East End Studios - Events Point
East End Studios S.r.l. operates four historic event venues totaling 12,000 sqm in a restored Milan airplane factory, serving enterprise clients in fashion, automotive, technology, media, and corporate segments with rental and bundled production services.
- Company typePrivate
- Founded1995
- HeadquartersMilan, Italy
- Headcount1–10
- GTM typeB2B
- OfferingServices
What East End Studios - Events Point does
East End Studios S.r.l. is a privately held Italian event-venue operator headquartered in Milan, located in the restored historic Caproni di Taliedo airplane factory complex on Via Mecenate. Founded in 1995 as part of the industrial redevelopment of the former aviation factory, the company operates approximately 12,000 sqm of indoor event space across four distinct studios: Studio Novanta (4,400 sqm with 6 areas), Spazio Antologico (1,300 sqm with a 500 sqm mezzanine), Spazio Luce (700 sqm), and Spazio Litometalli (1,300 sqm), supported by 500 on-site parking spaces and the broader 100,000 sqm complex. The venue infrastructure includes high-speed WiFi supporting up to 1,000 simultaneous users, reticular mesh hanging systems for theatrical and technical equipment, and dedicated power lines separating catering from technical A/V/lighting supply.
The company serves enterprise clients across fashion (Frankie Morello, Fay, Colmar, Adidas), automotive (Ferrari, Jaguar, Volkswagen, Land Rover, Jeep/Fiat, Kia), technology (Samsung, Fujitsu, Qlik), media (Fox TV, Gazzetta TV), and corporate segments (Assolombarda, Fastweb, Heineken). Revenue is generated through quote-based venue rental plus bundled add-on services including furnishings, exhibition design and set construction, technical A/V/lighting, catering coordination, and logistics support. Sales are conducted directly via two account contacts (Emanuela Frani and Cinzia Mazzone) and a quote-based, customized pricing model.
The business model is capital-light, with a team of only 5 employees and reliance on partner caterers, technicians, and logistics providers for event execution. The company is independent and privately held, with no disclosed external investment, no funding rounds, and no M&A activity. Between 2020 and 2021, it received COVID-19 emergency grants and IMU property tax exemptions, indicating pandemic-era disruption. The four studios can be operated simultaneously due to independent entrances, supporting either single large events spanning multiple halls or concurrent smaller events.
East End Studios - Events Point firmographics
Firmographics- Name
- East End Studios - Events Point
- Legal name
- East End Studios S.r.l.
- Website
- https://eastendstudios.it
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- East End Studios S.r.l. operates four historic event venues totaling 12,000 sqm in a restored Milan airplane factory, serving enterprise clients in fashion, automotive, technology, media, and corporate segments with rental and bundled production services.
- Ownership category
- akta.pro rank
East End Studios - Events Point industry classification
Industry- Product category
- Event Venue & Production Services
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)
- akta.pro primary industry
- Convention & Exhibition Centers (Public Convention Centers, Civic Centers) (THAHAAAA)
Keywords
Where East End Studios - Events Point is headquartered
LocationHeadquarters
- HQ city
- Milan
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
East End Studios - Events Point business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Infrastructure, Operations, Personnel, Marketing or Sales, Others
Revenue model
- Venue Rental: Rental of event spaces (Studios) of various sizes - Studio Novanta (4400 sqm), Spazio Antologico (1300 sqm with 500 sqm mezzanine), Spazio Luce (700 sqm), Spazio Litometalli (1300 sqm). Revenue is generated through hourly/daily rental of these multifunctional spaces for corporate conferences, fashion shows, TV productions, and exhibitions.
- Event Production Services: Bundled services including furnishings (rental of furniture and accessories), custom exhibitions and set designs, technical services (audio/video/lighting), catering coordination, and logistics support (staff, equipment, parking). These are add-on services to venue rental.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom venue and service packages |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
East End Studios - Events Point product offering
Product offeringCore offering
East End Studios rents multifunctional event venues totaling approximately 12,000 sqm within the restored historic Caproni di Taliedo airplane factory complex in Milan. The offering centers on four distinct studios (Studio Novanta, Spazio Antologico, Spazio Luce, Spazio Litometalli) available for corporate conferences, fashion shows, TV productions, and exhibitions. Event production services including furnishings, exhibition design, technical AV/L, catering coordination, and logistics are bundled with venue rental.
Product overview
East End Studios offers a portfolio of four distinct event venue spaces totaling approximately 12,000 sqm within the historic Caproni di Taliedo airplane factory complex in Milan. The core product consists of physical event venues: Studio Novanta (4,400 sqm with 6 areas), Spazio Antologico (1,300 sqm historic space), Spazio Litometalli (1,300 sqm versatile area), and Spazio Luce (700 sqm loft). These venues support diverse event types including conventions, fashion shows, TV productions, gala dinners, and fairs. The offering is supplemented by add-on services including furnishings, exhibition design and production, technical services (Wi-Fi, audio/video/lighting), catering support, logistics, and facilities assistance. The company operates as a physical event space provider rather than a software platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Studio Novanta
Companies that use East End Studios - Events Point
Customer profileNamed customers28 records
Segments5 records
Ideal customer profiles3 records
East End Studios - Events Point technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
East End Studios - Events Point partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights3 records
East End Studios - Events Point competitors and assessment
Company assessmentDirect peers
- Palazzo delle Stelline: Historic conference center in central Milan near the Castello Sforzesco, hosting corporate meetings, conventions, and cultural events. Comparable to East End Studios as a Milan-based conference/event venue operator for institutional and corporate clients.
- Fiera Milano: Italy's leading exhibition operator running the Rho Fiera complex on the outskirts of Milan. Comparable to East End Studios as an exhibition and large event venue provider in the greater Milan metropolitan area, with similar trade show and corporate event demand profile.
- MiCo Milano Congressi: Milano's main convention and congress center, one of the largest in Europe, hosting corporate conferences, exhibitions, and large-scale events. Comparable to East End Studios as a Milan event venue operator, though at significantly larger scale and oriented to public convention center demand.
- Superstudio Group: An events, art, and design venue complex in Milan's Zona Tortona with multiple industrial-style studios serving fashion shows, corporate events, and TV productions. Direct peer to East End Studios given its design-led industrial aesthetic, multi-studio configuration, and overlapping fashion/corporate client base.
- Triennale di Milano: Milan's design museum and event venue in the Parco Sempione, hosting design exhibitions, gala events, and cultural programming. Comparable to East End Studios as a Milan event venue that blends industrial heritage with premium cultural and brand events.
- Villa Erba: Historic lakeside villa and conference center in Cernobbio on Lake Como, hosting corporate events, fashion shows, and luxury brand activations. Comparable to East End Studios as a prestigious heritage venue in Lombardy serving luxury/fashion/corporate event demand.
- Fabbrica del Vapore: Converted industrial complex in Milan repurposed for cultural events, exhibitions, and large-scale productions. Comparable to East End Studios in its industrial heritage setting, large flexible spaces, and use for cultural/entertainment productions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
East End Studios - Events Point social profiles
Digital presenceEast End Studios - Events Point financial estimates
Financial estimateRevenue estimate
Valuation estimate
East End Studios - Events Point leadership team
Management profileNumber of profiles
Profiles3 records
East End Studios - Events Point funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
East End Studios - Events Point M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about East End Studios - Events Point
What does East End Studios - Events Point do?
East End Studios rents multifunctional event venues totaling approximately 12,000 sqm within the restored historic Caproni di Taliedo airplane factory complex in Milan. The offering centers on four distinct studios (Studio Novanta, Spazio Antologico, Spazio Luce, Spazio Litometalli) available for corporate conferences, fashion shows, TV productions, and exhibitions. Event production services including furnishings, exhibition design, technical AV/L, catering coordination, and logistics are bundled with venue rental.
Is East End Studios - Events Point a public or private company?
East End Studios - Events Point is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was East End Studios - Events Point founded?
East End Studios - Events Point was founded in 1995. It employs 1 to 10 people.
Where is East End Studios - Events Point based?
East End Studios - Events Point is headquartered in Milan, Italy, in the Europe region.
How does East End Studios - Events Point make money?
Two revenue lines are on record. Venue Rental is the primary driver. The others are event Production Services.
Who are East End Studios - Events Point's main competitors?
Direct peers on record are Palazzo delle Stelline, Fiera Milano, MiCo Milano Congressi, Superstudio Group, Triennale di Milano, Villa Erba and Fabbrica del Vapore.
Does East End Studios - Events Point have an API?
No public API is recorded for East End Studios - Events Point.
What industry is East End Studios - Events Point in?
East End Studios - Events Point's product category is Event Venue & Production Services. Its primary akta.pro industry code is THAHAAAA, Convention & Exhibition Centers (Public Convention Centers, Civic Centers). Its NAICS code is 71131.