DUO Market Research
DUO Market Research is a small, privately held Dutch market research firm based in Utrecht, founded in 1995 and employing 17 people, serving clients primarily in the Netherlands with details of its offerings undisclosed in available sources.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount11–50
- GTM typeB2B
- OfferingServices
DUO Market Research firmographics
Firmographics- Name
- DUO Market Research
- Website
- https://duomarketresearch.nl
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- DUO Market Research is a small, privately held Dutch market research firm based in Utrecht, founded in 1995 and employing 17 people, serving clients primarily in the Netherlands with details of its offerings undisclosed in available sources.
- Ownership category
- akta.pro rank
DUO Market Research industry classification
Industry- Product category
- Market Research Services
- NAICS
- Marketing Research and Public Opinion Polling (54191)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Industry & Sector Research (Syndicated/Custom) (BPAHALAE)
Keywords
DUO Market Research business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations
DUO Market Research product offering
Product offeringCore offering
DUO Market Research is a small Netherlands-based market research firm founded in 1995 with approximately 17 employees. Based on its name and firmographic profile, it provides market research services to clients, though specific service offerings, methodologies, and target segments could not be confirmed because the company website is inaccessible behind a browser verification challenge.
Differentiator
Problem solved
Functional benefit
Products and services
- Market Research Services Market research services offered by DUO Market Research, a Netherlands-based firm. Specific service descriptions, methodologies, and target audiences cannot be confirmed because the company website is inaccessible.
Companies that use DUO Market Research
Customer profileIdeal customer profiles1 record
DUO Market Research technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
DUO Market Research competitors and assessment
Company assessmentBroad incumbents
- NielsenIQ: Global consumer intelligence firm covering FMCG and retail research. Comparable as a large research incumbent whose standardized offerings define the pricing floor that Dutch boutiques like DUO must beat on customization.
- Ipsos: Global market research leader headquartered in Paris, active across consumer, public affairs, and healthcare research. Comparable as a competing research provider to the same Dutch/European client base that DUO serves.
- Macromill: Japanese-headquartered digital market research group with European operations. Comparable as a multi-region research conglomerate offering custom and online research services to similar enterprise and agency clients.
- Kantar: WPP-owned global research and insights firm with deep Dutch heritage through TNS NIPO. Comparable as the dominant full-service research incumbent competing for the same Dutch brand and media accounts.
Emerging players
- Dynata: Global first-party data and research panel company serving B2B and consumer research buyers. Comparable as an alternative sampling-and-insights vendor that competes for the same custom research budgets.
- YouGov: Public British consumer research and data company known for panel-based syndicated and custom work. Comparable as a research firm with strong European reach that competes for brand-tracking and ad-hoc custom briefs.
Direct peers
- Verve: UK-based human understanding and cultural insights research firm serving brand and communications clients. Comparable as a similarly sized boutique competitor in the European qualitative and cultural insight space.
- InSites Consulting: Belgium-based consumer insights and market research boutique with strong Benelux roots. Highly comparable to DUO as a similarly sized, specialized player serving regional brand owners with custom research.
- Toluna: Digital consumer insights platform combining panels, survey technology, and research services. Comparable as a technology-enabled research provider targeting similar mid-market and insight-led briefs in Europe.
Regional players
- Borderless Access: Emerging-markets-focused digital market research and panel provider. Comparable as a research methodology and panel-driven peer that DUO's clients may consider for cross-border studies involving European or global audiences.
Market position
Customer concentration
DUO Market Research social profiles
Digital presenceDUO Market Research financial estimates
Financial estimateRevenue estimate
Valuation estimate
DUO Market Research leadership team
Management profileNumber of profiles
DUO Market Research funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DUO Market Research M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DUO Market Research
What does DUO Market Research do?
DUO Market Research is a small Netherlands-based market research firm founded in 1995 with approximately 17 employees. Based on its name and firmographic profile, it provides market research services to clients, though specific service offerings, methodologies, and target segments could not be confirmed because the company website is inaccessible behind a browser verification challenge.
When was DUO Market Research founded?
DUO Market Research was founded in -1. It employs 11 to 50 people.
Who are DUO Market Research's main competitors?
Broad incumbents on record are NielsenIQ, Ipsos, Macromill and Kantar. Emerging players are Dynata and YouGov. Direct peers are Verve, InSites Consulting and Toluna. Borderless Access is listed as a regional player.
Does DUO Market Research have an API?
No public API is recorded for DUO Market Research.
What industry is DUO Market Research in?
DUO Market Research's product category is Market Research Services. Its primary akta.pro industry code is BPAHALAE, Industry & Sector Research (Syndicated/Custom). Its NAICS code is 54191 and its SIC code is 8742.