DUKE'S LA JOLLA LLC

What DUKE'S LA JOLLA LLC does

Duke's La Jolla LLC operates a single oceanfront full-service restaurant at 1216 Prospect Street overlooking La Jolla Cove in La Jolla, California. The restaurant is named in honor of Duke Kahanamoku, the Olympic swimming and water polo medalist and father of modern surfing, and delivers Hawaiian-inspired cuisine including fresh fish, steaks, and signature items such as the Hula Pie dessert (macadamia nut ice cream on a chocolate cookie crust with chocolate fudge and whipped cream). Service spans weekend brunch (Sat-Sun 10am-3pm), weekday lunch (Mon-Fri 11am-3pm), dinner seven nights a week, and the daily Barefoot Bar from 3pm to close, complemented by a formal banquets and private events program.

The underlying technology stack is conventional hospitality tooling rather than proprietary infrastructure: Toast Tab powers online takeout ordering, OpenTable handles reservation booking, and standard social/email channels drive top-of-funnel demand. The restaurant sits within T S Restaurants Management, Inc., a private California-based hospitality group that operates 13 restaurant locations across Hawaii and California (including Duke's Huntington Beach, Jake's Del Mar, Hula Grill, Sunnyside Lodge, Leilani's, Keoki's Paradise, and Kimo's Maui), sharing brand assets, gift card infrastructure, and the T S Collection merchandise line.

Revenue is generated through four streams: full-service dining room sales, the Barefoot Bar, special events and banquets, and gift cards/merchandise. Pricing is not publicly disclosed; reservations are recommended and the average ticket is likely elevated by the oceanfront setting and banquet mix. The company employs 32 staff and operates as a private LLC with no public listing, no disclosed funding rounds, and no institutional investment on record.

Name

DUKE'S LA JOLLA LLC

Legal name

T S Restaurants Management, Inc.

Website

https://dukeslajolla.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Duke's La Jolla LLC operates a single oceanfront Hawaiian-themed full-service restaurant overlooking La Jolla Cove, serving tourists and local residents fresh fish, steaks, and signature Hula Pie desserts as part of the 13-location T S Restaurants group.

Ownership category

akta.pro rank

Product category

Full-service restaurant dining

NAICS

Full-Service Restaurants (722511), Restaurants and Other Eating Places (72251)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro primary industry

All-Day Dining Restaurants (THAFACAJ)

akta.pro secondary industries

Special Occasion & Destination Restaurants (THAFACAK), Hotel & Resort Restaurants (THAFACAH)

Keywords

• Hawaiian-style restaurant
• Oceanfront dining
• Fresh seafood
• Banquet catering
• Tropical cocktails

Headquarters

HQ city

Solana Beach

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Dining Room Sales: Full-service Hawaiian-inspired dining offering fresh fish, steaks, and island cuisine in the main dining room with ocean views. Lunch, dinner, and weekend brunch services.
2. Barefoot Bar: Casual bar experience serving tropical cocktails and island favorites. Open daily from 3pm to close, providing an additional revenue stream with lower average ticket sizes.
3. Special Events and Banquets: Private event hosting including weddings, corporate events, and celebrations. Contact via Banquet Coordinator with dedicated menus and event planning services.
4. Gift Cards and Merchandise: Sale of gift cards and branded apparel including the signature Hula Pie spork and T S Collection merchandise.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

Duke's La Jolla operates a full-service Hawaiian-themed oceanfront restaurant overlooking La Jolla Cove, offering lunch, dinner, and weekend brunch service featuring fresh fish, steaks, and contemporary interpretations of traditional island plates. The restaurant includes a casual Barefoot Bar serving tropical cocktails and hosts private events such as weddings and corporate banquets, with its signature Hula Pie dessert available exclusively across the T S Restaurants portfolio.

Product overview

Duke's La Jolla is a single-location Hawaiian-style beachfront restaurant operated by T S Restaurants. The restaurant offers dine-in services through its main Dining Room and casual Barefoot Bar, complemented by catering and event planning services. Signature offerings include the Hula Pie dessert and island-inspired cuisine featuring fresh fish and steaks. The restaurant operates multiple meal services including Weekend Brunch, Lunch, and Dinner menus, with special promotional nights like Burger & A Beer Monday, Taco Tuesday, Windersea Wednesday, Surf & Turf Thursdays, and Aloha Fridays.

Differentiator

Problem solved

Functional benefit

Products and services

• Duke's La Jolla Restaurant Hawaiian-style beachfront full-service restaurant offering contemporary interpretations of traditional island plates, fresh fish, and steak dining with ocean views overlooking La Jolla Cove. Serves lunch, dinner, and weekend brunch to local residents and tourists.
• Barefoot Bar Casual bar experience offering tropical cocktails and island favorites, available daily from 3:00pm to close, providing a relaxed alternative to the main dining room.
• Hula Pie Signature dessert made with macadamia nut ice cream on chocolate cookie crust, layered with chocolate fudge and whipped cream, and topped with toasted macadamia nuts. Available at all 13 T S Restaurant locations.
• Event Planning and Banquets Special event and banquet services including weddings, corporate events, and celebrations with oceanfront setting, dedicated Banquet Coordinator, and customizable menus at 1216 Prospect Street, La Jolla.
• Gift Cards Digital gift cards sold online through the T S Restaurants securetree portal, redeemable at Duke's La Jolla and other T S Restaurant locations.
• T S Collection Apparel and Merchandise Branded apparel and merchandise including the signature Hula Pie spork and T S Collection items sold through an online storefront.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core, minor and flagship.

• OpenTablecoreGTM or Marketing PartnerThird-party reservation platform integrated on website for online booking. Customers can make reservations directly through OpenTable widget on the restaurant website.
• Toast TabcoreTechnology or IntegrationOnline ordering platform for takeout orders. Website links directly to Toast Tab ordering system for customer convenience.
• AcousticspotTalentminorChannel Partner/ Reseller/ DistributorLive music entertainment provider for the restaurant. Links to live music schedule on AcousticspotTalent platform.
• T S RestaurantsflagshipOthersParent company operating 13 restaurant locations across Hawaii and California including Duke's La Jolla, Duke's Huntington Beach, Jake's Del Mar, Hula Grill, Sunnyside Lodge, Leilani's, Keoki's Paradise, and Kimo's Maui. Duke's La Jolla is one of the flagship brand locations.

Scale indicators1 record

Recent moves1 record

Expansion highlights4 records

Direct peers

• The Marine Room: Iconic La Jolla oceanfront full-service restaurant located directly on the beach at La Jolla Cove. Direct competitor for premium covers, ocean-view dining, and special occasion traffic in the same micro-market.
• George's at the Cove: Long-established La Jolla Cove restaurant with multiple dining tiers and ocean views. Direct La Jolla competitor for tourist and local special occasion demand, with comparable price point and event capabilities.
• Jake's Del Mar: Another T S Restaurants beachfront concept in Del Mar, just north of La Jolla. Comparable menu structure, ocean views, and group-owned operations, making it a near-clone peer for benchmarking traffic and banquets.
• Kimo's Maui: Original T S Restaurants location in Hawaii where the Hula Pie was created. Closest peer for Hula Pie dessert economics and group operational standards, though Hawaii tourism dynamics differ from La Jolla.
• Hula Grill: Sister Hawaiian-themed restaurant under T S Restaurants. Shares the same Hawaii-California brand DNA, menu influences, and operational playbook as Duke's La Jolla.
• Keoki's Paradise: T S Restaurants Hawaiian-themed concept that, together with Duke's, Hula Grill, and Kimo's, forms the brand portfolio. Useful peer for benchmarking group-wide menu mix and event programming.
• Duke's Huntington Beach: Sister Duke's location under T S Restaurants, offering the same Hawaiian-inspired menu, Hula Pie, and oceanfront positioning. Most directly comparable as a sibling brand location serving the same concept in a Southern California coastal market.
• Eddie V's Prime Seafood: Premium seafood and steak full-service chain with a nearby La Jolla location. Comparable in menu focus (fresh fish, steaks) and special occasion positioning, with broader corporate backing as a counterweight to T S Restaurants' group scale.
• Sunnyside Lodge: T S Restaurants Tahoe-area concept that extends the brand's casual Hawaiian surf-and-sand aesthetic. Comparable for understanding parent group operational leverage and brand portability across geographies.
• Leilani's: Another T S Restaurants Hawaiian-themed beachfront concept. Shares brand standards, menu approach, and target customer profile with Duke's La Jolla.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/DukesLaJolla
• Facebookfacebook.com/dukeslajolla
• Instagraminstagram.com/dukeslajolla
• LinkedInlinkedin.com/company/duke's-la-jolla-llc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DUKE'S LA JOLLA LLC