What DTAC Pty Ltd does

DTAC Pty Ltd is an Australian manufacturer and installer of architectural tactile indicators, stair nosing, and edge protection products, headquartered in Port Melbourne, Victoria. The company specialises in Tactile Ground Surface Indicators (TGSIs) — including Warning, Integrated, Directional, and Carpet variants — plus stair nosing and edging systems (Corduroy, Pinstripe, Pleat, Stitch, Urban, and the newer Pemko® Modular line), thresholds, urban edge protectors, and handrail tactile indicators. Core materials include 316 marine grade stainless steel, solid brass, hard anodised aluminium extrusions, and UV-stabilised thermoplastic urethane. Differentiated products include the Ultimat Duo® dual-colour tactile (with integrated base that achieves 45%+ luminance contrast and eliminates on-site LRV testing), the Ecotac® cupped-underside design (using materially less stainless steel), and the Pemko® Modular edging system with hidden fixings. All products are designed and tested to NCC, AS/NZS 1428.4.1, AS 1428.1, AS 4586, and DDA requirements, with NATA-accredited test certification.

The business operates a hybrid go-to-market: direct-to-consumer e-commerce via dtac.com.au and phone/email sales (1300 793 478), supplemented by a stockist/distributor program and international shipping to NZ and beyond. DTAC also provides professional installation services through an 18-step accredited contractor network, plus product selection and compliance consultation (including DTAC Access Consulting) directed at architects, designers, builders, and government/educational clients. Projects served include landmark commercial, institutional, and cultural builds such as NAB Bourke Street, Melbourne Connect, Deakin University, RMIT, Hume City Council, ISPT George Place, MONA, Melbourne Recital Centre, ACMI, Ivanhoe Library, and Rodd & Gunn's flagship Melbourne store. Revenue is generated through per-unit hardware sales ($6-$576 per item), installation services, and consulting, with the company operating as a member of the Raven Products Group since 2009.

Name

DTAC Pty Ltd

Legal name

DTAC Pty Ltd

Website

https://dtac.com.au

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

DTAC Pty Ltd is an Australian manufacturer and installer of architectural tactile ground surface indicators, stair nosing, and edging products, serving architects, builders, and government/education clients across Australia and New Zealand with NCC-compliant accessibility solutions.

Ownership category

akta.pro rank

Product category

Architectural Accessibility Hardware

NAICS

Architectural, Engineering, and Related Services (5413), Testing Laboratories and Services (54138)

SIC

Sheet Metal Work (3444)

akta.pro primary industry

Flooring & Trip-Hazard Mitigation (Non-Slip Surfaces, Transitions) (HSAPANAG)

akta.pro secondary industries

Railings, Stairs & Accessibility Features (Outdoor) (HSAPALAL), Home, Furniture & Decor DTC (CRAFACAE)

Keywords

• Tactile indicators
• Stair nosing
• Accessibility hardware
• Architectural edging
• Building compliance products

Headquarters

HQ city

Port Melbourne

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales: DTAC generates revenue primarily through the sale of tactile indicators, stair nosing, edging products, and urban edge protectors. Products are sold directly through their e-commerce website and via phone/email sales. Pricing is per unit with various sizes and finishes available.
2. Installation Services: DTAC provides professional installation services through their trained and accredited contract installers. They complete an 18-step accreditation process before going on site, ensuring compliance and aesthetic quality.
3. Consulting Services: DTAC Access Consultants assist architects and builders with practical advice on the provision of access to premises for people with disabilities. Product selection and compliance consultation services are also provided.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

DTAC Pty Ltd designs, manufactures, and supplies architectural tactile ground surface indicators (TGSIs), stair nosing and edging products, urban edge protectors, thresholds/transition strips, and handrail tactile indicators for accessibility and slip-resistance compliance under the Australian National Construction Code (NCC), AS 1428 and the Disability Discrimination Act (DDA). The company also delivers professional installation through its 18-step accredited contractor network and provides product selection/compliance consultation plus DTAC Access Consulting services to architects, builders, and government clients. Products are sold directly via the dtac.com.au e-commerce site, by phone/email, and through a stockist network across Australia, New Zealand and internationally.

Product overview

DTAC Pty Ltd is Australia's leading manufacturer of architectural tactile indicators, stair nosing, and edge protection solutions. The product portfolio centers on Tactile Ground Surface Indicators (TGSIs) including Warning Tactiles, Integrated Tactiles, Directional Tactiles, and Carpet Tactile Systems. The stair nosing range features multiple profile designs (Corduroy, Pinstripe, Pleat, Stitch, Suede, Urban, Tweed, Rugged) through the Pemko® brand, including the new Modular Edging Systems for carpet and solid surfaces. Supporting products include Thresholds & Transition Strips, Urban Edge Protectors, and Handrail Tactile Indicators. Specialty offerings include the dual-colour Ultimat Duo® tactile (eliminating on-site LRV testing) and the Ultimat™ Tactile mats. All products are designed for NCC, AS 1428, and DDA compliance. The company also offers product selection consultation and access consulting services.

Differentiator

Problem solved

Functional benefit

Products and services

• Warning Tactiles Standalone compliant tactile ground surface indicators (TGSIs) sold as a core product line to architects, builders and contractors for warning visually impaired pedestrians of hazards such as stairs, ramps and level changes. Available in stainless steel, brass, urethane, Ecotac, Ultimat Duo integrated-base and White Top variants with R11–R13 slip resistance.
• Integrated Tactiles Pre-affixed tactile indicators supplied as complete units on a solid plate, combining aesthetic appeal with NCC and AS 1428.4 compliance. Sold as a standalone product line for architects and builders specifying integrated accessibility finishes in commercial buildings.
• Directional Tactiles Tactile indicators designed to guide visually impaired individuals along safe pathways and indicate direction of travel. Sold as a standalone product line for architects and builders specifying compliant wayfinding in commercial and public buildings.
• Carpet Tactile Systems Specialised tactile systems designed for installation on carpeted surfaces, accommodating carpet pile heights while maintaining NCC and AS 1428.4 compliance. Sold as a standalone product line for architects and builders specifying accessible finishes in carpeted commercial environments.
• Stair Nosing and Edging Architectural stair nosing and edging profiles in hard anodised aluminium with high slip resistance ratings (P4–R13), supplied under the Pemko® brand. Sold as a standalone product line to architects, builders and contractors for compliant stair finishes in commercial buildings.
• DTAC Pemko® Modular Carpet and Surface Edging Systems Aluminium extrusion system that houses DTAC nosing profiles for carpet and solid surfaces, with hidden fixings and last-minute profile/colour swap-out capability. Sold as a standalone product line to architects and builders seeking flexible stair edging specification for premium commercial projects.
• Thresholds and Transition Strips Pemko® brand thresholds and transition strips in hard anodised aluminium, fitted to door sills to provide clean delineation between floor surfaces and weather barriers. Distributed by DTAC as part of the ASSA ABLOY Pemko product family. Sold as a standalone product line to architects and builders for commercial and residential doorway transitions.
• Urban Edge Protectors Edge protection products (bars and buttons) in stainless steel and brass designed to deter skateboard, rollerblade and BMX damage to urban furniture and infrastructure. Sold as a standalone product line to councils, property managers, and architects specifying anti-skateboard detailing in public spaces.
• Handrail Tactile Indicators (HRTIs) Indicators used where handrails are not continuous or no tactile ground surface indicators are required, helping visually impaired users safely negotiate stairs and deterring skateboard damage. Sold as a standalone product line to architects and builders for commercial buildings with discontinuous handrails.
• DTAC Ultimat Duo® Tactile Proprietary dual-colour tactile with integrated base that represents the floor surface, eliminating the need for on-site luminance contrast testing. All colour options achieve and exceed the 45% luminance contrast requirement. Sold as a standalone product line to architects and builders seeking single-step NCC compliance.
• DTAC Ecotac® Tactile Range Proprietary environmentally friendly tactile range with a cupped underside design that uses significantly less stainless steel or brass material while maintaining NCC and AS/NZS 1428.4 compliance and R12 slip resistance. Sold as a standalone product line to architects and builders seeking environmentally efficient tactile specification.
• DTAC Ultimat™ Tactile Mats All-in-one tactile mats in UV stabilised urethanes combining quality finish with colour flexibility, achieving R11 slip resistance and tested to AS 4586 and AS 1428.4 standards. Sold as a standalone product line to architects and builders specifying colour-flexible urethane tactile finishes.
• Product Selection and Compliance Consultation Paid advisory service in which DTAC's trained professionals advise architects and builders on specifying the correct DTAC products to ensure NCC compliance. Sold as a discrete service engagement to architectural practices and construction firms.
• DTAC Access Consulting Paid access consulting service in which DTAC Access Consultants assist architects and builders with practical advice on the provision of access to premises for people with disabilities. Sold as a discrete service engagement to architectural practices and construction firms.
• Professional Installation Services Paid installation service delivered by DTAC's contracted installers, who must complete an 18-step accreditation process before going on site to ensure compliance and aesthetic quality. Sold as a discrete service to builders, contractors and project owners on commercial construction projects.

Quantifiable outcome

• Slip resistance ratings up to R13 for Urban Edging range
• +4 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Raven Group of CompaniescoreOthersDTAC is a member of the Raven Group of companies, providing them with corporate backing and association with other building products brands within the group.
• NATSPECcoreStrategic or Co-development PartnerNATSPEC has endorsed the DTAC worksection template for specification of tactile indicators and stair edgings. This partnership helps architects and specifiers properly specify DTAC products to ensure NCC compliance and avoid substitution.
• Border ExpressminorImplementation/ SI/ Consulting PartnerDTAC uses Border Express for shipping within Australia. All deliveries are between 9:00 am and 5:00 pm Monday to Friday.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Nystrom: US manufacturer of specialty building products including stair nosings, tactile warning surfaces, and floor accessories. Comparable to DTAC in product line, B2B/architect-specified go-to-market, and accessibility-compliance focus.
• TufTile: US-based manufacturer of ADA-compliant tactile ground surface indicators in stainless steel, brass, and polymer. Direct peer to DTAC in product category (TGSIs), target customer (architects and specifiers), and regulatory-driven value proposition.
• Wooster Products: US manufacturer of anti-slip stair nosings, tactile warning strips, and walkway safety products. Overlaps directly with DTAC's stair edging and anti-slip category with comparable R-rating and code-compliance positioning.
• Balco Inc. US-based manufacturer of commercial stair nosings, mats, and entrance matting systems. Comparable to DTAC's Pemko® Modular Stair Edging range in commercial construction specification channel.
• R.C. Smith Companies: US manufacturer of cast metal tactile warning panels (detectable warning surfaces) for ADA compliance. Direct peer in TGSI product category, selling into public infrastructure and commercial projects via architectural specification.
• Access Products Inc. US-based manufacturer of ADA-compliant tactile warning surfaces and accessibility products. Direct peer in tactile indicator product category with comparable specification-led B2B sales motion.

Broad incumbents

• 3M: Global industrial major whose adhesives DTAC resells. Comparable as a broad incumbent in the building and safety products space with the resources and specification relationships to enter the architectural tactile category directly.
• ASSA ABLOY (Pemko): Global access solutions major whose Pemko brand DTAC distributes. Comparable as a broad incumbent in thresholds, transition strips, and edging with the scale to develop competing Australian tactiles, representing both a partner and competitive threat.

Regional players

• Safe-T-Nose / Safety Step AU: Australian supplier of architectural stair nosing and anti-slip products. Comparable to DTAC in Australian commercial construction channel and code-compliance positioning (AS 1428).

Others

• American Specialties Inc. Manufacturer of washroom accessories and commercial building products serving architects and specifiers. Adjacent peer through the shared architectural specification channel but not a direct competitor in tactiles or stair nosing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/dtacau

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DTAC Pty Ltd