Douglass Middle School

What Douglass Middle School does

Douglass Middle School is a public middle school serving grades 7 and 8 at 525 Granada Drive, Woodland, California, operating as part of the Woodland Joint Unified School District (WJUSD). The institution is government-owned and tuition-free, funded through district appropriations, state tax revenue, and PTA/donation support. Its primary "customers" are in-district students and their families, enrolled via the WJUSD centralized enrollment system based on geographic boundaries within Yolo County.

Its core academic product spans English, Math, Science, History, and electives including Art, Drama, Mariachi, Music, and Band. Beyond academics, the school operates a structured athletics program (7th/8th grade basketball, cross country, volleyball, soccer, wrestling) competing in the Yolo County Athletic League (YCAL), and an enrichment layer of student clubs (AVID, Garden, Lion's Pride, Math, Science, Club Lion). Counseling services are integrated with college readiness partners including the Early Academic Outreach Program (EAOP), Educational Talent Search (ETS), and Woodland Community College (WCC) for dual enrollment. Library services (Lion's Library) aggregate Encyclopaedia Britannica, TeachingBooks, Gale, ProQuest, and PebbleGo through California State Library and Woodland Public Library partnerships.

The technology stack is a district-supplied K-12 package: Chromebook 1:1 device program, Aeries student information system with parent portal, ClassLink single sign-on, Google Workspace for Education, and FinalForms for online athletic clearance. Schoolwide behavioral framework centers on PBIS and the Lion Code (Be Safe, Be Respectful, Be Responsible), reinforced by a Lion Code Ticket reward system funded by 18-plus local business donors and redeemed through the Student Store. There is no commercial revenue model; the school is budget-allocated, and its operating status is active under Principal Cristina Morel and Vice Principal Jade Owen (Title IX Coordinator).

Name

Douglass Middle School

Legal name

Douglass Middle School

Website

https://dms.wjusd.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Douglass Middle School is a public, tuition-free middle school serving grades 7-8 in Woodland, California, within the Woodland Joint Unified School District, delivering academic, athletic, counseling, and college-readiness programs to a district-assigned student body.

Ownership category

akta.pro rank

Product category

Public K-12 Education Services

NAICS

Elementary and Secondary Schools (6111), Elementary and Secondary Schools (611110)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public Middle Schools (EDAJAAAC)

akta.pro secondary industry

District Student Services Administration (Special Ed, Counseling, Health) (EDADABAJ)

Keywords

• Middle school education
• Public education services
• College readiness programs
• School athletics programs
• Student support services

Headquarters

HQ city

Woodland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain

Distribution channels1 record

Marketing channels8 records

Core offering

Douglass Middle School is a public middle school serving grades 7 and 8 in Woodland, California, operated by the Woodland Joint Unified School District (WJUSD). It delivers a comprehensive educational program including core academic subjects (English, Math, Science, History), electives (Art, Music, Drama, AVID, Mariachi, Band), interscholastic athletics, student clubs, counseling services, and library/media resources. The school also provides college readiness programming through EAOP, ETS, and dual enrollment with Woodland Community College.

Product overview

Douglass Middle School is a public middle school serving grades 7 and 8, operating as part of the Woodland Joint Unified School District. The school offers a comprehensive academic program with core subjects (English, Math, Science, History) plus elective courses in art, music, drama, AVID, and career exploration. Beyond academics, the school provides athletics, student clubs, counseling services, library resources, and community college dual enrollment opportunities.

Differentiator

Problem solved

Functional benefit

Products and services

• Academic Programs (Core Curriculum) Core middle school curriculum including English, Math, Science, History, and Electives courses for students in grades 7 and 8, supplemented by special education and physical education.
• Athletics Program Competitive middle school athletics program including basketball (7th and 8th grade teams), cross country, volleyball, soccer, and wrestling, competing in the Yolo County Athletic League (YCAL). Athletic packet completion is managed through the FinalForms platform.
• Student Clubs After-school enrichment clubs including AVID Club, Garden Club, Lion's Pride Club, Math Club, Science Club, and the Club Lion academic recognition program.
• Counseling and College Readiness Services Academic and personal counseling services including homework help, test retakes, college readiness programming through the Early Academic Outreach Program (EAOP) and Educational Talent Search (ETS), and dual enrollment with Woodland Community College for 8th grade students.
• Library Services (Lion's Library) School library providing textbooks, Chromebook distribution and management, research resources, and collaboration with the Woodland Public Library to extend student access to digital materials and tutoring.
• California K-12 Digital Library Resources Digital library resources made available to students including Encyclopaedia Britannica, TeachingBooks, Gale databases, ProQuest research tools (CultureGrams, SIRS Discoverer, SIRS Issues Researcher, eLibrary, ProQuest Central Student), and PebbleGo, provided through the California State Library partnership for K-12 students.
• PBIS Positive Student Acknowledgement Program (Lion Code) Schoolwide Positive Behavior Interventions and Supports (PBIS) program featuring Lion Code expectations, Lion Code Ticket reward system redeemable at the Student Store, and Club Lion academic recognition, supported by 18+ local business donors.

Quantifiable outcome

• Over 3,000 Lion Code Tickets redeemed annually with over 300 special raffle prizes distributed
• +1 more outcomes

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

25 partnerships are on record, tiered core and minor.

• Douglass Middle School PTAcoreOthersParent-Teacher Association providing support for school programs, events, and fundraising activities
• Dutch BrothersminorOthersCommunity business donor supporting the Positive Student Acknowledgement Program (Lion Code Tickets and Student Store)
• StarbucksminorOthersCommunity business donor supporting the Positive Student Acknowledgement Program
• Pizza GuysminorOthersCommunity business donor supporting the Positive Student Acknowledgement Program
• SubwayminorOthersCommunity business donor supporting the Positive Student Acknowledgement Program
• Bel Air / Raley'sminorOthersCommunity grocery store donor supporting the Positive Student Acknowledgement Program
• Panda ExpressminorOthersCommunity business donor supporting the Positive Student Acknowledgement Program
• McDonald'sminorOthersCommunity business donor supporting the Positive Student Acknowledgement Program
• Jimboy's TacominorOthersCommunity business donor supporting the Positive Student Acknowledgement Program
• Food 4 LessminorOthersCommunity grocery store donor supporting the Positive Student Acknowledgement Program
• Jamba JuiceminorOthersCommunity business donor supporting the Positive Student Acknowledgement Program
• Burger KingminorOthersCommunity business donor supporting the Positive Student Acknowledgement Program
• In-N-OutminorOthersCommunity business donor supporting the Positive Student Acknowledgement Program
• Home DepotminorOthersCommunity business donor supporting the Positive Student Acknowledgement Program and classroom donations
• Mod PizzaminorOthersCommunity business donor supporting the Positive Student Acknowledgement Program
• WalmartminorOthersCommunity business donor supporting the Positive Student Acknowledgement Program
• Tractor Supply CompanyminorOthersCommunity business donor supporting the Positive Student Acknowledgement Program
• Woodland Community College (WCC)coreStrategic or Co-development PartnerDual enrollment partnership allowing 8th grade students to take college-level courses at WCC during summer terms. Students complete application, recommendation form, and registration through the college.
• Early Academic Outreach Program (EAOP)coreStrategic or Co-development PartnerCollege readiness program partnered with Douglass Middle School providing academic outreach and preparation for higher education
• Educational Talent Search (ETS)coreStrategic or Co-development PartnerCollege readiness program partnered with Douglass Middle School providing educational talent search services for students
• Yolo County Athletic League (YCAL)coreStrategic or Co-development PartnerAthletic league membership including Harper Jr. High, Emerson Jr. High, Holmes Junior High (Davis), Winters Middle School, Esparto Middle School, Lee Jr. High (Woodland), and John Knight Middle School (Dixon)
• California State LibrarycoreStrategic or Co-development PartnerProvides digital resources including Encyclopaedia Britannica, Gale, ProQuest, and TeachingBooks for all California K-12 students
• Woodland Public LibrarycoreStrategic or Co-development PartnerFree online access for WJUSD students to library resources including Help Now tutoring, Mango Languages, Zinio Digital Magazines, and Library to Go
• FinalFormscoreTechnology or IntegrationOnline athletic clearance platform used for student athletic packet completion and eligibility management
• AeriescoreTechnology or IntegrationStudent information system with parent portal used for enrollment, registration, data confirmation, and grade access

Recent moves6 records

Expansion highlights5 records

Direct peers

• Harper Junior High (Yolo County): Yolo County Athletic League (YCAL) member school providing comparable grade 7-8 public middle school programming, athletics, and extracurriculars in the same competitive region.
• John Knight Middle School (Dixon): Public middle school in Dixon Unified School District, YCAL athletics competitor serving grades 7-8 with comparable programs in the broader Yolo-adjacent region.
• Esparto Middle School: YCAL league peer public middle school in Esparto serving grades 7-8 with similar sports offerings and core academic programs in Yolo County.
• Winters Middle School: Yolo County public middle school serving grades 7-8 and a YCAL athletics peer. Offers comparable core curriculum, athletics, and extracurricular offerings in a smaller Yolo County district.
• Holmes Junior High (Davis): Davis Joint Unified School District middle school and YCAL athletics peer, serving grades 7-8 with comparable academic, athletic, and club programs in adjacent Yolo County community.
• Lee Middle School (WJUSD): Sister public middle school within the same Woodland Joint Unified School District serving grades 7-8 in Woodland, CA. Most direct comparable given identical district funding, policies, and athletics league.
• Emerson Junior High (Yolo County): YCAL athletic league peer serving grades 7-8 in the Woodland/Winters area, offering similar public middle school programming, athletics, and student services.

Regional players

• Woodland Community College: Local community college partner offering dual enrollment to Douglass 8th graders; comparable on the higher-education/college-readiness dimension and a regional post-secondary pipeline for WJUSD graduates.

Broad incumbents

• Pioneer High School (WJUSD): Woodland Joint Unified School District's comprehensive high school and the natural next-step institution for Douglass graduates, providing 9-12 programming and serving as the primary college and career readiness pathway.

Emerging players

• Science and Technology Academy (WJUSD): WJUSD sister school focused on STEM-themed programming for K-8 students; adjacent peer in the same district offering alternative public middle school option for college and career prep with a STEM focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights6 records

Customer concentration

• Xx.com/douglasslions
• Facebookfacebook.com/Douglass-Middle-School-185253685094
• LinkedInlinkedin.com/company/douglass-middle-school

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Douglass Middle School