Drinkable Berebeneovunque

What Drinkable Berebeneovunque does

Drinkable is a privately held Italian boutique firm specializing in bespoke cocktail catering and open bar services for corporate events, luxury brand activations, weddings, and private parties. Founded in 2005 and operating from Milan (headquarters) and Rome (regional office), the company delivers end-to-end beverage-event solutions that combine custom cocktail design (Drink Design), personalized bar setups and glassware selections (Allestimenti Personalizzati), coordinated staff attire (Outfit Dedicati), and mobile bartending (Berebeneingiro). The core revenue model is professional-services, quote-based, per-event pricing, with ancillary revenue from amateur mixology courses (Barman per un giorno) and spirits-brand activation partnerships.

The company serves a marquee B2B client roster spanning luxury fashion (Hugo Boss, Ralph Lauren, Dsquared2, YSL, Fendi, Vogue), luxury watchmaking and jewelry (Patek Philippe, Breitling, Cartier), spirits brands (Belvedere, Don Julio 1942, Talisker, Zacapa, Ardbeg), sports collaborations (Juventus x Adidas x Studio Sgura), and media (Radio Italia), alongside a private-party and wedding tail. Go-to-market is event-driven and direct: Drinkable acquires clients through Milano Fashion Week participation, brand-event presence, social media (Instagram, Facebook, LinkedIn), WhatsApp, and word-of-mouth, with Francesco Pierluigi as the named contact for enterprise inquiries. Operations span seven cities across Italy and internationally (Milano, Roma, Mosca, Cipro, Cannes, Berlino, Parigi), positioning the brand around the 'berebeneovunque' promise of premium beverage service anywhere.

Drinkable operates with a lean team of six employees, no disclosed outside funding, and no parent company, making it a bootstrapped lifestyle-services business with high-end clientele. The proprietary technology layer is limited to operational know-how in cocktail recipe development and event logistics rather than software, platforms, or data assets. Pricing is not publicly disclosed, no certifications, patents, or formal awards are listed, and the trademark 'Drinkable / Berebeneovunque' is held as unregistered common-law brand identity.

Name

Drinkable Berebeneovunque

Legal name

Drinkable

Website

https://drinkable.it

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Drinkable is an Italian boutique firm (founded 2005, 6 employees) providing bespoke cocktail catering, open bar services, and mobile bartending for luxury brand events, weddings, and private parties across Italy and select international cities.

Ownership category

akta.pro rank

Product category

Event Beverage & Cocktail Catering Services

NAICS

Caterers (722320)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Beverage Services (Bar Catering, Mixology, Beverage Programs) (THAHAKAJ)

akta.pro secondary industries

Bar & Beverage Catering (Mobile Bar, Bartending) (HSACAGAF), Beverage & Mixology (Coffee, Tea, Wine, Cocktails) (EDAAAGAH)

Keywords

• Cocktail catering services
• Event bartending services
• Open bar services
• Mixology training courses
• Mobile beverage service

Headquarters

HQ city

Milano

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Cocktail Catering & Open Bar Services: Professional bartending and open bar services for corporate events, weddings, and private parties. Revenue is generated on a per-event basis with customized pricing based on event size, duration, cocktail menu complexity, and setup requirements.
2. Barman per un giorno (Bartending Courses): Amateur mixology courses and experiences for private individuals, providing additional revenue stream alongside event services.
3. Product Promotion & Brand Partnerships: Collaboration with beverage brands (spirits, soft drinks) for promotional events, tastings, and brand activations at fashion events and corporate functions.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

Drinkable Berebeneovunque provides professional cocktail catering and open bar services for corporate events, weddings, and private parties, with a focus on custom cocktail design tailored to client specifications. The offering includes bespoke bar setups, coordinated staff outfits, tailored glassware selections, and mobile bartending (Berebeneingiro) delivered on-site at any location. The company also runs amateur mixology courses (Barman per un giorno) and beverage brand partnership activations.

Product overview

Drinkable is a cocktail catering and bartending service company offering a unified suite of beverage and event services. The core offerings include Cocktail Catering and Open Bar services, supported by specialized modules: Drink Design for custom cocktail creation, Outfit Dedicati for professional attire, Allestimenti Personalizzati for custom bar setups and glassware, Barman for a Day mixology courses, Servizi Bartender for full event bartender services, and Product Promotion for corporate brand activations. The company serves corporate events, weddings, and private parties across multiple international locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Cocktail Catering Professional cocktail catering services for corporate events, weddings, and private parties, creating custom author cocktails based on client specifications and delivering full-service bar execution.
• Open Bar Services Open bar service (Open Bar Aziendali and Open Bar Privati) providing unlimited beverage service for corporate events, weddings, birthdays, and private celebrations, with staffing, setup, and execution included.
• Berebeneingiro Mobile Bartending Portable bartending service that delivers cocktail catering and open bar experiences at any chosen location, enabling premium beverage service at venues and event spaces where setting up a conventional bar is required.
• Barman per un Giorno (Mixology Courses) Amateur mixology courses and experiences (Barman per un giorno / Barman for a Day) for private individuals and enthusiasts to learn cocktail preparation, with sessions offered as a standalone service.
• Product Promotion & Brand Partnerships Corporate brand promotion service (Product Promotion / Soluzioni per aziende) providing professional bartending teams and bespoke cocktail experiences for spirits and beverage brands at promotional events, tastings, and brand activations.

Named customers18 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• The Cocktail Service: UK cocktail catering company providing mobile bar hire and bespoke cocktail design for weddings, corporate events, and private parties. Comparable to Drinkable in scope of services, target market, and bespoke-event positioning.
• The Mobile Bar Company: UK provider of mobile bar hire and cocktail catering for weddings, corporate events, and private parties. Direct peer offering similar on-site bar service and cocktail customization, though typically at a less luxury-focused price point than Drinkable.
• Mixology Group: UK-based cocktail catering and event mixology specialist offering bespoke bar services, brand activations, and mixology courses for corporate and private clients. Direct peer to Drinkable given shared business model of customized cocktail service at events plus mixology training.
• Shaker & Pour: Mobile cocktail bar and event service delivering bespoke cocktail menus and bartending for weddings, corporate functions, and private events. Comparable to Drinkable in mobile bar service, custom cocktail creation, and event-driven delivery model.
• Bompas & Parr: London-based experiential design studio specializing in luxury cocktail installations, immersive drink experiences, and high-end brand activations. Comparable to Drinkable's premium customization moat and luxury brand client base (e.g., fashion houses and spirits brands).

Emerging players

• Fluid Movement Cocktails: US-based cocktail catering company offering mobile bar services, mixology education, and brand activations. Comparable to Drinkable in mobile cocktail catering and mixology courses; partial geographic overlap as an emerging US player.
• Dram & Smoke: UK-based experiential cocktail events company offering whisky and cocktail tastings, paired dinners, and themed cocktail experiences. Comparable to Drinkable's mixology and tasting event work, especially the brand-activation partnerships with spirits houses (Talisker, Zacapa, Ardbeg).

Broad incumbents

• Diageo Reserve World Class: Global luxury spirits brand activation program and ambassador network, including premium cocktail event services and mixology experiences for high-profile brand events. Comparable to Drinkable on the spirits-brand-activation side of the business, though operating at vastly greater scale as a brand-led program.
• Cointreau: Premium spirits brand operating its own cocktail catering, mixology school, and brand-activation network globally. Comparable to Drinkable in spirit-brand-activation execution, though as a brand-owner with in-house resources rather than an independent agency.
• Cipriani: Iconic Italian luxury hospitality brand operating restaurants, event venues, and catering worldwide. Comparable to Drinkable as an Italian-rooted luxury hospitality and event services provider, though with a broader and more established portfolio spanning dining, banqueting, and venue operations.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/drinkableberebeneovunque
• LinkedInlinkedin.com/company/drinkableberebeneovunque
• Instagraminstagram.com/drinkableberebeneovunque/?hl=it

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Drinkable Berebeneovunque