Dutch Horeca Group

What Dutch Horeca Group does

Dutch Horeca Group B.V. is a Raalte, Overijssel-based full-service catering and event management company operating across the Netherlands. The company delivers integrated event solutions covering food preparation, equipment rental (stretch tents, furniture, lighting, bars, audio-visual), staffing, styling, and on-site logistics, marketed under three primary service categories: Festivals, Zakelijk (Business), and Particulier (Private). It emerged in 2022 from the merger of Bekedam Food & Events and The Dutch Grill Store, combining culinary and BBQ/event infrastructure into a single entity. The company executes more than 150 events per year, with capacity scaled from intimate gatherings to festivals serving tens of thousands of visitors per day.

The business model is entirely quote-based, with no published price lists. Pricing is customized per event across guest count, menu, service level, equipment scope, and location; a 50% deposit is required before execution and quotations are valid for seven days. Go-to-market is direct sales-led, combining website quote forms, phone (085 238 1999), and email, supported by an SEO/SEM footprint across city-specific landing pages (Zwolle, Deventer, Apeldoorn, Raalte) and a gated Foodbook lead-magnet. Customer segments are approximately 70–80% business/corporate, with festivals and private events making up the remainder; named accounts include Zwarte Cross, Walibi, Go Ahead Eagles, Isala Ziekenhuis, and Gemeente Deventer.

There is no proprietary technology platform — the company's operational moat rests on mobile infrastructure, an experienced multi-format event crew, and a logistics network enabling nationwide deployment. Geographic focus is Oost-Nederland (Overijssel, Gelderland), with explicit nationwide extension through mobile operations and digital marketing. The company maintains 21 direct employees and a 5/5 Google Reviews rating as primary reputation signals.

Name

Dutch Horeca Group

Legal name

Dutch Horeca Group B.V.

Website

https://dutchhorecagroup.nl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Dutch Horeca Group B.V. is a Raalte-based full-service catering and event management company formed in 2022 from the merger of Bekedam Food & Events and The Dutch Grill Store, serving business, festival, and private clients across the Netherlands with integrated food, equipment rental, staffing, and on-site logistics.

Ownership category

akta.pro rank

Product category

Event Catering Services

NAICS

Caterers (722320), Food Service Contractors (722310)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Corporate & Business Event Catering (THAHAKAA)

akta.pro secondary industries

Concessions, Pop-Ups & Temporary Foodservice for Events (THAHAKAL), Event Catering (Weddings, Social, Private Parties) (THAFAIAB), Catering Equipment, Rentals & Setup (Non-decor) (HSACAGAL)

Keywords

• Event catering services
• Festival catering
• Corporate event catering
• Event equipment rental
• Private party catering

Headquarters

HQ city

Raalte

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales

Revenue model

1. Catering services: Full-service catering for events — including BBQ, buffets, walking dinners, finger food, food trucks, and crew/artiest catering. Catering is the core revenue driver and is delivered with full service personnel, equipment, and materials included in the package.
2. Event rental / verhuur: Rental of party and event equipment including stretch tents, barricades, furniture, lighting, catering equipment, beer taps, and audio-visual gear. Also photobooths. Items are delivered, set up, and taken down as part of the service. Revenue generated through rental agreements per event.
3. Full-service event organization: Complete event organization from concept to execution — including location selection, permits, decoration, staffing, entertainment coordination, and logistics. Revenue is bundled into event packages as part of the full-service offering.
4. Banqueting map / food catalogue: A banqueting menu (foodbook) is downloadable and serves as a sales tool to inspire and convert prospective clients. While itself free, it drives catering and event bookings — a lead-generation mechanism rather than a direct revenue stream.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Full-service catering and event management company providing food preparation, equipment rental, on-site staffing, and complete event organization for festivals, corporate events, and private celebrations across the Netherlands. The company offers BBQ, buffets, walking dinners, finger food, and food truck catering as standalone or integrated event packages.

Product overview

Dutch Horeca Group is a full-service catering and event management company offering comprehensive event solutions. Their portfolio consists of three main service categories (Festivals, Business catering, and Private catering) supported by two core products (Food and Verhuur/Rental), plus specialized sub-products like Artiestencatering, BBQ Catering, and Foodbook. The company provides a complete one-stop solution where they handle everything from food preparation and equipment rental to event styling, setup, and service personnel, serving clients across the Netherlands.

Differentiator

Problem solved

Functional benefit

Products and services

• BBQ Catering Outdoor and indoor BBQ catering service providing prepared grilled food for business events, private celebrations, and festivals across the Netherlands.
• Buffet Catering Buffet-style food service for corporate events, private celebrations, and festivals, providing a range of prepared dishes for guests to serve themselves.
• Walking Dinner Walking dinner catering where served food items are passed to guests in a standing reception format, suitable for corporate receptions and private celebrations.
• Finger Food Catering Small-format handheld food items served at receptions and events, suitable for business networking functions and private celebrations.
• Food Truck Catering Mobile food truck service providing on-site food preparation and service for festivals, outdoor corporate events, and large private gatherings.
• Event Equipment Rental Rental of event equipment such as BBQs, cooking apparatus, and related event infrastructure for use at corporate events, private celebrations, and festivals.
• Full Event Organization End-to-end event management service combining food, equipment, staffing, and on-site coordination for business events, private celebrations, and festivals.

Quantifiable outcome

• Manages >150 events per year
• +2 more outcomes

Named customers14 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Bekedam Food & EventscoreStrategic or Co-development PartnerBekedam Food & Events is a named catering partner that collaborates with Dutch Horeca Group. The company explicitly states it works with Bekedam for the 'aller lekkerste hapjes en drankjes.' Bekedam's food offerings are integrated into Dutch Horeca Group's event catering services. This collaboration provides Dutch Horeca Group with an enhanced culinary portfolio and reinforces its full-service positioning.
• The Dutch Grill StorecoreStrategic or Co-development PartnerThe Dutch Grill Store is referenced as one of the founding/partner entities behind Dutch Horeca Group. The company is described as having emerged from a 'samensmelting' (merger) between Bekedam Food & Events and The Dutch Grill Store. This indicates The Dutch Grill Store contributed BBQ expertise and likely infrastructure (grills, equipment) to the combined entity.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• De Kookboer: Dutch small-batch event and BBQ caterer with a comparable craft/quality positioning. Similar service mix (private and small-business events) at smaller scale, making it a relevant emerging comparable.

Broad incumbents

• Vermaat: One of the largest Dutch hospitality and contract-catering companies, operating broadly across workplace, healthcare, education, leisure, and event catering. Comparable end-customers but with a much wider service portfolio and stronger procurement leverage.
• Compass Group / Eurest: International contract-catering group with Dutch subsidiary Eurest serving workplaces, healthcare, education, and event venues. Overlaps with Dutch Horeca Group on institutional and event catering but operates as a global incumbent.
• Sodexo: Global facility-management and food-services major with Dutch operations in contract catering and event services. Comparable in event and workplace catering capabilities, with much broader scale and international procurement.
• Albron: Major Dutch food-service and catering group covering contract catering, hospitality, and event services. Comparable in corporate and institutional event catering but with broader scale and operating footprint.

Direct peers

• Appèl: Dutch caterer with a long-standing presence in business catering and event services. Comparable end-customers (corporate, institutional, healthcare) and a similar focus on full-service event delivery.
• Maison van den Boer: Dutch event and corporate caterer specializing in large-scale business events and festivals. Directly comparable in target customer (corporate events, large public occasions) and bundled service delivery.
• Hutten: Dutch full-service hospitality and event caterer with a similar 'total concept' positioning covering business, private, and healthcare events. Closely comparable in service mix to Dutch Horeca Group, though operating at materially greater scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/DutchHorecaGroup
• Instagraminstagram.com/dutchhorecagroup
• LinkedInlinkedin.com/company/dutchhorecagroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dutch Horeca Group