courses (Les Palmiers, La Mer, Les Acacias), practice facilities, proshop, and academy with preferential rates for hotel guests.
• Events & Meetings Conference and event facilities including indoor ballrooms (Plaza Ballroom up to 400 guests), outdoor venues (Oh Pool up to 500 guests), and committee rooms for corporate meetings, weddings, and celebrations.
• Mini Club & Junior Club Children's entertainment program featuring Move (sports), Discover (workshops), and Play (games) activities for young resort guests.
• Deluxe Garden View Room 29 m² room with garden and palm grove views, contemporary decor with local touches, featuring double bed and balcony.
• Deluxe Sea View Room 29 m² room with sea views from balcony, bathed in natural light, featuring contemporary decor and local accents.
• Premier Deluxe Panoramic Sea View Room 29 m² premium room with panoramic sea views, set in traditional Menzel courtyard surrounded by Mediterranean greenery.
• Deluxe Pool View Room 29 m² room with floor-to-ceiling windows overlooking the clover-shaped pool, flooded with light from sunrise to sunset.
• Honeymoon Room Romantically decorated room designed for couples, suitable for honeymoons, anniversaries, or romantic getaways.
• Wellness Experience Room 29 m² room with earth-tone decor inspired by desert landscape, designed to promote rest and regeneration with complete wellness kit.
• Suite Familiale Deluxe 63 m² family suite with two separate sleeping areas, two bathrooms, and large terrace for up to 4 adults or families.
• Deluxe One-Bedroom Family Suite with Grand Balcony 63 m² suite designed for families with spacious terrace, two separate sleeping areas, and two contemporary bathrooms.
• Deluxe Junior Suite Recently renovated suite suitable for friends, family, solo retreats, or romantic escapes, bathed in light from dawn to dusk.
• WAOW Suite 63 m² luxury suite with 180° views of sea, pool, and palm grove, featuring 12 m² glazed balcony and spacious bathroom.
• PMR Accessible Room Accessible room for guests with reduced mobility, fully equipped with facilities for comfort and autonomy.
• Move & Discover Activities Daily activity program including fitness, aquafit, tennis, squash, pétanque, Nordic walking, and cultural workshops for resort guests.

Quantifiable outcome

• 50% of daily electricity consumption produced on-site via solar panels
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Volta PVcoreTechnology or Integration · 1 January 2019Partnership with Volta PV, a 100% Tunisian company specializing in photovoltaic solutions, for the installation of Tunisia's most powerful photovoltaic system at the resort. The project, completed in 2019, comprises 806 JA Solar panels with 258KWc capacity producing 412 MWh annually, covering 50% of the hotel's energy needs. The partnership demonstrates the hotel's commitment to sustainable tourism and innovation in the hospitality sector.

Scale indicators9 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Kempinski Hotel The Dome Belek: Established luxury resort with championship golf, thalasso-style spa, and conference venues on the Turkish Mediterranean — comparable full-service resort mix targeting European golfers and leisure travelers.
• Rixos Premium Belek: Large Mediterranean luxury beachfront resort with on-site golf, multiple restaurants, and spa — overlaps on the integrated resort / golf + leisure positioning at a much larger scale.

Direct peers

• Hasdrubal Thalassa & Spa Port El Kantaoui: Tunisian luxury thalasso resort offering comparable seawater-based spa treatments, multi-restaurant F&B, and conference/event venues to a similar European leisure clientele.
• Radisson Blu Palace Resort & Thalasso Djerba: Direct competitor on Djerba island combining a beachfront resort with a thalassotherapy center, targeting European leisure travelers with comparable spa, dining, and event facilities.
• Iberostar Selection Diar El Andalous: Tunisian luxury beachfront resort with thalasso-style spa, multiple restaurants, and large event capacity serving European charter and FIT leisure markets.
• TUI Magic Life Penelope Beach Djerba: All-inclusive beachfront resort on Djerba targeting the same European leisure segment, with overlapping food and beverage, entertainment, and family amenities.
• Royal Thalassa Monastir: Tunisian thalasso-focused beachfront resort combining wellness treatments, beach leisure, and event venues for European guests — closely analogous operating model.
• Steigenberger Marhaba Thalasso Hammamet: Thalasso-focused luxury resort in Hammamet, Tunisia, with comparable seawater spa, multi-restaurant F&B, and meeting facilities targeting German and European wellness travelers.
• Mövenpick Resort & Marine Spa Sousse: International-branded beachfront resort in Tunisia with a marine spa, multiple restaurants, and conference facilities, competing for the same European leisure and MICE demand.

Regional players

• Laico Hammamet Beach: Tunisian beachfront resort with multiple restaurants, spa, and conference facilities targeting European tour operators in the same domestic competitive set.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/hotel-djerba-plaza-thalasso-&-spa

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Djerba Plaza Thalasso & Spa