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Docklands Academy London

Full company profile

uuid004a9vw

Namestring
Docklands Academy London
Legal namestring
Simply Alliance Ltd T/A Docklands Academy London
Company typeenum
Private
Founded yearstring
-
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersLondon, United Kingdom
HQ citystring
London
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
private education services, language school programs, higher education courses, vocational training programs, student accommodation services
NAICS code2 codes
  • Colleges, Universities, and Professional Schools61131
  • All Other Schools and Instruction61169
SIC code1 code
  • Services-Educational Services8200
Product category
Private Education
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model5 records
1Tuition Fees
TypeSubscription Recurring
Description

Core revenue from course fees covering teaching facilities, materials, administrative staff, libraries, internet and intranet services. Fees vary by course type and duration. Higher Education courses provided in 3 terms (Autumn-Spring-Summer); English Language courses on weekly basis.

docklandsacademy.co.uk
2Accommodation Booking Services
TypeTransaction Fee
Description

Booking fees and coordination services for homestay accommodation through partner providers. Includes a non-refundable Accommodation Booking Fee of GBP £50.00 per booking.

docklandsacademy.co.uk
3Visa Processing Services
TypeProfessional Services
Description

Processing fee of £300.00 collected from students requiring visas before issue of Letter of Acceptance, covering application processing costs.

docklandsacademy.co.uk
4Airport Transfer Services
TypeTransaction Fee
Description

Airport transfer coordination with a fee of GBP £100.00 per booking, non-refundable.

docklandsacademy.co.uk
5Venue Hire
TypeProfessional Services
Description

Revenue from hiring out academy facilities and spaces.

docklandsacademy.co.uk
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components1 value
Personnel
Pricing details7 tiers
1General English Language Courses
ModelSubscriptionBilling cadencePay-as-you-go
Notes

Weekly enrollment basis with flexible course durations ranging from 1 week to 52 weeks. Holiday allowances based on course length: 1-6 weeks (no holiday), 7-12 weeks (1 week), 13-24 weeks (2 weeks), 25-36 weeks (3 weeks), 37-52 weeks (4 weeks).

docklandsacademy.co.uk
2Higher Education Programmes (BTEC/HNC/HND)
ModelSubscriptionBilling cadenceAnnual
Notes

Three-term academic year structure (Autumn-Spring-Summer). Students on Student Loans Company funding handled through partner college. Part-time study available with identical admission requirements.

docklandsacademy.co.uk
3IELTS Preparation Courses
ModelSubscriptionBilling cadencePay-as-you-go
Notes

Specialized exam preparation courses with professional instruction. Student testimonials indicate high success rates in achieving target scores.

docklandsacademy.co.uk
4Food Safety and Vocational Courses
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

Vocational qualifications in hospitality and food safety sectors. Courses linked to industry requirements.

docklandsacademy.co.uk
5Summer School Programmes
ModelSubscriptionBilling cadencePay-as-you-go
Notes

Seasonal intensive English courses for groups and individuals, including summer school for children aged 11-15.

docklandsacademy.co.uk
6London Ataturk School
ModelSubscriptionBilling cadencePay-as-you-go
Notes

Specialized Turkish language and cultural education programme.

docklandsacademy.co.uk
7Homestay Accommodation
ModelUnit PricingBilling cadenceWeekly
Notes

Accommodation booked through academy at published rates. Minimum booking one week. Additional 20% charged for accommodation outside course duration.

docklandsacademy.co.uk
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Docklands Academy London is an educational institution based in London operating under the legal entity Simply Alliance Ltd. The specific catalog of academic programs, language courses, and student services is not detailed in the provided source material.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • 4.9 out of 5.0 average rating on Google based on 68 verified student reviews
+3 more records
Product overview1 text field

Docklands Academy London (DAL) operates as a multi-programme educational academy offering English language instruction and higher education qualifications. The portfolio consists of English Language courses (General English, IELTS Preparation, Academic English, Online Interactive English Classes) as the foundational offering, complemented by Higher Education programmes including BTEC-validated Hospitality Management and International Travel and Tourism Management vocational qualifications. Additional offerings include the Summer English School for young learners, London Ataturk School, Gastronomy and Culinary Arts, Food Safety certification, and Seasonal/Bespoke Courses. The academy provides supporting services including free English level testing, trial classes, accommodation booking, venue hire, and welfare services. All programmes are delivered at the academy's premises near Canary Wharf with industry partnerships providing practical training opportunities.

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership6 partners
Strategic tierCoreTypeChannel Partner/ Reseller/ DistributorAnnounced on2022-01-01
Description

International recruitment partner based in Algeria. Partnership active since 2022 with outstanding cooperation. Partner testimonial: 'We have been working with Docklands Academy London since 2022, and throughout this period our cooperation has been truly outstanding. DAL has consistently demonstrated professionalism, transparency, and a genuine commitment to student satisfaction.'

Strategic tierMinorTypeOthers
Description

Homestay accommodation provider recommended by the academy for student accommodation. Works in conjunction with perfecthomestay.co.uk to provide vetted accommodation options.

3Perfect Homestay
Strategic tierMinorTypeOthers
Description

Homestay accommodation provider recommended by the academy for student accommodation. Partner for student accommodation services.

docklandsacademy.co.uk
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Five-star restaurant group providing industry links for hospitality management students. Academy's financial strategy backed by restaurant group cash reserves. Students benefit from industry connections with practical sessions in restaurant outlets.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Partner college for Higher Education programmes. Students with SLC loans processed through partner college which has direct responsibility to Student Loans Company for refund matters.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Partnership supporting refugee education. Shown in partner logos alongside other educational organizations.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

A small, independent English language school in London (Wimbledon) accredited by the British Council and BAC. Comparable to DAL in scale, accreditation stack, and exclusive focus on international English language students with IELTS preparation offerings.

TypeDirect peer
Description

A long-established private English language school in central London offering General English, IELTS preparation, and business English programmes to international students. Closely comparable to DAL in terms of private London ELT positioning, similar student mix, and comparable scale of operations.

TypeDirect peer
Description

A London-based private English language school with British Council accreditation serving international students across General English, IELTS, and academic preparation. Comparable to DAL in delivery model, target segment, and accreditation profile.

TypeDirect peer
Description

A UK-headquartered private education group operating English language schools in London alongside pathway and vocational programmes. Comparable to DAL in combining ELT with broader educational offerings, though at larger group scale.

TypeDirect peer
Description

A private London-headquartered ELT operator with British Council accreditation offering General English, IELTS, and teacher training programmes. Directly comparable to DAL in size, accreditation profile, and international-student-focused delivery.

TypeDirect peer
Description

A UK-founded ELT provider with a London presence and British Council accreditation, offering English language and teacher-training programmes to international students. Comparable to DAL in target market and accreditation stack.

TypeDirect peer
Description

A mid-sized British ELT chain with a London central campus offering General English, IELTS, and academic pathways to international students. Comparable to DAL in core product offering and visa-sponsored student base, though operating at slightly larger scale.

TypeDirect peer
Description

A private London-based ELT school accredited by the British Council, offering General English, IELTS, and teacher training to international students. Comparable to DAL in its London private-school positioning and similar target customer segment.

TypeBroad incumbent
Description

A large established English-language provider with London schools offering General English, IELTS, and academic preparation. Comparable to DAL in core offering and target customer but operates as part of a broader, publicly-affiliated education group.

TypeBroad incumbent
Description

A large global ELT chain with a London school offering General English, IELTS, and academic pathways to international students. Comparable to DAL in product offering but operates at significantly larger scale and broader geographic footprint.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks7 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance5 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Docklands Academy London

Private Educationdocklandsacademy.co.uk

Docklands Academy London firmographics

Firmographics
Name
Docklands Academy London
Legal name
Simply Alliance Ltd T/A Docklands Academy London
Website
https://docklandsacademy.co.uk
Company type
Private
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Where Docklands Academy London is headquartered

Location

Headquarters

HQ city
London
HQ country
United Kingdom
HQ region
Europe

Offices1 record

Markets served

Docklands Academy London business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel

Revenue model

  1. Tuition Fees: Core revenue from course fees covering teaching facilities, materials, administrative staff, libraries, internet and intranet services. Fees vary by course type and duration. Higher Education courses provided in 3 terms (Autumn-Spring-Summer); English Language courses on weekly basis.
  2. Accommodation Booking Services: Booking fees and coordination services for homestay accommodation through partner providers. Includes a non-refundable Accommodation Booking Fee of GBP £50.00 per booking.
  3. Visa Processing Services: Processing fee of £300.00 collected from students requiring visas before issue of Letter of Acceptance, covering application processing costs.
  4. Airport Transfer Services: Airport transfer coordination with a fee of GBP £100.00 per booking, non-refundable.
  5. Venue Hire: Revenue from hiring out academy facilities and spaces.

Pricing tiers

ModelBillingPrice
SubscriptionPay-as-you-goGeneral English Language Courses
SubscriptionAnnualHigher Education Programmes (BTEC/HNC/HND)
SubscriptionPay-as-you-goIELTS Preparation Courses
One time/ perpetual licensePay-as-you-goFood Safety and Vocational Courses
SubscriptionPay-as-you-goSummer School Programmes
SubscriptionPay-as-you-goLondon Ataturk School
Unit PricingWeeklyHomestay Accommodation

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Docklands Academy London product offering

Product offering

Core offering

Docklands Academy London is an educational institution based in London operating under the legal entity Simply Alliance Ltd. The specific catalog of academic programs, language courses, and student services is not detailed in the provided source material.

Product overview

Docklands Academy London (DAL) operates as a multi-programme educational academy offering English language instruction and higher education qualifications. The portfolio consists of English Language courses (General English, IELTS Preparation, Academic English, Online Interactive English Classes) as the foundational offering, complemented by Higher Education programmes including BTEC-validated Hospitality Management and International Travel and Tourism Management vocational qualifications. Additional offerings include the Summer English School for young learners, London Ataturk School, Gastronomy and Culinary Arts, Food Safety certification, and Seasonal/Bespoke Courses. The academy provides supporting services including free English level testing, trial classes, accommodation booking, venue hire, and welfare services. All programmes are delivered at the academy's premises near Canary Wharf with industry partnerships providing practical training opportunities.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

  • 4.9 out of 5.0 average rating on Google based on 68 verified student reviews
  • +3 more outcomes

Companies that use Docklands Academy London

Customer profile

Named customers5 records

Segments5 records

Ideal customer profiles1 record

Docklands Academy London technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Docklands Academy London partnerships and signals

Strategic signal

Partnerships

Six partnerships are on record, tiered core and minor.

  • Radar Tour AgencycoreChannel Partner/ Reseller/ Distributor · 1 January 2022International recruitment partner based in Algeria. Partnership active since 2022 with outstanding cooperation. Partner testimonial: 'We have been working with Docklands Academy London since 2022, and throughout this period our cooperation has been truly outstanding. DAL has consistently demonstrated professionalism, transparency, and a genuine commitment to student satisfaction.'
  • HFS LondonminorOthersHomestay accommodation provider recommended by the academy for student accommodation. Works in conjunction with perfecthomestay.co.uk to provide vetted accommodation options.
  • Perfect HomestayminorOthersHomestay accommodation provider recommended by the academy for student accommodation. Partner for student accommodation services.
  • Tas Restaurant Group (Tas, Ev, Hazev)coreStrategic or Co-development PartnerFive-star restaurant group providing industry links for hospitality management students. Academy's financial strategy backed by restaurant group cash reserves. Students benefit from industry connections with practical sessions in restaurant outlets.
  • USP CollegeminorStrategic or Co-development PartnerPartner college for Higher Education programmes. Students with SLC loans processed through partner college which has direct responsibility to Student Loans Company for refund matters.
  • RefuAidminorStrategic or Co-development PartnerPartnership supporting refugee education. Shown in partner logos alongside other educational organizations.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Docklands Academy London competitors and assessment

Company assessment

Direct peers

  • Wimbledon School of English: A small, independent English language school in London (Wimbledon) accredited by the British Council and BAC. Comparable to DAL in scale, accreditation stack, and exclusive focus on international English language students with IELTS preparation offerings.
  • London School of English: A long-established private English language school in central London offering General English, IELTS preparation, and business English programmes to international students. Closely comparable to DAL in terms of private London ELT positioning, similar student mix, and comparable scale of operations.
  • Regent London: A London-based private English language school with British Council accreditation serving international students across General English, IELTS, and academic preparation. Comparable to DAL in delivery model, target segment, and accreditation profile.
  • Oxford International Education Group: A UK-headquartered private education group operating English language schools in London alongside pathway and vocational programmes. Comparable to DAL in combining ELT with broader educational offerings, though at larger group scale.
  • Centre of English Studies (CES): A private London-headquartered ELT operator with British Council accreditation offering General English, IELTS, and teacher training programmes. Directly comparable to DAL in size, accreditation profile, and international-student-focused delivery.
  • Bell English: A UK-founded ELT provider with a London presence and British Council accreditation, offering English language and teacher-training programmes to international students. Comparable to DAL in target market and accreditation stack.
  • St Giles International: A mid-sized British ELT chain with a London central campus offering General English, IELTS, and academic pathways to international students. Comparable to DAL in core product offering and visa-sponsored student base, though operating at slightly larger scale.
  • International House London: A private London-based ELT school accredited by the British Council, offering General English, IELTS, and teacher training to international students. Comparable to DAL in its London private-school positioning and similar target customer segment.

Broad incumbents

  • Kaplan International Languages: A large established English-language provider with London schools offering General English, IELTS, and academic preparation. Comparable to DAL in core offering and target customer but operates as part of a broader, publicly-affiliated education group.
  • EC English Language Centres: A large global ELT chain with a London school offering General English, IELTS, and academic pathways to international students. Comparable to DAL in product offering but operates at significantly larger scale and broader geographic footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Docklands Academy London social profiles

Digital presence

Docklands Academy London compliance and trust

Trust signal

Compliance5 records

Docklands Academy London financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Docklands Academy London leadership team

Management profile

Number of profiles

Docklands Academy London funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Docklands Academy London M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Docklands Academy London

What does Docklands Academy London do?

Docklands Academy London is an educational institution based in London operating under the legal entity Simply Alliance Ltd. The specific catalog of academic programs, language courses, and student services is not detailed in the provided source material.

Is Docklands Academy London a public or private company?

Docklands Academy London is a private company. It is classified as unknown and is currently operating.

When was Docklands Academy London founded?

Docklands Academy London was founded in -1. It employs 11 to 50 people.

Where is Docklands Academy London based?

Docklands Academy London is headquartered in London, United Kingdom, in the Europe region.

How does Docklands Academy London make money?

Five revenue lines are on record. Tuition Fees are the primary driver. The others are accommodation Booking Services, visa Processing Services, airport Transfer Services and venue Hire.

Who are Docklands Academy London's main competitors?

Direct peers on record are Wimbledon School of English, London School of English, Regent London, Oxford International Education Group, Centre of English Studies (CES), Bell English, St Giles International and International House London. Broad incumbents are Kaplan International Languages and EC English Language Centres.

Does Docklands Academy London have an API?

No public API is recorded for Docklands Academy London.

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