What Earth4All does

Earth4All is a non-profit international initiative launched in 2022 and coordinated by The Club of Rome, headquartered in Winterthur, Switzerland. It develops science-based scenario analysis, advocacy campaigns, and educational tools aimed at transforming the global economic system to address climate change, poverty, and inequality. The organization's primary audience comprises policymakers in national governments and multilateral institutions, with secondary engagement of citizens, civil society, and academic networks across 18+ G20 countries and additional national programs in Brazil, Argentina, Germany, Austria, Romania, Kenya, and the United Kingdom.

Its core deliverables include an open-source systems dynamics model covering 10 global macro-regions, the book "Earth for All: A Survival Guide for Humanity" available in multiple languages, annual global surveys conducted in partnership with Ipsos, country-level reports, and educational tools such as a card game and storybook. The underlying technical platform is built on classical systems dynamics simulation methodology and is distributed openly to maximize adoption among policy and research users. Earth4All also convenes a Transformational Economics Commission of more than 40 members spanning academia, policy, and civil society.

Earth4All's business model is non-commercial. Primary funding comes from five philanthropic foundations — the Angela Wright Bennett Foundation, Generation Foundation, Global Challenges Foundation, Laudes Foundation, and Partners for a New Economy — with secondary revenue from book sales across 8 languages and individual donations. The organization distributes all research outputs, models, and educational resources at no cost, monetizing influence rather than transactions, and concentrates go-to-market activity around high-profile convening moments such as the UN COP climate conferences, the World Economic Forum at Davos, and co-organized campaigns like Reclaim the Economy Week.

Name

Earth4All

Legal name

Earth4All

Website

https://earth4all.life

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

Earth4All is a non-profit initiative coordinated by The Club of Rome that develops open-source systems dynamics models and advocacy campaigns to drive economic systems transformation, targeting governments, policymakers, and global civil society across 18+ countries.

Ownership category

akta.pro rank

Product category

Economic Policy Advocacy and Sustainability Research

NAICS

Scientific Research and Development Services (5417)

akta.pro primary industry

Earth Science & Geoscience Programs (EDAMABAI)

Keywords

• Economic systems advocacy
• Climate policy research
• Planetary boundaries analysis
• Wellbeing economics
• Sustainable development modeling

Headquarters

HQ city

Winterthur

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Foundation grants and institutional funding: Earth4All is funded by philanthropic foundations including the Angela Wright Bennett Foundation, Generation Foundation, Global Challenges Foundation, Laudes Foundation, and Partners for a New Economy. This constitutes the primary financial support for the initiative.
2. Book sales revenue: The book 'Earth for All: A Survival Guide for Humanity' is sold commercially in multiple languages (English, German, Chinese, Japanese, Korean, Italian, Swedish, French), generating revenue and wide dissemination of the initiative's research and recommendations.
3. Donations and supporter contributions: Earth4All accepts donations via Stripe and encourages individuals and organisations to support the initiative financially, with options for organisations to become publicly associated as 'Supporters'.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Earth4All is a research and advocacy initiative that drives the shift to a new economic paradigm putting people and planet first. It produces intellectual products including the "Earth for All" book, an open-source system dynamics model simulating future scenarios across ten world regions, international surveys on economic attitudes, national country-level analyses, educational engagement tools, and global campaign programs such as Reclaim the Economy Week.

Product overview

Earth4All is a research and advocacy initiative (not a software platform) that produces intellectual products including the 'Earth for All' book, an open-source system dynamics model simulating future scenarios, international surveys on economic attitudes, national country-level analyses (Brazil, Argentina, Germany), educational tools (card games, interactive storybooks, facilitation guides), and campaign programs (Reclaim the Economy Week). The portfolio is unified by the Earth4All framework proposing five extraordinary turnarounds for economic transformation toward wellbeing for all on a stable planet.

Differentiator

Problem solved

Functional benefit

Products and services

• Earth for All: A Survival Guide for Humanity A book detailing the Earth4All initiative's findings, presenting two scenarios (Too Little Too Late and Giant Leap) and proposing five extraordinary turnarounds needed to achieve wellbeing for all on a stable planet. Available in multiple languages including English, German, Chinese, Japanese, Korean, Italian, Swedish, and French, and sold through standard retail channels for public engagement and income generation.
• Earth4All System Dynamics Model An open-source system dynamics model that simulates two scenarios (Too Little Too Late and Giant Leap) across ten global macro-regions (Sub-Saharan Africa, South Asia, Southeast Asia, China, Western Europe, Eastern Europe and Central Asia, Latin America, Middle East and North Africa, Pacific region, and the United States), analysing feedback loops between poverty, inequality, empowerment, food systems, and energy to project long-term wellbeing and environmental outcomes. Published alongside a methodological note and accessible to researchers, policymakers, and the public.
• Earth for All Global Survey A comprehensive international survey of citizen attitudes toward economic systems change, climate action, and policy reforms across G20 countries. The 2024 edition was conducted with Ipsos in partnership with the Global Commons Alliance, covering 18 G20 countries and additional territories, providing a quantitative evidence base for advocacy and policy engagement.
• Earth4All Card Game A printable card game designed for community organisers, educators, and facilitators to engage groups in experience-based discussions on transformation priorities for local areas, translating the Earth4All scenarios into an interactive format.
• Four Girls, Two Futures Interactive Storybook An interactive digital storybook following four girls across the world, illustrating how their lives change under the two Earth4All scenarios (Too Little Too Late and Giant Leap), designed to make complex systems change tangible for general audiences and young people.
• Stories of the Future Challenge A youth engagement campaign programme inviting young people to share visions of the future grounded in the Earth4All scenarios, with winning entries published in a digital magazine to amplify youth voices in the economic transformation conversation.
• Earth4All Brazil National Report A national-level analysis applying the Earth4All framework to Brazil, identifying pathways for decarbonization, renewable energy expansion, and poverty eradication through coordinated reforms, and highlighting trust and social cohesion as Brazil's most powerful climate tools.
• Earth4All Argentina National Report A national-level analysis providing pathways to reduce poverty and strengthen long-term stability in Argentina through systemic economic transformation, applying the Earth4All framework of five extraordinary turnarounds to the Argentine context.
• Reclaim the Economy Week A global week of action co-convened with the Wellbeing Economy Alliance, calling for economic systems that put people and planet first through decentralized events, workshops, and campaign activities held worldwide.
• Earth4All Facilitation Guides and Resources Downloadable facilitation guides supporting community organisers and educators to host workshops, systems thinking sessions, book clubs, and other community engagement activities focused on economic transformation, available free of charge from the Earth4All website.
• Earth for All Survey 2026 The second edition of the major global survey covering G20 countries on economic systems change attitudes and policy preferences, building on the 2024 edition conducted with Ipsos.

Quantifiable outcome

• The Giant Leap scenario modelling shows poverty can be eradicated in Brazil before 2040 with coordinated policy action on the five turnarounds.
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Nine partnerships are on record, tiered significant, major, core and supporting.

• Foundation for Civilisation RenewalsignificantStrategic or Co-development Partner · 1 April 2026Co-authored the 'Iran War Energy Shock' paper with Earth4All (April 2026) calling for 'electrified sovereignty'. Nafeez Ahmed (Executive Director of the Foundation for Civilisation Renewal and Club of Rome member) is a signatory to Earth4All's open letter to the World Economic Forum.
• Wuppertal InstitutemajorStrategic or Co-development Partner · 21 November 2025Earth4All and the Wuppertal Institute signed a Memorandum of Understanding in November 2025 to deepen cooperation on shared responsibility and a determined push towards economic transformation. The Wuppertal Institute also co-manages the Earth4All Germany national engagement initiative.
• Global Commons AlliancemajorStrategic or Co-development Partner · 1 January 2024Earth4All partnered with the Global Commons Alliance to commission the 2024 global survey conducted by Ipsos across 18 G20 countries. The Global Commons Alliance is co-led by Jane Madgwick (Executive Director) and focuses on protecting the natural world. The survey explored public support for economic and political transformation.
• The Club of RomecoreStrategic or Co-development PartnerThe Club of Rome serves as the coordinating host of the Earth4All initiative, managing its operations, communications, and finances. It provides the convening power and institutional infrastructure that underpins the initiative, including hosting the website and holding copyright of Earth4All content.
• Potsdam Institute for Climate Impact Research (PIK)coreStrategic or Co-development PartnerOne of the four founding partners of the Earth4All initiative. PIK contributes scientific leadership through Director Johan Rockström, provides scientific advisory team members (Ulrich Goluke, Jonathan Donges, Dieter Gerten, Jannes Breier, Luana Schwarz), and contributes to the systems dynamics modelling work.
• Stockholm Resilience CentrecoreStrategic or Co-development PartnerOne of the four founding partners of the Earth4All initiative, contributing expertise in planetary boundaries science and resilience thinking to the initiative's research and modelling framework.
• BI Norwegian Business SchoolcoreStrategic or Co-development PartnerOne of the four founding partners of the Earth4All initiative, contributing academic rigour and economic expertise including Per Espen Stoknes (Science Chair), Jørgen Randers (Professor Emeritus of Climate Strategy), and Tim Jackson (Professor of Sustainable Development).
• Wellbeing Economy Alliance (WEAll)majorStrategic or Co-development PartnerCo-convenor of Reclaim the Economy Week (January 2026) alongside Earth4All. WEAll is a key partner in global advocacy for wellbeing economies, with Stewart Wallis (Executive Chair of WEAll) also serving on the Earth4All Transformational Economics Commission.
• Millennium InstitutesupportingStrategic or Co-development PartnerSupporting the Earth4All Germany national engagement initiative alongside Wuppertal Institute and Club of Rome, contributing modelling and systems analysis expertise.

Scale indicators4 records

Recent moves7 records

Expansion highlights3 records

Broad incumbents

• World Resources Institute (WRI): WRI is a larger, established sustainability research institute with global programmes on climate, economics, and governance that overlap substantively with Earth4All's policy advocacy and country-level work. As a broad incumbent rather than a niche peer, WRI offers a comparison point for what Earth4All could scale into if its model and country-franchise continue to mature.

Emerging players

• Capital Institute: Capital Institute, founded by John Fullerton, advances regenerative economics and systems-level financial reform at a similar scale and audience to Earth4All. Both produce conceptual frameworks (Regenerative Capitalism vs. Giant Leap) intended to redirect mainstream economic thinking, making it a relevant emerging peer in the alternative-economics think-tank space.
• Doughnut Economics Action Lab (DEAL): DEAL is Kate Raworth's Doughnut Economics initiative; Raworth sits on Earth4All's Transformational Economics Commission. DEAL shares the Earth4All framing of operating between social foundations and ecological ceilings, and both produce tools (DEAL's Doughnut tools, Earth4All's card games) for cities and movements, making DEAL a closely aligned niche peer.

Direct peers

• The Club of Rome: The Club of Rome is the host and copyright holder of Earth4All content and the institutional vehicle for the initiative. The two organizations share leadership (Sandrine Dixson-Declève co-leads both), legacy intellectual lineage back to The Limits to Growth, and the same global economic-transformation thesis, making this a true direct counterpart rather than a parent/subsidiary distinction.
• Wellbeing Economy Alliance (WEAll): WEAll co-convenes Reclaim the Economy Week with Earth4All and shares the wellbeing-over-GDP framing, overlapping membership (Stewart Wallis sits on Earth4All's Transformational Economics Commission), and similar coalition-building GTM across governments, civil society, and movements. Operationally and ideologically aligned as a movement peer.
• New Economics Foundation (NEF): NEF is a UK-based think tank that has championed post-growth, wellbeing-economy, and inequality-reduction policy since 1986. It is a direct thought-leader peer to Earth4All in the alternative-economics policy space, producing reports, modelling, and policy campaigns aimed at governments and citizens on overlapping topics like wealth taxes and wellbeing indicators.
• Wuppertal Institute: Wuppertal Institute signed an MoU with Earth4All in late 2025 and co-manages the Earth4All Germany national engagement strategy. Both organizations produce applied research on sustainable economic transformation with a focus on translating analysis into policy and civic engagement, making Wuppertal a directly comparable German-based peer.
• Stockholm Resilience Centre: Stockholm Resilience Centre is one of the four founding partners of Earth4All, contributing the planetary boundaries framework that anchors Earth4All's modelling. Its scientific advisory team members (e.g., David Collste) work directly on the Earth4All model, making it a peer in the science-anchored economic-environmental modelling space.
• Global Commons Alliance: Global Commons Alliance co-commissioned the 2024 Earth4All Global Survey with Ipsos across 18 G20 countries, sharing the same science-based planetary boundaries framing and serving the same audience of governments, businesses, and civil-society actors trying to operationalize the safe-operating-space agenda.
• Potsdam Institute for Climate Impact Research (PIK): PIK is one of the four founding partners of Earth4All and the institutional home of Johan Rockström and the Earth4All scientific advisory team contributing to the systems dynamics model. PIK and Earth4All work on closely overlapping Earth-systems science applied to policy pathways.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Earth4AllInitiative
• LinkedInlinkedin.com/company/earth4all
• Instagraminstagram.com/_earth4all
• TikToktiktok.com/@earth4all_

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Earth4All